december 2014 1 Insurance Considerations for Farmers Negotiating Cash Rent Contracts 4Check Out EZ AgSM Mobile 5Farmers Still Investing in Grain Storage 7Resources Farmers Use to Make Purchase Decisions 4 Help Us Save Lives in 2015: 9 Now Easier to Enter Farm Grain Bin Safety Week Submissions a resource for Agribusiness farm agency partners WE STAND FOR you.® 12New People, Promotions Best Wishes to You and Yours for a Safe and Joyous Holiday Season! AGVISOR december 2014 In many parts of the Insurance considerations for farmers negotiating cash rent contracts country, December/ January is typically the time of year when farm leases are signed for the coming year. With declining crop prices projected to continue to go lower in 2015, it may be reasonable to anticipate cash rents for crop land in the Midwest will decrease as well. Many farmers will be taking a closer look at price negotiations on their leases for the coming term. If cash rents do decrease in 2015, this will be a reversal of the trend over the last 10 years. With increasing farm profitability over the last several years, we’ve also seen a steady increase in amounts paid for cash rent. The 2014 national average of $136 per acre has almost doubled since 2003 when the average was $73 per acre. While these are national averages, those figures will vary dramatically by state. Average cash rent in 2014 runs from a low of $31.50 per acre in Montana to an average high of $280 in California. Irrigated cropland rental values are even higher with highest averages paid on the central coast of California where the 2014 average is $1,240 per acre. In many parts of the country, December/January is typically the time of year when farm leases are signed for the coming year. However, in warmer areas of the country with less seasonal impact or with double cropping, this may not be the typical timing. Having an understanding of when cash rent agreements are negotiated in your local markets may be good opportunities for farm agents. It’s a great time to visit with your tenant farm policyholders about their farm operations and use of tenant practices to be sure their insurance is structured properly. Here are topics to explore with these clients. Insured locations A farmer or rancher can schedule any locations on which farm operations are (continued on next page) < page 1 > AGVISOR December 2014 Cash rent contracts (cont.) You and your farm clients may want to closely review any terms of the lease as they apply to assumption of risk. conducted as a location on the policy- both owned and leased. When locations are scheduled, the policy provides liability protection for incidents arising on scheduled property. Blanket Acreage Endorsement Farmers or ranchers with large acreages or who make frequent changes to the locations that are being farmed during the policy term may want to consider the Blanket Acreage endorsement. That form provides liability coverage at all locations where farming operations are conducted without the need for individually listing those locations. Farm agents should use caution about using a Blanket Acreage endorsement. For a smaller farm and one that is going to operate on the same land throughout the year, the additional premium charge for use of the Blanket Acreage endorsement can be avoided by listing each location. This should include both owned and leased acreages. Assumption of risk You and your farm clients may want to closely review any terms of the lease as they apply to assumption of risk. Many leases contain an indemnification provision that requires the tenant to indemnify or hold harmless the lessor in the event of a liability claim arising out of the leasehold. While the policy excludes liability assumed by contract (unless it would have existed in the absence of the contract), it makes an exception of “insured contracts” which, by definition, include leases. So if there is an indemnification provision in the lease, the tenant’s policy would provide liability protection as well as attorney fees and litigation expenses. Property coverage Generally, as a tenant, the farmer who is renting land or structures does not provide property coverage. That property would be insured through the lessor’s property coverage form. However, some limited provisions are available in the tenant’s policy that provide some coverage. (continued on next page) < page 2 > AGVISOR December 2014 Cash rent contracts (cont.) Unless leases provide a duty to insure property, tenant farmers would normally not have an insurable interest and so would not need to provide property coverage. Improvements and Betterments The AgriChoice® property form specifically provides coverage for farmers’ interests in improvements or betterments they have made at their own expense to a rented building. A tenant farmer who does not have any owned covered structures (so is not carrying any property coverage (Coverage G) would still have an extension off of Coverage F (Unscheduled Farm Personal Property). In this case, 10 percent of the Coverage F limit would provide coverage for those improvements and betterments to rented farm buildings. Rented or Leased Farm Machinery or Equipment When farm machinery or equipment is covered under Coverage E or F, the AgriChoice form provides coverage for up to $100,000 for loss or damage to rented or leased machinery or equipment. By endorsement (FP 705 50), the limits can be increased and primary coverage for rented or leased equipment may be available. Under either the property or liability form, the damage must be the result of fire or lightning, explosion, or smoke or smudge caused by sudden, unusual and faulty operation of a heating or cooking unit. Because the lessor must prove fault and legal liability, the policy would also pay attorney’s fees and cost of defense should that become necessary. Scheduling a Tenant Structure If tenant farmers need firstparty property coverage on rented buildings, silos or other structures, they would need to have those structures listed as insured buildings and provide coverage under Coverage G. Fire Legal Liability While the tenant farmers policy does not provide property coverage for structures that tenant farmers rent, the AgriChoice form does offer at-fault coverage for fire < damage to a rented building if it is the result of the insured’s own negligence. This can be scheduled as a property coverage on Coverage G or the Liability policy form also provides a limit of up to $100,000 to cover at-fault fire damage to a leased structure. Unless leases provide a duty to insure, tenant farmers would not have an insurable interest and so would not need to provide property coverage. But if leases do provide a duty to insure, then farmers could insure the structures just as if they were one of their own buildings. Of course, premiums would apply accordingly. page 3 > AGVISOR We can help save lives. Please join us for Grain Bin Safety Week 2015 and help us get the message out. GrainBinSafetyWeek.com December 2014 Help us save lives in 2015 Check out EZ AgSM Mobile! Have you checked out this exciting new mobile app for farm customers? It’s easy! Click here to find EZ Ag in the Apple Store or in Google Play! Customers with Nationwide® farm policies can use EZ Ag to: • Pay insurance bills • Start claims High crop yields combined with below-normal temperatures and a wet harvest in 2014 have farmers and other grain handlers working with less-than-ideal corn and beans. Experts are projecting the deadliest year for grain engulfments since 2010. In 2010, 59 entrapments were recorded, resulting in 26 deaths -- the highest number on record. • View farm accounts • Connect with you, their agent Customers must be registered on Member Center to get access. They can do this from the app if they haven’t previously registered. New functionality is planned for 2015, so keep watching as we make this tool a “must have” for all farm customers! For information about how you can promote EZ Ag Mobile to your customers, go to FarmAgentResource.com and click on the EZ Ag Mobile tab at the top of the page! During our 2015 Grain Bin Safety Week, the focus will be to get more grain rescue tubes into the hands of first responders around the country. The chances of surviving a grain bin engulfment are greatly increased if a rescue tube is available quickly. We are reaching out asking people to nominate local fire departments and first responders to win free rescue tubes along with critical training on how to use them. We hope you’ll participate with us. Get more information about daily events, how you can help us promote GBSW, partnership opportunities, and how to nominate your local first responders, at the website: GrainBinSafetyWeek.com. We can help save lives. Please join us in the effort to get the message out. < page 4 > AGVISOR december 2014 Farmers still investing in grain storage Many farmers are storing a larger percentage of their crop, waiting rather than selling when prices are at their lowest. With grain prices continuing to soften and the outlook for challenging profitability in crop production projected to continue for the foreseeable future, some economists are advising farm and ranch operators be conservative about capital investments and expenditures. This is a reversal of the last several years’ trend in which record farm profits led to more investments in equipment, buildings and land purchases. One capital investment farmers are not being advised to forego is bin construction and adding storage capacity. The recent large harvest, prior year carryover, and rail backlogs through much of the Cornbelt have resulted in a sharp decline in commodity prices. So, many farmers are storing a larger percentage of their crop, waiting rather than selling when prices are at their lowest. An increasing focus on grain identity preservation also adds to the need for storage. With some consumer groups pushing for GMO labeling, and with the focus on trait-specific production, there is a greater need for segmentation in storage capacity. The USDA reports farm storage capacity has increased from 11 billion to 13 billion bushels in the last 10 years. GSI (Grain Systems Inc., Assumption, IL) one of the largest steel grain bin manufacturers in the world, has reported an uptick in bin sales. Building increases have also been reported in the Northern Plains (the Dakotas, Minnesota, Wisconsin). Not only are more bins being built, bin size is also increasing. In the 1990s, the average bin capacity was in the 10,000 to 20,000 bushel range. Today’s new construction averages a 20,000 to 40,000 bushel capacity. By discussing farmers’ construction and upgrade plans during On Your Side® reviews, you can ensure they (continued on next page) < page 5 > AGVISOR december 2014 Grain storage (cont.) By discussing farmers’ construction and upgrade plans during On Your Side® reviews, you can ensure they are properly insuring not just the structures but also the grain stored inside. are properly insuring not just the structures but also the grain stored inside. Construction As an extension to Coverage G (Farm Structures and Outbuildings), Nationwide’s AgriChoice® farm policy provides up to $250,000 for new construction for a period of 60 days from the date construction materials are delivered to the site. Farm customers should be advised to let you know as soon as construction begins so you can be sure they are properly insured before the end of that period. Keep in mind the coverage extension is for Basic Causes of Loss. If other peril groups are needed, farmers will need to schedule that new structure. Scheduling Stored Grain This is also a good time to discuss coverage for stored grain with your farm customers. If your farmers are planning to store their grain for a longer period of time, they may want to consider scheduling coverage for that grain. The AgriChoice policy has a provision for scheduling stored grain for coverage under Coverage E from Basic Causes of Loss. If farmers choose not to schedule, they will not have coverage under their Blanket (Coverage F), although it can still be added by endorsement. < Grain Valuations Don’t forget to discuss the valuations your farm customers are carrying on their grain. If these valuations have not been reviewed recently, with the volatility in commodities markets, these farmers may not be properly insured. With the recent decline in grain prices, farmers may be insuring at a higher value than is needed. If you are prospecting a farmer who has not had his/her insurance program reviewed for several years, this farmer may be under insured. Peak Season Endorsement Another option to consider offering is the Peak Season endorsement. If farmers’ storage patterns are changing or have changed, it may make sense for them to consider the time periods and values offered for peak seasons. page 6 > AGVISOR december 2014 Resources farmers use to make purchase decisions The survey indicates that while farmers are adopting new digital technologies, this has not been at the expense of traditional channels. When your agency makes marketing investments, you want to be sure you’re using those dollars in the most efficient and effective ways to reach prospective customers. A survey released by the Agri Media Council of the American Business Media Association may provide some helpful insight into the information sources trusted by your farm customers. The survey was mailed in November and December 2013 to 3,700 farmers and ranchers representing a broad range of commodity groups. Respondents were selected to meet minimum acreage/head requirements (e.g. 250+ acres corn; 100+ head cow/calf, etc). Respondents indicated they were owners, operators or managers of farms or ranches. Highlights from the survey include: • While there is definitely a movement toward digital media, responses indicate that the ag market is slower in adoption and is behind other professional markets in usage of smartphones, tablets and similar devices. Fifty-four percent of survey respondents indicated they were not using a smartphone. However, respondents to this study also agree this is rapidly changing. • The use of media in agriculture indicates that while users are adopting new digital technologies, this has not been at the expense of traditional channels. • When asked to name the information source they consult at least weekly, by far the leading response was “ag magazines or newspapers” followed in order by general daily newspapers and ag radio broadcasts. Only 12 percent said they consult social media. (continued on next page) < page 7 > AGVISOR december 2014 Resources farmers use (cont.) Consulting with the retailer or dealer is clearly the most important information source when entering the final stages of the buying process. • Larger income farmers/ ranchers and younger operators were the most likely to be categorized as digital users (those who indicate using at least one digital medium weekly). Thirty-five percent of farmers with annual incomes in excess of $1 million consulted ag-related apps using mobile devices (see article on Nationwide®’s EZ AgSM Mobile app). • Even among those who were categorized as “digital users,” a marked preference for traditional media was noted. Eighty-three percent of survey respondents consult ag newspapers and periodicals weekly. • When asked to name the top sources from which they learned about new ag products, services and suppliers, leading responses were in order: ag magazines or newspapers followed by ag dealers or retailers. • When asked to name the top sources they rely on the most to validate purchasing decisions, the leading response was ag dealers or retailers. • In the early stages of product purchase decisionmaking, a wide array of media types are consulted < with print media being the top resource used. • In the second stage of the buying process, when researching information on a new product or service, the survey indicated farmers are likely to access specific product information like on websites and from supplier or manufacturer publications. • Consulting with the retailer or dealer is clearly the most important information source when entering the final stages of the buying process. Advertising in traditional media such as newspapers and radio will keep the awareness of your agency and its commitment to the farm community in mind as farmers and ranchers begin the process of seeking information for their farm insurance needs. A robust agency website can provide a source for more indepth information about your agency, expertise, staff and products you offer as these prospects get deeper into the purchasing decision process. But face-to-face interaction with a trusted local agent continues to be the key to closing the sale. page 8 > AGVISOR december 2014 Now easier to enter farm submissions! We’ve introduced several new functions in the fourth quarter that will streamline the quote entry process. We’ve made some updates to the way farm agents quote farms on the Agent Center. Plus, we’ve expanded our capacity to track customer affinity/program relationships on farm accounts. These enhancements to the system are intended to make it easier for you to enter quote information as well as make it possible for us to track multiple affinity/program relationships on farm accounts. Streamlining Quote Entry We’ve introduced several new functions in the fourth quarter that will streamline the quote entry process. 1. Similar to the copy function available on Business Auto quoting panels, a “Copy Current” button now displays on the following panels: • Addresses • Farm Locations: o Residence o Scheduled Personal Property (SPP) o Buildings and Structures o Farm Personal Property (FPP) You can now use the “Copy Current” button to copy existing information on the quote for faster, more efficient submission of the application. For example, if you are adding multiple bins to a submission, you will not need to re-key the “enter description” field for each one. You can now copy the current information and then only change those parts that needed changing for each description. 2. Farm supplemental questionnaires will display under the Additional Underwriting Requirements information section on the Attachments screen when the following are selected for a farm application: • Confinement Supplemental – Building o Recreational Vehicles (RVs) (continued on next page) < page 9 > AGVISOR december 2014 Easier farm submissions (cont.) • Equine – Policywide Option Tip Sheets with screen shots are available to help you. They can be found on the Agent Center. Look in the Notification Center in Agent Updates. • Exclusive Agents click here • Independent Agents click here • Hay – FPP Scheduled Farm Products • Hunt Club – Policywide Option for California only • Hunting Operations – Policywide Option • Irrigation Center – FPP Scheduled Irrigation Equipment • Mobile Home – Residence for selected items that previously were only noted as “included.” • Solar Powered – Building Miscellaneous Structures • Providing RV proof of insurance (POI) cards automatically based on the off premise Recreational Vehicle endorsement FL70620 • Supplemental Heating – Residence & Buildings (Wood/Solid Fuel Stove) • New fields added or moved to the setup screen, gathering information earlier in the quote process to improve submission and acceptance of quotes 3. The following will also display on the Additional Underwriting Requirements information section: • Blanket Inventory – complete on the quoting screen or application • Farm Umbrella – complete on the application 4. Additional Farm System changes: • The quote proposal will now display actual premium amounts or detailed information < Improved Tracking of Customer Affinity/Program Relationships When our farm customers affiliate with other organizations, especially organizations Nationwide® has created affinity/program partnerships (continued on next page) page 10 > AGVISOR december 2014 Easier farm submissions (cont.) We are now able to track as many as 12 affinity/ program relationships, increased from one, for each farm customer. with, it helps increase our knowledge about their farm businesses, allows us to better tailor product and service offerings to them and enables increased collaboration with our affinity partners. That’s why we worked to expand our relationship tracking capabilities. We are now able to track as many as 12 affinity/program relationships, increased from one, for each farm customer, including memberships with Farm Bureaus, CHS, Inc., Southern States Cooperative, National Bison Association and others. Agent Center has been modified to ask, on submission, if the account has additional memberships. A communication about this new capacity was sent to our farm agencies in December. < This is the first step in improving our system capabilities for tracking customer affinity/program memberships. It’s important to note that with this December change discounts and coverage enhancements will not be changing. This new system capacity continues our focus on being a customer-centric company, provides additional customer information to agencies and will help strengthen our relationships with current and future affinity/program partners. Talk to your Nationwide Agribusiness Sales Manager or Farm Underwriter if you have questions about the new system enhancements. page 11 > AGVISOR december 2014 New People, Underwriting Promotions New Sales Manager Joe Broekemeier joined Nationwide® as Agribusiness Sales Manager for the states of Colorado, Utah, Arizona and New Mexico in November. Broekemeier comes from a small town in central Nebraska. He has a background in agriculture as well as specializing in commercial property/casualty insurance working both for a carrier and an independent agency. He graduated from the University of Nebraska-Lincoln, where he lettered on both the football and baseball teams. He will be headquartered in Colorado. protection, auto physical damage and homeowners, and has experience in multiple jurisdictions. Bezy has held a variety of leadership positions and most recently served as Titan Claims Director in Harrisburg, PA. She also served on the Board of Directors for the Pennsylvania Auto Theft Prevention Authority. Bezy holds a Bachelor of Science degree in administration from Central Michigan University, Mt. Pleasant, MI, and earned her Masters of Business Administration from the University of Michigan, Flint. She has earned an Associate in Claims (AIC) designation and is pursuing her Chartered Property & Casualty Underwriter (CPCU) designation. New Claims Director New Underwriters Kim Bezy has joined Nationwide Agribusiness as Casualty Claims Director. Bezy joined Nationwide in 2013. She has held positions with both non-standard and standard personal lines carriers, has developed strong skills in casualty claims, personal injury Matt Dorr began his career at Nationwide in February 2009 with the Personal Lines Service Center and moved to Personal Lines Underwriting in May 2011. Dorr will have primary responsibility for the state of Arkansas. (continued on next page) < page 12 > AGVISOR december 2014 New people, promotions (cont.) Mike Dunker has rejoined Farm Underwriting as Senior Field Underwriter primarily for the states of Wisconsin and Illinois. Dunker graduated from Upper Iowa University, Fayette, IA, with an education degree and taught junior high students in the Des Moines area before joining Nationwide in 2006. Dunker returns to Underwriting from his most current role as Agribusiness Sales Manager for IL, IN and MI. Prior to his sales position, Dunker spent time in both Farm and Commercial Ag Underwriting. Nicole Goodman joined Farm Underwriting in October, and has worked at Nationwide since 2005. Most recently, Goodman was a Claims Specialist with the Commercial Farm team. She graduated with a Bachelor’s degree in microbiology from Iowa State University and currently resides in Ames. Goodman is pursuing a Master’s in occupational safety and health from Columbia Southern University, AL. Ross Hageman has worked for Nationwide since August 2011. He started as a Sales Agent for Nationwide Sales Solutions (NSS) selling personal lines products in 45 states. His role included selling, coaching new sales agents and retaining current customers. He has joined Farm Underwriting as an Underwriter. Kalen Lenz has been named a Senior Underwriter in Farm Underwriting. Lenz grew up in Manchester, IA, and has lived in West Des Moines for the last four years. A graduate with a Bachelor’s degree from Wartburg College, Waverly, IA, he started his career as a Mortgage Consultant for Wells Fargo before transitioning to Military Family Home Loans, LLC, before joining Nationwide. Dawn Roberts has joined Farm Underwriting as a Senior Underwriter and will be responsible for (continued on next page) < page 13 > AGVISOR december 2014 New people, promotions (cont.) the state of Wisconsin. Dawn graduated from the University of Northern Iowa, Cedar Falls, with a BS in sociology and a BA in communications. She’s been with Nationwide for 12 years working for Nationwide Advantage Mortgage as a Loan Processor; a Multi-Line Claims Adjuster, and for the last 10 years has been working in Personal Lines Underwriting as a Senior Personal Lines Underwriter. Congratulations: Underwriting Promotions Cassie Haus has been promoted to Senior Field Underwriter for the states of Minnesota and North Dakota. Haus graduated from Bemidji State University, Bemidji, MN, majoring in business administration and management. She started her career with Allied/Nationwide as an intern in the Claims Department during college and began working at Allied Insurance as a Commercial Lines Underwriter in 2007, In 2010, she transitioned to her Farm Field Underwriter role. Haus has earned her Agribusiness and Farm Insurance Specialist (AFIS) designation. Andrew McDowell has been promoted to Farm Underwriting Specialist and underwrites in the states of New York and Pennsylvania out of the Des Moines office. McDowell grew up on a diversified family farm near Sheldon, IA, (northwest Iowa) and assisted with the corn, soybean, hog and sheep operation there. He was active in 4-H and FFA. He obtained a degree in organizational communication studies from the University of Northern Iowa, Cedar Falls. He began his insurance career at Allied Insurance as a Direct Sales Agent with the Allied Group Insurance Marketing Company. In 1999, he moved back to Sheldon and became an independent insurance agent at ARI Services, Ltd., (now Perspective Insurance) selling personal lines, health and life, and farm insurance. In June 2001, McDowell returned to Allied as an Agribusiness Insurance Underwriter handling the states of Iowa, Wisconsin and Michigan. McDowell earned both his CPCU and AFIS designations in 2007. (continued on next page) < page 14 > AGVISOR — STAFF — Sales AVPS Craig Betten, Central Region Devin Fuhrman, Western Region Jerry Hillard, Eastern Region Sales Managers Joe Broekemeier (AZ/CO/NM/UT) Stephanie Bush (ID/MT/WY) Kent Fisher (KY/NY/OH/PA/WV) Mark Gonzales (Southern CA/NV) Brian Greicar (ND/MN/WI) Emily Keggan (CT/ME/NH/NY/PA/RI/VT) Scott King (AL/FL/GA) Chris Lind (DE/MD/NC/SC/VA) Marc Menninga (OR/WA) Scott Naset (IA/MO) Sherry Paczosa (KS/NE/SD) Mark Schweitzer (AR/LA/MS/TN) Jeff Vail (Northern CA/NV) Steve Wood (OK/TX) Open (IL/IN/MI) Underwriting Directors Nate Bleich Erin Cumings Rick Russell Underwriting Managers Emily Atwood David Braun Sue Cutter Sharon Dunning Tennille Harms Michael Hoskins Michelle Johnston Lance KuyKendall Chace Long Josh Marshall Tate Namle Bonnie Reed Jade Rodemeyer CONTACT US Underwriting: 888-327-8700 december 2014 New people, promotions (cont.) Jim Sheets has been promoted to Senior Underwriter in Farm Underwriting. He is located in the Lincoln office and underwrites the state of Kansas. Sheets graduated from the University of Nebraska-Lincoln, majoring in finance. He worked for Allied Insurance as a Commercial Lines Underwriter for four years in both the Lincoln and Central States regional offices. Sheets then spent 10 years working as a Personal Lines Underwriter at State Farm Insurance, Lincoln. He joined Nationwide Agribusiness as a Farm Underwriter in March 2014. Amanda Wobschall has been promoted to Senior Underwriter for Farm Underwriting. She underwrites in 9 states in the Southeast based in the Des Moines office. Wobschall has been with Nationwide since 2006, working in the Claims Call Center then moving to the Commercial and Farm Service Centers. She joined Nationwide Agribusiness in Underwriting in 2011 and currently is Southeast Special Ag Underwriter. Wobschall is a graduate of AIB College of Business, Des Moines. She grew up in the north central Iowa farming community of Hampton. John Yurkanin has been promoted to Senior Field Underwriter for Farm Underwriting and is responsible for the state of New York. Yurkanin started his career with Nationwide in 2008 as a Commercial Underwriter for the state of Connecticut. In 2011, he joined Nationwide Agribusiness as the Farm Field Underwriter for PA and NY. In 2014, he became the Farm and Special Ag Field Underwriter for NY. Farm Sales & Service: 800-243-0875 Farm Certification: 800-233-5892 General Fax: 888-224-8780 Emergency Local Fax: 515-508-3678 Report a Claim: 800-248-6283 Hours (CST): 8:00 a.m. to 4:30 p.m. Mailing Address: 1100 Locust St, Dept. 3035 Des Moines, IA 50391-3035 NationwideAgribusiness.com Facebook.com/nwagribusiness Twitter.com/nwagribusiness YouTube.com/nwaGvideo Eligibility for insurance offerings and coverages are subject to underwriting guidelines, review, and approval. Products and discounts not available to all persons in all states. Products underwritten by Nationwide Agribusiness Insurance Company and Farmland Mutual Insurance Company, 1100 Locust Street, Des Moines, Iowa 50391-3000. Nationwide, Nationwide is On Your Side, and the Nationwide N and Eagle are service marks of Nationwide Mutual Insurance Company. AgriChoice is a service mark of Nationwide Agribusiness Insurance Co. ©2014 Nationwide Agribusiness Insurance Company. FARM252 GPO-0114AO (12/14) < page 15
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