1. home and garden

0161 660 9889
www.social-communications.co.uk
@social_comms
socialcomms
Social Comms
Welcome to
Social Communications
“We are an exciting consultation, PR and
creative agency with years of experience
in the UK’s housing, property, regeneration,
retail and energy sectors.
“We’re immensely proud of our
award-winning and innovative
company which is helping
developers across the country
engage with a variety of
audiences on schemes
ranging from major new
housing developments and
supermarkets to wind farms
and anaerobic digestion plants.
“We’re often told that Social
Communications provides
a different offer to our
competitors; we are ‘people
people’, with a natural ability to
work with politicians and local
communities alike, helping
them to articulate their support
for planning applications in
new and creative ways. Our
PR and creative skills mean we
make the most of opportunities
in the media and online, and
we support and advise in the
difficult moments when our
clients need us most.
“We must be doing something
right if the RTPI and the TCPA
have asked us to speak at their
conferences on consultation
and communication in the
digital age.
“So if you’re looking for a
creative consultation, PR and
public affairs agency that
values partnerships and is results
driven, we’d be delighted to
talk to you.”
John Quinton-Barber
& Caty Cartwright
Directors, Social Communications
Our expert
consultation team
can deliver the
public support
your planning
application needs
to be successful.
From public exhibitions to community newsletters, social
media campaigns to political communications, we have
the skills and personality to make a proposal a success.
We engage the silent majority and give them a voice –
demonstrating local support to the politicians who make
planning decisions.
Our team has managed NSIP programmes and
consultation campaigns for the UK’s biggest names in
retail, housing and energy – consistently delivering results
for clients including Tesco, RWE Innogy UK (formerly
RWE npower Renewables), Places for People, Marshalls,
Seddon Developments, Barratt Homes, National Grid and
Royal Bank of Scotland.
social consult
Housing
New Garden Cities are on
the national agenda and all
political parties agree that the UK
desperately needs more housing. The
challenge remains to engage local
communities - experience that we
provide on schemes ranging from
small housing proposals to large,
mixed-use masterplans.
Retail
With over 40 supermarket
consultations under our belts, our
team knows retail inside-out. We’ve
helped create supporter newsletters,
Facebook groups, local supplier
events, community focus groups and
much more for retail schemes of all
sizes across the country.
Energy
In a changing energy landscape,
communities find themselves faced
with wind turbines, AD plants, solar
farms and more. Getting your
consultation right and reaching your
supporters is critical. We consistently
engage a younger audience,
ensuring their voices are heard in the
planning process.
social consult
Our experienced team
of public relations
professionals and
former journalists can
raise your profile,
shape your reputation
and engage new
audiences.
If you need press releases, crisis management, copy writing, Twitter
feeds or blogs, we can provide you with strategic and effective PR
support.
Our team’s extensive experience has seen us deliver PR campaigns for
industry-leading property, construction and building companies across
the UK, including Places for People, FT Finley, Urban Splash, Bruntwood,
Ask Developments, West Properties and Keepmoat.
social pr
Corporate
We can position your brand, promote
your good work and minimise your
problems along the way. Our team
has been entrusted to represent and
promote some of the UK’s biggest
organisations, helping to enhance,
manage and protect corporate
reputations.
Property
Our team has been working in the
property sector for decades, so we
have the experience to make your
campaign a success. Whether it’s
a regional or national strategy, we
have the skills, understanding and
contacts that will help you tell your
story and realise your ambitions.
Construction
In a competitive sector that never
stands still, we know how important
it is to make your voice heard. From
case studies to media campaigns,
we can help you establish an
excellent reputation and raise
your profile.
social pr
Our in-house
creative team can
bring content to life,
creating dynamic
designs for all types
of communications
materials.
Whether it’s a stand-alone design brief or part of a wider
consultation or PR campaign, our in-house creative team can work
with you to create the look and style you need.
From websites and brochures to film production and social
media content, we are the ‘content curators’, bringing together
bright and engaging creative material to maximise our clients’
consultation or PR offer.
social create
If you have any questions about our plans, you can come
and speak to our team at the following drop-in events:
North of Harlow
Gilston Park Estate
Meeting
the area’s
Brand
housing challenge
Six new villages
There is a national housing crisis. There are simply not enough homes for people to live
in right across the country and Harlow and East Herts are no exceptions. In fact there is a
huge shortage of homes locally and the Government requires local authorities to plan for
how they can address this crisis.
The Gilston Park Estate site is within East Herts
District Council with a small part in Harlow
District Council, crossing the River Stort.
Your brand should reflect your
identity, values, tone of voice and
personality. We have the skills,
experience and knowledge to
create, evolve or refresh your brand
Current
Green
Proposed Green
identity
and communicate
your
Belt boundary
Belt boundary
message clearly.
By 2031:
• East Herts District Council has forecast that it needs to build at least
15,000 new homes.
• Harlow District Council has forecast that it needs to build at least 7,500 new homes
(increasing to at least 15,000 homes to fully regenerate Harlow)
Design
Gilston Park Estate
We are proposing a series of villages built
around Gilston Park, each one separated by
green space, providing up to 10,000 of the
homes needed locally.
Each village will have its own centre and
distinctive character, with all homes designed
to the highest standards of quality and
environmental efficiency.
Places for People want to create new
communities that will offer local young
couples, families and first time buyers a range
of options to buy, rent or a combination of
both.
We also plan to provide homes for older people
from the local area who want to be near to
their families, close to their grandchildren, their
GP and their friends.
Places for People want to create real
communities; not row after row of identikit
housing.
Countryside to enjoy
Inve
Currently most of the land around Gilston
Park is used for farming. Our proposals
would restore land at the heart of the
development to open countryside for people
to enjoy, with new walking paths and trails.
A concer
developm
can put o
childcare
Places fo
roads and
time as th
Our plans include:
• Parks, public gardens, amenities, sports
facilities, play spaces and retained
natural countryside and woodland
equivalent to 540 football pitches
Overall we would build on less than a third of
the land we own. Undeveloped green space
will become a Community Owned Asset, and
both existing and new residents will have the
opportunity to participate in its long-term
management.
Some of our new houses at
Brooklands, Milton Keynes
The result is a place that actually improves
access to the countryside for new and
existing residents alike.
We know that great design helps to
Creating
communicate and engage with
your
Gilston
Park Estate
audience. From corporate materials
Park Estate would
through to exhibition displays, Gilston
films
take
up to 20 years to
develop from start to
and websites, we offer digital and
finish. You can find more
information about the
delivery programme
print design that gets you noticed
for at
www.northharlow.com
all the right reasons.
A place to play at
Brooklands, Milton Keynes
Other work
completed includes:
Other work
completed includes:
A
Harlow
As part of our Gilston Park Estate plans
we are proposing to move the Green Belt
boundary north. Overall this change would
mean an increase in the amount of land in the
Green Belt to the north of Harlow.
Four
Two
Leisu
Heal
Loca
Although
Park Esta
understa
commun
of the art
there’s n
rivers and
to improv
St Mary’s Church, Gilston
More than 30% of East Herts District is in the
Green Belt and the main surrounding towns
of Stevenage, Welwyn and Harlow are equally
constrained. Having looked at the urban sites
available, East Herts District Council has said it
will need to change its Green Belt boundaries
to accommodate local housing need.
•
•
•
•
•
• Landscaped parklands equivalent to a
further 490 football pitches
Gilston Park Estate
Harlow
This inves
We would build on less than
a third of the land we own
B C
Nursery School
Villages 1,2 & 6 start
Year 1-4
P
Primary School
Sewage Treatment
Approx
1,300 homes
Othe
comp
Primary Care Centre
C
Woodland Park
Primary School
Approx
3,800 homes
Leisure Centre
Approx
6,200 homes
Secondary School
Village 5 starts
Extend Stort crossing
Villages 1 & 5 completed
Village 4 starts
Roads
N
G
Year 9-12
Year 5-8
Campaign
Does your campaign need to raise
awareness, engage a community or
generate support? We can provide
the ideas, skills and knowledge to
make it a success. Our team can
provide integrated design materials
to give your campaign that extra
boost, ensuring your messages reach
your target audience in the most
eye-catching way.
social create
Our team
Working across the UK, we’re a mix
of former journalists, communications
professionals, experienced
consultants and creative sparks.
Together we have more than 50
years’ experience of delivering
successful communications
campaigns across the country. Our
skills span the entire PR spectrum
from traditional press relations
through to creative social media
strategies. Our consultation expertise
pools the knowledge of expert
consultants who have worked on
planning applications of all type, size
and complexity.
We’ve worked with clients ranging
from small, local businesses through
to some of the UK’s biggest brands.
We’ve worked with politicians,
communities, developers, planners
and journalists on projects of all
shapes and sizes – both regionally
and nationally. We’ve engaged new
audiences, achieved great media
coverage, given communities a
voice, protected reputations, and
helped clients successfully deliver
their projects.
So whatever the size of your business
and no matter how challenging your
PR objectives, we have the skills to
get the results you need.
John Quinton-Barber
Managing Director
Cassie Wilson
Senior Acount Executive
Caty Cartwright
Director
Iain Worgan
Graphic Designer
Emily Crellin
Senior Consultant
Louise Harper
Marketing Executive
Pete Wrathmell
Account Director
Social Communications
Stafford Court
145 Washway Road
Sale
M33 7PE
0161 660 9889
www.social-communications.co.uk
@social_comms
socialcomms
Social Comms