Lindner Feed & Milling It all started with a canoe…... Over the last ten years, Lindner Feed & Milling has become a leader in the show feed arena in the Southwest, and through several partnerships and cooperative efforts, now has feed available in more than 20 states across the United States. However, not many people know the background story of how a family owned company in Comfort, Texas has now became a household name for many stock show families. Lindner Feed & Milling is a fourth-generation family owned feed mill founded in 1938 by the Lindner Family. In the beginning, the company manufactured and sold commercial dairy, swine, and chicken feed. Throughout the years products continued to evolve and show feeds were introduced. Jason and his dad, Ralph, were instrumental in building the first pellet mill and Kristin Lindner, Jason’s wife, tells the story of him bringing home a pellet out of the first batch of feed made with that mill showing the milestone that they had accomplished. Little did they know what those first pellets would turn into years later. Jason and his brother Matty grew up raising and showing pigs and this passion for show pigs is what led the Lindner family to further pursue pelleted show pig feed in 2002. At the time, Lindner show pig feed was only sold through the retail store front at the mill in Comfort, but it wasn’t just local Hill Country exhibitors coming to Comfort to buy the feed. Groups from as far as Dimmitt and Nazareth drove back and forth to get their hands on what they believed was the best show pig feed around. (For those of you not familiar with Texas geography, that is a seven hour trip, one way, to get pig feed!) However, there was an opportunity coming to change all of that and it hinged on an extremely successful Ag teacher in the panhandle of Texas. Jason met Conda Maze through mutual friends in the show industry. Anyone that knows Conda knows his fierce competitive nature and the desire to be the very best at anything he does (from pig showing, to horse racing, to bucket sticker- ing!). Conda taught Ag in White Deer, Texas and occasionally when they would see each other at a pig sale or show, Jason would tell him if he ever stopped teaching, he would sure like for him to come on board and help introduce and launch his show pig feed across the state. In 2004, after eighteen years of teaching, with a gentlemen’s agreement and a handshake, Conda joined the team, rolled up his sleeves and started helping make Lindner Feed available to every customer that wanted it. Conda’s synopsis of this beginning goes like this, “When we started this deal, it was like launching a canoe, full of holes, and with no oars and we didn’t even have a Lindner bucket to bail out all the water that was flooding in.” But the competitive nature in Conda and Jason both didn’t allow the trials, tribulations and set backs at the beginning to defy them of what they knew this feed program could be for the youth of Texas. Once some of the initial kinks got worked out, things started snowballing for Lindner Feed & Milling, and we aren’t just talking about loads of feed. Exhibitors all across the state started racking up banners and wins. Jason decided it was time to put a sales staff together to help take the Lindner brand to the next level and show that this was no “fly by night” operation. Just a short two years later, in 2006, came the first home run for Lindner Feed when Jay Blasingame of Perryton FFA exhibited the Grand Champion Barrow at San Antonio and Beau Bradley, from Dimmitt, exhibited the Reserve Grand Barrow. Since then, Lindner Feed has fed the Grand Champion Barrow at San Antonio AND Houston six out of the last nine years. With the hard work and dedication of Texas exhibitors, their families, Ag teachers, County Agents, and stock show friends, Lindner feeders have won every major barrow and gilt show in Texas, repeatedly. In addition, thanks to our alliances outside of Texas those same types of wins are being replicated across the country. In 2011, Lindner Feed & Milling teamed up with one of the largest commercial swine feed operators in the Midwest, JBS United, to form Lindner-United, making them Outside the new pellet mill (above) and the control room (below). “There is no other company out there that knows what show pig feeders need better than Lindner, because the people at Lindner ARE show pig feeders!” Aunt Ruth and Jodi helping a customer in the store. www.lindnerfeed.com the exclusive manufacturer, marketer and distributor of Lindner show pig feeds in the Midwest. In 2012, Lindner expanded even further by partnering with OH Kruse in California to distribute Lindner Feed on the West Coast and also with Shawnee Milling & Co., to do the same in Oklahoma. The canoe that Conda likes to refer to in the beginning, has now grown into quite a large vessel when it comes to producing and providing a high quality, proven show pig feed throughout the United States. Not only has Lindner seen success in the pig ring, but also in the cattle and goat arenas. Lindner plays a large role in the deer feed market in South Texas and produces feed commercially for every species of livestock. This summer, Lindner Feed & Milling has more than doubled its manufacturing capacity by adding an additional, completely new, state of the art pellet mill facility. For many of the people that jumped in that canoe with Conda and Jason at the beginning, they have seen some changes over the years to the Lindner program, mainly when it comes to marketing and outreach (the feed still comes in a plain brown bag, but it does have a logo on it now!). The one thing that will never change is Jason and his family’s commitment to high quality feed products that work and provide results for the exhibitors and families who place their trust in Lindner Feed. For many feeders it is very comforting to know that Jason is there at the mill daily, overseeing products being made and that his family and all of the sales staff are pouring out the same feed in their barns, relying on it to help their show pig projects excel as well. Ben Cozart, father of Kaitlyn Cozart and Lindner feeder, probably explains it best “There is no other company out there that knows what show pig feeders need better than Lindner, because the people at Lindner ARE show pig feeders." From the get go, Jason and Conda wanted a team concept and team effort to surround the Lindner brand. From the feed mill, to the distributors, dealers, and feeders Lindner prides itself on its commitment to the customer’s success through a team effort. Conda believes that customer relations and the confidence that each person within the chain has in each other, is what helps Lindner continue to grow and flourish as the market leader in the southwest. Lindner is constantly listening to the ideas and needs of its feeders to provide those products that they believe they need in order to succeed and to make those products readily available faster than any other company on the market. Lindner Feed appreciates each and every person, whether it be an exhibitor, an Ag teacher, County Agent, 4H leader, parent, grandparent, aunt, uncle, cousin, or any individual that is dedicated and committed to showing livestock. Without these people, the show program would not exist and all of our kids would not have the precious opportunity that many have had before them to grow up in a show barn, competing, winning and sometimes losing, but learning all the while. It is with heart felt gratitude and appreciation that we as a company thank everyone for your continued support of our products and of the greatest youth program available for kids today!
© Copyright 2024