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TELLEMENT BON!
BRAND NEW
COOKING
MAGAZINE
TELLEMENT BON!
WHY A NEW COOKING MAGAZINE?
SO CONSUMERS CAN REDISCOVER
THE JOYS OF EATING – SIMPLY AND
ECONOMICALLY!
Energetic, fun, practical, fast, healthy, bold,
colourful… So many words to describe TELLEMENT
BON!, the latest cooking magazine for anyone
managing a household, juggling a busy schedule,
trying to stay on budget, and wanting to put more
joy on the table.
it’s adding excitement to family mealtimes during
the week, or entertaining friends on the weekend,
TELLEMENT BON! recipes are smart and delicious
solutions with maximum WOW factor!
Quick and easy recipes, fancy weekday recipes,
tips for eating well in a hurry, supermarket-to-plate
shortcuts, smart ideas that please gourmets palates,
TELLEMENT BON! promises to help readers smile when
they answer the question that comes up at least 5
nights a week: “What‘s for dinner?”
Marie-Claude Bonneau
Editor and Content Manager
•  60,000 copies
for the first issue
•  6 issues per year
•  8.5” x 10.75”
•  Perfect bound
•  Between 120 and
150 pages
•  On newsstands
October 23, 2014
JUST
IN TIME FOR
THE HOLIDAY
SEASON!
SIMPLE, GOURMET SOLUTIONS
FOR QUEBEC WOMEN
By offering simple, balanced, but aways
gourmet recipes, this new magazine makes life
easier for active women who don’t have much
time to cook during the week, but who also
don’t want to neglect quality in their meals.
Colourful and practical recipes that fit the family
budget!
A WINNING RECIPE!
Delicious Simple Economical Quick Fun Colored Quebecor Media – Research
Source: PMB, Spring 2014, Franco Quebec, 12+
PRACTICAL AND
FUN CONTENT
BITE SIZE
WEEKDAY COOKING: 5 PM PANIC
(FAST, EASY, MINIMAL INGREDIENTS)
• 
Innovations
• 
• 
Tips and advice
Ingredient of the month
• Quick recipes
• 
Info
• 
Shopping
• Smart recipes (to optimize kids’ health)
• Mix and match
WEEKEND COOKING
• Kitchen assembly
ONE DISH, 40 VARIATIONS
E.g.: 40 ways to eat corn or 40 summer salads
• 
Theme of the month (e.g. apples)
• 
• 
• 
Topic of the season (e.g. casseroles)
Weekend challenge
OUR TV CHEFS
• 
Wine article
• 
Theme-related recipes
• 
Traditional vs. revisited
• 
Recipes seen on TV
• 
Classic vs. light
Quebecor Media – Research
WELL-KNOWN CHEFS
GUEST CONTRIBUTORS*
MATHIEU CLOUTIER
STEFANO FAITA
MÉLANIE MARCHAND
JESSICA HARNOIS
CHUCK HUGHES
JONATHAN GARNIER
Quebecor Media – Research
* Collaborators shown for illustrative purposes only
BUSY WOMEN WHO
WANT TO EAT WELL
It’s no secret, Quebec women are busy! Despite
their 101 jobs, meals are those special moments
for quality time with family, friends or as a
couple! Always looking for new ideas, they want
quick and tasty recipes, but won’t neglect food
quality. They want simple recipes to delight the
most demanding plates!
WOMEN WHO ARE ACTIVE AND INFLUENTIAL
• 
74%, aged 25-54, work full-time (index 152)
• 
• 
60% have a university degree (index 140)
54% have children at home (index 153)
• 
71% engage in physical activity (index 113)
WOMEN WHO LOVE TO COOK
• 
62% love to cook (index 125)
• 
• 
66% make dinner for the family (index 137)
54% prefer local food (index 107)
• 
68% have sit-down family meals (index 108)
Quebecor Media – Research
Source: PMB, Spring 2014, Quebec, Franco, 12+
NATIONAL RATES
FREQUENCY
1x
3x
6x
(-5%)
(-8%)
1 PAGE
$4,235
$4,025
$3,895
DOUBLE PAGE
$8,470
$8,050
$7,790
½ PAGE
$2,965
$2,820
$2,725
⅓ PAGE
$2,540
$2,415
$2,335
C-2
$4,870
$4,630
$4,480
C-3
$4,660
$4,430
$4,285
C-4
$5,295
$5,030
$4,870
National rates are gross.
DEADLINES
VOL
#
RESERVATION
MATERIAL
1
2
1
3
January 16, 2015
January 23, 2015
February 19, 2015
1
4
March 6, 2015
March 13, 2015
April 9, 2015
1
5
April 17, 2015
April 24, 2015
May 21, 2015
1
6
August 7, 2015
August 14, 2015
September 10, 2015
2
1
September 25, 2015
October 2, 2015
October 29, 2015
November 28, 2014 December 5, 2014
NEWSSTANDS
January 1, 2015
Publishing dates and deadlines are subject to change.
Please contact your representative to make sure you have the most recent timetable. You can also view
the most up-to-date version of this timetable at tvapublications.com/advertising
TO ADVERTISE WITH US
MONTREAL Caroline Gagnon
Director, National Sales - Convergent Solutions
[email protected]
514 598-3976
Christine Ducharme
Director, Sales and Development
[email protected]
514 370-5823
TORONTO Bryan Hamberg
Solutions Director, National Sales
[email protected]
416 947-2138
WEBSITE quebecormediasales.ca