THE INTERNATIONAL BEVERAGE MARKET VERLAG W. SACHON · D-87714 SCHLOSS MINDELBURG · WWW.SACHON.DE Top 15 Beer producing countries Consumption of packed beverages by region (2013, million hl) (2013 / 2016, billion litres) 506.500 53.6 (3 %) + 3.3 % 224.093 71.3 (7.0 %) – 2.6 % 135.500 + 2.0 % 94.365 – 0.3 % 88.600 – 9.2 % 82.500 159.5 (15.6 %) 138.4 (13.6) ± 0.0 % 57.200 189.2 (18.6 %) 85.1 (8.3) 160.2 (15.7) – 0.8 % 42.420 – 1.3 % 39.560 + 0.7 % 32.700 – 1.0 % 31.500 ± 0.0 % 31.300 + 5.0 % 27.600 – 8.2 % World beer production 2013: 1,972.972 m hl (+ 0.6 %) 26.500 + 10.4 % Market share top 15 countries 2013: 73.2 % 162.4 (15.9 %) 84.3 (7.5 %) North America Central America 0.5 South America 3.8 China 6.4 Asia / Pacific (incl. Japan) 5.7 Western Europe 0.9 Russia / CIS / Eastern Europe 2014 2.3 Africa / Middle East 5.7 Central Europe 0.0 2013 Global consumption of nonalcoholic beverages 53.6 (4.8 %) 191.9 (17.0 %) 91.0 (8.1 %) 178.4 (15.8 %) 142.1 (12.6 %) 189.0 (16.8 %) Global production and consumption of wine Top Ten Premium spirits worldwide Production (Mio. hl) Consumption (Mio. hl) 2000 280.4 225.7 2005 278.0 236.9 2010 264.4 240.3 2011 267.4 241.2 2012 258.2 241.2 2013*) 278.6 238.7 *) provisional values 195.6 (17.4 %) Source: OIV Per-capita-consumption of fruit juices and nectars 2016 䡵 Average annual growth in per cent from 2013 to 2016 Source: Euromonitor, Krones estimates 2014 INTERNATIONAL (2012 / 2013*) in litres Global sales 2013* Change in per cent Wodka 25.6 – 2.6 Diageo Scotch Whisky 19.7 – Bacardi Bacardi Rum 19.1 – 3.5 4 Jack Daniel’s Brown-Forman Tennessee Whisky 11.5 + 5.1 5 Absolut Pernod Ricard Wodka 11.5 – 0.4 6 Captain Morgan Diageo Rum 10.6 + 6.0 7 Jägermeister Mast-Jägermeister Semi-bitter liqueur 7.2 + 3.4 8 Jim Beam Beam Bourbon 6.9 + 8.9 9 Jose Cuervo Grupo Tequila Cuervo Tequila 6.5 – 3.0 Baileys Diageo Liqueur 6.4 – 1.5 Rank Brand Producer Category 1 Smirnoff Diageo 2 Johnnie Walker 3 10 * in Mio 9-liter cases, provisional values Source: Impact Databank ***) Estimate *䡵 2012 / 2013 ± rel. 24.000 *) – 1.1 % 2012: 617.3 billion liters 2017: 763.5 billion liters ⭋ annual growth: 4.3 % Global consumption of packed beverages Global flavoured and functional water (2012, Total US $ 17 billion) Source: Euromonitor International Ltd 2014 (2013, billion litres) Africa Middle East 1% 3% Source: Barth Report 2013 / 2014 Global beverage consumption 255.1 (25.0 %) 250.3 (24.6 %) Top 15 Brewers (2013, million hl) 223.1 (21.9 %) 399.0 + 13.1 % 20.2 % 187.4 – 1.4 % 178.3 – 0.6 % 6.1 % 117.1 + 10.3 % 5.9 % 59.4 (5 .8 %) 73 .4 (7. 2% ) 158.4 (15.5 %) Europe 25 % 9.0 % 1 Source: Euromonitor, Krones estimates 78.3 – 0.6 % Asia Pacific 32 % North America 25 % 9.5 % + 3.8 % 119.7 Latin America 14 % 2 ) Beer, wine, spirits ) Energy drinks, sports drinks, RTD tea, RTD coffee 4.0 % 59.7 + 8.3 % 57.1 + 5.7 % 2.9 % 49.3 ± 0.0 % 2.5 % Global beverage market by packaging material 28.4 + 6.4 % 1.4 % (2013 , percentage of total volume) 25.5 – 10.2 % 1.3 % 20.6 – 2.8 % 1.0 % 19.5 – 1.0 % 1.0 % 18.5 – 3.6 % 0.9 % *䡵 Percentage of world beer production 18.5 + 4.5 % 0.9 % *䡵 2012 / 2013 ± rel. 3.0 % ***) Not including the 57.4 m hl from shareholding in China Resources Snow Breweries 2012: 868.3 billion liters 2017: 1,051.1 billion liters ⭋ annual growth: 4.0 % Source: Euromonitor International Ltd 2014 15.8 % 11.1 % Source: Barth Report 2013 / 2014 22.3 % 41.1 % Worldwide exports of brewery machines (Top 3 exportnations 2012 / 2013, m Euro) Sources: VdF, Canadean Ltd Basingstoke, United States Department of Agriculture 9.7 % Cans 2.4 % PET 4.0 % Cartons 3.2 % Glass 2.5 % Other 3.4 % *) provisional values Source: Zenith International Energy drinks consumption by region Global drinks consumption (2007 – 2013, CAGR %) (2003 – 2013, litres per person) Global consumption of alcoholic beverages 䡵 Average annual growth in per cent from 2013 to 2016 Sources: Euromonitor, Krones estimates Source: National statistics agencies of 47 industrial countries, VDMA The info poster of the BREWING AND BEVERAGE INDUSTRY INTERNATIONAL reflects topical trade data from the year of 2013. Further copies of the BBII info poster can be ordered from: Verlag W. Sachon, Sabine Berchtenbreiter, tel.: + 49 (0)82 61/9 99 -3 38, e-mail: [email protected] 2012: 251.0 billion liters 2017: 287.6 billion liters ⭋ annual growth: 2.8 % Source: Euromonitor International Ltd 2014 Source: Canadean www.khs.com Filling and Packaging – Worldwide Source: Zenith international
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