BUSINESS ETHICS "Let me appeal to your sense Cartoon by P.C. Vey

BUSINESS ETHICS
"Let me appeal to your sense
of doing things my way"
Cartoon by P.C. Vey
Copyright 2004, Harvard Business Review
BUSINESS ETHICS
Can Business be “Ethical?”
Do “Ethics” matter More Now
than Before?
Whose “Ethics” are They?
Isn’t the “Best Ethic” maximizing
Shareholder Value?
WHAT ARE UNETHICAL
BUSINESS PRACTICES?
Abusive or Intimidating Behavior
Accurate but Incomplete Disclosures
Discrimination against Protected Class
Receiving/Offering Bribes, Kickbacks or
Incentives
Theft or Fraud: Personal Use of Company
Property or Expense Account
Misrepresentations
Sexual Harassment
Termination without Fair Notice or Cause
WHY DO ETHICS MATTER?
Does “Doing the Right Thing”
Matter?
To Whom Does it Matter?
What are the Costs to Business
of Unethical Behavior?
ETHICS AND THE LAW
• Legal Requirements often represent an
Ethical Minimum
• Personal Ethical Standards Generally
Exceed Legal Standards
ETHICS
LAW
Laws are Ethical Issues with
Societal Implications as
interpreted by a Legislature;
Personal Ethics have
Broader Context and
Application
LEVELS OF BUSINESS ETHICS
What are the different levels at which issues originate
and how they move to other levels?





Individual
Organizational
Association
Societal
International
FORCES THAT SHAPE BUSINESS ETHICS
Organizational Culture
Personal Ethics
Beliefs and Values
Moral Development
Ethical Framework
Organizational Systems
Structure
Policies and Rules
Code of Ethics
Reward System
Selection and Training
Is
Decision
or Behavior
Ethically and
Socially
Responsible?
Founder
History
Defining Moments
Stories of Development
External Stakeholders
Government Regulations
Customers
Special Interest Groups
Market Forces
PERSPECTIVES ON ETHICS
Ethical Issues require Persons or
Organizations to choose an Action that
may get judged as right or wrong
Classifications of Business Ethical Issues




Conflicts of Interest
Fairness and Honesty
Communications
Organizational Relationships
CONFLICTS OF INTEREST
 USUAL FORM: Financial Interest or Bias
 MINIMAL RESPONSE: Full Disclosure
and Withdrawal from Participation
“The Probability of Somebody Watching
You is Directly Proportionate to the
Stupidity of Your Actions”
- Kelly M. O’Donnell
BIAS OF BUSINESS
IN ETHICAL DILEMMAS
When confronting Ethical Conflicts, Businesses
Seek to Preserve
the Organization
Customer Relationships and
Employee Concerns
Corporations are “Legal Fictions” created and
managed by Shareholders, Directors and
Employees



FORMAL ETHICS STRUCTURES
AND SYSTEMS
 Formal Reporting System: Ethics


Ombudsperson - Unbiased and Neutral
but with Authority
Code of Ethics (Standards) and…
Code of Conduct (Actions)
Communications Network: Formal and
Informal Processes for Reinforcing and
Refreshing
HOW BUSINESS CAN “GET IT”
Organizations that Promote an “Ethical
Climate” provide an Opportunity to develop
an “Ethical Culture”
Starts with Organization-wide Commitment:
Organizations have to WANT to “Do the
Right Thing” - Obtain Commitments from
CEO, President and Board of Directors
With Commitment, Organizations can Define
their “Right Thing” and decide How to “Do It”
CRITERIA GUIDING ETHICAL
ACTIONS
• Is Action consistent with Organization’s
Goals, not motivated by self-interest?
• Does Action respect the Rights of Individuals
and Groups affected by it?
• Does Action satisfy Standards of Fairness
and Equity?
• Would You wish Others to Behave in the
Same Way if Action affected You?
BOTTOM LINE OF ETHICAL
LEADERSHIP
Decision-making includes Personal,
Organizational and Societal Values
Ethical Values always open to Discussion
and Criticism subject to Fire Wall between
Immutable Standards and Case-by-Case
Exceptions
Accept Responsibility for Sound Moral
Judgments: It’s in Everyone’s Job
Description