School Direct: Working together for successful recruitment Online seminar – 4 February Welcome to our School Direct online seminar While we’re waiting to start, why not let us know who you are and where you are based by typing in the chat box on the right-hand side of the screen. This session The purpose of this online seminar is to help you: find out more about how other schools are working together and setting-up School Direct initial teacher training (ITT) networks have the opportunity to consider current networks and how you might get involved and benefit from these hear best practice, advice and the benefits of using networks, including: capitalising on marketing maximising recruitment opportunities building capacity locally What are School Direct (SD) networks? Through the Teaching and Leadership Advisors (TLAs) we have encouraged the establishment of SD networks The aim of the SD networks is to bring interested parties together to increase Initial Teacher Training (ITT) recruitment, with a particular focus on recruitment to SD Networks are managed and coordinated by schools themselves SD networks can include members from SD schools, SCITTs and HEIs What is happening in your area – an overview North West – 5 networks (3 phases and 2 by patch) North East – 1 established network Yorkshire and Humber – 2 new networks created, which rotates around the region East Midlands – 3 established networks East of England – 3 new networks London – 4 network established South West – 4 established networks South East – 5 networks established Contact your local Teaching Leadership Advisor (TLA) who will be able to identify a network close to you Or, be able to advise how best you could start a network of your own How SD networks can support your recruitment: shared resources Enhanced knowledge of the local ITT market – – – – What does the local ITT market need? Develop local plan for recruitment What subjects are available locally? What are other schools offering candidates? Shared costs and resources to maximise impact – Host joint local recruitment events for candidates – Shared marketing opportunities How SD networks can support your recruitment: your SD network Consider moving applicants between routes and providers on UCAS Teacher Training You may use UCAS Teacher Training to move applicants across programme routes and fill vacancies where you have a joint selection process with your partner schools. This may help you move applicants between accrediting providers and lead schools, and vice versa - where the applicant and provider or school agrees. If you’re keen to explore this option within your partnership, please ensure that: No pressure is placed on an applicant as they might still be waiting to hear from other choices they have made in Apply 1 The new place offered is guaranteed, regardless of whether it is a conditional or unconditional offer, and you are clear what subject/route the applicant needs to use to add their choice The decision is applicant driven; only the applicant can place their application in Apply 2 by withdrawing from Apply 1 How SD networks can support your recruitment: your reach Collaborative recruitment where allocations are small – Ensure your area has the best candidates and teachers by not losing anyone across the network – Hold shared interviews for shortage subjects – Signpost candidates to other schools in the network Examples of good practice can be shared and repeated across the area – Don’t lose out on a good idea, it may work for everyone else Increase your voice in the local area Maximise the impact of SEP and SKE Development of School Experience programme (SEP) offer – Why not work together to offer an enhanced SEP offer – Make sure you don’t lose anyone, have a shared career offer across a locality Share Subject Knowledge Enhancement (SKE) costs – Offer/deliver SKE across the network and spread the learning and the costs You could also – Share SKE course places amongst your network, one school can offer D&T and another offer Physics – Share costs of SKE courses by accessing courses as a network SKE in SD networks Current networks have been asked to identify a school or SCITT in the local area who can work as a SKE Champion. Someone who has already used SKE in your area A school who is already offering/delivering SKE Keep SKE on the networks agenda To ensure SKE information and updates are shared among the network Look at ways of expanding the offer locally Challenges you may face and possible solutions Challenge – getting enough schools to attend so you have a viable network Solution - Don’t be afraid to start small, capture good practice as you go and make sure you have contact details for all SD lead schools in the network area. Networks take time to establish and membership will grow if benefits are realised. Challenge – resourcing the network including admin and coordination; people’s time; funding for joint projects; contacts and communication; lead roles (chair, host school) Solution – once your network membership becomes viable (approx 20 schools), formalise it including terms of reference, agreed roles and responsibilities and a small amount of funding (eg £250) per school. This may seem over the top but it will help to establish a clear focus and ownership and allow those schools willing to provide resources to believe schools who can’t recognise the value properly. What else can you do to work together for successful recruitment? Links with existing Teaching School networks – Is there another network locally that you can tap into, what help could that network provide? Links with ITT provider networks Where possible work with your Local Authority Key contacts and dates There are currently at least 2 networks in operation in every region, and in some regions there are as many as 5 (dependent on size and geographical spread). Through their Teaching and Leadership Adviser teams, NCTL are currently supporting this development and can help to join an existing network or help you to set up your own. For more information contact: [email protected] who will put you in touch with your local TLA You can also see more information about system leaders on gov.uk: www.gov.uk/system-leaders-who-they-are-and-what-they-do Today’s speakers We have two school speakers who can offer practical advice from their own experience. Victoria Gavin St James’s Teaching School and Teach North West Coordinator St James’s CE High School Georgina Masters Director of Teaching School & Business Management The Southern Collaborative Learning Partnership (SCLP) Alliance Working together for successful recruitment Victoria Gavin St James’s Teaching School & Teach North West Coordinator What are the benefits of being in a network? • Share best practice and ideas • Joint ventures on recruitment drives/advertising • Financial savings • Sharing potential applicants • Supporting placements • Sharing CPD opportunities Who is Teach North West? Teach North West was originally the secondary network group in the NW. It has now evolved into a constituted group covering primary, secondary and special sectors across ITT. Includes Primary, Secondary & Special Chairs for each sector & Coordinator Website: www.teachnorthwest.com Links with HCUK Support from NCTL Twitter @teachnorthwest Teach North West Membership • Constituted group/own bank account • Annual membership fee • 4/5 Network Meetings through the year • Centralised organisation via the coordinator • Listing on the Teach North West website • Joint branding materials • Promotion via Twitter • Promotion at recruitment events • Opportunities to take part in pilot schemes Website • Central place for candidates to search for ITT places across the North West • Due to have a calendar of events and twitter feed Social Media Twitter Teach North West uses twitter to advertise School Led ITT places, events, training courses and general information. Branching Out Currently running a pilot in association with HCUK to provide blended SKE programmes to ITT candidates. Useful links contacts www.teachnorthwest.com Victoria Gavin [email protected] Have a focused and effective marketing plan Clear and measureable communication objectives Be clear about what your unique selling point is Attend HEI open evening Attended National Train to Teach events Networked with other local Alliances & SCITTs Organised a mini Train to Teach event Schools’ electronic mailing list Local Businesses and HEIs Local & social media Website banner on UCAS Rapid Feedback Open Day Events School Experience Programme Keep in Contact Don’t be afraid to network with others Know your unique selling point Georgina Masters [email protected] Today’s speakers We have two school speakers who can offer practical advice from their own experience. Victoria Gavin St James’s Teaching School and Teach North West Coordinator St James’s CE High School Georgina Masters Director of Teaching School & Business Management The Southern Collaborative Learning Partnership (SCLP) Alliance Support from us The marketing resource bank has a full suite of the marketing resources being used for the new Your Future | Their Future national campaign, guidance documents including top tips on specific areas of marketing such as social media, as well as templates for you to adapt e.g. press release, parents letter You can adapt these with your school’s name, selling points and then use these locally to recruit: www.education.gov.uk/sdmarketing Our events team runs events in areas which may be finding it difficult to recruit, inviting potential applicants interested in teaching to come and meet with providers and schools such as Train to Teach events. Whilst there are limited places at the remaining events – please email [email protected] if you are interested in attending to see if there are any places You can also advertise your own recruitment events for free on our “Get into Teaching” website which attracts c.3m visits per annum - email [email protected] Support from us cont. Our GOV.UK information for schools web pages are regularly updated with advice and guidance and will signpost quick start guides, top tips and the School Direct bulletin Make sure your schools main and also partnership contact on the Allocation Resource Managements system is up-to-date and the lead school will receive and forward on regular email bulletins with reminders about next steps throughout the process Join our new School Direct Hub - a new online networking group for you on the Knowledge Hub. Join other new members and start asking your questions and sharing ideas today. Simply register as a member of Knowledge hub: https://knowledgehub.local.gov.uk/ and then request to join the School Direct Hub Continue this discussion Continue this dialogue and share best practice in the School Direct Hub: https://knowledgehub.local.gov.uk/group/school-direct-hub A recording of today’s seminar will be available and emailed to you together with links to a feedback survey and to other information. Thank you for taking part! For queries about the online seminar or online community email: [email protected] For general queries about School Direct email: [email protected]
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