MUSTANG meets OPI! Get

JULY/AUGUST 2014
VOLUME 16, ISSUE 4
MUSTANG
meets OPI!
Get OBSESSED
with the NEW Pureology
COLOUR FANATIC KITS!
Accelerate to Exciting Color
Sure to become Everyday Essentials:
NEW Burgundy Shades
FROM YOUNGBLOOD
WORDSONPAPER: thoughts from the editor’s desk
EDITOR
Elizabeth DuPree
Four Generations
Please direct all of your
questions and feedback to
[email protected]
Family companies are becoming few and far between. The number of
companies with two generations working together is sadly dwindling. East
Coast is proud to stand stalwart against these statistics. After acquiring
her M.A. from NYU in 2010, Elizabeth DuPree, granddaughter of Stan Klet,
came on board as Director of Marketing making East Coast one of the first
companies in our industry to have four generations of family involved in the
business. We are all so proud to be a part of something so deeply rooted and
so truly special.
EAST COAST SALON SERVICES
100 E. Ninth Avenue
Runnemede, New Jersey 08078
1-800-257-7104
www.eastcoastsalon.com
Copyright ©2014 East Coast
Salon Services. Prices
advertised are limited to in-stock
merchandise and not all items
are available in all locations. East
Coast Salon Services reserves
the right to limit quantities, and
to correct any unintentional
printing, illustration, photographic and typographical
errors.
Visit our blog:
http://blog.eastcoastsalon.com
Follow us on Twitter
@eastcoastsalon
Follow us on Facebook at
facebook.com/EastCoastSalonServices
Cover Photo courtesy of PUREOLOGY
East Coast Salon Services
is a proud supporter of
The pride we have in our roots strengthens us as we look ahead to the future.
With this line of sight we would like to announce that after 80 years on this
planet and 55 years in the pilot’s seat, Stan Klet is stepping down from his
position as President of East Coast Salon Services. This is not a retirement
announcement. As any who know Stan can imagine, he will not be retiring.
Instead, he has chosen this moment to pass the leadership baton to his
youngest daughter, Kara. Kara has been a beacon of leadership in her position
as executive vice president which she took on after spending decades on the
road as a top sales person.
Stan’s whole family continues the tradition of dedication and enthusiasm
for the industry. His eldest daughter, Kim DuPree, has worked as Director of
Education for over 30 years and continues to thrive in that path. Kris Smith,
Stan’s middle daughter has been a stellar sales person for decades and is
happy to keep the family spirit out on the road and in the salons!
Stan is honored and amazed by the women in his family and cannot wait to
see what they accomplish with the company he built. If you happen to come
looking for Stan, you can find him at the heart of the company, in the position
he has always truly held: troublemaker.
THECONNECTION
July/August
2014
Holiday, 2011
ON THE COVER
8
14
18
Pureology Colour Fanatic Kits
OPI Mustange Collection
New Youngblood Shades
HAIR
4REDKEN
8Pureology
12Kaaral
16 KEVIN. MURPHY
19 UniqOne
20Keratherapy
23Pravana
25 British Hair
28Wella
29Sebastian
30Nioxin
SKIN AND NAILS
ZOYA introduces
Naturels Deux for August,
Cream nudes in deeper, natural hues.
Page 10
9Revitalsh
10Zoya
14OPI
18Youngblood
22CND
32Depileve
TOOLS OF THE TRADE
7
24
Sam Villa
Shine Design
I N EVERY ISSUE
2WordsOnPaper—
4th Generation
26Education­
35 In Our Stores—Savings from
TIGI, in stores only.
new
thinning hair solutions
safe for color-treated hair
Instant hair thickening.
Hair regrowth
over time.
Now you can offer one comprehensive line that provides both instant hair thickening*
and hair regrowth over time** for men and women in two simple systems.
4
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
defy
introductory
offer
retaliate
introductory
offer
STYLIST/CLIENT KITS:
2 Defy Instant Thickening
Kits
EACH INCLUDING
· Defy Shampoo 9.8 oz.
· Defy Conditioner 8.3 oz.
· Dense Fx 4.2 oz.
STYLIST/CLIENT KITS:
2 Retaliate Instant Thickening Kits,
EACH INCLUDES:
· Retaliate Shampoo 9.8 oz.
· Retaliate Conditioner 8.3 oz.
· Fx 4.2 oz.
PRODUCT:
2 Dense Fx 4.2 oz.
2 Texture Effect 3.4 oz.
2 Minoxidil Topical Solution,
USP hair regrowth treatment 2% for women 2
oz.
2 Minoxidil Topical Solution,
USP hair regrowth treatment 5% for men 2 oz.
1 Retaliate Shampoo Liter
1 Retaliate Conditioner Liter
1 Defy Scalp and Follicle
Energizing Kit
INCLUDING:
· Defy Shampoo 9.8 oz.
· Defy Conditioner 8.3 oz.
· Defy Energizing
Scalp Treatment 3.2 oz.
PRODUCT:
2 Defy Energizing Scalp
Treatment 3.2 oz.
2 Dense Fx 4.2 oz.
2 Texture Effect 3.4 oz.
1 Defy Shampoo Liter
1 Defy Conditioner Liter
MERCHANDISING:
1 Diagnostic Tool
1 Stylist Guide
1 Self Talker Set
3 Easel Cards
20 Consumer Pamphlets
1 Consumer Pamphlet
Holder
1CFDKTI
ENERGIZING KIT
MERCHANDISING:
1 Diagnostic Tool
1 Stylist Guide
1 Shelf Talker Set
3 Easel Cards
20 Consumer Pamphlets
1 Consumer
Pamphlet Holder
STYLIST/CLIENT KIT
STYLIST/CLIENT KIT
INTRODUCTORY OFFER
INTRODUCTORY OFFER
1CFRKTI
July-August 2014 | www.eastcoastsalon.com
5
defy scalp and
follicle
energizing kit*
REDKEN’S FIRST SEA SALT SPRAY!
NEW FASHION WAVES 07
TEXTURIZING SEA SPRAY
LOW TIDE SALON OFFER
PURCHASE
3 Fashion Waves 07 8.5 oz
plus
ANY 9 retail-size Redken
Styling Products
Purchase Cerafill Scalp and Follicle Energizing
Kits at a discount:
INCLUDES:
Defy Shampoo 9.8 oz.
Defy Conditioner 8.3 oz.
Defy Energizing Scalp Treatment 3.2 oz.
1CFDKTSC
*LIMITED TIME OFFER
RECEIVE FREE
2 Fashion Waves 07 8.5 oz
1 Fashion Waves 07
Glorifier Card
Limit 1 per order, while supplies last.
3 x 1SAFW8
STYLIST OFFER
PURCHASE AT A DISCOUNT
2 Fashion Waves 07 8.5 oz
STYLIST PRICE
Limit 1 per order, while supplies last.
1 x 1SAFW8
TIDAL WAVE SALON OFFER
$103.75 WORTH OF FREE STYLING PRODUCTS
WHEN YOU PURCHASE THE FULL
REDKEN STYLING RANGE!
defy kit
retaliate kit
instant thickening kits
Purchase
Purchase
defy kit
retaliate kit
1CFDKT
(ongoing)
1CFRKT
normal to thin hair
INCLUDES:
Defy Shampoo 9.8 oz.
Defy Conditioner 8.3 oz.
Dense Fx 4.2 oz.
6
normal to thin hair
INCLUDES:
Defy Shampoo 9.8 oz.
Defy Conditioner 8.3 oz.
Dense Fx 4.2 oz.
PURCHASE
58 Redken Styling products
(2 of each product, including NEW Fashion Waves 07)
RECEIVE FREE
2 Fashion Waves 07 8.5 oz.
1 Fashion Waves 07 Glorifier Card
SALON INTRO KIT:
1 Move Ability 05 1.7 oz. For Stylist Use
1 Mess Around 10 1.7 oz. For Stylist Use
1 Shape Factor 22 1.7 oz. For Stylist Use
1 Pillow Proof Blow Dry Express Primer 5.7 oz. For
Stylist Use
5 Pillow Proof Blow Dry Express Primer minis
5 Pillow Proof Blow Dry Two Day Extender minis
PLUS salon collateral
SALON PRICE
1KTTWSO
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
JULY ONLY
20%
OFF
20%
OFF
T H E R M A L INDIVIDUAL COMBS
ROUND BRUSHES
1 INCH
1.5 INCH
2 INCH
BRSV40020
BRSV40021
BRSV40022
TAIL COMB-BLACK
SHORT CUTTING-BLACK
WIDE CUTTING-BLACK
LONG CUTTING-BLACK
TAIL COMB-IVORY
SHORT CUTTING-IVORY
WIDE CUTTING-IVORY
LONG CUTTING-IVORY
20%
OFF
BOAR BRISTLE
CBSV30010EA
CBSV30011EA
CBSV30012EA
CBSV30013EA
CBSV30014EA
CBSV30015EA
CBSV30016EA
CBSV30017EA
BRUSHES
PADDLE
9 ROW
STYLING
SMALL
MEDIUM
LARGE
$12.80BRSV40015
$12.00BRSV40014
$14.40BRSV40013
$12.80BRSV40010
$16.00BRSV40011
$19.20BRSV40012
AUGUST ONLY
SAM
VILLA RAZORS
& BLADES ON SALE NOW!
$30 OFF TRIO
CUSV20101 $30.00 OFF!
CUSV20100 $10.00 OFF!
$10 OFF INDIVIDUAL
STRAIGHT 10pk
CUSV20120 $4.00 OFF!
TEXTURE-BLENDING 10pk USV20121 $4.00 OFF!
$30 OFF
PROFESSIONAL
IONIC DRYER
ELSV50005
SLEEK AND TEXTUR
®
®
FLAT IRONS
20%
OFF
ALL
SAM VILLA SHEARS
ESSENTIAL AND SIGNATURE SERIES
ELSV50001
Sleekr Flat 1 inch
ELSV50004
Textur Volumizing
July-August 2014 | www.eastcoastsalon.com
7
GET OBSESSED WITH
COLOUR CARE:
COLOUR FANATIC +
PUREOLOGY HAIRCARE*
Turn up the volume
on colour-treated
hair! Save 25%
on these volume
Styling Icons.
With 21 benefits in 1 bottle, Colour Fanatic gives
colour-treated hair everything it needs—and more!
Invite your clients to try a complimentary Colour
Fanatic today when they purchase a kit featuring
our bestselling Hydrate and Precious Oil systems.
ADVANCED HYDRATION
JULY ONLY
SALON OFFER
Purchase at a discount
1 Hydrate + Colour Fanatic Kit which includes
1 each of Hydrate
Shampoo 8.5 oz, Condition 8.5 oz and Colour
Fanatic 6.7 oz
11KTHYCF
Colour Stylist Lustrous Volumizer
bodifying glaze 5.2 oz.
HOLD: High Control
Full-scale volume with high hold, shine and heat protection.
11SACLV5
10 X MORE SOFTNESS
SALON OFFER
Purchase at a discount
1 Precious Oil + Colour
Fanatic Kit which
includes 1 each of Precious Oil Shampoo 8.5
oz, Condition 8.5 oz and
Colour Fanatic 6.7 oz
11KTPOCF
Highlight Stylist Bodifying Luminator
texturizing shine-foam 5 oz.
HOLD: Mild Control
Body, texture and multi-dimensional shine for highlighted hair.
11SAHBL5
Colour Stylist Silk Bodifier
voluminizing mousse 8.4 oz.
HOLD: Mild Control
Provides lightweight hold for soft volume from roots to ends.
11SACSB8
Colour Stylist Root Lift
*while supplies last
8
spray hair mousse 10 oz.
HOLD: Medium Control
Adds lift at the roots–the perfect foundation for any style.
11SARL12
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
Capitalize on the
BROW CRAZE.
NEW
Hi-Def Tinted Brow Gel
Control, Enhance & Condition for Instant,
Dramatic Results.
Utilizing soft-flex polymer technology, this
innovative mineral tint formula tames unruly
brows while instantly filling in any areas
that appear sparse or thin. Peptides and
Oat Beta Glucan help fortify and condition
eyebrows leading to lasting natural beauty.
Size: 7.4 mL
Salon Price: $16.00
© 2014 Athena Cosmetics, Inc.
MSRP: $32.00
0RCR1800
July-August 2014 | www.eastcoastsalon.com
9
ENTICE & IGNITE
For Fall 2014, two companion collections that play off a similar palette of deep fall hues. Wine, brown, navy and grey
all add to the richness of these collections. Inspired by Fall’s textured brocades and metallic accents, this full palette
ranges from copper and red to plum, navy and grey. Deepened and threaded through with red, gold, copper and purple
shimmer, the liquid metal finish gives a modern twist to these classic fall colors.
OFFICIAL RELEASE
DATE 8-15-2014
24 PC COMBO DISPLAY
Get these popular colors for Fall! Featuring the Entice & Ignite color collections in one great display,
with 2 full size 0.5 oz. bottles of each shade. Comes with a FREE color plate!
NC40KTENIGC
ENTICE RETAIL STARTER DISPLAY
Each display holds 2 bottles of each shade, for a total of 12 bottles. Includes free nail plate!
Entice NC40KTEN12
IGNITE RETAIL STARTER DISPLAY
Each display holds 2 bottles of each shade, for a total of 12 bottles. Includes free nail plate!
Ignite NC40KTIG12
6 PC ENTICE AND IGNITE SAMPLERS
FREE WITH
DISPLAY
PURCHASE
NYSSA
NC40Z748
CLAIRE
NC40Z749
Each sampler contains 1 of each shade, in full size 0.5 oz. bottles, in an attractive clear plastic box.
Entice NC40KTEN6
Ignite NC40KTIG6
VERONICA
NC40Z750
MARGO
NC40Z751
RYAN
NC40Z752
GENEVIEVE
NC40Z753
AUTUMN INDIA TEIGENSANSA REMY YUNA
NC40Z754 NC40Z755 NC40Z756NC40Z757 NC40Z758 NC40Z759
10
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
OFFICIAL RELEASE DATE 8-1-2014
SPENCER
CHANELLE
EMILIA
MARNIE
AUBREY
MADELINE
NC40Z742NC40Z743NC40Z744
NC40Z745NC40Z746NC40Z747
The Fall 2014 follow-up to our highly popular Spring Naturel Collection, Naturel 2 features six full-coverage cream nudes in deeper natural hues. Perfect neutrals for the Fall
season, the collection consists of 3 shades that fall into the brown family and 3 shades
in the plum family.
36 PC ULTIMATE NATUREL DEUX DISPLAY
Featuring 3 full size 0.5 oz. bottles of each shade. Comes with a FREE color plate!
NC40KTND36
12 PC NATUREL DEUX DISPLAY
Featuring 2 full size 0.5 oz. bottles of each shade. Comes with a FREE color plate!
NC40KTND12
6 PC NATUREL DEUX SAMPLER
Contains 1 of each shade, in full size 0.5 oz. bottles, in an attractive clear plastic box.
NC40KTND6
July-August 2014 | www.eastcoastsalon.com
11
COLORS OF THE ISLAND
Introducing New Shades
from MARAES!!
This Maraes deal offers 4 new
brunette colors, 2 warm and 2 cool!
BUY 4 NEW SHADES:
MC5.4, MC6.4, MC5.38 and MC6.38
plus MC5.18 and MC6.18
20 Volume Developer
GET
Maraes Nourishing Shield
New Shades Mini Swatchbook
FREE!
SHAMPOO AND
CONDITIONER
LITER
DUOS!
STOCK UP
WITH
SHAMPOO
SAVE 26%
& LITER
LITER DUOS!
Colore 0KCDCO1LD
Energy OKCDEN1LD
Hydra 0KCDHY1LD
Volume 0KCDVO1LD
PINK UP 0KCDSG1LD
A 26% SAVINGS!
0KKTMCI14
PURIFY REALE
LITER DUOS
2 for $24.00
SAVE 33%
0KCDRE1LD
12
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
ROYAL
SUMMER
BUY 2 BLEACH
POWDERS
AND 1 REALE
LEAVE-IN VIALS
FOR
SAVE 23%
(Box of 12 Vials) with pure royal jelly
for nourishment, strength. Total in
salon treatment value $120 ($10 per
treatment vial)
0KKTBRS14
NEW
DROP DAT DEAL
Beat the heat this summer and avoid
frizzy, uncontrollable hair with these
Style Perfetto products: Brillante Glossing Spray, Crema Straightening Lotion,
and Cristalli Heat Protection Serum.
0KKTSPDDD
July-August 2014 | www.eastcoastsalon.com
13
NATIONAL RELEASE DATE 8-6-14
Edition A
12 - Nail Lacquers (1 per shade),
1 - color chart, 1 - chipboard counter
display, 1 - color palette with chain
and label, set-up instructions.
NC34KTN02
NEW! Edition A-
12 - Nail Lacquers (1 per shade), 1 color chart
NC34KTN01
Edition C
36 - Nail Lacquers (3 per shade), 1 acrylic counter display with printed
footers, 1 - chipboard header, 10 color charts, 1 - painted color palette
with chain.
NC34KTN05
Nordic Mini Pack
Little Northies
4 - mini Nail Lacquers: My Dogsled
is a Hybrid, Do You Have this Color
in Stock-holm?, My Voice is a Little
Norse, and How Great is your Dane?
NC34KTN09
Nordic GelColor
#1 Add-On Kit
My Dogsled is a Hybrid, Thank
Glogg It’s Friday! Ice-Bergers & Fries,
OPI with a Nice Finn-ish, How Great
is Your Dane?,
Can’t aFjörd Not To. 1 each of
tabletop instructions, instructional
brochure, Expert Touch Removal
Wrap - 20ct
1 - Blank Nail Lacquer Palette.
NC34GC959
Nordic GelColor
#2 Add-On Kit
Viking in a Vinter Vonderland, Do
You Have this Color in Stock-holm?,
Going My Way or Norway?, Skating
on Thin Ice-Land, Suzi Has a Swede
Tooth, My Voice is a Little Norse,
1 each of tabletop instructions,
instructional brochure, Expert Touch
Removal Wrap - 20ct
1 - Blank Nail Lacquer Palette.
NC34GC960
14
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
GOING MY WAY
ICD-BERGERS
OPI WITH A
MY VOICE IS A
CAN’T AFJORD
HOW GREAT IS
MY DOGSLED
SUZI HAS A
DO YOU HAVE
THANK GLOGG
VIKING IN A SKATING ON
OR NORWAY
& FRIES
NICE FINN-ISH
LITTLE NORSE
NOT TO
YOUR DANE?
IS A HYBRID
SWEDE TOOTH
THIS COLOR IN
IT’S FRIDAY!
VONDERLAND
THIN ICE-LAND
STOCK-HOLM?
NC34GCN39 NC34GCN40NC34GCN41 NC34GCN42 NC34GCN43NC34GCN44 NC34GCN45NC34GCN46NC34GCN47 NC34GCN48NC34GCN49 NC34GCN50
NC34NLN39 NC34NLN40NC34NLN41 NC34NLN42 NC34NLN43NC34NLN44 NC34NLN45NC34NLN46NC34NLN47 NC34NLN48NC34NLN49 NC34NLN50
NORDIC COLLECTION
R&R Skin Quenchers
Refresh & Rejuvenate with Avojuice
Skin Quenchers at a Special Price!
NC34SRF33
Romantic Getaway
Buy OPI Nail Lacquer I’m Not
Really a Waitress and Natural Nail
Base Coat, and get a free Correct &
Cleanup Corrector Pen!
NC34SRF35
Save 20% on DripDry Nail Lacquer
Drying Drops
6pc Counter Display
Includes: 0.3 Fl. Oz. DripDry
Lacquer Drying Drops
packed in a counter display!
NC34SRF43
NC34NLF68NC34NLF69NC34NLF70NC34NLF71NC34NLF72 NC34NLF73
Clean & disinfect in 1 step!
Save 10% on OPI Spa
Complete One-Step
Cleaner and Disinfectant,
Gallon Size.
NC34SD189
Edition A
12 - Nail Lacquers (2 per shade)
1 - chipboard counter display
1 - color palette with chain and label
SAVE 20%
NC34DDF01
Expert Touch Lacquer
Remover, 16 Fl. Oz. Expert
Touch Lacquer Remover.
NC34AL416
Get High Shine Fast!
Save over 20% on Axxium
No-Cleanse UV Top Sealer!
0.5 Fl. Oz.
NC34AX212
Mini Pack | Pony Pack
4 - mini Nail Lacquers
Race Red, 50 Years of Style, Angel
with a Leadfoot, and Girls Love
Ponies
NC34DDF02
Drip Dry
Save 30%-Buy Drip Dry 4 Fl. Oz.
Get a 1 oz Drip Dry FREE!
NC34AL717
Top it off!
Save over 30%
on GelColor Top Coat
with purchase of GelColor
Matte Top Coat, 0.5 Fl. Oz.
NC34SPF03
July-August 2014 | www.eastcoastsalon.com
15
KEVIN.MURPHY
HYDRATE-ME.MASQUE
A new moisturising and smoothing
masque for frizzy, course or
dehydrated or coloured hair.
MASQUE
OF HYDRATION
Salon Offering
Purchase
6 X HYDRATE-ME.MASQUE
6.7 FL. OZ.
2 X HYDRATE-ME.MASQUE
LITRE@50% off
Receive
6 X HYDRATE-ME.WASH 3.4 FL. OZ.
6 X HYDRATE-ME.RINSE 3.4 FL. OZ.
2 X LITRE PUMPS
1 X POS
Packed into point of sale.
09KTD0371
MASQUE
OF HYDRATION
Stylist Offering
Purchase
1 X HYDRATE-ME.WASH 8.4 FL. OZ.
1 X HYDRATE-ME.RINSE 8.4 FL. OZ.
1 X MAXI.WASH 8.4 FL. OZ.
Receive
1 X HYDRATE-ME.MASQUE 6.7 FL. OZ.
1 X TOWEL
1 X BAG
Pre-packed into a bag.
09KTD0376
16
renew the doo
Renew youthful lustre to your hair
with this YOUNG.AGAIN trio that
combines ingredients chosen for their
longevity, resilience and strength to
revitalise ageing hair.
Purchase
1 X YOUNG.AGAIN.WASH
8.4 FL. OZ.
1 X YOUNG.AGAIN.RINSE
8.4 FL. OZ.
Receive
1 X YOUNG.AGAIN.MASQUE
3.4 FL. OZ.
09KTD0368
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
ANGEL.MASQUE
A new strengthening, and deep
conditioning treatment, for fine,
chemically-treated or coloured hair
that won’t weigh fine hair down.
KEVIN.MURPHY
JET SETTING ANGELS
Salon Offering
Purchase
6 X ANGEL.MASQUE 6.7 FL. OZ.
2 X ANGEL.MASQUE LITRE@50% off
Receive
6 X ANGEL.WASH 3.4 FL. OZ.
6 X ANGEL.RINSE 3.4 FL. OZ.
2 X LITRE PUMPS
1 X POS
Packed into point of sale.
09KTD0370
JET SETTING ANGELS
Stylist Offering
Purchase
1 X ANGEL.WASH 8.4 FL. OZ.
1 X ANGEL.RINSE 8.4 FL. OZ.
1 X MAXI.WASH 8.4 FL. OZ.
Receive
1 X ANGEL.MASQUE 6.7 FL. OZ.
1 X TOWEL
1 X BAG
Pre-packed into a bag.
09KTD0374
July-August 2014 | www.eastcoastsalon.com
17
PINOT LIP LINER PENCIL
Like a fine wine, our new maroon-burgundy blend Pinot lip liner
is ripe for its debut. Pinot pairs perfectly with our darker lipstick
shades such as Bistro, Kranberry, Mystere or Vixen offering the
same long-wearing, high pigment and conditioning benefits as
our current lip liners.
BUY 3, GET TESTER FREE!
ULTIMATE CORRECTOR
The Ultimate Corrector is the perfect, creamy duo that blends
easily to cover and brighten dark circles and hide imperfections
under and around the eye area. With light-reflecting properties,
this corrector is a great color neutralizer. An absolute must for
clients who suffer from dark circles around the eye.
BUY 3, GET TESTER FREE!
LUXE LUMINOUS CRÈME BLUSH
Our new crème blush in Luxe provides a radiant flush to your
cheeks. This beautiful burgundy shade is a weightless formula
that blends effortlessly on your skin giving you the glow of a
cream with the silkiness of a powder. Luxe offers the same great
benefits of Vitamins A and E as antioxidants along with Allantion
for skin conditioning as our current Luminous Crème Blush.
BUY 3, GET TESTER FREE!
Ultimate Corrector
0305011
Luxe Blush
0308107
Pinot Pencil
0313010
18
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
coconut hair treatment
TRAVEL SIZE DISPLAY
Introduce your salons to the newest UniqOne
scent with this limited time offer. These testers are
perfect for sampling to clients that are new to the
brand. No matter what scent profile she prefers, all
clients are sure to love the benefits of UniqOne!
Salon Purchases:
(10) UniqOne Hair Treatment 150ml/5.1oz
(10) UniqOne Coconut Hair Treatment 150ml/5.1oz
Salon Receives FREE:
(2) UniqOne Hair Treatment 150ml/5.1oz
(2) UniqOne Coconut Hair Treatment 150ml/5.1oz
(24) UniqOne Hair Treatment Travel Size 9ml/0.3oz
(1) UniqOne Coconut Travel Size Merchandising
Display
SAUQKTB
July-August 2014 | www.eastcoastsalon.com
19
KERATIN SMOOTHING INNOVATION
FREE STATION SET-UP WITH TREATMENT PURCHASE
Purchase
Value
1-Extreme, Intense OR Pure Renewal Keratin Treatment 16oz/473ml
16oz/473ml
1-Clean Start Clarifying Shampoo
1-Application Instructions
1-Application DVD
Receive free
1-Keratin Infused Leave In Conditioner Spray
1-Keratin Infused Deep Conditioning Masque
1-Keratin Infused Rapid Rescue
1-Keratin Infused Daily Smoothing Cream
1-Keratin Infused Argan Oil
1-Keratin Infused Root & Volume Boost
1-Mirror Cling
8.5oz/251ml
8oz/237ml
4.2oz/125ml
6.8oz/200ml
1.7oz/50ml
8.5oz/251ml
$140.00
$11.50
Purchase
Value
1-Extreme, Intense OR Pure Renewal Keratin Treatment 32oz/946ml
$250.00
1-Color Lock & Smooth Keratin Spray
1-Keratin Infused Moisture Shampoo
1-Keratin Infused Moisture Conditioner
1-Keratin Infused Deep Conditioning Masque
1-Clean Start Clarifying Shampoo
4-Liter Pump
1-Heat Resistant Carbon Tail Comb Black
1-Heat Resistant Carbon Wide Tooth Comb Black
1-Spray Bottle Black
1-Buttoned Capes Black
1-Shark Clip 4-Piece Set Black
1-Set of Application Guides
1-Mirror Cling
$49.00
$20.00
$20.00
$29.00
$18.50
$6.00
$2.50
$4.00
$4.50
$9.50
$5.00
8oz/237ml
32oz/946ml
32oz/946ml
32oz/946ml
32oz/946ml
COLOR LOCK & SMOOTH BUY 1, GET 1 FREE
Purchase
Value
1-Color Lock & Smooth Keratin Spray
4oz/118ml
$29.00
1-Color Lock & Smooth Keratin Spray
1-Application Guide
1-Color Lock Tent card
1-Mirror Cling
4oz/118ml
$29.00
Receive free
Promo Price
$151.50
SAVE $67.70
$9.75
$11.50
$11.50
$11.50
$11.95
$11.50
FREE BACK BAR AND TOOLS!
Receive free
Total Value
$219.20
31% SAVINGS!
0DTRER16 Extreme
0DTRIR16 Intense
0DTRPR16 Pure
Total Value
$418.00
Promo Price
$250.00
SAVE $168.00
40% SAVINGS!
0DTRER32 Extreme
0DTRIR32 Intense
0DTRPR32 Pure
Total Value
$58.00
Promo Price
$29.00
SAVE $29.00
50% SAVINGS!
0DCDCLS4
20
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
KERATIN SMOOTHING INNOVATION
DAILY SMOOTHING CREAM 3+1
Purchase
Value
3-Keratin Infused Daily Smoothing Cream
6.8oz/200ml
$34.50
1-Keratin Infused Daily Smoothing Cream
1-Daily Smoothing Cream Tent Card
6.8oz/200ml
$11.50
Receive free
Promo Price
$34.50
SAVE $11.50
0DSADSC6
25% SAVINGS!
MOISTURE LITER DUOS
Purchase
1-Keratin Infused Moisture Shampoo
1-Keratin Infused Moisture Conditioner
2-Liter Pumps
Total Value
$46.00
Value
32oz/946ml
32oz/946ml
$20.00
$20.00
$3.00
0DSHMO32
Total Value
$43.00
Promo Price
$30.00
SAVE $13.00
30% SAVINGS!
VOLUME LITER DUOS
Purchase
1-Keratin Infused Volume Shampoo
1-Keratin Infused Volume Conditioner
2-Liter Pumps
Value
32oz/946ml
32oz/946ml
$21.00
$21.00
$3.00
0DSHVO32
Total Value
$45.00
Promo Price
$30.00
SAVE $15.00
33% SAVINGS!
VOLUME DUO BOX W/FREE VENT BRUSH
Purchase
1-Keratin Infused Volume Shampoo
1-Keratin Infused Volume Conditioner
Receive free
1-Large Vent Brush Black
0DCDVO10H
Value
10.1oz/300ml
10.1oz/300ml
$10.00
$10.00
$8.00
Total Value
$28.00
Promo Price
$20.00
SAVE $8.00
29% SAVINGS!
July-August 2014 | www.eastcoastsalon.com
21
VINYLUX 14 PC MODERN FOLKORE COLLECTION DISPLAY
8VYKTFL14
LOCKET
FINE
ROSE CRIMSON INDIGO
PLUM
LOVE VERMILIONBROCADE SASH
FROCK PAISLEY
8VY128 8VY1728VY1738VY1748VY1768VY175
LOCKET
FINE
ROSE CRIMSON INDIGO
PLUM
LOVE VERMILIONBROCADE SASH
FROCK PAISLEY
8SL06263 8SL062498SL062258SL062328SL062568SL06270
22
Inspired by the intricate pattern
designs of Faberge, and by Fine
Tapestries from around the world,
Fall 2014 promises nails which are
ornate, miniature masterpieces,
richly polished works of modern
art. These creations are based on
the Old World artisan techniques
of embossing, engraving and
embellishing which you can
achieve with the CND shades
of Locket Love, Fine Vermilion,
Rose Brocade, Crimson Sash,
Plum Paisley and Indigo Frock, all
from the CND Modern Folklore
collection.
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
Introducing New Neons from Pravana! Five new bright
colors including pink, orange, yellow, green and blue.
Kit includes 5 all-new high voltage shades and an educational DVD and
brochure, Vivids Clear, Vivids Color Protect, shampoo and conditioner packets.
01KTCSNI
NEW!
01CSNP 01CSNO01CSNY01CSNG01CSNB
PINK NEON ORANGE NEON YELLOW NEON GREEN NEON BLUE NEON
OPEN STOCK CHROMASILK NEONS WILL BE AVAILABLE IN MID-JULY
SALON
SAVES
$2.00
01KTAHR
NEVO HOLIDAY
TRAVEL TRIO
Contains 2 oz NEVO
Moisture Rich Shampoo,
Conditioner, and Intense
Therapy. 01NVKTHTT
BUY NEVO
SUPER SHAPE,
GET LIVED-IN
POWDER
POTION
VIVIDS
COLOR PROTECT
LITER DUO
$10 OFF!!
01CDVI1LD
ARTIFICIAL HAIR
COLOR EXTRACTOR
10% OFF!
shampoo 01SHVI1L
conditioner 01CDVI1L
PURCHASE 12 CHROMASILK COLORS,
GET A DEVELOPER OF YOUR CHOICE
AND NEVO HYDRA PEARLS, FREE!!
SALON SAVES 23%
LIMIT 1 ORDER PER SALON
WHILE SUPPLIES LAST
50% OFF
01NVSPSS10
AUGUST ONLY!
July-August 2014 | www.eastcoastsalon.com
23
THE CITY COLLECTION
BY Shine Design - CONTEMPORARY DESIGNER CLIENT WEAR
THE PERFECT APRON
THE SUNSET SILKARA CAPE
FABRIC: Poly Nylon Iridescent Black Taffeta. FabriGuard
treated to repel hair, water and stains.
The Sunset is Iridescent Black and measures
23”-24” long, 61”-62” long and 53”-54” long.
This apron has the most advanced styling details, such as
bust darts on the bib for a feminine fit, intelligently shaped
sides, center stitched bib pockets, and a comfortable, five
snap adjustable neck band. Our Perfect Apron will properly
fit everyone, no matter what size. The apron strings can be
tied in either the front or back.
This cape has hidden bust darts for incredible fit, and
shoulder seams so it fits just like a blouse. The back of the
cape features a straight bottom at the waist which provides
the client with remarkable coverage. When one of our capes
is on a client, it looks and feels like a custom fit!
THE PERFECT APRON
CGSDPABK
SUNSET SILKARA CAPE
CGSDSSBK
Featuring the
Original Easy
Clean Zipper
Bottom Pockets
No more frustrations picking
hair out of pockets! Just zip
open the pocket and push the
hair out, zip closed. Done!
24
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
THE ROYAL
ENTOURAGE
THE ROYAL
FAMILY
0HKTRF3
0HKTRE6
BUY
1x
1x
BUY
1x
6x
6x
1x
6x
1x
6x
6x
6x
6x
1x
3x
6x
3x
3x
3x
3x
3x
6x
6x
6x
GET
6x
6x
3x
6x
GET
3x
3x
3x
3x
3x
3x
20x Consumer
40x Consumer
Product Guides
Product Guides
THE NEW
THE NEW
BRITISH
BRITISH
STYLE
STYLE
ICON
3x
ICON
www.britishhair.com
1x Window Cling
www.britishhair.com
1x Window Cling
1x Set
1x Set
of Shelf
of Shelf
1x DVD
1x DVD
Talkers
Talkers
• Free of
• Suitable
• Adds
• Contains
Botani-Q
• Free of
• Suitable
• Adds
• Contains
Botani-Q
• Cleanses,
• Hydrates,
• Colour
• Heat and
• Free of
• Suitable
• Contains
Botani-Q
• Cleanses,
• Hydrates,
• Colour
• Heat and
• Free of
• Suitable
• Contains
Botani-Q
• Creates
• Lightweight
• Creates
• Heat and
• Controls
• Contains
Botani-Q
• Creates
• Lightweight
• Creates
• Heat and
• Controls
• Contains
Botani-Q
British
Cocktail
British
• Enhances
• Moisturises
• Fights
• Heat and
• Creates
• Contains
Botani-Q
Cocktail
Create your own bespoke
product cocktails in the
palms of your hands!
THE NEW
Shining
Glory
BRITISH
STYLE
Cocktail together
and apply to wet
hair. Tames thick,
frizzy hair by
smoothing the
cuticle for a smooth,
ultra shiny finish.
ICON
THE NEW
STYLE
repairs and hydrates hair
protective and suitable for daily use
UV protective
parabens and sulphates
for all hair types
beautiful shine to the hair
British Hair’s exclusive
Complex
AMPLE VOLUME SHAMPOO
strengthens and volumises
thickens and adds shine
protective and suitable for daily use
UV protective
parabens and sulphates
for all hair types
British Hair’s exclusive
Complex
VOLUME FOUNDATION MOUSSE
3x Window Posters
1 Product
Knowledge
Poster
massive volume
and ideal for
hair
long-lasting hold
UV protective
frizz and adds shine
British Hair’s exclusive
Complex
COPIOUS CURL LOTION
curl separation
and smoothes the cuticle
humidity and frizz
UV protective
soft,
curls
British Hair’s exclusive
Complex
HIGH DEFINITION PASTE
sleek or textured
and separates
styles
UV protective
dry hair for a matte
British Hair’s exclusive
Complex
www.britishhair.com
• Targets the areas in most need of repair
and hydration
• Smoothes, strengthens and adds shine
• Colour protective and suitable for daily use
• Heat and UV protective
• Paraben-free
• Suitable for all hair types
• Contains British Hair’s exclusive Botani-Q Complex
AMPLE VOLUME CONDITIONER
CROWNING GLORY CRÈME
STRAIGHTENER
• Leaves hair smooth and sleek
• Strengthens and
humidity
• Controls frizz and adds gloss
• Heat and UV protective
• Ideal for straightening irons
• Contains British Hair’s exclusive
Botani-Q Complex
ROYAL SHINE SERUM
• Lightweight serum with 24hr time release shine
• Contains a blend of macadamia, jojoba and
evening primrose oil
• Reduces frizz and the time to blow-dry
• Leaves hair soft and smooth
• Heat and UV protective
PERFECTLY FINISHED
HAIRSPRAY
• High performance hold
• Anti-humidity formula to control frizz
• Retains style memory
• Conditions and strengthens
• Adds brilliant shine
• Heat and UV protective
repairs and hydrates hair
protective and suitable for daily use
UV protective
parabens and sulphates
for all hair types
beautiful shine to the hair
British Hair’s exclusive
Complex
Copious
Volume
AMPLE VOLUME SHAMPOO
strengthens and volumises
thickens and adds shine
protective and suitable for daily use
UV protective
parabens and sulphates
for all hair types
British Hair’s exclusive
Complex
Cocktail together
and apply to wet
hair for the ultimate,
controlled blow-dry
that lasts for days.
• Nourishes, volumises and strengthens
• Detangles and adds brilliant shine
• Colour protective and suitable for daily use
• Heat and UV protective
• Paraben-free
• Suitable for all hair types
• Contains British Hair’s exclusive
Botani-Q Complex
VOLUME FOUNDATION MOUSSE
Glory
Curl
Cocktail together
and apply to wet
hair and banish
frizzy curls. Scrunchdry for shiny curls
that are flexible
and beautifully
separated.
Shine
Definition
Cocktail together
and apply to dry
hair. Delivers
separation, control
with shine to layers
and helps shape
hair into the latest
fashionable styles.
Perfectly
Defined
Apply the Paste to
your hands then
spray Hairspray on
top and cocktail.
Apply to dry hair
for great hold,
separation and
texture.
• Ideal for
•
• Smoothes
• Heat and
• Apply to
• Contains
Botani-Q
Royal
Volume
RECONSTRUCTIVE
STRENGTHENING SHAMPOO
Cocktail together
and apply to wet
hair. A brilliant blowdrying cocktail
that delivers a soft,
flexible hold with
stunning shine.
RECONSTRUCTIVE
STRENGTHENING CONDITIONER
Cocktail together
and apply to wet
hair. Tames thick,
frizzy hair by
smoothing the
cuticle for a smooth,
ultra shiny finish.
ICON
Royal
Volume
RECONSTRUCTIVE
STRENGTHENING SHAMPOO
Shining
Glory
BRITISH
• Ideal for
•
• Smoothes
• Heat and
• Apply to
• Contains
Botani-Q
• Enhances
• Moisturises
• Fights
• Heat and
• Creates
• Contains
Botani-Q
Create your own bespoke
product cocktails in the
palms of your hands!
3x Window Posters
1 Product
Knowledge
Poster
massive volume
and ideal for
hair
long-lasting hold
UV protective
frizz and adds shine
British Hair’s exclusive
Complex
COPIOUS CURL LOTION
curl separation
and smoothes the cuticle
humidity and frizz
UV protective
soft,
curls
British Hair’s exclusive
Complex
HIGH DEFINITION PASTE
sleek or textured
and separates
styles
UV protective
dry hair for a matte
British Hair’s exclusive
Complex
Cocktail together
and apply to wet
hair. A brilliant blowdrying cocktail
that delivers a soft,
flexible hold with
stunning shine.
RECONSTRUCTIVE
STRENGTHENING CONDITIONER
• Targets the areas in most need of repair
and hydration
• Smoothes, strengthens and adds shine
• Colour protective and suitable for daily use
• Heat and UV protective
• Paraben-free
• Suitable for all hair types
• Contains British Hair’s exclusive Botani-Q Complex
AMPLE VOLUME CONDITIONER
Copious
Volume
Cocktail together
and apply to wet
hair for the ultimate,
controlled blow-dry
that lasts for days.
• Nourishes, volumises and strengthens
• Detangles and adds brilliant shine
• Colour protective and suitable for daily use
• Heat and UV protective
• Paraben-free
• Suitable for all hair types
• Contains British Hair’s exclusive
Botani-Q Complex
CROWNING GLORY CRÈME
STRAIGHTENER
Glory
Curl
• Leaves hair smooth and sleek
• Strengthens and
humidity
• Controls frizz and adds gloss
• Heat and UV protective
• Ideal for straightening irons
• Contains British Hair’s exclusive
Botani-Q Complex
ROYAL SHINE SERUM
• Lightweight serum with 24hr time release shine
• Contains a blend of macadamia, jojoba and
evening primrose oil
• Reduces frizz and the time to blow-dry
• Leaves hair soft and smooth
• Heat and UV protective
PERFECTLY FINISHED
HAIRSPRAY
• High performance hold
• Anti-humidity formula to control frizz
• Retains style memory
• Conditions and strengthens
• Adds brilliant shine
• Heat and UV protective
Cocktail together
and apply to wet
hair and banish
frizzy curls. Scrunchdry for shiny curls
that are flexible
and beautifully
separated.
Shine
Definition
Cocktail together
and apply to dry
hair. Delivers
separation, control
with shine to layers
and helps shape
hair into the latest
fashionable styles.
Perfectly
Defined
Apply the Paste to
your hands then
spray Hairspray on
top and cocktail.
Apply to dry hair
for great hold,
separation and
texture.
www.britishhair.com
July-August 2014 | www.eastcoastsalon.com
25
EDUCATION
WITH EAST COAST SALON SERVICES
Call 800-441-9792 ext. 3722, or register
for classes online at www.eastcoastsalon.com
KERATIN TREATMENTS
KERATIN TREATMENTS
COLOR & STYLING
KERATHERAPY
KERATHERAPY
REDKEN
Redeemable in your choice of Keratherapy
products. Tickets also available with the
purchase of an introductory unit; please see
your ECSS consultant for details.
Time 10AM-4PM
Fee: $150.00
Monday October 6th
Smooth Operator Tour
Become a “Smooth Operator” and earn an extra
$10,000/year or more with Keratherapy! Keratherapy’s Renewal Systems will dramatically
improve the smoothing experience for you, your
clients and your fellow stylists by guaranteeing
up to 75% less fumes than other leading treatments, without sacrificing performance!
Discover how to bring ALL your clients into the
Smoothing Category by attending a special
event, showcasing the most versatile, OSHA
compliant Smoothing Systems in the world!
Class conclusion time may vary based on class
size; listed as a guide to planning only.
Monday, August 18, 2014
East Coast Salon Services
130 White Horse Pike
Magnolia, NJ 08049
Monday, September 22, 2014
Creative Finishing
featuring Isabella
Vasquez
East Coast Salon Services
3523 Washington Road
McMurray, PA 15317
Reserve your seat today only $25.00. Attendees
will receive a Titanium 450 flat iron ($89 value).
Serenity Hair Lounge
171 First Avenue
Atlantic Highlands, NJ 07716
Time: 10am-1pm
Monday, October 20, 2014
SEATS ARE LIMITED, RESERE NOW!
Reserve your seat today only $35.00. Attendees will
receive a Titanium 450 flat iron ($89 value)
Class conclusion time may vary based on class
size; listed as a guide to planning only.
Sunday, July 14, 2014
Crowne Plaza Edison
2005 Lincoln Hwy
Edison, NJ 08817
Monday, August 4, 2014
Holiday Inn Bensalem
3499 Street Road
Bensalem, PA 19020
Monday, August 25, 2014
Crowne Plaza Hotel Reading
1741 Paper Mill Road
Wyomissing, PA 19610
Monday, September 8, 2014
Doubletree Plaza
101 Mall Boulevard
Monroeville, PA 15146
Keratin Treatment
Workshop
This hands on seminar features in
depth training on our Extreme/Intense
Renewal treatments and Color Lock and
Smooth, the #1 product of its kind. Class
participants will workshop the Keratin
treatment application and discuss the
features and benefits of our Keratin Infused
retail products.
Time: 10am-2pm
Fee: $25.00
26
East Coast Salon Services
2308 Patton Rd. Suite H
Harrisburg PA 17112
Monday, November 3, 2014
East Coast Salon Services
1123 Churchmans Road
Newark, DE 19713
Isabella Vasquez is an expert in long hair up
styling. She has facilitated some of the most
inspirational events of the year with her striking
creative salon wearable trends. This hands on
workshop is not to be missed. A perfect get
ready for holiday client inspiration.
Time 10AM-4PM
Fee $150.00
Monday November 3rd
East Coast Salon Services
1123 Churchman’s Rd.
Newark DE 19713
COLOR & STYLING
REDKEN
Creative Color featuring
Leah Freeman
Leah Freeman is a hair color master. Her fresh
approach to the art of color is always creative,
fun and inspiring. Prepare yourself for your
client’s post summer color wish list by attending
this workshop and brainstorming creative color
with one of the industry’s best.
Time 10AM-4PM
Fee: $150.00
Monday August 18th
Nicholas Sebastian Salon
3618 Chapel Road
Newtown Square, PA 19073
Creative Design featuring
Brian Washburn
Join featured Redken Exchange Artist Brian
Washburn while you explore the intricate art of
design from the foundation to the finish. Brian’s
Trend Vision will provide you many options to
help guide your client’s into a fashionable fall
design.
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
EAST COAST SALON SERVICES
Advanced Learning
Trend Essentials
Modern Movement
This full day hands-on workshop
explores in depth the most salon
wearable trends of the season. The
morning begins with a long haircut
that will work with all clients wishing to
keep length but have a more current
The afternoon workshop features a
classic mid length shape with tons of
movement expressed in a way that
allows for multiple finishing options
for your clients. Our program finishes
with a demo of a short cut, ideal for the
client looking for the modern variation
of the classic pixie.
Time: 10am-4pm
Fee: $150.00
Class conclusion time may vary based on class
size; listed as a guide to planning only.
EDUCATION
WITH EAST COAST SALON SERVICES
Call 800-441-9792 ext. 3722, or register
for classes online at www.eastcoastsalon.com
EAST COAST SALON SERVICES
Advanced Learning
Sunday, September 21, 2014
Nicholas Sebastian
3618 Chapel Road
Newtown Square, PA 19073
Sunday, September 28, 2014
Pittsburgh, PA
Sunday, October 26, 2014
Altoona, PA
Sunday, November 2, 2014
Altoona, PA
Sunday, November 9, 2014
Saddlebrook, NJ
Men’s Cutting
Exploding in popularity, men’s
haircutting has become as diversified
as women’s cutting.
Our team has identified 3 haircuts
that are current popular favorites
with classic elements that once
learned will be important additions
to your men’s cutting portfolio’s.
These styles incorporate traditional
cutting techniques with nuances that
are specific to keeping the designs
handsome and flattering for all
personality and hair types.
Time: 10am-4pm
Fee: $120.00
Class conclusion time may vary based on class
size; listed as a guide to planning only.
Monday, September 22, 2014
Nicholas Sebastian
3618 Chapel Road
Newtown Square, PA 19073
Sunday, September 28, 2014
Pittsburgh, PA
Monday, September 29, 2014
Pittsburgh, PA
Monday, October 27, 2014
Altoona, PA
Monday, November 3, 2014
Altoona, PA
Monday, November 10, 2014
Saddlebrook, NJ
italia 2014
Monday, July 21, 2014
The Hotel Hershey
100 Hotel Road, Hershey, PA 17033
3pm-5pm
Monday, September 15, 2014
The Crown Plaza, Philadelphia-Cherry HIll
2349 W. Marlton Pike, Cherry Hill, NJ 08002
2pm-4pm
Monday, October 6, 2014
The Hyatt Morristown
3 Speedwell Ave., Morristown, NJ 07960
2pm-4pm
Monday, October 20, 2014
Doubletree by Hilton Pittsburgh
Monroeville Convetion Center
101 Mall Boulevard, Monroeville, PA 15146
2pm-4pm
Every attendee receives a gift with attendance PLUS a chance to win one of several
great door prizes!
italia 2014 embraces a collection of
designs inspired by the cutting edge
trends of the season as featured by the
most sophisticated houses of fashion.
From Armani to Kate Spade, Dolce &
Gabbana and more, Italian influences are
predominant across the board with Summer 2014 runway and editorial fashion
favorites.
Our collection showcases the same soft,
feminine looks being currently highlighted by these fashion and beauty icons.
Featuring 2 haircuts, 2 finished up styles
as well as 2 fun and innovative hair color
techniques, we will break down the core
inspirations from current trends and
translate them into real-time salon applicable services.
Dazzling hair color is supported throughout the show featuring Kaaral’s Baco
and Maraes hair colors straight from
Italy. Join us for fun and information;
leave us with skill and inspiration! Our
presentation features East Coast Salon
Services Core team Guest Artists Marina
Fuks, Kevin Gatto and Donna Ogozalek
along with Kaaralieri Color Specialist
Sharon Mack.
July-August 2014 | www.eastcoastsalon.com
27
BUY SHAPER, OR SHAPER
PLUS 10.6 oz,
GET WHIPPED CREME
TRAVEL SIZE 0.9 oz FREE!
(pre-pack)
OPEN STOCK, SAVE 17%
OFF WHIPPED CRÈME
Receive a hero Display Insert with
your purchase of one of Sebastian’s
best styling products. 5.3 oz
BUY SHAPER OR SHAPER PLUS
10.6 oz, GET A FREE WHIPPED
CREME TRAVEL SIZE 0.9 oz.
(open stock)
American Salon Professional’s Choice Award
Winner for best professional hairspray.
OPEN STOCK LITERS 33.8 oz AT 36% OFF!
Shampoo
Drench, Volupt, Penetraitt, Light, Trilliance
SEBASTIAN LITER DUOS
AT 70% OFF!
Available in 8.4 oz each
Drench, Volupt, Penetraitt, Light,
and Trilliance.
28
Conditioner
Drench, Volupt, Penetraitt, Light, Trilliance
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
MOISTURIZING
TREATMENT AND SHINY
COLOR
Purchase any variation of 6 tubes of
Koleston Perfect/Color Touch and/or
ILLUMINA Color, receive Enrich Treatment
for Fine Hair with Wella Coloring and Care
Technical Guide FREE!
SAVE ON OPEN STOCK LITERS AND LITER DUOS!
All versions of Brilliance and Enrich Shampoo and Conditioner as open stock
or liter duos. Save anywhere from 25-29%.
SAVE
14%-17%
WELLA COLOR PERFECT TUBES
WITH FREE BLONDOR SACHETS
Purchase 6 tubes of Color Perfect and receive therr
Blondor Multi-Blonde Lightening Powder Sachets Free!
NEW COLOR ID REPLENISHMENT KIT
Purchase 18 tubes of Koleston Perfect and/or ILLUMINA Color,
receive 3 color i.d. @ 50% OFF!
PURCHASE 24 TUBES OF KOLESTON PERFECT AND/OR
ILLUMINA COLOR TUBES AND 3 COLOR.ID COLLATERAL,
BACKBAR PRODUCTS AND ACCESSORIES FREE!
Receive FREE: color i.d. 2 large and 2 long spatulas, 2 combs, service color post
treatment, 2 20 VOL Developer, a pump, a liter each of Brilliance shampoo and conditioner
with pumps, color.id Lookbook, Mirror Cling, Mixing Guide, Business Builder and Tentcard.
BLONDOR WITH
FREE ILLUMINA
COLOR
Purchase Blondor 800mg
and receive a tube of FREE
ILLUMINA Color and
a Glossing Service
Technical Guide!
WELLA Professional and Sebastian are available in East Coast Salon Services Store locations as well as limited sales markets. See the back cover to find the
store nearest you or view our locations online at www.eastcoastsalon.com. All WELLA and Sebastian promotions are available only while supplies last..
July-August 2014 | www.eastcoastsalon.com
29
fine hair
fine hair
normal to
noticeably
thin-looking
thinning
fine hair
fine hair
med-coarse hair med-coarse hair
normal to
noticeably
normal to
noticeably
thin-looking
thinning
thin-looking
thinning
chemicallychemically chemicallychemically
treated treated treated treated
NIOXIN SYSTEM CLEANSER AND SCALP THERAPY, LITER SIZE, NOW 34% OFF - ALL OPEN STOCK
ANNIVERSARY OFFER!
NIOXIN SYSTEM KITS ARE NOW 25% OFF DESIGNED FOR THE NEW NIOXIN USER, THIS COMPLETE 3 PART SYSTEM GUARANTEES THICKER, DENSER LOOKING HAIR IN 30 DAYS!
(10.1oz cleanser, 5.1oz scalp therapy and 3.4 oz scalp treatment)
All products not available in all markets.
DIAMAX
ADVANCED
Buy 4 3.4 oz, get POP Display for
FREE! Instantly thickens existing hair
so it’s like having 11,000 more hair
strands.
30
LITER DUOS
BUY CLEANSER,
GET 60% OFF
SCALP THERAPY
(Pre-packs) Perfect for the
backbar, reward your NIOXIN loyalists! Available in all 6
Systems. Stock up today!
EAST COAST SALON SERVICES | 800-257-7104 | Shop online at www.eastcoastsalon.com
RESURRECTION™
TWEEN DUOS
Urban Antidotes™
Resurrection™
Shampoo and
Conditioner
25.36 fl oz.
RECHARGE™
TWEEN DUOS
Recharge™
Shampoo and
Conditioner
25.36 fl oz.
RE-ENERGIZE™
RECOVERY™
TWEEN DUOS
TWEEN DUOS
Urban Antidotes™ Urban Antidotes™
Re-Energize™
Recovery™
Shampoo and
Shampoo and
Conditioner
Conditioner
25.36 fl oz.
25.36 fl oz.
YOUR
HIGHNESS™
TWEEN DUOS
Your Highness™
Shampoo and
Conditioner
25.36 fl oz.
DUMB BLONDE™
TWEEN DUOS
Dumb Blonde™
Shampoo and
Conditioner
25.36 fl oz.
ELASTICATE™
TWEEN DUOS
Elasticate™
Shampoo and
Conditioner
25.36 fl oz.
FASHIONISTA™
TWEEN DUOS
Fashionista™
Shampoo and
Conditioner
25.36 fl oz.
COLOUR
GODDESS™
TWEEN DUOS
Colour Goddess™
Shampoo and
Conditioner
25.36 fl oz.
PIECE2U
2HARDHEADED4U
Purchase 2
Purchase 2
Masterpiece™
Hard Head™
Hairspray 9.5 oz Hairspray 10.6 oz
for a special price! for a special price!
IN AUGUST
OATMEAL
& HONEY
TWEEN DUOS
Oatmeal & Honey
Shampoo and
Conditioner
25.36 fl oz.
IN AUGUST
2HIGH4EVER
Purchase 2 Your
Highness™
Firm Hold
Hairspray 9 oz
for a special price!
IN AUGUST
TIGI products are only available in East Coast Salon Services Store locations. See the back cover to find the
store nearest you or view our locations online at www.eastcoastsalon.com
July-August 2014 | www.eastcoastsalon.com
31
East Coast Salon Services
Customer Service 800-257-7104
www.eastcoastsalon.com
Store Hours (All Locations)
Monday-Friday 8:30am - 5:00pm
Saturday
9:00am - 3:00pm
SundayCLOSED
Corporate Headquarters
100 East Ninth Avenue
Runnemede, NJ 08078-0283
856-742-0300 | fax 856-939-5398
FREE 50 CT COLLAR
RINGS WHEN YOU
PURCHASE
2 EASY CLEAN Wax
Warmer Cleanser!!
HRDEDC270
NEW JERSEY
Little Ferry 201-229-9510
375 Liberty Street, #6
Parsippany 973-227-0015
360 Route 46 West
Magnolia 856-627-3500
130 White Horse Pike
Sewell 856-589-4406
Cherry Tree Crossing B10
475 Hurffville-Cross Keys Road
Bordentown 609-291-1090
Shoppes at the Glen
650 Rt. 206 - Suite G
PENNSYLVANIA
Bensalem 215-639-1120
Showcase Plaza Shopping Center
2858 Street Road
FREE COLLAR RINGS!!
Du Bois 814-371-3691
209 Beaver Drive
Monroeville 412-373-7009
Mosside Plaza
2644 Mosside Boulevard
McMurray 724-942-9508
3523 Washington Road
NEW PA LOCATION!!
Harrisburg 717-545-2608
Patton Place
2308 Patton Road, Suite H
Harrisburg, PA 17112
DELAWARE
Newark, DE 302-731-7314
Churchmans Place Shopping Ctr.
1123 Churchmans Road
14 OZ.
PINE WAX ROSIN
NOW AVAILABLE
AT THE SPECIAL
PRICE!
HRDED100