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ITM236
How to Bring SAP HANA into Your Landscape
with SAP HANA Enterprise Cloud
Helmut Glänzer, HEC PM, October 2013
Disclaimer
This presentation outlines our general product direction and should not be relied on in making a
purchase decision. This presentation is not subject to your license agreement or any other agreement
with SAP. SAP has no obligation to pursue any course of business outlined in this presentation or to
develop or release any functionality mentioned in this presentation. This presentation and SAP's
strategy and possible future developments are subject to change and may be changed by SAP at any
time for any reason without notice. This document is provided without a warranty of any kind, either
express or implied, including but not limited to, the implied warranties of merchantability, fitness for a
particular purpose, or non-infringement. SAP assumes no responsibility for errors or omissions in this
document, except if such damages were caused by SAP intentionally or grossly negligent.
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Agenda
What is SAP HANA Enterprise Cloud?
Why Customers Choose SAP HANA Enterprise Cloud
Addressing the „But“s – Common Concerns
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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What is
SAP HANA Enterprise Cloud?
Ways to SAP HANA
Limited Scale
Any Scale
Elastic Scale
Partner Scale
SAP HANA One
Public Cloud (AWS)
SAP HANA
On Premise
SAP HANA Enterprise Cloud
Managed Cloud
Open
Cloud Ecosystem
• Subscription license at
99 cents / hour
• 9 certified hardware
partners
• 30GB of data max
• Scales to any size
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
• Enterprise grade cloud
• Mission critical 24 x 7
• Cross license reference
architecture
• Portability
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SAP’s Offers a Complete Cloud Stack
SAP Cloud
 SAP Cloud for Travel
SaaS
 SAP Cloud for People
 SAP Cloud for Financials
 Success Factors
PaaS
• SAP HANA Cloud
Software-as-a-Service
• Operated by the vendor
• Customer subscribes usage contract
Platform-as-a-Service
• Development platform offered as a service
• Building application in a scalable way with low TCO
IaaS
 SAP HANA Enterprise Cloud
Infrastructure-as-a-Service
 SAP HANA one (AWS)
• Computer infrastructure “as-a-service” charged on a utility basis
and by consumption
• Typically a virtualized environment
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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SAP HANA Enterprise Cloud
Private Cloud Infrastructure + Managed Services
 100% SAP-owned and operated
private cloud
SAP HANA Enterprise
Cloud (HEC)
 Combines SAP’s 40 years of missioncritical app experience with the largest
pool of SAP HANA expertise
 Bring your own HANA License +
monthly Managed Cloud subscription
fee
HEC for Projects
HEC for Production
 Offers opportunity to run on premise
SAP software in a cloud environment
 Open approach with partner
ecosystem
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
HEC for Production
HEC for Projects
Applications
White list Only
White & Gray list
Third-Party & Oracle
No
3rd Party considered
Pricing
Customer-specific 3-year term
Consumption-based weekly service
Availability
99.5%
95%
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SAP HANA Enterprise Cloud
Current Product Scope
In Scope are essentially all SAP HANA based applications – initial scope applications (whitelist) are
 SAP ERP (Suite on HANA)
 SAP CRM on HANA
 SAP NetWeaverBW
 SAP HANA Data Mart
SAP HANA Enterprise Cloud
SAP Business Suite
SAP NetWeaver BW
Custom Apps
ERP | CRM | …
BW | BPC
Big Data | Consumer
Services
Assessment
Onboarding & Migration
Cloud Hosting &
Managed Services
SAP HANA Cloud Platform
Custom Services
In-memory
Infrastructure
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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SAP HANA Enterprise Cloud
End-to-End Services
SAP HANA Enterprise Cloud End-to-End Services Portfolio
Assessment & Advisory Service
Technical Scoping
and On-boarding
Assessment
Migration to
SAP HANA
Assessment
Onboarding &
Migration
Service
Application Management & Custom
Services
Cloud Hosted Infrastructure & Managed
Services
 Services cover the end-to-end lifecycle for SAP HANA-based solutions in the SAP
HANA Enterprise Cloud
 Services are consistent and seamless to avoid redundancy and ensure a smooth
handover to the run phase
 Tailored services from the SAP Professional Service Portfolio plus SAP Active
Global Support complement the SAP HANA Enterprise Cloud offering
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Why Customers Choose
SAP HANA Enterprise Cloud
And how they actually use it
SAP HANA Enterprise Cloud
Reasons for SAP HANA Enterprise Cloud
1
Accelerate the Deployment of SAP
HANA (significant lower entry barrier)
2
Simplify the System/Hardware
Landscape on customer side for
complex solutions
3
Accelerate Innovation – Updates,
Upgrades are no concern of the
customer anymore
4
Increased Responsiveness to
Business Change e.g. higher
performance
5
Faster Time-to-Market due to
short implementation cycles
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Reduce Operating Costs
(Only subscription fee)
7
Capex to Opex – More budget
for Software (spend money on
solutions not on infrastructure)
8
Efficient expertise allocation,
no need to expensively built up
knowledge in operating SAP HANA
9
Develop and Transition to your own
cloud at your own pace (Bridge for
SAP installed base to the cloud)
10
Reduced Risk – minimized time to
repair as all the experts are at hand
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SAP HANA Enterprise Cloud
Analogy: Prefabricated Home
Custom-built home
Modular home
Prefabricated home
SAP delivers standard software as building material for
the custom-built home. High cost and long time frames.
Long lead times for chargeable planning and approvals.
Significant risks until realization is completed.
SAP delivers SAP software and SAP RDS / SAP Best
Practices. SAP RDS / SAP Best Practices represent
the actionable blueprint to quickly get the foundation.
May blueprint extensions exists to get to variants, which
do not necessarily fit together, since only few
combinations can be anticipated, also in terms of
underlying software releases.
This is often detected only when assembly has started.
To get this done, rare and expensive experts are
required. This approach does not scale.
Note: regarding Pre-Assembled RDS for Enterprise
Foundation: This does not work as a shortcut. Only
Henry Ford was able to deliver a standard set of
variants, but only in the US!
SAP delivers SAP software + Pre-Assembly Service +
Cloud Logistics + Virtual Appliance via HEC.
Via this approach customers can explore sample
homes and define his personal home based on
available samples and variants, since hardly any
customer will buy sample homes as-is.
SAP delivers the desired home along his requirements
and makes it a turnkey solution within a day, as long as
the property and infrastructure at the site is ready.
If there was a cloud for real-estates, customers could rent a temporary property, have the home delivered and fine-tuned, start
moving in to try it out and then decide upon the final location of the home.
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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On-Boarding Packages
Customer Paths to leverage SAP HANA Enterprise Cloud
MIGRATE TO CLOUD
CUSTOMER
SITUATION
CUSTOMER
CHOICES – ONBOARDING
PACKAGES
NEW CLOUD SOLUTION
Customer: Wants to move his SAP on-premise
solution into the cloud (any database)
Customer: Wants new SAP solution in the cloud
Benefit: Immediate experience and fast adoption of
SAP HANA-based innovations
Benefit: Jump-start critical new solution expertise, plus
seamless implementation
SAP HANA Enterprise Cloud - Project
INNOVATION
SAP HANA Enterprise Cloud - Project
INNOVATION
Test
Prototyping
The immediate starting point without the need to commit
immediately on the future operations mode
The immediate starting point to evaluate new solutions based on
generic best practices content
SAP HANA Enterprise Cloud - Productive
PRODUCTIVE
SAP HANA Enterprise Cloud - Productive
PRODUCTIVE
Live
Quickstart
Natural & low-risk evolutionary step to move from trial into
production within SAP HANA enterprise cloud
Tailored business content, pre-installed, pre-configured, and pretested to specific customer solution needs
(Or to an on-premise environment)
(Operated in the HANA Enterprise Project Cloud, later to be cut over to the HANA
Enterprise Cloud for productive use. Alternatively to be ported on-premise)
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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SAP HANA Enterprise Cloud
Jumpstart your SAP HANA journey all the way to deployment
SAP HANA Enterprise Cloud - Innovation
SAP HANA Enterprise Cloud - Productive
Risk- and obligation free first stepping stone
towards using SAP HANA
Support customer roadmap to real time business in
accelerated and risk free fashion
End-to-end migration
Clearly defined easy to consume services

customer data transport

temporary test license

migration service

defined period of cloud hosting
Fixed timeline and price
Stringent SLA and DR for productive mission critical
operations
Single 24x7 support model across all tiers following the
sun
Ideal stepping stone for a cloud first or cloud only policy
Let your key users get familiar with SAP HANA
and imagine if …
TAKE THE GUESS WORK OUT OF PLANNING
YOUR SAP HANA PROJECT!
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DIFFERENTIATE YOUR BUSINESS WITH
REAL-TIME WITHOUT ANY DELAYS
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SAP HANA Enterprise Cloud
The HEC Way for New Solutions
EXAMPLE: ERP FOUNDATION EXTENSION
Discovery: Get users and access in public showroom
15 minutes
Evaluation & Prototyping: Get sandbox (private showroom) after
contract/clearance
30 minutes
Quick start: Get personalized appliance and content
Within 1 day. Max 1 week
Delivery on-premise or to SAP HANA Enterprise Cloud production
Download without re-installation
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Customer Examples
Netherlands
 Global green-field re-development and roll-out of a corporate
template. Drastic simplification and leapfrogging to a fresh new
templates
 Significant reduction in TCO while being on the latest SAP technology
stack
 Use of preconfigured solutions for discovery. Provisioning of 19 SAP
system components with approx. 30 pre-assembled Rapid
Deployment solutions within 4 weeks
 Deployment on-premise within 30 minutes
Germany
 Second-tier ERP for subsidiaries to rapidly on-board smaller
subsidiaries
 Preassembly of 35 countries within 2 weeks. Final deployment onpremise
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Customer Examples
Germany
 Hosted SAP ERP on SAP HANA
 Go-live within 4 weeks with less than 30 days of support from SAP
Japan
 Provisioning of an in-depth hosted fully running prototype for missioncritical processes covering SAP ERP and SAP CRM within 8 weeks
 Next step: Expand solution to cover 150 countries plus integration of
industry-specific micro solution
Italy
 Evaluation of HANA as a side-car to an existing on-premise SAP ERP
solution before switching to SAP HANA
 Trial run for SAP HANA accelerator in the cloud, integrated with
existing on-premise solution
 Provisioning within days, evaluation for 4 weeks
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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Services & On-Boarding Packages
Customer Paths to leverage SAP HANA Enterprise Cloud
ON-BOARDING
PACKAGES
Solution coverage
On-boarding
path
On-Boarding
ADVISORY SERVICE
(OPTIONAL)
path
 Value analysis and scoping for future SAP
HANA opportunities
 BW on HANA
 Test migration
 Data Mart on HANA
 Live migration
 Gap analysis & TCO comparison
 Suite on HANA, e.g. ERP on HANA
 Prototyping
 Identification of use cases
 HANA Live
 Quickstart
 HANA Accelerator
Packages include an operational feasibility assessment
 Assess existing application landscape with landscape characterization
 Evaluation of operations requirements to run SAP HANA and SAP applications
 Organizational cloud readiness evaluation
 Operational cloud readiness evaluation
 Service level and management
recommendations
 Test management recommendations
 Determine security and compliance requirements
 Network requirements analysis
On-boarding package are provided for a specific solution and on-boarding path, always including an Operational Feasibility Assessment to begin with
Onboarding Packages follow T-shirt sizes allowing for fixed-price delivery based on complexity level
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
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SAP HANA Enterprise Cloud – Endless Opportunities
Private cloud solution for subsidiaries
Jumpstart the onboarding of subsidiaries via a tailormade quick-start template – ready to cover 150
countries
Corporate template development in the cloud
Jumpstart the development of a corporate template
leveraging the cloud – with built-in evaluation and
simulation capabilities
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
Sub-vertical template cloud
for SME
Choose from up to 200 sub-verticals for 150
countries to jumpstart the deployment of a subvertical solution for SME customers
Erp foundation and extension
Jumpstart the adoption of innovations by starting
with a fully running end-to-end solution within days
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SAP’s own CRM to HANA Project – accomplished within 10 weeks
CRM on HANA - Project Facts
Implementation Highlights
Benefit Highlights
15.000+ business users
• Average E2E process acceleration potential
of minimum factor 2
First ever global Go Live of SAP CRM on HANA
Big Bang Implementation – All Users, All
Geographies
Record implementation of 2 ½ month
Upgrade efforts in range of regular
enhancement package implementation
Less than 5% of custom code required
immediate adjustments for Go live
65% additional database compression (from
high-compressed 3 TB decreased to 1.1 TB)
Highly integrated landscape to SAP ERP and
Customer on Demand, connectivity to 20+ other
systems
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
• Improving operational efficiencies through
faster turn around across business critical
processes
• Search performance improved by factor 250
(e.g. Lead and Activity)
• Improved customer experience with 36
times better call center performance
• Operational Reporting significantly improved
and simplified
• 30% less expensive than the previous CRM
landscape (for server & storage)
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“But …” – There is a Solution 
Common Customer Concerns
How safe is my data with SAP?
I am already working with a 3rd party hosting
provider!
I am subject to industry regulation!
Who is responsible?
Why should I migrate my Database to HANA?
Hybrid deployment vs. real-time?!
Is HANA mature enough?
How do I actually move my system over?
I am not ready for cloud!
…
Doesn‘t my landscape become more
complex?
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The Journey to SAP HANA Enterprise Cloud
Technical path for a customer solution
CUSTOMER
DATA CENTER
MOVE TO SAP HANA
ENTERPRISE
CLOUD
MIGRATION
(CLOUD, DB to SAP HANA)
APPLICATION UPGRADE
CUSTOM CODE
OPTIMIZATION &
INTEGRATION
PRODUCTIVE SOLUTION IN
SAP HANA ENTERPRISE
CLOUD
DELTA LOAD
ON-PREMISE CUSTOMER
SYSTEM (ANY DB)
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
SAP HANA ENTERPRISE CLOUD
CUSTOMER SYSTEM
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Database migration option of Software Update Manager
Next generation migration: one step, non-disruptive upgrade/migration
DMO of SUM 1
2
One step non-disruptive combined
Unicode migration + upgrade + DB migration
SAP ERP 6.0x
AS ABAP 7.0x
Kernel 7.x
+
AS ABAP 7.4
Kernel 7.40
Traditional
DB
1
SAP ERP 6.0
EHP7
Intermediate, optionally
productive system
2
SAP ERP 6.0
EHP7
AS ABAP 7.4
Kernel 7.40
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Traditional
DB
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HANA Enterprise Cloud (HEC) – High Level Overview
Integration
HEC – SAP
HEC administration
HANA ENTERPRISE CLOUD
 HEC is isolated from
the SAP Corporate
Network
 Access to HEC is only
possible with a 2-factor
authentication
Administrative
Jump Hosts
#2
WAN
Shared
Administrative
Infrastructure
Management
Network
#1
 HEC administration is
done using shared
administrative
infrastructure and a
management network
#n
Customer
#3
Customer Isolation
 Each HEC customer receives
their own isolated landscape
 HEC customer landscape is
fully integrated into the
customer corporate network
using WAN or VPN links
© 2013 SAP AG or an SAP affiliate company. All rights reserved.
VPN
VPN
Customer
#1
Customer
#n
WAN
Customer
#2
Customer
#3
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When do you join?
Further Information
SAP Public Web
http://www.saphana.com/community/about-hana/deployment-options/sap-hana-enterprise-cloud
Related SAP TechEd Sessions
ITM 212 – How to migrate ABAP-based SAP systems to SAP HANA
TEC119 – Transforming your Business with SAP HANA Enterprise Cloud
ITM130 – Addressing your IT challenges with the SAP HANA Enterprise Cloud”
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