1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION A1 (Room 1 - Molave)
New Perspectives in Supply Chain
and Value Chain Management
Session Chair: Dr. Aimee Hampel-Milagrosa
TIME
1:15 - 1:35
TITLE OF PAPER, AUTHOR(S)
Dynamic Impacts of Global Value Chains Participation on Asian Developing
Economies
Hiroyuki Taguchi
1:35 - 1:55
Are Supermarket Value Chains More Efficient than Traditional Ones? The Case
of Tomato Marketing in South India
Aimée Hampel-Milagrosa, Hauke Brannkamp, Thomas Cremer, Alexander
Haddad, Katharina Pannwitz, Franziska Wehinger
1:55 - 2:15
Inclusive Value Chain Approach for Inclusive Value Chain Development in the
Philippines
Ernesto O. Brown, Paul Joseph B. Ramirez, Maripaz L. Perez
2:15 - 2:35
Institutional Perspective in Supply Chain Management: The Cases of Abaca,
Vegetable and Bamboo Supply Chains in the Philippines
Albert P. Aquino, Ernesto O. Brown, Jennifer C. Puntanar, Rocalyn C. Gayagay,
Christian L. Abeleda
2:35 - 2:55
Supply Chain Improvement of Coco Sugar in Region IX
Teresita A. Narvaez
2:55 - 3:15
Supply Chain Analysis of Chevron in Cagayan Valley Region, Philippines
Vilma D. Conrado
3:15 - 3:35
Driving Forces and Strategic Opportunities for the Duck Egg Industry Cluster in
Candelaria, Quezon, Philippines
Abegail V. Gillado, Arlene C. Gutierrez, Jeanette Angeline B. Madamba, Nohreen
Ethel P. Manipol
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION A2 (Room 1 - Molave)
Changing Consumer Behavior
Session Chair: Dr. Agnes T. Banzon
TIME
3:35 - 3:55
TITLE OF PAPER, AUTHOR(S)
Market Potentials of Selected Rootcrops, Quezon Province, Philippines
Isabelita M. Pabuayon, Blanquita R. Pantoja, Anselma C. Manila
3:55 - 4:15
A Study to Determine the Preferences of Consumers for Dried Fruit Attributes in
North Cotabato, Philippines
Deolinda R. Atchivara-Acquisa, Lusille Mission, Catherine Chan, Tina Lee, Nicole
Evans, Xin Zhang
4:15 - 4:35
The Attributes of Squash Jam Preferred by Consumers in Palma, Cotabato,
Philippines
Jojerhmor C. Sandaga, Michelle Ragocos-Ortez, Nicole Evans, Xin Zhang,
Catherine Chan, Tina S. Lee
4:35 - 4:55
Consumer Preferences on Coconut Shell Craft in Central Mindanao, Philippines
Victoria F. D. Bat-og, Jeanyline M. Alvarado, Catherine Chan, Tina Lee, Xin
Zhang, Nicole Evans
4:55 - 5:15
Consumer Preferences for Bamboo Furniture in North Cotabato, Philippines
5:15 - 5:35
Consumer Preferences for Peanut Snacks in North Cotabato, Philippines: A
Conjoint Choice Analysis
Xin Zhang, Jovelyn Bantilan, Catherine Chan, Tina Lee, Elma M. Neyra, Nicole
Evans, Ardniel Baladjay
Violeta P. Bello, Angelita J. Barrato, Catherine Chan, Tina Lee, Elma M. Neyra,
Xin Zhang, Nicole Evans
5:35 - 5:55
Analysis of Decoy Effect in Consumer Rationality
Mark Angelo R. Alcaide, Jefferson A. Arapoc
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION B1 (Room 2 - Narra)
Driving Forces of Food Security
Session Chair: Dr. Zenaida M. Sumalde
TIME
1:15 - 1:35
TITLE OF PAPER, AUTHOR(S)
Assessment of the Viability of a Village-Level Bioethanol Production from Nipa
(Nypa fruticans, Wurmb) as Energy Source for Rice Farming: The Case of
Vinzons, Camarines Norte, Philippines
Jewel Joanna S. Cabardo, Kristina Concepcion Q. Saraos
1:35 - 1:55
Economic and Institutional Impacts of Commercializing the Land-based Milkfish
Hatchery in the Philippines
Yolanda T. Garcia, Maria Esperanza T. Garcia, Albert P. Aquino, Ernesto O.
Brown, Reynaldo L. Tan
1:55 - 2:15
Climate Change Adaptation Strategies of Layer Farms in San Jose, Batangas
Josephine B. Nevado, Dinah Pura T. Depositario
2:15 - 2:35
Poverty, Food Security and Importance of Aquaculture in the Philippines
Hermogenes S. Tambalque III, Len R. Garces, Dennis D. Tanay, Paul Joseph B.
Ramirez
2:35 - 2:55
Commercialization Patterns for Saba Banana in Quezon Province, Philippines
2:55 - 3:15
Decision Factors Affecting Corn Farmers in the Municipality of Paracelis,
Mountain Province, Philippines
Isabelita M. Pabuayon, Blanquita R. Pantoja, Anselma C. Manila
Larry Fritz B. Signabon, Jeanette Angeline B. Madamba, Loida E. Mojica,
Nohreen Ethel P. Manipol, Hanna D. Miranda
3:15 - 3:35
Economic Impact of Capacity Building on Profit Efficiency of Goat Enterprise
Owners in Selected Provinces in the Philippines
Bates M. Bathan, Normito R. Zapata, Jr., Nohreen Ethel P. Manipol, Garry Jay S.
Montemayor
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION B2 (Room 2 - Narra)
Redefining Approaches in Agribusiness Management and
Entrepreneurship Education & Training
Session Chair: Dr. Elma M. Neyra
TIME
3:35 - 3:55
TITLE OF PAPER, AUTHOR(S)
Impact of Various Teaching Methodologies Used in Entr1 on the Entrepreneurial
Awareness and Intention of Students in the University of the Philippines Los
Baños
Gemma U. Reyes, Nohreen Ethel P. Manipol
3:55 - 4:15
Implementing an Agri-Entrepreneurship Training Program for Rural Out-ofSchool Youth in Central Mindanao
Tina Lee, Emilie Bayona, Catherine Chan-Halbrendt, Elma Neyra, Cynthia Lai
4:15 - 4:35
Indigenous Product Adaptation: The Case of Marinduque Arrowroot
Michael V. Capiña, Verna Liza L. Capiña
4:35 - 4:55
An Assessment of the Entrepreneurial Competencies of Goat Farmers in
Selected Regions in the Philippines
Nohreen Ethel P. Manipol, Normito R. Zapata, Jr., Bates M. Bathan, Garry Jay S.
Montemayor, Charisse Ann A. Reyes
4:55 - 5:15
Entrepreneurial Capability of Agrarian Reform Beneficiary Organizations
(ARBOs) in Cagayan Province
Josephine Y. Bas-ong
5:15 - 5:35
The Role of National Service Training Program (NSTP) in Attaining Sustainable
Community in Ipo Dam Water Shed, Norzagaray, Bulacan: The Case of a
Cooperative Project among the Academe, Government, Civil Society and
Indigenous People
Davin Q. Feria
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION C1 (Room 3 - Yakal)
Agribusiness Development Policy
Session Chair: Dr. Adela G. Ellson
TIME
1:15 - 1:35
TITLE OF PAPER, AUTHOR(S)
Advancing a Platform for Intervention for Scaling-up Women-led Micro, Small
and Medium-Sized Enterprises
Agnes T. Banzon
1:35 - 1:55
The Philippine Hogs and Poultry Industries Under the New ASEAN Trade Regime
Liborio S. Cabanilla, Victoria L. Cabanilla
1:55 - 2:15
An Assessment on the Factors Affecting the ARBs’ Decision-Making in Selling
Their Land Rights: The Case of Mabuhay ARB Cooperative
Adela G. Ellson, Angelique G. Evedientes-Diva
2:15 - 2:35
Individual Farming System within Contract Growing Arrangement: The Case of
Selected FARMCOOP Members
Adela G. Ellson, Albert Joseph Fedillaga, Hermelie R. Oracion
2:35 - 2:55
Assessing the Gains of Contract Farming on Agrarian Reform Beneficiaries: The
Case of HARBCO, SFARBEMCO and SEARBEMCO
City
Hermelie R. Oracion, Adela G. Ellson, Roxanne T. Aguinaldo
2:55 - 3:15
The Role Of Government in Agro-Enterprise Development: A Case Study of
Sweet Potato Processing
Hui-Shung (Christie) Chang
3:15 - 3:35
Formation and Diversification of Cooperative Enterprises: The Case Of Agrarian
Reform Beneficiaries (ARB) Cooperatives in the Province of Batangas
Rolando T. Bello, Amelia L. Bello
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION C2 (Room 3 - Yakal)
Trade and Investments
Session Chair: Dr. Pedro A. Alviola IV
TIME
3:35 - 3:55
TITLE OF PAPER, AUTHOR(S)
Effects of Net Foreign Direct Investment on Philippine Industries' Real Output
and Employment: 2004-2011
Hilary June E. de la Peña, Zenaida M. Sumalde
3:55 - 4:15
Import Demand Estimation of Yellowfin Tuna in the European Union
4:15 - 4:35
Factors Affecting Exchange Rate Movements in Selected Asian Countries
4:35 - 4:55
Multifractal Detrended Fluctuation Analysis of International Rice Futures Market
Pedro A. Alviola IV, Jon Marx P. Sarmiento, Miko Mariz C. Castro, Larry N. Digal
Jerson B. Patosa, Agustina Tan Cruz
Harvey M. Niere
4:55 - 5:15
Determinants of the Level of Preparedness by Philippine Firms for the ASEAN
Integration by 2015
Prudencio U. Gordoncillo, Benjamin Graham, Cesi Cruz, Jeanette Angeline B.
Madamba, Jewel Joanna S. Cabardo
5:15 - 5:35
Budget Deficit and Trade Deficit Causality in the Philippines: 1960-2010
Ronel L. Ellorimo, Agustina Tan-Cruz
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION D1 (Room 4 - Pavillion)
Innovations in Agribusiness
Session Chair: Dr. Toru Nakanishi
1:15 - 1:35
A New Counter-Strategy for Organic Farming using Local Market Areas: The
Philippines and Japan
Toru Nakanishi
1:35 - 1:55
Reaping Golden Cacao Pods: A Strategic Management Approach for Farmers’
Cooperative in Davao City, Philippines
Jon Marx P. Sarmiento, Thaddeus R. Acuña, Sarah Jane P. Obsioma
1:55 - 2:15
Management and Marketing Practices of Banana Chips: A Case Study of NM
Food Products in Dologon, Maramag, Bukidnon, Philippines
Celso C. Tautho, Ayla Annelu P. Lenaugo, Yolanda C. Tautho
2:15 - 2:35
Positioning a “Healthy” Hotdog Product in the Market: The Case of the
Pangasius Fish Hotdog
Reyl B. Bongolo, Gemma U. Reyes, Dinah Pura T. Depositario, Nanette A.
Aquino
2:35 - 2:55
Alternative Pricing Strategies for Improved Profitability: The Case of Buko Pie
Processing in Laguna
Julieta A. Delos Reyes, Rodesqa M. Sugay
2:55 - 3:15
The One College, One Town Extension Modality: CSU Building Communities,
Empowering Lives
Romeo R. Quilang
3:15 - 3:35
SUCs and the Building of Alternative Growth Centers: The Case of CSU and the
Tri-Regional Agri-Industrial Hub Project
Archimedes C. Articulo
1ST GLOBAL AGRIBUSINESS MANAGEMENT AND
ENTREPRENEURSHIP (GAME) CONFERENCE
OCTOBER 23, 2014
Redefining Approaches in Agribusiness Management
and Entrepreneurship for ASEAN 2015
SESSION D2 (Room 4 - Pavillion|3:35 – 5:30)
Perspectives Towards Establishing an Entrepreneurial
University: A Roundtable Discussion
Facilitator: Dr. Jose V. Camacho, Jr.
Dr.
Dr.
Dr.
Dr.
Dr.
Dr.
Geronimo M. Collado, Adviser, Ropali Group of Companies
Romeo R. Quilang, President, Cagayan State University (CSU)
Archimedes C. Articulo, Campus Chief Executive Officer, CSU - Carig Campus
Fay Lea Patria M. Lauraya, President, Bicol University
Maria Luisa R. Soliven, President, Central Mindanao University
Shinji Asonuma, Executive Vice-President for Industry-Government-Academia
Collaboration, Kyoto University, Japan