1. art and entertainment
2. shows and events
3. conference

October 6-8, 2014 | Nashville, TN
Gaylord Opryland & Convention Center
A NOTE FROM CHRIS CLINTON
Vice President, Global Channels and Partner Ecosystem, Blackbaud
Dear Partner,
WHY SPONSOR?
We invite you to join us at bbcon 2014 from October 6-8 at the Gaylord
•
Showcase your solutions
•
Increase visibility in your market
•
Network with nonprofit and technology
industry leaders
•
Engage one-on-one with prospects and
clients; strengthen and build relationships
•
Show your commitment to the nonprofit world
Opryland Resort and Convention Center in Nashville, Tennessee. Meet
our new CEO, Mike Gianoni, and experience bbcon 2014 firsthand as we
continue to enhance its value, increase its attendance, and build on its
reputation as the epicenter of nonprofit technology and networking.
By becoming a sponsor or exhibitor at bbcon, you’ll have the opportunity
to showcase your products and expertise to more than 2,000 nonprofit
professionals. They attend bbcon to make connections, gain industry
insights, and make purchasing decisions about software and services that
help them achieve their missions.
For more than 30 years, Blackbaud has partnered with organizations to
provide solutions nonprofits need to make a difference in our world. I hope
you’ll join us this year as a sponsor or exhibitor. While we’ve modestly
WHO WILL YOU REACH?
increased our prices for the first time in almost five years, it brings us into
At bbcon, you’ll have a chance to network with more than 2,000
alignment with similar industry and technology events and allows for us to
nonprofit professionals from at least 990 unique organizations with
attract more potential buyers for your products and services to bbcon.
purchasing power from all areas of an organization.
Together, we will make this the best bbcon yet—it will be well worth
your investment! If you’d like more information, contact us at
ATTENDANCE BY SECTOR
[email protected]. I look forward to seeing you there!
Sincerely,
Chris Clinton
6.4% RELIGIOUS
We've been partners with
Blackbaud for close to 20 years,
3.5% BUSINESS
and this is by far the best
bbcon in history [bbcon
2.8% attended
FOUNDATIONS
OTHER
1.8% NO VERTICAL
2013].
The number of1.6%
net RECREATIONAL
new customers we spoke to was
SCHOOLS
(K-12)
CULTURAL
/SOCIAL
amazing.
.5% HEALTHCARE
.4% HIGHER EDUCATION
.7% FAMILY/HUMAN SERVICE
.4%
6%
4%
— Stuart Rosenberg, President, PaperSave
ORGANIZATION TYPE
As a partner to Blackbaud, we were impressed by
the magnitude of the event and the customer traffic
at our booth location.
— Scott Miramonti, Workforce Management Group, ADP
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SPONSORSHIP OPTIONS & BENEFITS
All sponsorships are available on a first-come, first-served basis. Blackbaud reserves the right to refuse an offer of sponsorship or change sponsorship
opportunities based on planning needs.
DIAMOND–$30,000 (FOUR MAXIMUM)
• 20’x20’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (150 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Five full Conference attendee registrations
• Two inserts in Conference bag (limited to two inserts per sponsor)
• Full-page ad in Conference Program Guide*
• Discounted Conference passes for additional attendees ($500
each, limit two per company, not including those complimentary
with sponsorship level. After two registrations, other staff will be
registered at the prevailing Conference rate.)
• Logo and URL link listed in two attendee newsletters* (Attendee
newsletters to be sent out by Blackbaud)
• Promotion in mobile application*
• Two 75-minute breakout sessions
Plus, ONE of the following benefits:
Keynote Address
Sponsor signage on the ballroom stage at the main keynote session on Monday. Two-minute sponsor welcome
addressing the entire Conference audience.
Internet Sponsor
Internet provided to all Conference attendees. Custom splash page.
Mobile Application
Sponsorship of the bbcon mobile app.
Airport Shuttle
Shuttle, with sponsor signage, for attendees to airport on the last day of the Conference. Opportunity to provide a
giveaway to be placed on the bus. Blackbaud to coordinate shuttle; schedule dependent on departure schedule.
PLATINUM–$25,000 (SIX MAXIMUM)
• 10’x20’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (100 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Four full Conference attendee registrations
• Two inserts in Conference bag (limited to two inserts per sponsor)
• Full-page ad in Conference Program Guide*
• Discounted Conference passes for additional attendees ($500
each, limit two per company, not including those complimentary
with sponsorship level. After two registrations, other staff will be
registered at the prevailing Conference rate.)
• Logo and URL link listed in two attendee newsletters* (Attendee
newsletters to be sent out by Blackbaud)
• Promotion in mobile application*
• One 75-minute breakout session
Plus, ONE of the following benefits:
Nonprofit Expo
Welcome Reception
Custom sponsor signage within Nonprofit Expo Hall during opening reception, sponsor can provide a giveaway to be
disseminated during the reception
Networking Event
Custom sponsor signage throughout the event; recognition and two-minute sponsor welcome
Attendee
Amenity Station
Attendees receive the opportunity to visit an amenity station to choose snacks during the week. Co-branding on the
amenity station; sponsor can place staff member in this area to assist. On peak arrival day only; one visit per attendee.
Headshot Lounge
Attendees have the opportunity to visit the lounge to have professional headshots taken. There will be a makeup
artist onsite and attendees will walk away with a 5x7 headshot, plus have the option to have one emailed to them.
Sponsor branding will be prominently displayed.
Exclusive Enterprise
Customer Reception**
Sponsor signage upon entry and giveaway; one-minute sponsor welcome addressing the executive VIP attendees.
Executive Networking
Reception**
Network with key account customers at this invitation-only reception; includes branding, a short welcome, and the
opportunity to provide collateral or a relevant giveaway to this highly engaged group of decision makers
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GOLD–$20,000 (TEN MAXIMUM)
• 10’x10’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (75 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Three full Conference attendee registrations
• Insert in Conference bag (limited to one insert per sponsor)
• Discounted Conference passes for additional attendees ($500 each,
limit two per company, not including those complimentary with
sponsorship level. After two registrations, other staff will be registered
at the prevailing Conference rate.)
• Half-page ad in Conference Program Guide*
• Logo and URL link listed in two attendee newsletters* (Attendee
newsletters to be sent out by Blackbaud)
Plus, ONE of the following benefits:
Fold-Out Pocket Guide
In addition to the Conference programs, each attendee will receive a compact pull-out pocket guide highlighting the
events, rooms, and sessions taking place during bbcon; sponsor branding will be on each side of the guide
Hotel Room Keys
Branded hotel keys with sponsor logo on front side
Name Badge Holders
Attendee name badges branded with sponsor logo
Attendee Tote Bags
Attendee tote bag branded with sponsor logo
Room Drops
Two available
Leave something special at the hotel door of every attendee; drop item to be provided by sponsor
Attendee Lounge
Sponsor branding on hard wall enclosure surrounding attendee lounge; sponsor will also have the option to place
collateral piece on lounge tables
Belly Band
Custom belly band around each program guide that is given to every attendee at registration
Blackbaud Champions
Breakfast**
Blackbaud Champions are members of our previous Fan Club-engaged and knowledgeable members of our
community. This breakfast is a sought-after event to connect with customers across a range of organizations. Sponsors
receive branding, the opportunity for a short welcome, and exposure via a seat drop of collateral or a giveaway.
Water Bottles
Branded water bottles provided to each attendee.
SILVER–$15,000 (TEN MAXIMUM)
• 10’x10’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (50 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Two full Conference attendee registrations
• Insert in Conference bag (limited to one insert per sponsor)
• Discounted Conference passes for additional attendees ($500 each,
limit two per company, not including those complimentary with
sponsorship level. After two registrations, other staff will be registered
at the prevailing Conference rate.)
• Quarter-page ad in Conference Program Guide*
• Logo and URL link listed in two attendee newsletters* (Attendee
newsletters to be sent out by Blackbaud)
Plus, ONE of the following benefits:
Charging Station
Sponsor branding prominently displayed on a charging station, used by attendees to charge their electrical devices
Breakfast
Two available
Prominent signage at one of two breakfast meals; table tents with sponsor logo at each breakfast table; sponsor
may provide a gift or handout to place at each table
Chair Massage
Two days of sessions with sponsor signage in the chair massage area; if possible, the chair massage booth will be
adjacent to sponsor booth
Conference
Registration Area
Sponsor logo on registration area signage; sponsor may also provide an item to be placed at the registration area
Lunch
Two available
Prominent signage at one of two attendee lunch meals; table tents placed at each lunch table with sponsor logo;
sponsor may provide a gift or handout to place at each table
Social Media Lounge
Sponsor branding on the bbcon Twitter® boards displaying attendee feed
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Photo Booth
Co-branding on the Blackbaud photo booth in the Expo; sponsor can place a staff member in this area to assist
Blackbaud Certification
Reception**
Gain exposure to this exclusive group of fundraising professionals as we celebrate their accomplishment of
becoming Blackbaud Certified in The Raiser’s Edge®. Sponsorship includes branding, a short welcome address, and
space for one piece of collateral or giveaway.
BRONZE–$10,000 (NINE MAXIMUM)
• 10’x10’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (50 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Two full Conference attendee registrations
• Discounted Conference passes for additional attendees ($500
each, limit two per company, not including those complimentary
with sponsorship level. After two registrations, other staff will be
registered at the prevailing Conference rate.)
• Insert in Conference bag (limited to one insert per sponsor)
Plus, ONE of the following benefits:
Coffee Break
Two available
Prominent signage placed during morning or afternoon coffee breaks
Floor Stickers
Floor stickers placed throughout the Nonprofit Expo hall with sponsor branding
Customized Notepads
Customized notepad provided to each Conference attendee with sponsor logo
Water Station
Water coolers placed in prominent location with sponsor branding
Tweet Up Social
Sponsor branding and messaging on the bbcon Tweet Up page; prominent signage during the event
Morning Fitness
Prominent signage placed in yoga area and at the run/walk meeting area; sponsor can give branded item to
participants (yoga mats, pedometers, sweat bands, etc.)
Altru® Customer
Reception**
Altru customers represent premier general admission organizations covering the full spectrum of the arts and
cultural market, including museums, zoos, gardens, and aquariums. This networking event will allow Altru
customers to meet and greet and discuss their sector. Sponsorship includes branding, a short welcome address,
and space for one piece of collateral or giveaway.
K-12 Customer
Reception**
More than 3,500 independent K-12 schools use Blackbaud solutions. At this popular networking event, connect
with school administrators on a personal level, share your story and position your company as a trusted
Blackbaud partner. Sponsorship includes in-room signage, a short welcome message, and a table to place your
company’s collateral or small giveaway.
EXHIBITOR–$5,000
• 10’x10’ Expo booth space
• Wireless Internet, carpet, one 6’ table, and one waste basket
• Logo, URL, and description in the Conference Program Guide and on
Conference website* (50 words)
• Pre- and post-Conference attendee list for one-time use ONLY
• Two full Conference attendee registrations
• Discounted Conference passes for additional attendees ($500
each, limit two per company, not including those complimentary
with sponsorship level. After two registrations, other staff will be
registered at the prevailing conference rate.)
• Insert in Conference bag (limited to one insert per sponsor)
À LA CARTE ITEMS–Must be an exhibitor for à la carte items. Can be added to any sponsorship package.
Conference Program Guide Ad*
Half page ad $500. Full page ad $1,000. Ad to be produced by sponsor and approved by Blackbaud.
Scholarship
Sponsor a nonprofit attendee, for $900, and we will list your organization on the Conference website and in an attendee
newsletter.
Bag Insert
Provide an insert for attendee tote bags for $500
Additional Booth
Add a discounted 10’ x 10’ booth space (option only available if you are purchasing a full sponsorship) $1,500
Not available for Exhibitor only.
Additional Attendee Registrations
Send an additional company representative to the Conference for $500 each.
Limit two per company, not including those complimentary with sponsorship level. After two registrations, other
staff will be registered at the prevailing Conference rate.
*Must be received and sponsorship paid in full by August 1, 2014 in order to receive this benefit.
**This sponsorship benefit must be approved by the Partner team.
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RULES AND REGULATIONS
CONTRACT FOR SPACE
1. Applicants for exhibit space are required
to submit the formal online application and
agree to the terms provided. The application
for space with full payment of exhibit fees,
along with formal notice of assignment and
acceptance by Blackbaud, constitutes a
contract for the right to use this space.
2. In the event of fire, strike, or other
uncontrollable circumstances, Blackbaud
will have no liability or obligation to make
any refund. However, Blackbaud will make
every effort to refund any portion of the
exhibit fees not expended or committed.
3. If any exhibitor does not follow the rules
and regulations as set by Blackbaud, the
contract will be terminated. In the event of
such default by the exhibitor, the exhibitor
will forfeit the amount paid for space
regardless of whether or not Blackbaud
enters into a further lease of the space
involved.
4. Blackbaud reserves the right to refuse
rental of display space to any company
whose display of goods or services is not,
in the opinion of Blackbaud, compatible
with the general character of Blackbaud
and objectives of the exposition.
5. No exhibits will be permitted that interfere
with other exhibitors or impede the access
to them or impede the free use of the aisle.
Booth personnel, including demonstrators,
are required to confine their activities within
their exhibitor’s booth space.
6. No open flame of any kind is permitted in
hotel and conference areas. All electrical
apparatus must be UL. The Gaylord
Opryland Resort and Convention Center
reserves the right to insist on dismantling
any booth it deems a fire or safety risk.
7. Care of building and equipment: Exhibitors
shall not injure or deface the walls or floors
of the building, the booths, or the equipment
of the booths. Nothing shall be posted
on, tacked, nailed, screwed, or otherwise
attached to columns, walls, floors, or other
parts of the building or furniture. Distribution
of promotional gummed stickers or labels
is strictly prohibited. Any damage in
connection therewith will be at the expense
of the exhibitor.
8. No kind of sound-making equipment may
be set up or used in exhibit booths without
prior approval from Blackbaud.
9. All giveaway items must be distributed
within the exhibitor’s booth. Items that
cannot be stored in sufficient quantities
within this space are not appropriate. The
process of distribution must not interfere
with the orderly conduct of business by
other participants.
10. Restriction on selling: Sales of any kind
involving the exchange of currency for
goods received are prohibited during the
exhibition without prior approval from
Blackbaud.
11. Irregular canvassing: Distribution of
circulars or promotional material may be
made only within the booth assigned to the
exhibitor presenting the material.
12. All exhibitors are responsible for informing
their personnel and their authorized
representatives of the requirements of
these rules.
CANCELLATION POLICY
Exhibitors may cancel this agreement at any
time by written notice to Blackbaud. Exhibitors
canceling space by June 1, 2014 will receive
a 100% refund of payments made. Exhibitors
canceling all or part of exhibit space between
June 2 and July 31, 2014 will receive a refund
of 50% of booth space fees of canceled space.
No refunds will be made on space canceled
after July 31, 2014. Under all circumstances,
Blackbaud retains the right to resell booth
space canceled by the exhibitor.
INSTALLATION AND
DISMANTLING OF EXHIBITS
Exhibitors agree to set up booths between
4:00 p.m. and 8:00 p.m. on October 5, 2014,
and between 8:00 a.m. and 11:00 a.m. on
October 6, 2014. All exhibits must be set up
in accordance with these rules. Exhibits must
be dismantled and removed by 5:00 p.m. on
October 8, 2014. Failure to comply with this
regulation could result in your company being
ineligible to exhibit in future shows. Dates and
times are subject to change.
LIABILITY
The exhibitor agrees to assume all risks of
loss, injury, theft, or damage of any kind
or nature whatsoever to any exhibit or
component thereof, including any goods,
merchandise, papers, and business records,
or other property that may be in or come into
the exhibitor’s possession during the course of
the Conference or in the course of assembling
or dismantling the exhibit. The exhibitor
assumes all liability for damage to property,
person, or persons arising from accidental
or other causes incidental to movement and
operation of the exhibit and hereby releases
Blackbaud, its contractors, and the Opryland
Resort and Convention Center.
REGULATION ENFORCEMENT
Blackbaud has full power to interpret and
enforce all regulations for the Conference
and the power to make amendments and/
or further regulations that are considered
necessary for the proper conduct of the show.
Such decisions will be binding on exhibitors.
Failure to comply with these or any other
regulations or amendments may be sufficient
cause for Blackbaud to require the immediate
removal of the exhibit and/or the offending
exhibitor. This may result in forfeiture of rights
to exhibit at future Blackbaud events together
with all fees paid. Blackbaud may lease
any space so forfeited to another exhibitor.
Blackbaud reserves the right to reject any or all
applications. Any person or group of persons
asked to leave the exhibit hall by management
or security will do so at once and will not
return until/unless authorized to do so.
REGISTER
Please visit us at www.bbconference.com for
information and to apply to be a sponsor or
an exhibitor at bbcon 2014.
CONTACT US
Taylor Hayes
[email protected]
800.443.9441 x3019
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