Oracle Social Engagement and Monitoring Roadmap Jan 2015
Safe Harbor Statement The following is intended to outline our general product direcGon. It is intended for informaGon purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or funcGonality, and should not be relied upon in making purchasing decisions. The development, release, and Gming of any features or funcGonality described for Oracle’s products remains at the sole discreGon of Oracle. Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 2 Social Engagement & Monitoring Roadmap January 2015 Listening, Analyzing and Par2cipa2ng in social conversa2ons Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 3 Social Engagement & Monitoring • Understand what is important to your customers • Engage with your customers across channels • Auto-‐categorize signals and take acGon for appropriate business funcGons Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 4 Social Engagement & Monitoring – 2014 Prior & H1 R1 -‐ Launched Enhance Best-‐of-‐Breed Social Capabili2es •Topic Groups to Bundles • Topic Proper@es and History • Loca@on Map drill down enhancements • Visual Term Analysis • Targeted Listening (Content Type) • Chart Annota@on • Seman@c API (internal) • Alerts Integra@on • Literal Matching and Case Sensi@ve Searches • Enhanced Topic Selec@on Proper@es • Export Raw Data from Listen • Influencer Iden@fica@on • Enhanced Sen@ment Analysis for English • Enhanced Workflow for Engage with a new collabora@on center, enhanced no@fica@ons &audit trail • Mobile app for Publish and Engage • Enhanced Facebook and TwiVer msg support • Enhanced Listen/Response Integra@on • Enhanced Engage analy@cs Build a Global Product • Keyword & LSA support for Portuguese, Spanish, Chinese, German, French, Italian, Japanese, Korean, Dutch, Russian • NLP for Spanish, French, Portuguese, German & Chinese • Mobile app available in 25 languages H1 R2 -‐ Launched H2 R1 -‐ Launched • Self Service Custom Indicators • Manual Update for Sen@ment • Message Overage Protec@on • LinkedIn response • Full text search in Engage • Mobile app response enhancements • Social Command Center • Topic Rollup • Topic Refinement • Targeted Listening (Region) • Enhanced TwiVer message support • Bulk response ac@ons • Team Assignment in Engage • Enhanced Response Automa@on • Content Cura@on/Sugges@on module • Keyword & LSA Support for Swedish, Norwegian, Finnish, Turkish, Polish, Bahasa, Thai • Keyword & LSA Support for Tradi@onal Chinese, Danish • New Sen@ment Analysis for English, Spanish H2 R2 -‐ Launched • Targeted Listening (Source) • Instagram response support • TwiVer response enhancement • Improved Sen@ment for English & Portuguese • Hebrew and Arabic Keyword & LSA support Integrate Seamlessly with Oracle CX Suite • Enhanced RightNow integra@on Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 5 Social Engagement & Monitoring -‐ 2015 H1 R1 Enhance Best-‐of-‐Breed Social Capabili2es • Bulk data rouGng of Listen social media posts • Custom Data Source Analyzer release • Email digest for topics • Targeted Listening by Author • Rules for Alerts • Role-‐based viewing and ediGng for topics and dashboards • Listen dashboard UX enhancements • Social Intelligence Center enhancements • Column-‐based response in Social StaGon • Engage management enhancements • Owned channel indicator and senGment enrichment • Tumblr Response Support H1 R2 H2 R1 • EdiGng acGve topics • Compliance feed • Tumblr Listen Support • Retweet senGment propagaGon • Support for addiGonal data sources • Bulk RouGng for addiGonal data sources • AddiGonal network response support • Hierarchical Filters in Dashboard • Automated Backscoring • Enhanced SSO support with SAML • Pinterest response • SemanGc enrichment to enhance enGty extracGon • Support for addiGonal data sources • AddiGonal network response support • Enhanced Engage usability • Workflow threads in Engage H2 R2 and Beyond • Accessibility Conformance • AddiGonal social network support • Improved integraGons and extensibility • Bi-‐Di Support for Arabic and Hebrew UI • Unified response/publish post list • Enhanced Engage usability • Facebook response for unpublished posts • Engage management enhancements • Social Intelligence Center enhancements Build a Global Product • Keyword, NLP & LSA Support for Vietnamese, Czech • New SenGment Analysis for Spanish, Japanese, Simplified Chinese. • VK Support for Listen • UI internaGonalizaGon for Indonesian, Hindi, Malay, Thai Sina Weibo support in Engage • AddiGonal global network response (LINE) • Keyword, NLP & LSA Support for addiGonal languages • Listen support for addiGonal regional data sources • Tencent Weibo and Sina Weibo support with PowerTrack in Listen • Enhanced senGment analysis for addiGonal languages • Keyword, NLP & LSA Support for addiGonal languages • Enhanced senGment analysis for addiGonal languages • Support for addiGonal regional data sources • AddiGonal global network response (VK) • Translated UI for addiGonal languages • Support for addiGonal regional data sources • Keyword, NLP & LSA Support for addiGonal languages • Enhanced senGment analysis for addiGonal languages Integrate Seamlessly with Oracle CX Suite • Developer Plajorm release (response API) • Lead creaGon from Engage to Eloqua and Oracle Sales Cloud, Siebel, and CRMOD Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 6 Social Engagement & Monitoring -‐ 2016 H1 R1 Enhance Best-‐of-‐Breed Social Capabili2es • AddiGonal social network support • Accessibility and usability enhancements • Improved integraGons and extensibility H1 R2 • OSN support • Enhanced social analyGcs with OBI H2 and Beyond • Unified Owned and Earned AnalyGcs • Enhanced business data integraGon in Engage • Full rules engine integraGon rd • 3 party app and data integraGons Build a Global Product • Translated UI for addiGonal languages • Support for addiGonal regional data sources • Keyword, NLP & LSA Support for addiGonal languages • Enhanced senGment analysis for addiGonal languages Integrate Seamlessly with Oracle CX Suite Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 7 APPENDIX – Prior Year Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 8 Social Engagement & Monitoring – Prior Year – 2013 H1 R1 -‐ Launched Enhance Best-‐of-‐Breed Social Capabili2es • Enhanced UX • Self-‐service topic creaGon and dashboard • Dynamic theme analysis • Chart export • Usage tracking • Enhanced Engage rules H1 R2 -‐ Launched H2 R1 -‐ Launched H2 R2 -‐ Launched • Custom Indicators created by Service • Topic Lifecycle Maintenance • Facebook threaded comments • Topic and Message Volume Tracking • Topic Groups to Bundles • Topic ProperGes and History • LocaGon Map drill down enhancements • Enhanced Workflow and AutomaGon for Engage with a new collaboraGon center, enhanced noGficaGons and audit trail • Mobile app for Publish and Engage • Visual Term Analysis • Targeted Listening (Content Type) • Chart AnnotaGon • SemanGc API • Alerts IntegraGon • Literal Matching and Case SensiGve Searches • Enhanced Topic SelecGon ProperGes • Brazilian Data Sources for Listen & Analyze • World Map in Dashboard • Keyword & LSA support for Portuguese & Spanish • Keyword & LSA Support for Chinese, German, French, Italian, Japanese, Korean, Dutch, Russian • NLP for Spanish, French, Portuguese, German & Chinese Build a Global Product • Available in 30 languages Integrate Seamlessly with Oracle CX Suite • RightNow integraGon • Siebel service requests • CRMOD service requests Copyright © 2014, Oracle and/or its affiliates. All rights reserved. | @OracleSocial hLp://oracle.com/social 9
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