1. technology and computing

NEWS RELEASE
In Mind Computing Offers SAP HANA® Cloud Platform as Part of its Insight Selling
Suite to Help Customers Integrate SAP® Solutions
Quickly and Securely in the Cloud
In Mind Computing AG signs OEM agreement with SAP to leverage the inmemory computing capabilities of the SAP HANA platform
Leipzig/ Singapore/ Walldorf – 18 December 2014
In Mind Computing AG today announced that it has signed an original equipment manufacturer (OEM) agreement with
SAP (NYSE: SAP). Through this agreement, In Mind will integrate and offer the
in-memory computing capabilities of SAP HANA® Cloud Platform with its Insight
Selling Suite.
The Insight Selling Suite helps companies improve their business-to-business
sales process by simplifying quote creation for configurable products. The
application integrates with the SAP® Cloud for Sales solution and on-premise
SAP Business Suite software to create an end-to-end solution for the customer.
In Mind Computing developed a highly customizable application extending
SAP Cloud for Sales with guided sales processes for requirements engineering
or proposal generation. When the quote is internally approved by the customer,
the application triggers sales-order creation in the on-premise SAP Business
Suite software and via SAP HANA Cloud Platform. This enables engineers to start working on the provisioning process
and plan their work accordingly.
“We at In Mind feel deeply committed to offering customers a complete solution for customer relationship and sales
management. With our Insight Selling Suite now embedding the SAP HANA platform, sales reps in companies with complex
pricing or business logic can create quotes and offers with SAP Cloud for Sales,” stated Dr. Christian Cuske, CEO of In Mind
Computing AG.
“Our customers are global and need data distributed accordingly. With the help of SAP and its globally distributed data
centers, we can deploy our application right next to our customers where they need it, and therewith offer a reliable solution
for fast deployment.”
“We welcome In Mind as an SAP OEM partner,” said Luis Cesar Verdi, senior vice president, global head, OEM Group and
managed cloud as a service, SAP. “Their Insight Selling solution leverages the power of SAP technology, including the inmemory database SAP HANA. The integration of SAP HANA is expected to enable In Mind’s customers to more fully unlock the
power of their data in back-end SAP systems and globalize their business-to-business sales processes.”
SAP HANA combines database, data processing, and application platform capabilities in-memory. The platform provides
libraries for predictive, planning, text processing, spatial, and business analytics. By providing advanced capabilities,
such as predictive text analytics, spatial processing and data virtualization on the same architecture, it further simplifies
application development and processing across big-data sources and structures. This makes SAP HANA a highly suitable
platform for building and deploying next-generation, real-time applications and analytics.
Europe
In Mind Computing AG
Schützenstraße 4a
04103 Leipzig, Germany
fon +49 341 3552 1340
mail [email protected]
www.inmindcomputing.com
Asia
Enterprise Reasoning Pte. Ltd.
46B Club Street
Singapore 069423, Singapore
fon +65 6635 1720
mail [email protected]
www.inmindcomputing.com
North-America
VAR and Service Partner: Knack Systems
Woodbridge Center, Ste.335
Woodbridge, NJ 07095, United States
fon +1 7325 9601 10
mail [email protected]
www.knacksystems.com
About In Mind Computing
The In Mind Group and its subsidiaries are positioned in their markets as THE experts in “insight selling.” In Mind helps
companies improve their sales process and escorts them into the next stage of reasonable CRM. In Mind is a certified
SAP HANA Cloud Application partner and an SAP-certified provider of cloud services with expertise in the areas of cloud
technology and applications.
SAP, SAP HANA and other SAP products and services mentioned herein as well as their respective logos are trademarks or
registered trademarks of SAP SE (or an SAP affiliate company) in Germany and other countries. See http://www.sap.com/corporateen/legal/copyright/index.epx for additional trademark information and notices. All other product and service names mentioned
are the trademarks of their respective companies.
SAP Forward-looking Statement
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S.
Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,”
“may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such
forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All
forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially
from expectations The factors that could affect SAP‘s future financial results are discussed more fully in SAP‘s filings with the U.S.
Securities and Exchange Commission („SEC“), including SAP‘s most recent Annual Report on Form 20-F filed with the SEC. Readers
are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.
For more information, press only:
Sabine Kempe, Marketing Director
[email protected] +65 6635 1720, SGT
For additional information visit www.inmindcomputing.com or contact:
Mirko Fellner, Senior Vice President Marketing and Sales, [email protected], + 49 (341) 355213 40,
CET
Europe
In Mind Computing AG
Schützenstraße 4a
04103 Leipzig, Germany
fon +49 341 3552 1340
mail [email protected]
www.inmindcomputing.com
Asia
Enterprise Reasoning Pte. Ltd.
46B Club Street
Singapore 069423, Singapore
fon +65 6635 1720
mail [email protected]
www.inmindcomputing.com
North-America
VAR and Service Partner: Knack Systems
Woodbridge Center, Ste.335
Woodbridge, NJ 07095, United States
fon +1 7325 9601 10
mail [email protected]
www.knacksystems.com