1 How to Create Personal and Team Fundraising Pages on StayClassy The Mid-Atlantic State 2 Dear fellow Junior Statesmen and Stateswomen, My name is Roberto Ruiz, and I am the Mid-Atlantic State Director of Scholarships. JSA conventions are life-changing experiences. These conventions serve as the first steps in a lifelong commitment to civic engagement and sometimes even a career in politics. Yet, across the Mid-Atlantic State, some students cannot attend conventions due to financial constraints. To alleviate this problem, the Mid-Atlantic State Scholarship Program was created last year to provide scholarships to help students get to conventions. Chapters are also encouraged to raise funds to lower the costs of convention attendance for all members. Both of these fundraising initiatives utilize a website called StayClassy. StayClassy is an innovative, easy-to-use website that enables donors to make secure, online donations to organizations of their choosing. Furthermore, StayClassy enables organizations to track their donations, thank their donors, and solicit additional donations. JSA fundraisers across the country use StayClassy with great success. In order to use StayClassy, you must create a StayClassy account and fundraising page. You will be able to join the Mid-Atlantic JSA Scholarship Fund team as a state fundraiser, or join you chapter team as a chapter fundraiser. If your chapter does not currently have a team, contact your chapter president and direct him/her to page six of this guide, which includes instructions for setting-up a team page. If you have any questions, comments or concerns about how to use StayClassy, the Scholarship Fund, or the fundraising process, do not hesitate to contact me, Allison, Simran or Sarika. Keep it Classy, MAS, Roberto Ruiz Director Of Scholarships 3 Contents: Creating a Personal Page………………Pages 4-5 Creating a Team Page………………….Page 6 TinyURL Guide…………………………Page 7 Ways to Spread the Word……………Page 8 Contact Information……………………Page 9 4 Creating a Personal Page Step 1: Open your Internet browser and log-on to fundraise.jsa.org. Step 2: Click on the “Start Fundraising” button. Step 3: Select “Chapter and State Fundraising.” Step 4: Complete the following form, or sign-up using your Facebook account. 5 Step 5: Name your personal page. Is it recommended that you use your name, followed by then your chapter name: for example, Roberto Ruiz - Leonia High School. Step 6: Set an ambitious, but attainable fundraising goal that will challenge yourself to meet your chapter’s financial needs. Step 7: Customize your page by uploading a picture of yourself at JSA and writing about your personal JSA story. Step 8: Customize your page’s URL. Your URL should appropriately describe your team and be easy to mention in conversation. Fundraise.jsa.org/leoniaJSA is a great example. Step 9: If your chapter president already has created a team page, you should join your chapter's team. If not, you can select "no thanks" when asked to join a team. You can join a team later if your Chapter President makes one (see below for instructions). Step 10: Enter your shipping and home addresses. Step 11: Hit save and finish. It is only necessary to fill-out the boxes with red stars next to them. The Company/Website/Blog boxes should not be completed. You will see a similar screen as the one below. Congratulations, you have created your StayClassy page! 6 Creating a Team Page Step 1: On the right-hand side, you will see this button. Click on it. Step 2: Select the “Create a Team” option. Step 3: Give your team a team name, such as Leonia High School JSA or LHS JSA. Step 4: Choose an ambitious, but attainable fundraising goal that will meet your chapter’s financial needs. If many chapter members will be fundraising, a goal of at least $1000 dollars is recommended. Step 5: Customize your page by uploading a picture of your chapter and writing about your chapter’s personal JSA story. Step Six: Click “Create My Team.” 7 Optional TinyURL Steps: StayClassy does not allow you to create a custom URL for a team page. Instead, you can make a custom URL cat the website www.tinyurl.com Step One: Log on to www.tinyurl.com. Step Two: Copy and paste your Team URL into this box. Step Three: Choose a custom alias. Step Four: Select “Make TinyURL.” 8 Ways to Spread the Word Method One: It is strongly recommended that you use StayClassy’s built-in sharing tolls. StayClassy has links to share your page via Facebook and Twitter. It also has an email function that is incredibly useful. It provides a simple and easy-to-use template for mass emails to potential donors. All of these tools are accessible from your StayClassy page. Method Two: When people donate to your page, encourage them to share your page on Facebook to help spread the word. They should post the link to your page and a brief statement about why they donated and/or about what JSA means to you and your chapter. Do not forget to use the hashtag #bethepeople! Method Three: When people donate to your page, encourage them to share your page on Twitter to help spread the word. Give them the TinyURL to minimize character usage. Do not forget to use the hashtag #bethepeople! Method Four: Recruit as many individuals to make pages and advertise your fundraising initiative. If your chapter members are willing and able to fundraise, they should all make accounts, too. More motivated team members will result in more donations! Method Five: Also give your parents your page’s URL. They can share it with their friends and coworkers. 9 Contact Information We wish you the best of luck in your fundraising endeavors. If you have any questions or concerns, please do not hesitate to contact the following individuals. Roberto Ruiz, MAS Director of Scholarships Phone: (201) 577-2858 Email: [email protected] Allison Berger, MAS Lieutenant Governor Phone: (973) 309-6180 Email: [email protected] Simran Singh, MAS Lt. Gubernatorial Chief of Staff Phone: (971) 322-4974 Email: [email protected] Sarika Pawar, MAS Director of Fundraising Phone: (732) 439-3559 Email: [email protected]