THE PENN STATE IFC/PANHELLENIC DANCE MARATHON MANUAL PENN STATE IFC/PANHELLENIC DANCE MARATHON PENNSYLVANIA STATE UNIVERSITY 210 HUB UNIVERSITY PARK, PENNSYLVANIA 16802 COMPILED AND MAINTAINED BY THE THON COMMUNICATIONS COMMITTEE Table of Contents Letter from THON Communications………………………………………………………..pg. 3 THON History……………………………………………………………………....……….pg. 4 Chris’s Story……………………………………………………………………………….…pg. 6 About the Four Diamonds Fund……………………………………………………………..pg. 6 THON’s Mission and Frequently Asked Questions…....……………………………….…....pg. 7 THON Structural Overview……………………………………………………………...….pg. 9 Fundraising……………………………………………………..………………………….....pg. 15 Who Dances?.……………………………………………………………...………………..pg. 16 Things to Note.……………………………………………………………...………………pg. 17 General Timeline of a THON Year………………………………………………………....pg. 19 2 Hello! I am Kelly Tompeck, the THON 2014 Communications Director. I am honored to work for such an amazing cause alongside other dedicated students! This year we will continue in our mission of spreading pediatric cancer awareness and finding a cure. Thank you for taking the time to read this THON Manual and learn more about how the Penn State IFC/Panhellenic Dance Marathon runs. Everyone involved in THON loves hearing about other students who are dedicated to the cause of conquering pediatric cancer! In 1973, a small group of dedicated Penn State students held our first Dance Marathon. That year, 34 dancers participated and raised $2,000. Since then, THON’s presence in the Penn State community has grown exponentially. THON now has more than 15,000 student volunteers, 500+ participating student organizations, 708 dancers, and has raised more than $100 million, all benefiting the children and families of the Four Diamonds Fund at Penn State Hershey Children’s Hospital. THON is a yearlong effort that raises funds and awareness for the fight against pediatric cancer. With the support of students from all across the Commonwealth of Pennsylvania, and THON Alumni around the world, we continue to make great strides towards finding a cure for all childhood cancers! Thank you for your interest in learning more about THON. Together, we’ll make a difference in the life of a child! For The Kids, For The Fight! Kelly Tompeck Penn State IFC/Panhellenic Dance Marathon 2014 Communications Director [email protected] 1-800-392-THON (8466) 3 THON’s History In 1972, Interfraternity Council President Bill Lear ('72 –'73) proposed a Dance Marathon fundraiser, and the first Dance Marathon was held in Penn State's HUB ballroom on Friday, February 2nd, 1973. Thirty-nine couples paid $10 to participate in the 30-hour competition that began at 6 pm., and proceeds from the event were donated to the Butler County Association for Retarded Children. The original planning Committee was wary of promising too much, and warned the BCARC not to expect more than twenty dollars. When the first ever Dance Marathon came to an end, 17 couples were still standing and more than $2,000 had been raised. Penn State Dance Marathon had exceeded all expectations. For the next few years, Dance Marathon continued to grow, each year raising more money than the year previous and donating to different causes such as Easter Seals and the Muscular Dystrophy Association. The Marathon expanded to 48 hours in length in its second year. 1976 brought its first ever theme: “Dance for Those Who Can’t.” In 1977, a little-known charity, the Four Diamonds Fund, became the beneficiary of Dance Marathon’s funds, beginning a partnership that still exists today. In 1978, Nittany Lion wide receiver and All American football player Jimmy Cefalo made a pact with Hershey Medical Center that all proceeds from Dance Marathon would benefit the Four Diamonds Fund as long as the funds were used for researching and combating pediatric cancer. Following Dance Marathon that year, a tragic event further sealed the bond between Dance Marathon and the Four Diamonds Fund. A few weeks after the event, a group of students were driving to Hershey Medical Center to deliver the check to the Four Diamonds Fund. Outside of Harrisburg, a car accident occurred, and one student, Kevin Steinberg, lost his life. Kevin was the typical Penn State student who became involved with the Dance Marathon as the Interfraternity Council Vice President. Today, Kevin's legacy lives on through the Kevin Steinberg Award, which is given to one THON volunteer every year to recognize service to Dance Marathon and the Four Diamonds Fund. Throughout the 1980s, the Dance Marathon continued to expand, outgrowing its home in the HUB and moving the event, which now included hundreds of dancers, to the White Building. Dance Marathon broke the six-figure mark by raising $131,000 in 1983, and was recognized as the largest student-run philanthropy in the world in 1984— a title still held today. The organization adopted its name THON™ in 1988. The 1990s brought massive growth for THON, which officially became named Penn State IFC/Panhellenic Dance Marathon in 1990. On its twentieth anniversary in 1992, THON raised more than $1 million. In 1999, THON raised more than $2.5 million and pledged $5 million more to be raised over the next five years for an endowed research center 4 for the Four Diamonds Fund at Hershey Medical Center. THON also moved to a new home, Rec Hall. The new millennium has brought many positive changes for THON. In 2003, Penn State students raised more than $3 million for the Four Diamonds Fund and the number of dancers topped 700 for the first time. In 2004, THON pledged to contribute $10 million during the next six years to build a Pediatric Cancer Pavilion at the Hershey Medical Center. Unprecedented crowds entered THON 2006 for Rec Hall's “final dance.” THON's continued growth and popularity required that the event move to a larger venue in 2007—the Bryce Jordan Center. The THON webcast allowed viewers in more than 30 countries to watch as the $5,240,385.17 total was revealed. THON 2008's theme, “Hope Finds A Way,” gathered record-breaking crowds for the second THON held in the BJC. In 2009, unwavering support from THON volunteers and donors allowed THON to raise $7,490,133.87! This continued for THON 2010, when the total reached $7,838,054.36 and in THON 2011 when again the total grew to 9,563,016.09! The trend continued for THON 2012, with another incredible year, raising $10,686,924.83! With support from thousands of student volunteers, THON 2013 was able to reach the 100 million dollar milestone by raising a recordbreaking $12,347,034.46! 5 Chris’ Story Christopher Millard was just 11 years old when he was diagnosed with cancer. Upon returning to school after spending a summer undergoing treatment, his teacher gave the class an assignment to write about what they did that summer. Chris, not wanting to write about his summer spent in and out of the hospital, decided to instead write a creative and symbolic short story. He wrote about a knight named Sir Millard, “the worthy bearer of the magnificent Diamonus Quadrus (Four Diamonds).” In the story, Sir Millard was held captive by an evil sorceress and would be freed only when he had earned each of her Four Diamonds by completing tasks of Courage, Wisdom, Honesty and Strength. These are the traits Chris believed were necessary to fight cancer. At the end of the story, Sir Millard defeated the evil sorceress, “and from then on he lived in glory as Sir Millard.” Chris’s parents, Charles and Irma Millard, established the Four Diamonds Fund almost immediately after their son lost his battle with cancer in 1972 at age 14, with the hope of helping families facing the same struggle they had. About the Four Diamonds Fund The Four Diamonds Fund is based at Penn State Milton S. Hershey Medical Center in Hershey, Pennsylvania. Since 1972, The Four Diamonds Fund has served more than 2,000 families, primarily from the Central PA area, but also from surrounding states. Approximately 100 new families a year become Four Diamonds families when their children are diagnosed with pediatric cancer. The Fund’s commitment to the children extends into their adulthood. With some former patients in their thirties, their survival offers hope for better treatment and a cure for all childhood cancer. The Four Diamonds Fund supports families through financial assistance, medical team support and research. The Fund pays for every bill insurance will not cover, and also covers expenses that could disrupt the welfare of the children, such as car repairs, household utilities, food and gasoline. Because of the Fund, Hershey Medical Center is able to hire a team of people who provide comprehensive care to the patients. Pediatric oncology specialists, nurse specialists, social workers, child life specialists, a clinical nutritionist, a clinical psychologist, and a music therapist all work with the children and are supported by the Fund. 6 THON’S MISSION STATEMENT: THE MISSION OF THE PENN STATE IFC/PANHELLENIC DANCE MARATHON IS TO CONQUER PEDIATRIC CANCER BY PROVIDING OUTSTANDING EMOTIONAL AND FINANCIAL SUPPORT TO THE CHILDREN, FAMILIES, RESEARCHERS AND STAFF OF THE FOUR DIAMONDS FUND. FOR THE KIDS! FREQUENTLY ASKED QUESTIONS How many students are involved with THON? Students are the heart and soul of THON—they are the leaders, the brains, and the means of making everything happen for the largest student-run philanthropy in the world! Through campus organizations and THON Committees, over 15,000 students volunteer for THON each year. How do you get so many students involved? Is there any sort of application process for volunteers? Involvement with THON has grown steadily through its 40 years in existence. Campus Greek life was the sole driving force behind THON in its early years, and these sororities and fraternities remain a huge part of THON’s success today. Their thousands of members contribute greatly to both fundraising and building relationships with the Four Diamonds families. There are also Committees within THON’s structure whose sole purpose is spreading the word of THON with the hopes of gaining volunteers. Each year, Committees brainstorm and carry out new ideas for recruitment events, such as the THON Involvement Fair held in our union building in the fall. In order to become a THON Committee Member, Captain or Director, students must submit applications that include biographical information and answers to essay questions. They then go through an interview process (a board interviews and selects the Executive Director, then that person selects the Executive Committee, next each Director selects his or her Captain Committee, and then Captains select their Committee Members). Does THON meet its goals every year? How? THON’s only goal is to dedicate itself fully to its mission statement year after year. THON never sets fundraising goals, goals pertaining to numbers of students involved, donations received, or anything else of the sort. It does not matter if we raise $7 million or $70—as long as the students involved did all they could to help the children, families, researchers and staff of Four Diamonds, we consider THON a success! Are dancers eliminated if they stop dancing at THON? No. In actuality, dancers spend a majority of their time doing things other than dancing. The Morale Committee provides them with countless other things to do to keep their attitudes positive and their minds off their aching feet. Dancers do arts and crafts, color, play games like 4-Square or video games, and so much more! THON is not a competition and everyone wants the dancers to succeed, so dancers are not removed from the event unless medically necessary. 7 Does THON have a strict set of rules? Who creates them? THON has and maintains an extensive rulebook that is updated yearly. Please visit here to find the THON 2014 Rulebook. Is THON governed by the University or anyone other than the students? THON is a University-recognized student organization, which means that students run it. We are in accordance with University rules and regulations pertaining to our type of organization, and we have two faculty advisors. Is THON and The Four Diamonds Fund the same thing? This is a common misunderstanding. No, THON and the Four Diamonds Fund are not the same organization. The Four Diamonds Fund is a self-governing, non-profit based at Hershey Medical Center. THON is a Penn State student organization (with tax-exempt status under the University with an Internal Revenue Code 170(c)1) that chooses to fundraise for the Four Diamonds Fund. THON’s contribution makes up about 80% of the Four Diamonds Fund’s funds each year. However, the two organizations are indeed intertwined; students and the staff of the Four Diamonds interact with each other often to come up with initiatives and improvements to benefit those touched by the Four Diamonds Fund, and thousands of students have personal relationships with Four Diamonds families. The relationship is strong and will not cease in the foreseeable future. Are schools other than Penn State involved with THON or Four Diamonds? About 50 elementary, middle and high schools across the state of Pennsylvania participate in a miniTHON program run by Four Diamonds and supported by THON. These schools hold their own miniature dance marathons to benefit the Fund. One THON Captain is a liaison to Mini-THONs, and the director of the Fund is the point person for Mini-THON business. These Mini-THONs fundraise a remarkable amount each year (over $5 million in around 20 years) and provide opportunities for young students to grow through leadership and helping others. Money raised through Mini-THON’s is not a part of THON’s overall total; it is a separate donation made to the Four Diamonds Fund. 8 Structural Overview THON as an organization has a structure that is made up of Directors, Captains, and Committee members. The Executive Director selects the Executive Committee, whose 14 Directors manage each Committee of THON (described below). Other student organizations volunteer and fundraise on behalf of THON, and follow all rules and regulations set by the Executive Committee. Both contributing sides to THON’s structure support THON’s mission, just in different ways. Infomational Graphic Chart of Student Involvement EXECUTIVE DIRECTOR !"#$%&'%()*+,")+)-'%(''(+ ."'+)&&'%#.$)*(+)/+#00+12+ !)33$..''(+#*4+5"))('(+."'+ !)33$..''6(+7$%'5.)%( DIRECTORS (14) !"#$%&'%()*(+,")+)-'%(''+ ."'+)&&'%#.$)*(+)/+."'+12+ !)33$..''(+#*4+5"))('+."'+ !#&.#$*(+)/+'#5"+!)33$..'' COMMITTEES ORGANIZATIONS !)338*$5#.$)*(9+7)*)%+:083*$+;'0#.$)*(9 <*.'% .#$*3'*.9+=#3$0>+;'0#.$)*(9+=$*#*5'9+?)(&$.#0$.>9+@'%5"#*4$('9 @)%#0'9+ABB'%#.$)*(9+B8C0$5+;'0#.$)*(9+;80'(+#*4+;'D80#.$)*(9 E&'5$#0+<-'*.(9+E8&&0>+F)D$(.$5(9+#*4+G'5"*)0)D>++ !)33)*,'#0."+!#3&8('(9+K*4'&'*4'*.+7#*5'%(9+ L'*'%#09+L%''H9+E&'5$#0+K*.'%'(.9+#*4+E&'5$#0+@$(($)* CAPTAINS (350) !#&.#$*(+#%'+"#%4,)%H$*D+#*4+3).$-#.'4+0'#4'%(+ $*+."'+G?AI+5)338*$.>J+G"'>+#%'+5")('*+C>+."'+ 7$%'5.)%(+.)+#(($(.+$*+."'+&0#**$*D+)/+G?AI+'-'*.(+#*4+ JYP½PPQIRXSJ8,32´WQMWWMSRXLVSYKLSYXXLI]IEV COMMITTEE MEMBERS (3,400) !)33$..''+@'3C'%(+&0#>+#+H'>+%)0'+$*+"'0&$*D+G?AI+ JYP½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he volunteers that make up the structure of THON as an organization are the individuals responsible for planning and executing each THON event throughout the year. Directors, Captains, and Committee members are responsible for planning events for THON, implementing rules for fundraising, and being the voices and promoters of THON year-round. THON is highly structured; here is a breakdown of that structure: I. Executive Committee (15 People)--led by Executive Director, Ryan Patrick; this Committee includes the Directors of each Committee: Communications The mission of the Communications Committee is to serve as the main liaison to all THON volunteers within the Penn State community. By building strong relationships, we work to educate and empower the students, faculty, and staff across the Commonwealth, and alumni of our University as to how they can make a greater impact in the fight to cure pediatric cancer. The thousands of student volunteers that support THON rely on Communications to give them the right information and tools they need to be successful. Each Communications Captain has a different volunteer base that they reach out to and assist throughout the THON season. Communications is required to know anything and everything about THON so that they may answer questions, provide information, and empower all volunteers. Donor & Alumni Relations The mission of the Donor & Alumni Relations Committee is to empower, motivate, and educate the THON community on how to increase awareness of pediatric cancer and fundraise effectively. It is our goal to help THON continue its monetary and emotional contribution to the Four Diamonds Fund by maintaining and building relationships with THON’s individual, alumni, small business, corporate, and foundation donors. Each Donor & Alumni Relations Captain acts as a fundraising liaison to a group of organizations. As a fundraising resource, the DAR Captains assist THON Chairs as they organize and implement an individual, small business, and corporate donor solicitation strategy. They also contact businesses themselves. Entertainment The mission of the Entertainment Committee is to provide and ensure the highest level of excitement, quality, and safety in all music, productions, and live events during THON Weekend and at every THON event and production throughout the year. Entertainment plays a crucial role THON Weekend, setting up and tearing down the stage, organizing every act, band or performer, and creating the THON Weekend Timeline which details every aspect of the weekend down to the minute. ENT also organizes events such as the THON Pep Rally, 100 Days ‘Til THON Celebration and the Pre-THON show. They create nearly all 10 videos released by THON and provide high quality entertainment at over 30 THON events throughout the year! Family Relations The mission of the Family Relations Committee is to provide year round assistance and support to the Four Diamonds Families by ensuring that they enjoy all of their THON experiences to the fullest. Family Relations is responsible for upholding the emotional aspect of THON’s mission. Family Relations is committed to the well-being of the Four Diamonds Families, keeping students informed and inspired, and working alongside the rest of THON’s Committees to ensure that the families remain at the heart of THON and everything is done For The Kids. Family Relations sponsors programs like Adopt-A-Family, the Pen Pal Program, and the Penn State Wish program, to build meaningful relationships between the Penn State students and the Four Diamonds Families. Finance The mission of the Finance Committee is to process all monetary donations collected on behalf of THON. It is the responsibility of the Finance Committee to support the students and organizations of Penn State in their fundraising efforts and the tracking of their monetary totals. Finance is also responsible for upholding the integrity of the THON community by engaging in only honest and honorable practices. Finally, Finance is responsible for finalizing the THON Weekend total: a sum of the THON community’s year-long effort to raise money in support of the families, researchers, and staff of the Four Diamonds Fund and the fight against pediatric cancer. Finance Captains are responsible for processing all donations, participating at Canning Drop-Offs, and facilitating THON Chairs' and donors' financial needs. Additionally, some Finance Captains are in charge of Committees, teaching and inspiring them during the THON year. Hospitality The Hospitality Committee strives to fuel THON through exceptional service and support for the families, dancers, and volunteers. We interact with the community and sponsors to strengthen THON by procuring food and beverage donations for THON events throughout the year. Hospitality works to represent THON at all times with enthusiasm, passion, and commitment For The Kids! Hospitality is in charge of food and drinks for all THON events that require it. This Committee solicits food and drink donations from local establishments and plans dancer and Captain meals THON weekend. 11 Merchandise The mission of the Merchandise Committee is to support the Penn State IFC/Panhellenic Dance Marathon by spreading awareness and providing knowledge of THON and pediatric cancer through the sale of quality products. The Merchandise Committee is also committed to protecting the name of THON while contributing to the financial and emotional efforts For The Kids and the Four Diamonds Fund. This Committee is dedicated solely to selling THON products. The Committee's responsibilities include running the THON store, handling all licensing issues for THON products, ordering/distributing all THON apparel, and maintaining the concession stands in the BJC THON weekend. Morale The mission of the Morale Committee is to provide physical and emotional support for the dancers THON Weekend. The Morale Committee ensures the safety and wellbeing of the dancers and also extends its assistance to the THON Community throughout the entire year. Morale works throughout the year to prepare dancers physically and emotionally for the 46 hours. Morale Captains and Committee Members are dedicated to the dancers and are trained in EMS and dancer safety throughout the year. This committee also creates different events during the year for dancers to participate in during THON, such as the RIDE, Mail Call, Theme Hours, Random Events, and the Line Dance. OPPerations The mission of the OPPerations committee is to create and maintain a safe and healthy environment for the Four Diamonds Families and THON volunteers at all pre-THON events and THON weekend. Through great dedication and hard work, the OPPerations committee logistically plans and prepares for a year of events culminating in the transformation of the Bryce Jordan Center into THON’s home. OPPerations works throughout the year to prepare necessary pieces of physical plant and completely transform the Bryce Jordan Center into the home of the largest student-run philanthropy in the world. In addition, they are also highly involved in the logistical planning, set-up, and teardown of the THON 5K and the THON Family Carnival. Public Relations The mission of the Public Relations Committee is to conquer pediatric cancer by serving as the voice of THON to those outside of the Penn State community. This Committee strives to educate the public about the Penn State IFC/Panhellenic Dance Marathon, the Four Diamonds Fund and pediatric cancer while spreading awareness of THON’s mission on local, state and national levels. 12 Public Relations works year-round to increase awareness about pediatric cancer, The Four Diamonds Fund, and THON. Whether it’s communicating directly to media outlets, planning marketing events and campaigns, designing publications, or securing THON memories, Public Relations invites everyone to join our fight to conquer pediatric cancer. Rules & Regulations The Rules & Regulations Committee is devoted to providing safety and security to the families and kids by creating an infrastructure of love and support. We strive to be a resource for all of THON’s supporters through safe and efficient fundraising efforts. The leaders in red will wholeheartedly care for the cause with the determination necessary to protect the integrity of and ensure the future of THON. R&R ensures the safety of families, dancers and volunteers leading up to and during THON weekend. Their efforts span from regulating the security at the Family Carnival to the BJC THON weekend. Special Events The mission of Special Events is to inspire, inform, and unite the THON community by developing and continuing a variety of events to spread the spirit of THON year-round. The SE Committee is responsible for carrying out the THON 5K, Family Carnival, Road to THON Celebration, and several other events continuing into THON weekend at the Bryce Jordan Center. Supply Logistics It is the mission of the Supply Logistics Committee to serve The Penn State IFC/Panhellenic Dance Marathon by acquiring all in-kind donations for THON Weekend and all THON events. It is our goal to help THON continue its monetary and emotional contribution to The Four Diamonds Fund by ensuring that each Committee receives the supplies they need, while spreading knowledge of THON and pediatric cancer to every donor we come in contact with during the journey. Supply Logistics works year-round contacting businesses and corporations for the in-kind donations needed to make all events leading up to THON and THON weekend possible. In addition, they are also in charge of Dancer Bags, Dancer and Committee Shirts, the THON Raffle, and the 5K Runner Bags. Technology The mission of the Technology Committee is to assist the other thirteen Committees by providing effective and efficient technical solutions and support to aid in the mission of The Penn State IFC/Panhellenic Dance Marathon of conquering pediatric cancer. Technology strives to take advantage of the latest technologies to spread awareness of pediatric cancer and The Four Diamonds Fund. 13 Every Committee in THON uses technology in some way, and the Technology Committee is there to make sure all of THON's gadgets still work. Tech is responsible for maintaining the back-end of the THON Store, the PASS system, THINK, and of course, THON.org. II. Captain Committees (330 people, about 20-25 people on each Committee)-- each Director leads a Committee of Captains. Each Captain has a different job. For information on the types of things the Captains do, visit http://thon.org/Students/GetInvolved/ApplyToBeACaptain. III. Committee Members (around 3,000 people--about 30 people per Committee)--Many, but not all, Captains then lead Committees who brainstorm and implement ideas related to their Captains’ positions. Committee Members are vital during THON weekend--they run info booths, run security, set up and tear down the entire Bryce Jordan Center, morale the dancers, et cetera. Organizations Hundreds of Penn State student organizations fundraise for THON. They are split into the following categories: Greek organizations, General organizations, Special Interest organizations, Commonwealth and Special Mission Campuses, and Independent Dancer Couples. Each organization has at least one, and often several, designated “THON Chairs.” These Chairs receive all information from the organizers of THON and act as the point person for all THON-related activities within their organizations. Greek Organizations - Since THON began as a Greek event, these groups play a major role in the organization today. Many Sororities and Fraternities are paired for fundraising. For instance, the fraternity Alpha Tau Omega and sorority Zeta Tau Alpha are one of THON’s longest-standing and highest-raising pairs. They fundraise together and send dancers to represent them THON weekend. General Organizations - These are all of the various, non-Greek organizations at Penn State that participate in THON in addition to their organization’s main purpose. These organizations range from club sports to honors societies, as well as student councils. Special Interest Organizations – These are organizations that have recently arisen with the sole purpose of supporting THON! Their mission statements directly include THON as their main focus. Commonwealth and Special Mission Campuses - These are Penn State's campuses that exist across the state that fundraise for THON and send dancers to the event. Independent Dancer Couples -These are pairs of people who want to dance in THON but cannot or don't want to do it through their organization (for more on how dancers are chosen, see pg. 17). So, couples register together and the two people are considered THON 14 Chairs for their fundraising efforts. They fundraise themselves in order to enter a dancer lottery for the chance to dance in THON. All of THON’s volunteers, both organization members and those on Committees, add up to about 15,000 students working for THON. Many people are on both sides of THON --- they'll be Committee Members but also trying to independently dance, or they're Captains who also fundraise with their organization, et cetera. Fundraising THON’s success can be attributed to the unwavering support and hard work of our volunteers. The methods of fundraising utilized by THON’s volunteers have grown in many ways since the early days of Dance Marathon. Each method is successful in its own way, and each year, the THON community looks towards new and sustainable methods of fundraising. General solicitation methods, such as canister solicitation, are used. Students also reach out to family members and friends to make personal donations via our THONvelope letter campaign. Additionally, online giving is possible through our THON.org website. Together, these fundraising methods combine to help us reach new heights every year! 15 Who Dances? Each year, 708 dancers fill the floor of the Bryce Jordan Center during THON weekend. This privileged group is comprised of organization members, independent couples and commonwealth campus students. Each type of dancer is selected differently. Organization Members: Fundraising organizations are allocated according to the amount of money they raised for the previous THON. The Executive Committee sets fundraising “tiers” each year that determine how many dancers each organization will get. These tiers are based on the totals of all organizations and if an organization is working alone or had a partner. Organizations are allocated 0, 2, 3, 4, 5, 6, 7, 8, or 10 dancers. If an organization’s total does not meet the minimum tier for guaranteed dancers and is allocated 0 dancers, that organization will enter a lottery for the chance to send dancers. Organizations must raise a minimum amount of money, determined by the Executive Committee when determining tiers, in order to enter the lottery. For 2013, this number was $2,600. So, organizations whose total did not meet the minimum tier but who raised at least $2,600 entered a lottery for the chance to send dancers. Organizations with high totals from the previous THON still must raise the $2,600 minimum to receive their dancers. Each organization uses its own method to select who of its members will get to dance, once they find out their number of dancers. Many organizations choose their seniors, others vote, others choose their THON Chairs or the members who are most involved in THON fundraising – it is completely up to the organization to decide how they wish to select their dancers. Independent Dancer Couples: Pairs of people who would like to independently dance must register in the fall. After registration, they fundraise like organizations do—by canning, THONveloping, etc. All independent couples must raise the same minimum that organizations must (for THON 2014, $2,800) by a certain deadline. Raising $2,800 gives a couple one “chance” in the lottery. For every $600 they raised above that amount, the couple gets another “chance,” or entry in the lottery. The Technology Captains run the lottery online on a publicized date to determine dancers. Commonwealth Dancers: Each commonwealth campus sends dancers in the same way organizations do. Each campus’s THON organization is considered an organization among the others at University Park, and the campuses follow the same rules and requirements for dancers. 16 Things to Note… The Importance of Icebreakers and Committee Bonding Building a cohesive Committee is one of the most important things that will lead a successful dance marathon. Through the use of icebreakers and other social activities a bond can be formed that can extend well past a volunteer’s time of involvement. Some classic icebreakers are the human knot, the name game, and general getting to know you Q&A sessions. The more time a Committee spends with one another the stronger that bond will become. The stronger the bond is come THON, the better off THON will be. It is up to the Captains or leaders of the Committee to create a friendly atmosphere through meetings and social activities for people to feel comfortable with one another. Allowing Committee Members to become friends first makes it an experience they want to be involved with rather than something they are doing to build their resume. Friends first, co-workers later! The Importance of Dedication to the Group Along with building a cohesive Committee, success is only sure if the people on that Committee are dedicated to the group and the cause. If people do not take their role within the Committee seriously free riding will begin to occur. This will leave the Committee less informed/prepared for the year to come and will result in a bad experience, which means they probably will not be involved the following year. This is why the selection process is so important. THON has the best volunteers because they are the most caring, dedicated, and hard-working people at Penn State! Making sure the applicants for these positions are qualified, diligent, and dedicated makes the Director/Captains’ jobs that much easier. One thing THON tries to do is give each Committee Member a job to make them feel more important and involved. The Importance of a Connection to the Cause In order to keep people involved each and every year, we keep our volunteers in touch with the children and families of the Four Diamonds Fund. This connection is the motivation that keeps people out on the streets canning, writing more THONvelopes, etc. This is why the Adopt-A-Family program is one of the most important things THON does as an organization. By giving our fundraising organizations a THON family, they feel more connected to the cause and want to continue to stay involved. Without the Four Diamonds Families involvement and appreciation for THON, our event would not be a success each and every year. The Importance of a Connection to the University The Penn State IFC/Panhellenic Dance Marathon is as it says at Penn State University. THON has been around for such a long time, it has become a tradition that alumni and friends continue to return to each and every year. Without the University’s continued support THON would not be able to handle its daily operations throughout the year. From reserving academic space for Committee meetings and events, tracking donations through Penn State 17 Donor Services, providing us with office space in the student union building, and allowing us to use one of the largest venues on campus, THON is eternally grateful to everything Penn State University does to help THON and the Four Diamonds Fund. THON shows our appreciation for the University THON Weekend through various donor appreciation receptions and events for faculty, staff, and alumni! THON also invites many University supporters to the BJC for behind the scenes tours! 18 General Timeline of a THON Year March – A new Executive Director is selected by a board comprised of the outgoing ED, Four Diamonds Director, and the THON faculty advisers, who were selected by their councils earlier in the year. The outgoing ED begins transitioning the new ED, and applications for the new Executive Committee are posted. April – The new Executive Director selects the new Executive Committee. The outgoing Directors work with the new Directors to transition, meeting several times a week until classes end. The new Committee visits Hershey, in addition to meeting with outgoing Captains from their Committee to learn about ways to improve their Captain Committee. Some Captain positions, such as Technology, require year-round work, so those Directors select Captains in the Spring. May – July - Throughout the summer months, Directors work alone and with each other to improve the roles of their Captain Committees and maintain communication with important contacts. They also visit Hershey and meet periodically in State College for planning purposes. August – Captain applications are released. Executive Committee begins weekly meeting schedule. The Four Diamonds Mini-THON Workshop for students and advisers takes place in Hershey. September – Captain applicants undergo interview process by Directors and Captains are selected. Captains begin weekly meeting schedule and attend Captain Workshop. Captains begin planning for the year and implementing their ideas and events. At the end of the month, the Fundraising Window opens, meaning crediting for THON 2014 can begin. October – Committee Member applications are released and soon thereafter the applicants undergo interview process by Captains, and Committee Members are selected. Committees begin weekly meetings and orientations. Programs such as Adopt-a-Family and Pen Pal will kickoff. THON Events this month: Family Relations Committee holds Harvest Day for the Four Diamonds Families, THON Dodgeball hosted by PSU basketball, THON 5K run by the Special Events Committee, THON Theme for the year revealed during Homecoming Parade. November – Volunteers continue their work. 100 Days ‘Til THON Celebration held. THONvelopes are distributed. December – Volunteers continue their work. Four Diamonds families come to Penn State for Family Carnival, run by Special Events and participated in by all Directors and Captains. 19 The THON logo for the year is revealed at the end of Family Carnival. Throughout these months, many Committee Captains hold fun interactive events for their Committee Members. January – Volunteers continue their work. Captains and Directors write midyear reports to be used by the people in their positions the following year. Road to THON Celebration and THON Skate events take place. February – Dancers announced. Captains and Directors edit and add to their midyear reports to make them final reports to be used by the new people in their positions. THON Weekend! 20
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