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POPULAR WATCH BRANDS IN
INDIA
Before mobile phones revolutionized and changed the way we interacted, most people used to
wear watches. I'm not saying that people don't wear watches anymore, but many just use their
mobile phones to keep track of time. If you ask me, I would say that a watch is more than just
a timekeeping device and a fashion accessory. In this day and age of smartwatches, there are
still some watch aficionados who stick to the old tradition of wearing a watch. Let's check out
some of the popular watch brands in India.
FOSSIL
• THE AMERICAN FOSSIL GROUP WAS FOUNDED IN 1984. THEY ARE ONE
OF THE LARGEST MANUFACTURERS OF WATCHES IN THE WORLD. THE
FOSSIL BRAND IS ALSO ASSOCIATED WITH HANDBAGS, SUNGLASSES,
LEATHER ACCESSORIES. THE GROUP MANUFACTURES LICENSED
WATCHES & ACCESSORIES FOR MANY POPULAR PREMIUM BRANDS
LIKE ARMANI, MICHAEL KORS, DIESEL & MUCH MORE. LATELY, FOSSIL
HAS COME UP WITH NEW SMARTWATCHES TO CATER TO THE NEW
AGE CONSUMERS WHO ARE ALL ABOUT TECHNOLOGY. IN INDIA,
FOSSIL WATCHES & ACCESSORIES CAN BE FOUND AT ALL MAJOR
ONLINE RETAILERS LIKE FLIPKART & AMAZON. YOU CAN EVEN FIND
THEM AT YOUR NEARBY SHOPS LIKE HELIOS & WORLD OF TITAN
OUTLETS.
TOMMY HILFIGER
• THE TOMMY HILFIGER LIFESTYLE BRAND IS ONE OF THE MOST
POPULAR BRANDS FOR APPARELS AND ACCESSORIES IN THE WORLD.
THEIR T-SHIRTS, WALLETS, BELTS ARE WATCHES WITH THE
SIGNATURE RED, WHITE & BLUE LOGO IS ICONIC EVEN IN THE MINDS
OF INDIAN SHOPPERS. IT IS RIGHTLY CONSIDERED A PREMIUM BRAND
FOR THE URBAN INDIAN.
• IN 2001 THE HILFIGER BRAND LICENSED SWISS WATCHMAKERS, THE
MOVADO GROUP TO DESIGN MANUFACTURE & DISTRIBUTE TOMMY
HILFIGER WATCHES. TOMMY WATCHES START FROM AN UPWARD OF
RS. 5000 AND THEY DEFINE THE CLASSIC AMERICAN STYLE.
CASIO
• CASIO COMPUTER CO. LTD. IS A JAPANESE CONSUMER ELECTRONICS
COMPANY WHICH WAS FOUNDED IN 1946. CASIO'S WATCHES ARE
EXTREMELY POPULAR AMONG YOUNG & OLD, STUDENTS & PROFESSIONALS.
A GOOD EXAMPLE OF CASIO'S WELL-LIKED WATCHES WOULD BE THE CASIO
EDIFICE & THE G-SHOCK.
• THE EDIFICE RANGE GOES FROM PREMIUM TO LUXURY, STARTING FROM
BASIC CHRONOGRAPHS TO LIGHT POWERED WATCHES. THEY LOOK
AMAZING FOR BOTH WORK AND OUTDOOR HANGOUTS. THE G-SHOCK WAS
INTRODUCED IN 1983, WITH AN AIM TO MAKE A WATCH WHICH COULD
STAND THE TEST OF TIME. THE WATCH IS EVEN USED BY ASTRONAUTS AS
RESISTING GRAVITATIONAL SHOCK IS WHAT THE G-SHOCK IS ALL ABOUT. IT
IS ONE OF THE MOST POPULAR WATCHES THAT YOU WOULD FIND SOMEONE
WEARING IN INDIA.
FASTRACK
• FASTRACK WAS LAUNCHED AS A SUB-BRAND UNDER THE TITAN
UMBRELLA IN 2005. IT IS NOW AN INDEPENDENT INDIAN BRAND
AIMING AT FASHION NEEDS OF THE YOUTH IN THE COUNTRY.
FASTRACK IS THE MOST POPULAR BRAND AMONG SCHOOL &
COLLEGE GOERS ACROSS DIFFERENT STATES. THEIR LINE OF
WATCHES, SUNGLASSES, BAGS & EVEN HELMETS IS THE GO-TO
CHOICE FOR THE YOUNG AND RESTLESS. THEY HAVE THEIR
EXCLUSIVE CHAIN OF STORES IN THE COUNTRY AND ARE SOLD IN
VARIOUS WATCH STORES. THE FASTRACK BRAND HAS TIED UP WITH
ALL POPULAR ONLINE RETAILERS AND IS WIDELY AVAILABLE
ACROSS THE COUNTRY. IT IS ALSO ONE OF THE MOST COMMON
BRANDS IN INDIA TODAY.
TITAN
• TITAN INDUSTRIES LTD. WAS FOUNDED IN 1984 AS TITAN WATCHES LTD. IT
IS A JOINT VENTURE BETWEEN THE TATA GROUP & (TIDCO) TAMIL NADU
INDUSTRIAL DEVELOPMENT CORPORATION. TITAN COMMANDS MANY
POPULAR WATCH BRANDS WHICH ARE NOW HOUSEHOLD NAMES. THEY
OWN SONATA, FASTRACK, XYLYS, RAGA & MANY OTHERS. THE COMPANY
OFFERS SUPER AFFORDABLE TO LUXURY WATCHES UNDER ITS DIFFERENT
BRANDS. TITAN IS ONE OF THE TOP 100 TRUSTED BRANDS IN INDIA.