Ghostwriting Ghostwriting usually adjoins biography. Some biographies, like mine of Bob Ansett, evolved into a ghosted autobiography. Ghosting tells another person’s story as if you were that person. You forfeit your own voice and you write as the other. “The ghostwriter’s job is to be invisible,” says Liz van den Nieuwenhof, who ghosted Ethnee Holmes à Court’s autobiography Undaunted. You have to take on the subject’s character. Ghostwriting is a business arrangement. It can extend to other areas of non-fiction: academia is famous for the theft of students’ work, where the ground-breaking thesis gets involuntarily attributed to the professor. Fighters and footballers rarely write the how-to books bearing their names. Why ghostwrite when you can write as yourself? If the subject interests you and the money is good, why not? If attribution is an issue, make it clear from the beginning what you want. Talk the business arrangements through in detail. Sign an agreement that reflects your position. As ghosting is usually autobiography, this paper focuses on issues arising from working with the subject of the book as well as the financial and business implications. A subject can also be a commissioner when he or she initiates the project. When the publishing house proposes the book the publisher is the commissioner. I found it helpful to turn these questions over: • Why does your subject need a ghost? Why don’t they write the book themselves? Two traditional reasons are: no time and lack of skill. If the subject has no time, that’s fine. If they think they lack the skills, it’s worth asking why, because if they’re not articulate, getting the story out of them may drive you crazy. If you’ve got a subject who’ll talk for 20 minutes in response to a single question, you’re probably okay so long as there’s enough detail to make the story live. If the subject lacks writing experience, maybe they’d be better off taking a writing course. A subject who’s a frustrated writer (or editor) can make your life hell. I once tried to ghost Dick Smith’s autobiography. Then I discovered that what he really wanted was a writer who could get inside his head and translate the contents to the waiting world. The task was beyond me. • How much work will you have to do? If your subject is a nuclear physicist, you’ll need to get up to speed on stuff such as magnetic resonance, which might take some time. If your subject speaks turgid sentences like a High Court judge, you may spend hours trying to figure out what he or she really means. Translating convoluted sentences into clear English, while you’re using another’s voice, can be torture. It takes time. Give yourself that time. And be sure you’re paid for it. • Should I record my dealings? You may want to keep a diary of meetings and interviews. Keep the original receipts, as well as photocopies for your records of any expenditure associated with the project so the commissioner can reimburse you. • What are the ethics of ghostwriting? Everyone agrees to warts and all ghosting. In principle. And everyone means different things by it. What do you do if you’re ghosting a feted doctor who confesses he’s faked research on Thalidomide? Truth and confidentiality bring their troubling questions to ghosting. The best subjects stretch the truth. Selective memory distorts the story, guilt leaves holes, Alzheimers erases chapters. Yet you have contracted to write with the subject’s voice. • Who has final say? Usually the subject has the last word. The subject is responsible for factual accuracy. Be wary of delivering the book in stages. If the subject is a frustrated writer he or she will take this as an open invitation to re-write every sentence. Don’t give them time. Don’t deliver in stages. Give them the completed manuscript with a tight deadline for factual checking, and make it clear the job must be done quickly. A week is a long time; you’ll need therapy if they take a fortnight. • How will the book be promoted? The subject usually gets the publicity for writing the book and goes on the interview circuit. You will be invisible except to publishers, booksellers and other potential subjects. The Agreement Before work begins, a ghostwriter needs some preliminary discussions with the commissioner on the nature and scope of the book. Be clear in your agreement about who does what. If your subject can’t remember the name of his or her primary school teacher and you have to have it for the story, who does the research, you or the subject? If there’s a vital letter the subject wrote 20 years ago and he or she thinks it might be with an aunt in Byron Bay or maybe a cousin in Broome, who tracks it down? The agreement should define: 1. Who does what? Set out the tasks for both subject and ghost. Cover the following areas: • • • • • Research and interviews Writing and editing Subject’s control When the subject gets to see the material, and Who provides illustrations and photographs. Set deadlines and mechanisms for extending them. If subject and ghost fall out, can the ghost use the material elsewhere – say, for a magazine piece or television program? Does the subject make the final editorial decision? Says Liz van den Nieuwenhof about the process of writing Ethnee Holmes à Court’s biography, “I used the word ‘shindig’. Ethnee – she’s a lady – said ‘I don’t shindig.’ I struck it out.” A celebrity I ghosted for dug his toes in about a couple of sentences on his hair transplant. I pointed out that photographs in the book, showing a receding hairline then a full head of hair a few years later, told the story anyway. He wouldn’t budge. I accepted: it was his call. 2 ASA: Ghostwriting 2. Payment Whether your subject is paying you or the publisher is paying, you must have an advance you can live off. Sign the contract and get the money before you start work. The agreement should define: • • • The date you’ll be paid How much, and What happens if you fall out with the subject. Ideally, you’re paid a full fee in advance together with royalties after publication, and if there’s a falling out, there’s no refund and you retain the rights to what you’ve written. But between the ideal and the actual falls the shadow: few famous folk will give their ghost that much leverage. Basically, the game in negotiating is to see how close you can come to the ideal. Work out: • How long you figure the project will take • What’s your minimum rate of pay per month, and • What is the capacity of the subject (or publisher) to pay. Famous folk in need of a ghostwriter are not going to quibble over a few thousand dollars. If they want talent, they know they’ll have to pay. There’s no scale of pay for ghost-writers, unless you use the Media Entertainment and Arts Alliance (AJA Section) Freelance Writers’ Rates as a measure. Don’t ask for too little. It can kill your credibility. 3. Attribution There are three traditional attributions for ghostwriters: • Full Attribution The author’s name appears on the cover in the normal way as with the following examples: Bob Ansett: An Autobiography with Robert Pullan Lee Iacoca: An Autobiography with William Novak Everybody understands that the author did the writing. Sometimes the subject is the principle source, as Bob Ansett was with me. I interviewed him, his workmates, schoolmates, wife (but not ex-wife; she turned me down), mother, brother, son, daughter. He paid me an upfront fee, saying “don’t spend it all at once,” and covered my main research expenses including a trip to California. • Part Attribution Ethnee Holmes a Court’s autobiography mentions no ghost on the cover, but the title page has “with Liz van den Nieuwenhof‚” and in her acknowledgments Ethnee said “I could not have wished for a better ghostwriter.” • No Attribution Full credit for the book is taken by the person who puts his or her name to it, and the ghostwriter keeps all the details of the ghostwriting relationship completely confidential. Usually only the publisher, the ghostwriter and the author‚ know the real story. 3 ASA: Ghostwriting 4. Copyright Be specific about who owns copyright. If it’s shared, and if your name is on the cover with the subject’s, then you receive appropriate Public Lending Right earnings which should be split 50-50 between ghost and subject. If there’s no attribution, have a clause in the contract saying the ghost is entitled to half the PLR earnings, half the earnings from statutory photocopying fees and half the earnings from subsidiary rights, such as film and electronic rights. Include a reversion of rights clause if it’s not published within 12 months. If you assign copyright to the commissioner, make sure your fee compensates you for loss of your intellectual property. If the book is a runaway success, with several print-runs and there’s hyper-bidding for subsidiary rights, you won’t be paid any extra. In cases of joint copyright and no attribution, the commissioner may say the copyright notice cannot contain your name. You can get around this by creating a business name for yourself as a sole trader (check with the Department of Fair Trading about the protocols), and putting the copyright notice jointly under the subject’s name and your business name. 5. Defamation Unintentionally defaming someone is always a possibility. Have the contract say the commissioner pays for any damages to anyone’s unsullied reputation. He or she is responsible for factual accuracy and therefore any defamation. 6. Confidentiality If your subject wants you to promise to keep any information confidential, resist as strongly as you can. A confidentiality clause can only limit a ghostwriter. © Robert Pullan Australian Society of Authors Limited, 2009 (6th Edition) Originally published in 1999 4 ASA: Ghostwriting RECOMMENDED GHOSTWRITING AGREEMENT (For autobiographical works commissioned by an individual, and to which the individual will put his/ her name) MEMORANDUM OF AGREEMENT made this day of BETWEEN(the Author) of AND(the Commissioner) of for writing the work titled(the Commissioner’s working title) 1. THE WORK The Author shall research and write for the Commissioner an autobiography of about __________ words to meet accepted editorial standards. 2. RESEARCH (a) The Commissioner agrees to authorise access to and solicit cooperation from ___________* potential interviewees. (b) Author and Commissioner will agree on illustrations to be used in the Work. The Commissioner will provide the illustrations. 3. SCHEDULE (* Specify number) The Author shall provide the Commissioner with the completed Work ready for publication by ________________ 4. PAYMENT The Commissioner will pay the Author: (a) One-half of the agreed fee on signature of this Agreement (b) One-half of the agreed fee on completion (c) When an Author’s royalty of ten (10) per cent of Recommended Retail Price (RRP) reaches the amount of the agreed fee, the Author shall thereafter be paid a royalty of ten (10) per cent of RRP. 5 ASA: Ghostwriting 5. EXPENSES The Commissioner will pay the Author mutually agreed expenses, including travel, research and production costs such as copyright permissions, illustrations and indexing. 6. ATTRIBUTION The Commissioner and Author agree that attribution for authorship should be in the following form: Commissioner’s [Subject’s] name with Author’s name. 7. COPYRIGHT (a) Copyright in the published Work shall be jointly owned by the Commissioner and Author in the proportion of _______ / _______ and. (b) The copyright notice in the book shall* (i) Reflect this division of ownership. (ii) Be owned by the Author. (iii) Be owned by the Commissioner. (c) If the book is not published within twelve (12) months the rights will remain with* (i) The Author. (ii) The Commissioner. (iii) The Commissioner and Author in the proportion of _______ / _______ . 8. (* PLR and photocopying payments will be governed by the copyright ownership.) SUBSIDIARY RIGHTS All payments for the original Work and for the sale of its subsidiary rights whether by a print publisher or by an electronic publisher shall be split _______ / _______ between the Commissioner and Author. 9. EDITING AND APPROVAL The Commissioner agrees to read the completed manuscript for accuracy and approve the final draft. 10. DEFAMATION The Commissioner will pay all costs and damages for defamation. 11. MEDIATION To resolve conflict, including termination of the Agreement, either party may trigger this clause by notice in writing to the other, and within one (1) month of such notice: (a) Author and Commissioner or their representatives* shall meet to: (i) Identify in writing the issues on which they disagree (ii) Resolve the disagreement. (* For the purposes of this clause, the term ‘representative’ does not include a legal representative.) 6 ASA: Ghostwriting (b) If the disagreement is not resolved within four (4) hours the parties will: (i) Appoint a mediator** (ii) Identify in writing the issues to be mediated, and (iii) Set a date for the second meeting. (c) (** In association with the mediation service offered by The Australian Society of Authors and The Arts Law Centre of Australia.) The parties agree their intention at the second meeting is to resolve the dispute. If after _____ hours no resolution has been reached, either party may resort to litigation. 7 ASA: Ghostwriting Ghostwriters Register Barbara Cameron-Smith John Carrick Director All Things Written Pty Ltd 53/29 Carabella Street Kirribilli NSW 2061 Winning Words 1 Roxburgh Street Stockton NSW 2295 Phone: 02 9929 0347 Mobile: 0402 108 555 Fax: 02 8079 6659 Email: [email protected] Website:www.allthingswritten.com.au Experience: Researching and writing text for exhibitions, displays, publications, outdoor signage, annual reports and corporate speeches. Ghostwriting projects include a medical text book, individual memoirs and life stories. Special Interests: Science (biology, botany, geomorphology, geology); health matters; sport (athletics, distance running, cross country skiing); social history; Australian war history; spiritual/religious exploration; conservation, environmental issues and land management; outdoor recreation; public service, local government, corporate history; art and graphics. Rates: Award rates. Negotiable. Phone: 02 4928 1699 Mobile: 0419 441 209 Email: [email protected] Website:www.johncarrick.com Experience: Over the past 25 years, has helped authors on many book projects. Now co-writing a memoir with a prominent business leader. Helped poet Robert Gray to develop his first full-length prose work, The Land I Came Through Last, a memoir, which won the Copyright Council’s 2009 Nib Award. Wrote the books for Sydney’s and Bangkok’s Olympic bids, and for Australia’s AFC Asian Cup 2015 bid. Author, co-author and editor of books and catalogues on architecture and art. Special interests: Has extensive in-house and freelance experience in writing, rewriting, structural editing, copy editing and proofreading for authors and book publishers on subjects including architecture, art, business and finance, design, English grammar and usage, history, literary non-fiction, natural history, politics, sociology, sport, and winemaking. Rates: Negotiable. 8 ASA: Ghostwriting Kerry Chater Jane Clement 19/43A St Marks Road Randwick NSW 2031 PO Box 603 Dee Why NSW 2099 Phone: 02 9398 5170 Mobile: 0417 228 393 Email: [email protected] Website:www.kerrychater.com Phone: Fax: Email: Experience: Co-authored a book on gender issues; ghostwritten an autobiography and chapters of other books; currently ghostwriting a business book and an autobiography; specialist in writing and running courses on business writing for corporates. Special Interests: Business books, especially all facets of management; gender issues; autobiographies. Rates: Each book has been negotiated differently (e.g. flat fee or daily rate). 0423 640 891 02 9982 9221 [email protected] Experience: Thirty years as ghostwriter, journalist, corporate writer, editor, book doctor. Books include Lifestyle Retirement and Kiwi Kids’ Enclyclopedia (both published by Random House NZ). Very experienced corporate writer. Freelance and ghost feature writer for many magazines in Australia and New Zealand. Former producer for BBC TV and ABC Radio. Special Interests: Non-fiction books requiring in-depth research e.g. health, general knowledge, practical advice. Doctoring unfinished books. Corporate writing, from annual reports to information kits. In depth interviews and research. Rates: Negotiable. 9 ASA: Ghostwriting Garry Fabian John F Harman 1/29 Imperial Avenue Caulfield South VIC 3162 47B Grenville Street, Tuart Hill WA 6060 Phone: Mobile: Fax: Email: Website: Phone: Mobile: Email: Website: 03 9532 8509 0419 306 820 03 9532 8503 [email protected] www.RealWrite.com Experience: Holds a BA in Literature and an MA in Political History/Australian Studies. Freelance journalist, background in electrical and electronics industry, mining safety, and general industrial areas. Has written an autobiography, several historical booklets as well as general writing and editing. Currently writing an organisational history. Special Interests: History, travel, lifestyle, technical and business subjects, community organisations. Rates: $50 per hr. 08 9345 4605 0417 874 686 [email protected] www.johnharman.com Experience: John Harman is a published author, novelist and scriptwriter. He has ghosted more than a dozen books: some for major publishers; many for private individuals. Apart from ghostwriting biographies of bankers, politicians, military men and minor celebrities, he has also ghosted books ranging from popular novels, through finance and management, to self help books, alternative medicine and Feng Shui. Special Interests: As a former Fleet Street journalist he can write on a wide range of subjects. His specialities include corporate histories and the biographies of business leaders and political figures. Read the article he wrote for the WA State Literature Board at: www. writingwa.org/resources/Ghostwriting.pdf Rates: Negotiable. 10 ASA: Ghostwriting Prudence Hux Peter Meredith 78 Montevideo Drive Clear Island Waters QLD 4226 66 Bendooley Street Bowral NSW 2576 Phone: Mobile: Fax: Email: Phone: Mobile: Email: 07 5575 2173 0403 089 310 07 5575 2297 [email protected] Experience: Four books as a ghost writer: including Millionaires & Models (HighRollers Magazine 2003) and One of Sixteen by Schon Bryan (Poisedon Books 2004). Authored books include The Louise Sullivan Story: An Australian Nanny’s Nightmare, (Lothian Press), and three books of poetry. 2005-2008 Examples of published magazine articles for Queensland Style magazine (Qld), and Living in the Gulf (Dubai): • ‘Birdsville Races’ • ‘Cairns Royal Flying Doctor Service’ • ‘Lloyd Bond –Imagineering’ • ‘Yandi – Drug sniffing dog’ • ‘Australia’s Rainforest Caviar’ • ‘Mathew Watkins - entrepeneur’ • ‘Fit for A King’ - Article on King Island for Bryan Bird Experience: Journalist since 1970 (in the UK, Southern Africa and Australia), author and editor. Freelance since 1994. Books I have written include Myles and Milo (biography published by Allen & Unwin), Two Below Zero (true-life drama, ghostwritten for couple who spent a year in Antarctica), The Australian Geographic Book of the Blue Mountains and several corporate histories. Among the articles I have written for Australian and overseas newspapers and magazines are several I ghostwrote for other people. I have edited books on science, health, adventure and the environment, as well as fiction and autobiography. Special Interests: autobiography, memoir, history, environment, travel and adventure. I can’t resist fascinating stories about people. Rates: Negotiable. Special Interest: Biographies, Travel, People Profiles. Any fiction and editorial work. Rates: Negotiable. 11 02 4861 5009 0405 544 229 [email protected] ASA: Ghostwriting Paul Noonan Sally Odgers 7 Hollingsford Crescent Carrington NSW 2294 PO Box 41 Latrobe TAS 7307 Mobile: Phone: Email: Website: Phone: Fax: Email: Website: 0425 396 431 A.H. (02) 4965 4268 [email protected] www. paulnoonanwriting.com Experience: Capable, experienced and dedicated. Paul has written and edited professionally in Australia and Europe for over eleven years. He has researched and authored (or ghostwritten) extensively, including a variety of adult education programs, copious technical literature, a guide to Anzac research, and a virtue/romance album. He is currently preparing a guidebook on ‘professionalism’ and collaborating on a manliness book for adolescents. Experience: Books published for children, teens and adults. Special Interests: Children’s books, fantasy, animals, e-books, manuscript assessment. Rates: Hourly rate. Special Interests: Australiana, war, aviation, spirituality, health and healing, children’s stories, science, psychology, philosophy, relationship romance, parenting, family healing, sustainability, gardening, hobbies, adventure, fantasy, and epic literature. Services: Ghost writing, collaboration, speech and letter writing, editing, and research. Rates: Negotiated flat fee, daily rate or variant. 12 03 6426 1168 03 6426 2276 [email protected] www.sallyodgers.com ASA: Ghostwriting N. E. Renton AM Lynn Santer 194 Kilby Road Kew East VIC 3102 30 Peninsula Court Mermaid Waters QLD 4218 Phone: Fax: Email: Website: Phone: 0410 513 009 Email: [email protected] Website: www.lynnsanter.com www.themagicalscarecrows.com www.ghostandscreenwriting.com 03 9859 4958 03 9859 4958 [email protected] http://nickrenton.com Experience: Books – Compendium of Good Writing, Renton’s Metaphors, Understanding the Stock Exchange, Understanding Investment Property, Understanding Taxation for Investors, Enjoy Your English!, Australia needs Tax Reform, Family Trusts; and many others Special Interests: Non-fiction other than biographies Rates: Negotiable Experience: Over a decade of professional writing experience across Australia, Europe and America, including involvement in three Cannes Film Festivals, Australian Film Commission festivals in London, and pitch sessions for writers in Hollywood. Novel – Sins of Life (Best seller in the UK). Authorised biography – Alby Mangels Beyond World Safari now in development as a major Hollywood feature film. First short film production Lewis’s Piano won Best Independent Film at the inaugural Launch Film Festival. Special Interests: Animal welfare and big cats specifically. Lynn’s Magical Scarecrows children’s project runs enormous philanthropic enterprises, supported by some of the biggest superstars in the world including, but not limited to, Jackie Chan, Hugh Jackman, Priscilla Presley, Jeffrey Archer, Shane Warne, Derryn Hinch, Leo Sayer, Barry Crocker, Tippi Hedren, and Virginia McKenna OBE. Her visionary and far reaching programs have been nominated for the Pride of Australia medal. All profits from her ghost writing contracts are contributed to helping fund her Magical Scarecrows “Kids Who Read Succeed” campaign (that gifts books to needy children all over the world to help with the vital skill of literacy) and The Magical Scarecrows “Let’s Make Magic for a Day” annual variety spectaculars for disabled and disadvantaged children. Services: Impartial manuscript advice, and ghost writing services are available to writers and producers. Rates: By negotiation. 13 ASA: Ghostwriting Ghostwriters by state: NSW Barbara Cameron-Smith John Carrick Kerry Chater Jane Clement Peter Meredith Paul Noonan QLD Prudence Hux Lynn Santer VIC Garry Fabian N. E. Renton TAS Sally Odgers WA John F Harman Australian Society of Authors PO Box 1566, Strawberry Hills NSW 2012 www.asauthors.org Ph: 02 9318 0877 Fax: 02 9318 0530 Copyright © 2011 Australian Society of Authors Detail from ASA Medal design by Darrell Sibosado
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