Greenwave Systems: Helping you make all the right Connections™ The Navigator for Enterprise Solutions CIOREVIEW.COM DECEMBER 8 - 2014 50 Most Promising Internet of Things Companies-2014 W ith the increasing number of inter-connected and internet connected devices, the networking space today is going far beyond the traditional human-to-machine communications. The everyday consumer objects are turning into communication end points for a well connected world—the trend fondly called as Internet of Things (IoT). Now, with the help of a multitude of internet connected sensors, a retailer knows when to replenish the stocks in their vending machines and a driver can select the shortest route for travel, based on the information about the traffic delays–No wonder, IoT is increasingly integrating into our society and supporting our daily life. The spectrum of IoT probably spans more areas than the existing technologies of today—including multiple research areas like Body Area networks, Device-toDevice communication networks, Home Area networks, Unmanned Aerial Vehicle networks, and Satellite networks. The development of device sensors and wireless networking technologies like Wi-Fi, Bluetooth, 3G and 4G, is giving the momentum required by the IoT. With a scenario set like this, the future of IoT might be closer than we think. Smart homes are just the beginning of this. But going forward, IoT will be a lot more than just connected refrigerators or coffee makers. Sensor technology will enable computers to observe, identify and Greenwave systems recognized by understand the world, without the limitations of humanentered data. New technologies like artificial intelligence and machine learning will result in exciting new range of connected devices in the times to come. IoT is surely taking the world beyond standalone devices, into a new era where everything is connected. This entire spectrum of IoT offers significant opportunities for technology providers. Integration of new technologies, marketing and sales support for small customers and ecosystem presence, are the attributes that define a successful IoT technology provider. For the semiconductor and electronics hardware vendors, it can be a high-volume, low-dollar market. To drive the revenue growth from the vast IoT ecosystem, the vendors must enhance their embedded software and middleware capabilities or partner with software component suppliers. In this edition of CIO Review, we bring to you “50 Most Promising Internet of Things Companies 2014”, featuring the best vendors and consultants providing technologies and services related to Internet of Things. A distinguished panel comprising of CEOs, CIOs, CTOs, analysts including CIO Review editorial board has decided the top companies that are at the forefront of tackling challenges in the Internet of Things market in the US. Company: Description: Greenwave systems A leading IoT software and services company whose Greenwave360° solution makes it easy for brands to quickly and easily deliver breakthrough managed services to their customers. magazine as Key Person: An annual listing of companies that are in the forefront of tackling challenges in the Internet of Things space. Pradeep Shankar Martin Manniche, Founder & CEO Website: greenwavesystems.com T he Internet of Things (IoT) has been a revelation. It has given rise to smarter, more agile methods for helping businesses create new ways to connect to customers, and drive revenue opportunities through product innovation. Based in Irvine, CA, Greenwave Systems is positioned as an early leader in IoT with its ability to enable category-leading brands to produce world-class IoT products and services efficiently and at scale. The company’s disruptive engagement model and services platform resolves the difficult challenges of providing these managed services as a repeatable and profitable business model. Martin Manniche, who serves as the Chairman and CEO, also founded the company in 2008. Under his leadership, Greenwave has become one of the leading IoT platform providers for numerous organizations from varying industries. On explaining the secret behind the company’s success, Martin delineates, “Our technology is disruptive and it is supported by over 40 patents that have helped to roll out millions of devices to Our technology is disruptive and it is supported by over 40 patents that have helped to roll out millions of devices to the field the field.” He further adds, “The Company leverages a very disruptive business process supported by a seasoned team with deep domain experience in networking, software as a service and consumer electronics.” Synopsis of a Engagement Model Disruptive Greenwave believes success in IoT requires a fresh approach that is customized to a company’s specific product strategy and business goals. With that in mind, the company pioneered its disruptive 360° engagement model to align the customer’s business strategy with product execution through numerous business and technical assessments. The result is a service delivery process improved by faster time to market, decreased operating expenses and enhanced service levels and customer retention. Greenwave’s Axon services platform is the technology for enabling network-based services, and is already deployed in over three million devices. The platform cuts across a variety of applications such as home automation, video enablement and connected lighting to name a few. Customers have the advantage of running their frameworks that they developed on the platform itself. Ultimately what customers gain is device-powered realtime data that can be used to Martin Manniche, Chairman & CEO create highly targeted revenuegenerating business models. Greenwave has primarily maintained its focus on large service providers, telcos, consumer electronics companies, and utilities. Verizon, DIRECTV, E.ON and TCP are some of the leading brands that have had fruitful engagements with the firm’s offerings. Getting Ready for the Future 2015 will be an exciting year for Greenwave as it accelerates its global leadership with additional staff to support new business, and increased revenue and profitability for the long term. The biggest challenge Greenwave sees in coming years is ensuring the quality of their software platform remains world-class as demand within the IoT landscape escalates, and addressing key issues such as security and data privacy to strengthen consumer confidence in IoT. Editor-in-Chief |32| CIOReview December 2014 |33||67| CIOReview CIOReview December 2014 December 2014