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Let noble thoughts come to us from every side
Holi Mahotsav 2015 – Living in Harmony
THE PROJECT
The current project for which the sponsorship is sort is Interfaith Symposium and Concert and Holi
Mahotsav 2015
28 March 2015 Holi Mahotsav and Interfaith Symposium and Concert - Prayers and lectures by
religious heads, musical and cultural concert, celebrating and promoting multiculturalism through
dance, music, and colour.
It includes traditional Rath Yatra (Festival of Chariots), this time expanded with two chariots. Starting
from Darling Harbour, strolling through the main streets of Sydney and returning to Tumbalong Park,
Darling Harbour.
Delicious vegetarian food and merchandise stalls operate on both the days of the festival.
ABOUT ORGANISER
Bharatiya Vidya Bhavan Australia (Bhavan Australia) was set up in Sydney in 2003. Since its
launch on 30 August 2003, Bhavan Australia has undertaken a large number of activities related to
Indian culture and promoting multiculturalism, peace building and nonviolent communication in
Australia.
The major annual events:
Many governments and local councils in Australia consider Bhavan Australia as an ambassador of the
Indian culture in Australia and approach us for showcase Indian culture in their multicultural festivals
and events.
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Holi Mahotsav in Darling Harbour - in first weekend (over two days) of March / April every
year. Holi Mahotsav website www.holimahotsav.com.au
Interfaith prayer meeting - every year on 30 January at the Parliament House, Sydney. Every
year religious leaders from diverse religions are invited to recite their respective peace
prayers. New dates TBC.
Nonviolence Month – A project under ICON Australia – It was launched on 2 October 2014
at UNSW and was concluded with Nonviolence concert on 1 November 2014 at SGI
Auditorium in Olympic Park.
The International Day of Nonviolence - the birth anniversary of Gandhi on 2 October every
year which has been declared by the United Nations as the International Day of Nonviolence
from 2007
The essay competition "The Relevance of Mahatma Gandhi philosophies today in the
context of: social responsibility, or world peace, or environment".
Cricket Masala – A Combination of Cricket & Culture amongst the South Asian communities
was introduced in April 2006. This event has now expanded and there are 12 teams from 12
different heritages (over two days) and Cricket NSW and Cricket Australia have joined in as
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
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partners. This event is supported by Bankstown City Council. This event is discontinued for
the time being. New dates TBC.
Small Business & Cultural Awards introduced in 2007 to be held in May every Year.
Supported by Commonwealth Bank. This event is discontinued for the time being. New dates
TBC.
World Culture Concert & Arts Festival - October every year, Sydney Town Hall, Supported by
City if Sydney. This event is discontinued for the time being. New dates TBC. The mini
version was presented on 1 Nov 2014 to conclude the Nonviolence month at Olympic Park.
ABOUT HOLI MAHOTSAV
Bharatiya Vidya Bhavan Australia celebrates Holi Mahotsav each year at darling Harbour since 2003.
Holi Mahotsav 2015 will be thirteen years of celebration.
Holi Mahotsav is a grand and unique festival of colour, friendship and harmony. It attracts a diverse
cross section of Australians and each year is growing in popularity, more than 60,000 people enjoyed
the spectacle of Holi Mahotsav last year of which of this more than 60% were from Indian
subcontinent / South Asian communities.
A mixture of cultures come together under one banner to experience the ability of people to unite
and transcend boundaries of race, caste, culture, age and gender or simply rejoice in the array of
cultural performances.
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It is part of Living in Harmony – City of Sydney
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Holi Mahotsav is covered by national and international media. Holi Mahotsav was
published in Departure magazine, Berlin; Housing magazine, Sydney; Sydney
Morning Herald, ZEE TV, Desi Kangaroo, The Indian Telegraph, Indus Age, Indian
Link, The Indian Down Under, Punjab times, Masala Newsline, Navtarang Newspaper
& Radio, Nepalese Times and Epoch Times, SBS and others. It’s promoted through
many websites such as holimahotsav.com.au; whatson.cityofsydney.nsw.gov.au;
destinationnsw.com.au; trueindia.com.au; weekendnotes.com.au; citytorch.org;
theindiansun.com.au; darlingharbour.com; aroundyou.com.au and others/
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Holi Mahotsav attracts visitors to the festival by introducing new activities each year.
Holi Mahotsav 2012 had the first day of the festival – school day; Holi Mahotsav 2013
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
had Zaika; Holi Mahotsav 2014 had Arts Exhibition; In 2015 we are introducing Interfaith
Symposium and Concert.
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There are continuous non-stop performances with over a thousand performers throughout
the two days of the festival where South East Asian communities participate
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There are food stalls and merchandize stalls available during the festival, on Saturday a big
procession takes places on the streets of Sydney and there is the famous colour throwing where
people from all over the world including South East Asians participate
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
Major Sponsor (With Naming Right)- $ 40,000
Benefits:
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A marquee for the day (size: 6m X 9m) with roof, three walls, chairs and tables and
access to electricity) to present information materials and merchandise to the visitors.
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Advertisement on pole banners along Tumbalong Park, Darling Harbour one week
prior to the festival. Please note that as per SHFA requirements 80% of the banner will
have information of the festival and 20% for the sponsors’ names/ messages.
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Branding on all printed merchandise including invitations, flyers, souvenirs, stage
banner, volunteers/ staff T-shirts etc.
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Corporate logo in the festival advertisement in Indian newspapers in Australia for
four months (December – festival dates) and in Indian radios and local TV stations
(ZEE TV, ABC TV, SBS TV) two months prior to the festival (February – festival dates).
Additionally, in cultural diverse background media such as Navtarang (Fiji newspaper
and radio), Nepali Times and Chinese Times. Advertisements will be released in the
“Sydney Morning Herald/ Daily Telegraph” newspaper 2 - 3 times four weeks prior to
the festival. Bhavan Australia magazine and Bhavan Weekly will advertise the event
regularly.
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The event will give you exposure; in addition advertisement can also be created by the
sponsor's own PR and marketing department to enhance any in-house products or existing
corporate campaigns.
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Only one Major Sponsor
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A full back page in color for the sponsor in the
Special souvenir book to be distributed to a wide
range of communities and organizations.
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Live reads every hour
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50 food vouchers, if on request more vouchers
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can be given
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Access to the VIP marquee, refreshment
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
Category Exclusive - $25,000
One per category such as Telecom, Banking.
Benefits:
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A stall for the day (size: 6 m X 6 m; with roof and half wall) to present information
materials and merchandise to the visitors.
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Branding on printed merchandise including invitations and flyers.
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Corporate logo in the festival advertisement in Indian newspapers in Australia for
four months (December – festival dates) and in Indian radios and local TV stations
(ZEE TV, ABC TV, SBS TV) two months prior to the festival (February – festival dates).
Additionally, in cultural diverse background media such as Navtarang (Fiji newspaper
and radio), Nepali Times and Chinese Times. Advertisements will be released in the
“Sydney Morning Herald/ Daily Telegraph” newspaper 2 - 3 times four weeks prior to
the festival. Bhavan Australia magazine and Bhavan Weekly will advertise the event
regularly.
•
The event will give you exposure; in addition opportunities can also be created by the
sponsor's own PR and marketing department to leverage on the event in enhancing
any in-house product or corporate campaigns.
•
A full page in color for the sponsor in the special souvenir book to be distributed to a
wide range of communities and organizations.
•
Live reads every two hours
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25 food vouchers
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
Gold Sponsor - $15,000
Benefits:
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A stall for the day (size: 6 m X 3 m; with roof and half wall) to present information
materials and merchandise to the visitors.
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Branding on printed merchandise including invitations and flyers.
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Corporate logo in the festival advertisement in Indian newspapers in Australia for
four months (December – festival dates) and in Indian radios and local TV stations
(ZEE TV, ABC TV, SBS TV) two months prior to the festival (February – festival dates).
Additionally, in cultural diverse background media such as Navtarang (Fiji newspaper
and radio), Nepali Times and Chinese Times. Advertisements will be released in the
“Sydney Morning Herald/ Daily Telegraph” newspaper 2 - 3 times four weeks prior to
the festival. Bhavan Australia magazine and Bhavan Weekly will advertise the event
regularly.
•
The event will give you exposure; in addition opportunities can also be created by the
sponsor's own PR and marketing department to leverage on the event in enhancing
any in-house product or corporate campaigns.
•
A full page in color for the sponsor in the special souvenir book to be distributed to a
wide range of communities and organizations.
•
Live reads every two hours
•
25 food vouchers
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
Silver Sponsor - $10,000
Benefits:
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A stall for the day (size: 2.4 m X 2.4 m; with roof and half wall) to present information
materials and merchandise to the visitors.
•
Branding on printed merchandise including invitations.
•
Corporate logo in the festival advertisement in Indian newspapers in Australia for
four months (December – festival dates) and in Indian radios and local TV stations
(ZEE TV, ABC TV, SBS TV) two months prior to the festival (February – festival dates).
Additionally, in cultural diverse background media such as Navtarang (Fiji newspaper
and radio), Nepali Times and Chinese Times. Advertisements will be released in the
“Sydney Morning Herald/ Daily Telegraph” newspaper 2 - 3 times four weeks prior to
the festival. Bhavan Australia magazine and Bhavan Weekly will advertise the event
regularly.
•
A quarter page in color for the sponsor in the special souvenir book to be distributed
to a wide range of communities and organizations.
•
15 food vouchers
Bronze Sponsor - $6,000
Benefits:
•
Corporate logo in the festival advertisement in Indian newspapers in Australia for
four months (December – festival dates) and in Indian radios and local TV stations
(ZEE TV, ABC TV, SBS TV) two months prior to the festival (February – festival dates).
Additionally, in cultural diverse background media such as Navtarang (Fiji newspaper
and radio), Nepali Times and Chinese Times. Advertisements will be released in the
“Sydney Morning Herald/ Daily Telegraph” newspaper 2 - 3 times four weeks prior to
the festival. Bhavan Australia magazine and Bhavan Weekly will advertise the event
regularly.
•
A quarter page in color for the sponsor in the special souvenir book to be distributed
to a wide range of communities and organizations.
•
10 food vouchers
Other Opportunities
We welcome any ideas to tailor sponsorships that best suit you. We are happy to
consider any special requests or accommodate
GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au
Let noble thoughts come to us from every side
2013
2014
Daily People Movements - Darling Harbour
March 2014
120,000
People Movements
100,000
80,000
60,000
40,000
20,000
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GPO Box 4098, Sydney NSW 2001
Tel: 1300 BHAVAN (1300 242 826) Fax: 02 9267
9005 Email: [email protected]
www.bhavanaustralia.org www.holimahotsav.com.au