Sea Salts & Sea Salt Blends A DE Introducing new McCormick® Sea Salts & Sea Salt Blends To try the new McCormick® Sea Salt and Sea Salt Blends on your menu free, simply purchase and fill out this form completely. To receive your rebate (maximum $40), mail the completed form with your distributor invoice to the McCormick & Co., Inc. address provided on the back of this form. Description McCormick® Asian Style Spiced Sea Salt McCormick® Mediterranean Spiced Sea Salt McCormick® Mediterranean Sea Salt, Coarse Grind McCormick® Mediterranean Sea Salt, Fine Grind McCormick Item Code Size Gross Weight 900051560 900051558 900051561 900051559 11 oz. tin dibby 10 oz. tin dibby 16 oz. tin dibby 17 oz. tin dibby 5.98 lbs. 5.70 lbs. 8.04 lbs. 8.35 lbs. Coupon Front CONCEPT PHASE DESIGN PHASE Client: McCormick Job #: 07MC1028 Coupons File Name: 07MC1028 AsianSeaSalt Cpn.ai Date/ Artists: xx.xx.xx pf Last Revision: 12.21.07 bk Printout Date: 12.21.07 410.771.5566 PRODUCTION PHASE Revision: 3 Change Order: 13 Die: Size: 8.5” x 5.5” Application: Adobe Illustrator CS2 ART IS: 100% PROOF IS: 100% NOTE: PROOF IS NOT COLOR ACCURATE C M Y K This layout has not been approved by H&D for legal and regulatory standards. H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer To receive your rebate on McCormick® Sea Salts & Sea Salt Blends, fill out this form completely. MAIL MY REBATE TO: (Please Print Clearly) Name of Establishment Your Name Title Street Address (No P.O. Box No.’s Please) City/State/Zip Code Business Phone Number E-mail Address Distributor Name City/State/Zip Code Sales Representative Broker PRIMARY TYPE OF OPERATION: (Check One) ❏ Business & Industry ❏ Family/Casual Dining ❏ Nursing Home ❏ Cafeteria ❏ Caterer ❏ Fast Food (QSR) ❏ Fine Dining ❏ Recreational/Entertainment ❏ College/University ❏ Hospital ❏ Retail Store TO SPEED UP DELIVERY OF YOUR CHECK: • Fill out this form completely. Purchase product within the start and end dates noted below. • Attach the foodservice distributor invoice (membership clubs excluded) with the purchased product circled or highlighted. • One rebate limit per flavor per operator. Maximum rebate $40.00. • Cannot be combined with any other offer. • Use this original form; no reproductions accepted. • Allow 4-6 weeks for delivery. Postmark request on or before dates shown below. • Refund will be mailed to the operator. Mail claim to: McCormick Food Service Division Rebate, P.O. Box 291206, San Antonio, TX 78229 ❏ Convenience Store ❏ Hotel/Motel ❏ Schools (K-12) ❏ Correctional Institution ❏ In-Transit Feeder ❏ Vending AVERAGE NUMBER OF MEALS SERVED PER DAY: ❏ Under 100 Meals ❏ 300-499 Meals ❏ 1,000-1,999 Meals ❏ 100-299 Meals ❏ 500-999 Meals ❏ 2,000-4,999 Meals ❏ Deli ❏ Military ❏ 5,000+ Meals IMPORTANT: This offer is not valid on cases offered for resale. Distributors are not eligible for this offer. Chains or affiliated groups must participate on an individual unit basis. Rebate cannot be combined with any other McCormick Food Service rebates or promotional offers. Coupon void where prohibited or restricted. Offer good only in the continental United States and Hawaii. Must be mailed by the operator. Bulk submissions from the distributors not allowed. INVOICE START DATE INVOICE END DATE POSTMARK NO LATER THAN FEBRUARY 1, 2008 NOVEMBER 30, 2008 DECEMBER 31, 2008 Visit our Website at www.mccormickfoodservice.com © 2008 McCormick Food Service Division Reorder #674) Coupon Back CONCEPT PHASE DESIGN PHASE Client: McCormick Job #: 07MC1028 Coupons File Name: 07MC1028 AsianSeaSalt Cpn.ai Date/ Artists: xx.xx.xx pf Last Revision: 12.21.07 bk Printout Date: 12.21.07 410.771.5566 PRODUCTION PHASE Revision: 3 Change Order: 13 release Die: Size: 8.5” x 5.5” Application: Adobe Illustrator CS2 ART IS: 100% PROOF IS: 100% NOTE: PROOF IS NOT COLOR ACCURATE C M Y K This layout has not been approved by H&D for legal and regulatory standards. H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer They’re big.They’re bold.They’re flavors you can see. Introducing McCormick Big ’n Bold Spice Blends: Monterey, Key West, and Santa Fe.Three colorful, coarsely -ground seasoning blends that are incredibly flavorful and incredibly easy to use. Sprinkle or rub Big ’n Bold Spice Blends onto poultry, seafood and meats.Toss them onto salads and pasta. Add them to sauces, soups and vegetables.The intense burst of flavor in each and every spice in Big ’n Bold Spice Blends adds a variety of new tastes to your favorite recipes. So go ahead, add Big ’n Bold Spice Blends to your signature dishes.Your customers won’t believe the flavors — until they see them. Monterey, Key West, and Santa Fe.Three distinctive, coarselyground seasoning blends that deliver the bigger, bolder flavors consumers all across America are craving.With spice consumption up, these incredibly flavorful spice blends won’t let you down. So go ahead, add Big ’n Bold Spice Blends to your signature dishes.The intensity of each and every spice will add new flavors to your favorite recipes. Monterey Style: One of California’s culinary creations, this blend brings the mellow aroma and taste of slowly roasted garlic, accented by colorful red bell peppers, to any dish. Key West Style: The sunny delight of fresh lemon peel fused with a Mediterranean mix of basil, thyme, rosemary, marjoram and sage.This blend imparts a unique aroma and adds zest to any recipe. Santa Fe Style: This sweet-spicy blend of chili peppers, cumin, coriander, onion and garlic is a “must have” ingredient for favorite Mexican or Tex-Mex dishes. SERVING SUGGESTIONS Magnificent Monterey Pasta Watercress,Walnut and Mandarin Orange Salad Yield: 24 Servings Yield: 24 Servings 1 1/2 cups olive oil 6 cups zucchini, julienned 6 cups yellow squash, julienned 6 cups roasted red peppers, julienned 3 cups red onions, julienned 1 1/2 cups Big ’n Bold Monterey 12 pounds penne pasta, cooked 3 cups Parmesan cheese, shredded Heat olive oil in large sauté pan; add in vegetables and seasoning. Sauté for 3-4 minutes until vegetables are tender. Add penne pasta and toss to combine well. Portion into 24 pasta bowls and top with shredded Parmesan cheese. 24 bunches watercress, cleaned and 1/2 of stem removed 1 1/2 cups walnut halves 3 cups Mandarin orange segments 1 1/2 cups red onions, thinly sliced 3 cups olive oil 1 1/2 cups orange juice 4 tbsp. Big ’n Bold Key West or Monterey Combine watercress, walnuts, orange segments and red onion and toss lightly to combine. Mix olive oil, orange juice and seasoning blend. To assemble, you may plate watercress mixture onto chilled salad plates and drizzle with dressing or combine dressing with watercress mixture in large bowl and mix gently to coat. PRODUCT DESCRIPTION McCormick® Big ’n Bold Monterey Style — Roasted Garlic & Red Bell Pepper Item # 32071 Pack/Size 6/21 oz. Cube 0.38 Gross Weight 9.38 Big ’n Bold Santa Fe Fajita Marinade Yield: Marinade for 12 lb. sliced chicken, beef or pork 6 tbsp. Big ’n Bold Santa Fe 2 tbsp. coarse black pepper 1 tbsp. red pepper flakes 1 tbsp. dried minced onion 2 tbsp. whole oregano leaves 2 tbsp. dried parsley flakes 1 1/2 cups vegetable oil 1 1/2 cups red wine or cider vinegar 2 tbsp. lime juice Combine all ingredients together in stainless steel bowl and whisk for 1 minute. Add sliced chicken, beef or pork and allow to marinate for 30-60 minutes before grilling or sautéing. General Uses and Tips For All Three Blends: • Use as a rub for beef, chicken, pork, fish and other seafood. Use approximately 1 tbsp. per pound. • Use as a toss. Use approximately 1 tbsp. per pound of cooked, oiled or buttered noodles. • Use as a shake-on topping or seasoning for pizzas. McCormick® Big ’n Bold Key West Style — Lemon, Basil & Thyme Item # 32072 Pack/Size 6/20 oz. Cube 0.38 Gross Weight 9.00 McCormick® Big ’n Bold Santa Fe Style — Chili, Cumin & Garlic Item # 32073 Pack/Size 6/19 oz. Cube 0.38 For information call: 1-800-322-SPICE Gross Weight 8.63 • Make great spices for wrap sauces or sandwich spreads. Mix 1 tbsp. Big ’n Bold with 1 cup mayonnaise. • Use to flavor melted butter for dipping fried, baked or grilled seafood. Mix 2 tbsp. of Big ’n Bold to 1 pound melted butter. • Use to season steamed veggies as a healthy alternative to butter. • Use in dips for crudités trays. Mix 1 cup sour cream with 1 tbsp. Big ’n Bold. • Add to red sauces and salsa to boost the flavor. Use as a topical shake-on for garlic bread. McCormick & Company, Inc., Food Service Division 226 Schilling Circle, Hunt Valley, MD 21031 www.mccormick.com Reorder #466 © McCormick & Company, Inc. 2001 E ... I S E L A H T N D E C T N A E I S R T E E PX CARIBBEAN JERK SEASONING from McCormick CARIBBEAN JERK SEASONING Spicy, sassy, rich and bold--the taste of the islands, captured in Caribbean Jerk Seasoning. Tropical red and black peppers, allspice, cloves and other ingredients deliver the heat, sweetness and "Hey Mon!" flavor that's migrated from the Caribbean to mainstream America. Recreate the time-consuming cuisine in one easy sprinkle, marinade or rub when you Flavor Up! with McCormick. SERVING SUGGESTIONS AND RECIPES • Lightly rub both sides of steaks, hamburgers, chicken, fish, pork, or lamb and grill or pan fry. • To use as a marinade, mix 1 cup oil, 1/4 cup lemon juice, and 1/2 cup Caribbean Jerk Seasoning. Coat meat and refrigerate 2 hours or longer, Grill or pan fry. • Sprinkle generously on vegetables for grilling (zucchini, yellow squash, peppers, tomatoes). • Sprinkle generously on thick tomato slices and broil. BAKED POTATO TOPPING Stir 1 tablespoon Caribbean Jerk Seasoning into 1 pint sour cream. Serve as a topping for baked potatoes or as a dip. EXOTIC BAKED HAM Use 1 teaspoon Caribbean Jerk Seasoning per 2 pounds ham. Rub seasoning into surface of ham before baking. CARIBBEAN VEGETABLE SOUP Add 1/2 teaspoon Caribbean Jerk Seasoning per pint of vegetable soup. Heat and serve. PRODUCT DESCRIPTIONS McCormick® Caribbean Jerk Seasoning Item# Pack/Size Cube Gross Weight 32498 6/18 oz. .38 8.10 lbs. 57182 3/6 lb. .83 19.5 lbs. For information call: 1-800-322-SPICE McCormick & Company, Inc. FOOD SERVICE DIVISION 226 Schilling Circle Hunt Valley, Maryland 21031 http://www.mccormick.com Reorder #418 © McCormick & Company, Inc. 2001 CARIBBEAN RICE Add 1 teaspoon Caribbean Jerk Seasoning per pint of water for cooking rice. STEAMED SHRIMP JAMAICAN-STYLE Add 1/4 cup Caribbean Jerk Seasoning to 20 ounces liquid for steaming shrimp. PORK KEBOBS Sprinkle 1 tablespoon Caribbean Jerk Seasoning per pound of pork cubes. Thread on skewers. GRILLED FRESH TUNA Arrange 3 pounds fresh tuna steaks in single layer in stainless steel pan. Mix 1/4 cup lemon juice, 1/2 cup olive oil and 1/4 cup Caribbean Jerk Seasoning. Pour over tuna. Turn to coat well. Cover and marinate 1 hour or longer. Broil or grill. CARIBBEAN CHICKEN SALAD Lightly coat eight 4-ounce boneless, skinless chicken breasts with Caribbean Jerk Seasoning. Grill. Cut in thin strips. Combine with 1 cup pineapple chunks, 1/2 cup chopped scallions and 1/2 cup cashews. Mix 1/2 cup olive oil and 1/4 cup malt vinegar. Blend well. Pour over chicken mixture. Toss. Serve warm or cold as a sandwich filling in croissants, pita bread or sandwich rolls. Also serve over fresh greens as a salad entree. YIELD: 5 servings Sea Salts & Sea Salt Blends It ’s that lit tle something extra for your customers that can mean a lot of extra sale s for you. Sell Sheet Front CONCEPT PHASE DESIGN PHASE Client: McCormick Job #: 07MC1028 Sell Sheets File Name: 07MC1028 AsianSeaSalt SS2.ai Date/ Artists: xx.xx.xx LK Last Revision: 12.21.07 bk Printout Date: 12.21.07 410.771.5566 PRODUCTION PHASE Revision: 2 Change Order: 13 release Die: Size: 8.5” x 11” Application: Adobe Illustrator CS2 ART IS: 100% PROOF IS: 100% NOTE: PROOF IS NOT COLOR ACCURATE C M Y K This layout has not been approved by H&D for legal and regulatory standards. H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer Introducing Sea Salts That Are Distinctly Delicious! Chefs worldwide have discovered the subtle, pure flavor of natural sea salts. Harvested naturally from evaporated sea water, McCormick® Sea Salts add a distinctive, sophisticated flavor to your recipes, unmatched by traditional salt seasonings. The attractive tin dibby’s compact design makes storage a snap. You can even keep it next to the stove for easy access to great flavor. The tin’s wide-mouth opening easily accommodates a scoop or measuring device. And its tamper-evident seal ensures integrity and improves product safety. Asian Spiced Shrimp with Apricot Sauce Asian Style Spiced Sea Salt: Natural Sea Salt combined This is a very elegant appetizer or entree of shrimp coated with McCormick® Asian Spiced Sea Salt. It is served on pasta and drizzled with an apricot sauce. with an Asian range of spices that include garlic, ginger, and sesame seed. Serves 4 Serves 24 Ingredients Mediterranean Coarse Grind Sea Salt: All natural salt is hand-harvested in the Mediterranean for a visually appealing and naturally tasting sea salt. 1 tbsp. ½ tsp. 1 tsp. 1/8 tsp. 1 lb. 2 tbsp. 1/3 cup 1 tbsp. 2 tbsp. ¾ tsp. 6 lbs. ¾ cup McCormick® Ground Mustard McCormick® Anise Seed hot water McCormick® Turmeric shrimp (16-20 count), peeled, deveined oil Mediterranean Fine Grind Sea Salt: All natural salt is hand- ¼ cup 1 ½ cups apricot preserves harvested in the Mediterranean adds a delicate and fresh flavor. 1 tbsp. 1/3 cup lime juice, fresh 1 tbsp. 1/3 cup soy sauce, lite ¼ tsp. 1 ½ tsp. McCormick® Asian Style Spiced Sea Salt 4 cups 24 cups spaghetti pasta, cooked Mediterranean Spiced Sea Salt: Natural Sea Salt blended with a Mediterranean range of spices that include garlic, basil, and oregano. Features: - Naturally white in color Higher mineral content Higher purity compared to other sea salts User friendly tin dibby container Benefits - Variety of menu applications Ingredient for many recipes Delicate and fresh flavor profile Adds texture to many types of food Blends well and dissolves more quickly than table salt Wide mouth tin dibby allows easy access for user Heat a small skillet on medium heat. Add mustard and anise seeds; cook and stir about 2 minutes or until fragrant. Immediately pour out of hot pan to avoid over-toasting. Finely crush seeds using a small food processor, a clean coffee grinder, or a mortar and pestle. Pour into small bowl. Stir in hot water and turmeric. Let stand 5 minutes. Coat shrimp evenly with seed mixture. Heat oil in large skillet on medium heat. Add shrimp; cook 3 to 5 minutes or just until shrimp turn pink, turning once. Divide cooked pasta among 8 serving plates. Top with shrimp. Drizzle with Apricot Sauce. Sprinkle with additional spiced sea salt, if desired. Apricot Sauce Trend Update: Mix apricot preserves, lime juice, soy sauce and spiced sea salt in small bowl with wire whisk until well blended. The increased use of sea salt is partly due to the growth in ethnic cuisines and restaurants in the United States. Many foodservice operators and consumers are substituting sea salt for regular table salt. Description McCormick® Asian Style Spiced Sea Salt McCormick® Mediterranean Spiced Sea Salt McCormick® Mediterranean Sea Salt, Coarse Grind McCormick® Mediterranean Sea Salt, Fine Grind Chef’s Tip Use McCormick® Asian Style Spiced Sea Salt as a plate garnish for extra visual and textural appeal. McCormick Item Code Pack/Size Gross Weight 900051560 900051558 900051561 900051559 6/11 oz. tin dibby 6/10 oz. tin dibby 6/16 oz. tin dibby 6/17 oz. tin dibby 5.98 lbs. 5.70 lbs. 8.04 lbs. 8.35 lbs. For distinctive recipes and ideas, visit our website at www.mccormickfoodservice.com 1-800-322-SPICE © 2008 McCormick & Company, Incorporated Reorder #673 Sell Sheet Back CONCEPT PHASE DESIGN PHASE Client: McCormick Job #: 07MC1028 Sell Sheets File Name: 07MC1028 AsianSeaSalt SS2.ai Date/ Artists: xx.xx.xx LK Last Revision: 12.21.07 bk Printout Date: 12.21.07 410.771.5566 PRODUCTION PHASE Revision: 3 Change Order: 13 release Die: Size: 8.5” x 11” Application: Adobe Illustrator CS2 ART IS: 100% PROOF IS: 100% NOTE: PROOF IS NOT COLOR ACCURATE C M Y K This layout has not been approved by H&D for legal and regulatory standards. H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer The American Heritage Dictionary defines passion as “boundless enthusiasm.” At Lawry’s®, that works for us. Our enthusiasm for food and flavor has been breaking the boundaries and setting new trends for over 70 years. Seasoning Center Seasoned Salt Product Code 2150080623 2150080620 2150080625 2150080610 Description Seasoned Salt Seasoned Salt Seasoned Salt Seasoned Salt Package/Size 2/5 lb. 4/5 lb. 50 lb. 180 lb. Seasoning Mixes Product Code 2150080110 2150080615 2150080105 2150080740 2150080091 2150080785 2150080526 2150080545 2150080570 4100001510 1 Description Package/Size Taco Seasoning Mix 6/9 oz. Taco Seasoning Mix 6/22 oz. Taco Seasoning Mix 25 lb. Stretch Taco Seasoning Mix 2/4.5 lb. Fajitas Seasoning Mix 6/8.9 oz. Mexican Rice Seasoning Mix 6/11 oz. Chili Seasoning Mix 6/5.7 oz. Spaghetti Sauce Mix 6/12 oz. Sloppy Joe Seasoning Mix 6/15 oz. Spatini Spaghetti Sauce 12/15 oz. Seasoning Mix Our track record as an industry innovator began in 1938, when Lawrence L. Frank introduced Lawry’s ® Original Seasoned Salt as a dry marinade for his famous prime rib. Frank began selling his unique seasoned salt behind the counter at his restaurant. Soon, the product hit grocery store shelves. And the rest, as they say, is culinary history. Lawry’s ® decades of restaurant experience, combined with years of market success, make us uniquely qualified to be your flavor expert. Our product family, one of the industry’s most comprehensive selections of seasonings and seasoning delivery systems, continues to evolve in response to our customers’ needs. Of course, foodservice success today can’t rely on flavor alone. That’s why Lawry’s ® is committed to making certain you stay on top of menu trends by keeping up with consumer preferences and providing you with seasoning solutions. These solutions provide exceptional quality, great value and outstanding convenience. In addition, we back it all up with a solid customer support program that will increase traffic and build profits. In summary, Lawry’s ® passion—and vision—is to be recognized as the undisputed industry authority in seasonings and to continue to set the standards for quality and flavor in the foodservice industry. How can we help you? Seasoned Rubs Product Code Description 2150080370 2150080371 2150080372 Seasoned Beef Rub Seasoned Pork Rub Seasoned Seafood & Poultry Rub Package/Size 6/28 oz. 6/27 oz. 6/23 oz. Spice Blends Product Code 2150097592 2150080607 2150080606 2150080030 2150080350 2150080621 2150080622 2150080806 Description Package/Size Salt-Free 17 500/.5 g Salt-Free 17 6/10 oz. Salt-Free 17 6/20 oz. Garlic Salt 6/28 oz. Lemon Pepper 6/20.5 oz. Original French Fry Seasoning 6/16 oz. Ranch Flavor French Fry Seasoning 6/15 oz. Seasoned Pepper 6/10.3 oz. 2 Los Angeles restaurateur Lawrence L. Frank asked one of his restaurant guests what she thought about the unique seasoned salt he’d developed for his Lawry’s® The Prime Rib Restaurant. Her response? “I’ve never tasted anything like it.You should sell it.” Lawry’s® Original Seasoned Salt permanently changed the way America seasons its food. Lawry’s® Seasoned Salt is the #1 selling seasoned salt brand in the U.S.* Seasoned Salt “...savor the unmistakable blending of herbs, spices and salt...” Features Benefits u Consistent, Premium Quality Perfectly blended combination of paprika, celery, turmeric, garlic, salt and other spices ensures consistent savory flavor with half the sodium of regular table salt. No caking, clumping or stratifying. u Rich Red Appearance Greatly enhances plate presentation. Menu applications include everything from steaks and burgers, soups and salads, to potatoes, eggs and poultry. u Versatile u Easy to Use u Economical Just shake on to add flavor. Less than a penny per shake takes good to great! Extends life of steam table foods by revitalizing the flavor—less waste! u Efficient Packaging Pour spout/shaker allows easy application. Snap-tight lid assures maximum freshness. u Healthy Half the sodium per shake of regular salt and no added MSG. u Profit Power Cost effective method for improving the perceived value of your menu. u Flavor Excitement Unparalleled delicious flavor boost that really makes the difference. America’s number one savory seasoning combines herbs, spices and salt to enhance the flavors of any dish. 3 180 lb tub not photographed. See page 1 for additional packages/sizes. *Source: AC Nielsen, ending December 2006 Everyone says variety is the spice of life. At Lawry’s ®, we like to say our Spice Blends provide enough variety to make virtually any recipe come excitingly alive. Lawry’s ® Spice Blends offer the features you want with the flavors your patrons will love. We start with premium, high-quality spices and herbs to assure unsurpassed flavor. We blend in consistent quality to guarantee our spice blends won’t ever cake, clump or fall apart. We add a generous mix of versatility — so you get lively flavor for all kinds of dishes.And we pack every container with a dash of time and labor savings. Put it all together and you’ve got the flavor, the quality and the convenience you can count on time after time. Shake after shake. Spice Blends “...suddenly, everyday dishes jump off the plate...” Features Benefits u Consistent, Premium Quality Superior quality blends of herbs and spices ensure consistently delicious flavor with every shake. No caking, clumping or stratifying. u Attractive Appearance & Aroma Greatly enhances plate presentation and food appeal. u Versatile Eight excellent products let you season everything from fried chicken to grilled fish, pizza to potatoes, salads to vegetables. u Easy to Use u Profit Power Just shake on to make any recipe come alive. Cost effective method for improving the perceived value of your menu. u Efficient Packaging Pour spout/shaker allows easy application. Snap-tight lid assures maximum freshness. u Healthy Enhance flavor without adding fat. Less than a penny per shake takes good to great! Extends life of steam table foods by revitalizing the flavor — less waste! u Economical u Flavor Excitement Your recipes will come alive with unique savory flavors that put some real zest in your menu. Lawry’s® Salt-Free 17 Seasoning is a tempting marriage of herbs and spices— the perfect choice for health-conscious customers. Lawry’s® Lemon Pepper is an all-natural combination of black pepper, real lemon peel and other carefully balanced spices. Lawry’s® Garlic Salt is a premium blend of coarse ground garlic, salt and parsley that looks and tastes fresh. Lawry’s® Seasoned Pepper is a robust blend of black pepper, red bell peppers and select spices which combine for a full-bodied flavor with a touch of sweetness and wonderful plate appeal. Lawry’s® Original French Fry Seasoning features a distinctive cheddar cheese flavor. Lawry’s® Ranch Flavor French Fry Seasoning puts a delicious twist on seasoning fries with great ranch flavor. See page 2 for packages/sizes. For recipes, visit our website: www.mccormickfoodservice.com 4 When it comes to bringing you on-trend flavor and applications, Lawry’s® always goes the distance. For instance, take our Seasoned Rubs. We sourced the finest spices from around the world and created a family of classic rubs, each with an irresistible combination of flavors. While rubs are emerging as a flavor concept in foodservice, Lawry’s® has been perfecting the technique for decades. Simply sprinkle or rub Lawry’s® Seasoned Rubs onto food before cooking and add marvelous flavor and unforgettable texture to any dish, along with striking eye appeal, low sodium and high spice content.You can give just about any meat, seafood or vegetable a nice rubdown before cooking. Be assured of some memorable additions to your menu — and endless compliments from your customers. Seasoned Rubs “...fabulous flavor, pleasantly crunchy texture, irresistible visual appeal...” Features Benefits uPremium Ingredients High spice intensity, low sodium blend creates distinctive fresh flavor combinations. A radical departure from hum-drum seasoning alternatives. uStand-out Texture Maximum plate presentation and flavor appeal. Set your menu apart by adding to dishes ranging from ahi tuna steaks to baked potatoes, pork tenderloin to corn on the cob. Or use as an ingredient in your favorite recipe. uVersatile uEasy to Use Just shake on, rub in or sprinkle on, before or after cooking, to boost flavor. uProfit Power Instantly improves the perceived value of your menu offerings and commands higher price positioning. uEfficient Packaging Pour spout/shaker allows easy application. Snap-tight lid assures maximum freshness. uHealthy Lots of flavor without lots of fat or salt. Specially blended flavor combinations that create a delicious impact on your menu. uFlavor Excitement Lawry’s® Seasoned Beef Rub is a robust blend of roasted garlic, cracked black pepper, mustard and caraway seeds. Lawry’s® Seasoned Pork Rub is a nicely-balanced presentation of red bell pepper, garlic, orange peel and parsley. Lawry’s® Seasoned Seafood and Poultry Rub is an inviting mixture of lemon zest, rosemary, black pepper and garlic. 5 See page 2 for packages/sizes. For recipes, visit our website: www.mccormickfoodservice.com Why are Lawry’s® Seasoning Mixes standard ingredients in some of the most-asked-for dishes in foodservice? That depends upon whom you ask. If you ask your customers, they’ll say seasoning blends like Lawry’s® Original Taco Seasoning Mix and Lawry’s® Sloppy Joe Seasoning Mix make tacos and Sloppy Joes taste the way they’re meant to taste. If you ask our customers, on the other hand, you’re likely to hear words and phrases like “ease of use” and “totally convenient.” Seasoning Mixes “...from traditional to trend-setting, a variety of tantalizing and authentic flavors...” Features Benefits The fact is, Lawry’s® Seasoning Mixes are specially prepared with the world’s finest spices - for the most authentic, tantalizing flavors that can’t be beat. Our seasoning mixes range from perennial favorites like Lawry’s® Chili Seasoning Mix to on-trend offerings such as our Fajitas Seasoning Mix. u Consistent Top quality seasoning blends ensure authentic, delicious flavor every time. u Convenience Pre-mixed, pre-measured recipes. Reduces labor costs and improves efficiency. u Easy to Use Stir in and cook for classic, on-trend flavor appeal. So get with the seasoning mixes whose authentic, mouth-watering flavors can’t be duplicated. Lawry’s® Seasoning Blends. From the flavor experts. u Economical Packed with flavor at value price. No need to inventory ingredients for scratch recipes. u Quality Ingredients No artificial flavors. Low sodium and sugar. u Efficient Packaging Easy to store, quick use pouch packs. Deliciously seasoned blends instantly satisfy, adding authentic flavor twists to your menu. u Flavor Excitement Lawry’s® Original Taco Seasoning Mix features a medium-spicy character with outstanding flavor. Lawry’s® Mexican Rice Seasoning Mix is a Southwestern classic that lets you effortlessly serve rice with the inviting tastes of bell pepper, onion and garlic. Lawry’s® Spaghetti Sauce Mix is loaded with taste and convenience. Prepares in minutes yet holds up to eight hours and refrigerates or freezes without losing flavor, texture or appearance. Lawry’s® Stretch Taco Seasoning Mix helps your taco dollar go further — without skimping on quality. It meets national school lunch program nutritional guidelines. See page 1 for packages/sizes. For recipes, visit our website: www.mccormickfoodservice.com Lawry’s® Fajitas Seasoning Mix is a quality blend of select peppers, herbs and spices that’s really helped open up this sizzling food segment. Lawry’s® Chili Seasoning Mix is made with only the finest Mexican seasonings. Mild enough for school cafeterias, yet flavorful enough to please chili fanatics. Lawry’s® Sloppy Joe Seasoning Mix is a long-time American favorite featuring classic great taste. Lawry’s® Spatini Spaghetti Sauce Seasoning Mix features a blend of all natural herbs and spices. The perfect seasoning for fresh Italian sauce. 6 Easy Flavor Application “...unlimited opportunities for the foodservice professional— endless dining enjoyment for the patron...” Shake it on. Pour it out. Rub it on. Blend it in. From traditional to trendy, simple fare to culinary wizardry, Lawry’s® versatile product family opens up unlimited menu opportunities. Start with the suggestions on these pages. Then get creative… Seasoned Salt Seasoned Pepper Lemon Pepper Salt-Free 17 Breakfast Eggs & Omelets Hash Browns Cottage Cheese Season Egg Substitute Appetizers & Dipping Sauces Mixed Nuts Season Battered Zucchini Shrimp Cocktail with Lemon Pepper Cream Veggie Chips with Salsa Breads & Pizza Season Croutons Bruschetta Mediterranean Flat Breads Focaccia Sides Mashed Potatoes Spicy Cole Slaw Lemon Pepper Rice Scalloped Potatoes Vegetables or Vegetarian Entrees Creamed Spinach Oven Roasted Vegetable Pasta With Butter on Asparagus Veggies with Cheese & Salt-Free 17 Poultry Picnic Fried Chicken Pepper Thyme Grilled Chicken Rotisserie Chicken Orange Chicken Jalapeno Beef, Lamb or Pork Prime Rib Asian Pepper Steak Mediterranean Lamb Chops Herbed Cheese & Bacon Quiche Fish or Shellfish Seared Scallops Pepper Crusted Salmon Lemon Pepper Shrimp Fish Baked in Parchment Burgers or Sandwiches Season the Classic Burger Pepper Crusted Burgers Grilled Lemon Pepper Chicken Sandwich Season Veggie Burgers Seasoned Rub for Pork Seasoned Rub for Seafood & Poultry Seasoned Rub for Beef Breakfast Sprinkle on Hash Browns Season a Chicken & Chile Omelet Add Spice to Steak & Eggs Appetizers & Dipping Sauces Sprinkle on Deep-fried Wonton Chips Rub Shrimp & grill; serve on Garlic Toast Season Beef Wrapped Green Onions Season Salad Croutons Sprinkle on the edge of a Pizza Crust Toss with Roasted Red Potatoes Season a Hearty Potato Salad Vegetables or Vegetarian Entrees Mix with Olive Oil & brush on Pizza Crust Sprinkle on Dressed Baked Potatoes Mix with Garlic & Olive Oil & brush on Grilled Vegetables Flavor Grilled Portabella Mushrooms Poultry Rub a Turkey and Roast Great on Rotisserie Chicken Season a Grilled Eggplant & Roasted Pepper Wrap Mix with Cinnamon & rub on Turkey Legs Beef, Lamb or Pork Mix with Brown Sugar & crust a Pork Roast Mix with Whipped Butter & melt on Grilled Fish Season Lamb Chops with Rub & Mint Toss Shrimp with Rub, Lemon Juice, Garlic & Butter Mix with Chile Powder & rub on Steak for a Southwestern Style Entreé Combine with Orange Zest, Garlic & Mayo for Sandwich Spread Rub a Fish Fillet & grill for a Seafood Sandwich Create a Garlic Pepper Burger Breads & Pizza Sides Fish or Shellfish Burgers or Sandwiches Oil a Salmon Fillet, pat Rub on & grill 1-800-322-SPICE www.mccormickfoodservice.com © 2008 McCormick & Co., Inc. Reorder #LAW001 Imperial / McCormick Ideal Rack System Keeps Spices Close at Hand ® ® PANTRY Sell Sheet Front CONCEPT PHASE DESIGN PHASE Client: MCCormick Job #: 06MC1020 Sysco Sell Sheet File Name: 06MC1020 Sell Sheet dbl.ai Date/ Artists: 12.13.06 PSF Last Revision: 12.20.06 eh/bk Printout Date: 12.20.06 This layout has not been approved by H&D for legal and regulatory standards. PRODUCTION PHASE Revision#: Change Order#: Die: Size: 8.5 x 11 Application: Adobe Illustrator CS ART IS: 100% PROOF IS: 100% C M Y K NOTE: PROOF IS NOT COLOR ACCURATE H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer IDEAL SPICE PANTRY RACK SYSCO SUPC 6096622 5228341 5285275 5228424 5517024 9806498 5228713 9765611 9806449 6639165 5228887 9806480 6923874 6639553 5229067 5229125 5264312 5229208 5229257 5229273 9806415 5661442 6639827 6638878 5229398 9806423 5229455 5229729 5913504 McC ITEM CODE 974685 974227 974416 974235 974417 900010604 974266 900010194 900010605 974150 974283 900010606 974698 974019 974301 974307 974412 974315 974321 974323 900010607 974502 974018 974140 974335 900010608 974341 974368 974210 PRODUCT DESCRIPTION IMPERIAL/McCORMICK RACK IMPERIAL/McCORMICK BASIL LEAVES IMPERIAL/McCORMICK BAY LEAVES IMPERIAL/McCORMICK CAJUN SEASONING IMPERIAL/McCORMICK CARIBBEAN JERK SEASONING IMPERIAL/McCORMICK CHILI POWDER, DARK IMPERIAL/McCORMICK CUMIN, GROUND IMPERIAL/McCORMICK GARLIC PEPPER, CALIFORNIA STYLE IMPERIAL/McCORMICK GARLIC POWDER IMPERIAL/McCORMICK GARLIC, GRANULATED IMPERIAL/McCORMICK GINGER, GROUND IMPERIAL/McCORMICK LEMON & PEPPER SEASONING SALT IMPERIAL/McCORMICK MONTREAL CHICKEN® SEASONING IMPERIAL/McCORMICK MONTREAL STEAK® SEASONING IMPERIAL/McCORMICK NUTMEG, GROUND IMPERIAL/McCORMICK ONION POWDER IMPERIAL/McCORMICK OREGANO LEAVES IMPERIAL/McCORMICK PAPRIKA, EXTRA FANCY IMPERIAL/McCORMICK PARSLEY FLAKES IMPERIAL/McCORMICK PEPPER, BLACK COARSE GRIND IMPERIAL/McCORMICK PEPPER, BLACK PURE GROUND IMPERIAL/McCORMICK PEPPER, BLACK SHAKER GRIND IMPERIAL/McCORMICK PEPPER, BLACK TABLE GRIND IMPERIAL/McCORMICK PEPPER, BLACK WHOLE IMPERIAL/McCORMICK PEPPER, CAYENNE GROUND IMPERIAL/McCORMICK PEPPER, RED CRUSHED IMPERIAL/McCORMICK PEPPER, WHITE GROUND IMPERIAL/McCORMICK SESAME SEED IMPERIAL/McCORMICK THYME LEAVES PACK/ SIZE 15/cs. 6/5 oz. 6/2 oz. 6/18 oz. 6/18 oz. 6/20 oz. 6/14 oz. 6/22 oz. 6/21 oz. 6/26 oz. 6/1 # 6/28 oz. 6/23 oz. 6/29 oz. 6/1 # 6/20 oz. 6/5 oz. 6/1 # 6/2 oz. 6/1 # 6/18 oz. 6/1 # 6/18 oz. 6/19.5 oz. 6/14 oz. 6/13 oz. 6/18 oz. 6/18 oz. 6/6 oz. IDEAL SPICE PANTRY COUNTER PRODUCTS 5914908 6920326 5230040 5340229 974109 900018590 974400 982050 IMPERIAL/McCORMICK PEPPER, BLACK SHAKER GRIND HANDY FILL® IMPERIAL/McCORMICK SEASONED SALT, TRADITIONAL IMPERIAL/McCORMICK VANILLA, PURE OLD BAY® SEASONING 3/2 # 2/4.5 # 6/Pts. 6/24 oz. PANTRY Ideal indeed! A simplified collection of core spices, plus a wall-mounted system that keeps them within reach. SYSCO keeps you supplied with flavorful Imperial®/McCormick® products, so your chefs are always ready to add a dash of distinction. McCormick & Company, Inc., Food Service Division 226 Schilling Circle, Hunt Valley, Maryland 21031 For more information, recipes and ideas, visit www.sysco.com and www.mccormickfoodservice.com or call 1-800-322-SPICE © 2007 McCormick Food Service Division Reorder #SYS088 Sell Sheet Back CONCEPT PHASE DESIGN PHASE Client: MCCormick Job #: 06MC1020 Sysco Sell Sheet File Name: 06MC1020 Sell Sheet dbl.ai Date/ Artists: 12.13.06 PSF Last Revision: 12.20.06 eh/bk Printout Date: 12.20.06 This layout has not been approved by H&D for legal and regulatory standards. PRODUCTION PHASE Revision#: Change Order#: Die: Size: 8.5 x 11 Application: Adobe Illustrator CS ART IS: 100% PROOF IS: 100% C M Y K NOTE: PROOF IS NOT COLOR ACCURATE H&D INTERNAL APPROVAL SIGNATURES NEEDED IN ALL PHASES CLIENT CONCEPT & DESIGN PHASE/FROZEN SIGNATURES NEEDED IN DESIGN PHASE ONLY Account Service Brand Team Leader CBD Design Artist Legal Creative Dir. Regulatory Production Mgr. Other Proofer SYSCO® IMPERIAL/MCCORMICK ® Sodium, MSG and Kosher status listing As the flavor expert, McCormick & Company has created this reference guide to assist you in providing more flavor to customers with dietary restrictions. The majority of our herbs, spices, and seasonings have no added sodium and can be used in most therapeutic diets. This guide contains pertinent product information you can use to deliver great flavor while reducing or eliminating salt content from a diet. The chart also shows no MSG has been added to the majority of our products, although monosodium glutamate or MSG occurs naturally in many foods. This product information will help the small percentage of your customers who experience a reaction to MSG. Additionally, many people are concerned about what they eat because of religious or medical dietary restrictions. Nearly all of the herbs, spices and seasonings listed here are Kosher and certified by the Orthodox Union Kashruth Division to have the U symbol on the label. This is an assurance the products have been manufactured not only under the strictest sanitary conditions, but also under the conditions required by the Orthodox Union. Your customers can have it all Now you can satisfy all your customers’ dietary needs while still serving great flavor in every dish. Use this helpful reference guide to plan imaginative menus with no restrictions on flavor! ® For more information call: 1-800-322-SPICE McCormick & Company, Inc. • FOOD SERVICE DIVISION 226 Schilling Circle • Hunt Valley, MD 21031 www.sysco.com or www.mccormick.com © 2001 McCormick & Co., Inc. Reorder # SYS031 Dietary Reference Guide Kosher Description Sodium/Serving 0 No MSG Added ✓ U Caribbean Jerk 0 ✓ U Paprika, Extra Fancy 0 ✓ U U Paprika, Fancy Spanish 0 ✓ ✓ U Paprika, Hungarian Style 0 0 ✓ U Parsley Flakes 0 ✓ U Pepper, Black Coarse Grind Cumin Seed 0 ✓ U U Curry Powder 0 ✓ ✓ U Curry Powder, Madras 0 0 ✓ U Dill Seed 0 ✓ U Dill Weed Fajita Marinade & Seasoning 440 mg-1/2 tsp All Purpose (Seed Free) 0 ✓ U Fajita Seasoning & Marinade Mix, Savory 350 mg-1/2 tsp Garlic & Herb (Seed Free) 0 ✓ U Fennel, Ground 0 It’s a Dilly® (Seed Free) 0 ✓ U Fennel Seed Lemon & Pepper (Seed Free) 0 ✓ U Garlic, Gilroy Farms Minced Garlic in Oil Spicy (Seed Free) 0 ✓ U ✓ ✗ Savory 3092 mg-100 g ✓ ✗ U Southwestern 2223 mg-100 g ✓ ✗ ✓ U VANILLA 0 ✓ U Pure Vanilla (1 Fold) Exempt-No Data ✓ U 0 ✓ U Imitation Vanilla Exempt-No Data ✓ U Pepper, Black Cracked 0 ✓ U Baking Magic Imitation Vanilla (2 Fold) Exempt-No Data ✓ U U Pepper, Black Pure Grind 0 ✓ U Silver Medal Imitation Vanilla Exempt-No Data ✓ U ✓ U Pepper, Black Shaker Grind 0 ✓ U Premium Imitation Vanilla Exempt-No Data ✓ U 0 ✓ U Pepper, Black Table Grind 0 ✓ U Clear Imitation Vanilla Exempt-No Data ✓ U 0 ✓ U Pepper, Black Whole 0 ✓ U OTHER EXTRACTS ✗ U Pepper, Cayenne Ground 0 ✓ U Almond, Imitation Exempt-No Data ✓ U ✓ ✗ Pepper, Red Crushed 0 ✓ U Banana, Imitation Exempt-No Data ✓ U ✓ U Pepper, Red Ground 0 ✓ U Brandy, Imitation Exempt-No Data ✓ U 0 ✓ U Pepper, Red Ground Hot 0 ✓ U Butter Flavor, Imitation Exempt-No Data ✓ ✗ 0 ✓ U Pepper, Red Seasoning, Mild 0 ✓ U Coconut, Imitation Exempt-No Data ✓ U Garlic, Granulated 0 ✓ U Pepper, White Ground 0 ✓ U Lemon, Pure Exempt-No Data ✓ U Garlic Juice 0 ✓ ✗ Pepper, White Whole 0 ✓ U Lemon, Imitation Exempt-No Data ✓ U 0 ✓ U Pepper Supreme™ 120 mg-1/4 tsp ✓ U Maple, Imitation Exempt-No Data ✓ U Orange, Pure Exempt-No Data ✓ U Oregano Leaves, Mexican U Paprika, Ground Cloves, Whole 0 ✓ U U Coriander, Ground 0 ✓ ✓ U Coriander Seed 0 0 ✓ U Cream of Tartar 0 ✓ U Cumin, Ground 0 ✓ U Lemon & Pepper (Seed Free) 0 ✓ Mexican Blend (Seed Free) 0 Onion and Herb Spicy Seasoning 0 ✓ U Cloves, Ground All Purpose Recipe Blend 0 ✓ U Asian Blend (Seed Free) 0 ✓ Garden Vegetable Seasoning 0 Garlic & Herb (Seed Free) Home Fry Seasoning Italian Blend PORTION CONTROL PACKETS Extracts/Food Colors U ✓ Cinnamon Sugar All Natural Garden Seasoning Sodium/Serving Glazes 3055 mg-100 g 0 0 Kosher Kosher ✗ ✓ ✗ Garlic, Minced Allspice, Ground 0 ✓ U Garlic Bread Seasoning, CA Style Roasted 60 mg-1/4 tsp ✓ ✗ Peppercorn Melange™ 0 ✓ U Allspice, Whole 0 ✓ U Garlic Bread Sprinkle 30 mg-1/4 tsp ✓ ✗ Peppercorns, Pink 0 ✓ U Peppermint, Pure Exempt-No Data ✓ U Anise Seed 0 ✓ U Garlic Pepper, California Style 105 mg-1/4 tsp ✓ U Pickling Spice 0 ✓ U Pineapple, Imitation Exempt-No Data ✓ U Anti Oxidant (Sulfite free) 0 ✓ U Garlic Powder, California Style 0 ✓ U Pickling Spice, Extra Fancy 0 ✓ U Rum, Imitation Exempt-No Data ✓ ✗ Apple Pie Spice 0 ✓ U Garlic Powder 0 ✓ U Pickling Spice, Special 0 ✓ U Strawberry, Imitation Exempt-No Data ✓ ✗ 5 mg-1 tbsp ✓ ✗ Garlic Salt 490 mg-1/4 tsp ✓ U Poppy Seed 0 ✓ U FOOD COLORS Gelatin 0 ✓ ✗ Poultry Seasoning 0 ✓ U Blue Exempt-No Data ✓ U Ginger, Ground 0 ✓ U Pumpkin Pie Spice 0 ✓ U Caramel Exempt-No Data ✓ U Greek Seasoning 160 mg-1/4 tsp ✓ U Rosemary 0 ✓ U Green Exempt-No Data ✓ U 0 ✓ U Rosemary, Ground 0 ✓ U Red Exempt-No Data ✓ U Herb Seasoning Classic 160 mg-1/4 tsp ✓ U 130 mg-1/4 tsp ✓ U Egg Shade (Yellow) Exempt-No Data ✓ U Herbed Salt 250 mg-1/4 tsp ✓ U Saffron, Ground 0 ✓ U Envelope <1 mg-cup ✓ ✗ 0 ✓ U Saffron, Whole 0 ✓ U 1 oz. for Iced Tea <1 mg-cup ✓ ✗ 160 mg-1/4 tsp ✓ U Sage, Ground 0 ✓ U PURE PAK Italian Seasoning 0 ✓ U Sage, Rubbed 0 ✓ U Au Jus Gravy 500 mg-1 tsp ✗ ✗ Juniper Berries 0 ✓ U Sage, Whole 0 ✓ U Brown Gravy 450 mg-2 tsp ✗ ✗ 190 mg-1/4 tsp ✓ ✗ Salad Supreme® 60 mg-1/4 tsp ✓ ✗ Chicken Gravy 440 mg-1 tsp ✗ ✗ 0 ✓ U Salad Toppins 90 mg-11/3 tbsp ✓ U Chili Seasoning 290 mg-2 tsp ✓ ✗ 130 mg-1/4 tsp ✓ U Salt & Pepper Twin Pack Salt=370 mg-1/4 tsp ✓ U Sloppy Joe Seasoning 430 mg-1 tsp ✓ ✗ Mace, Fancy Ground 0 ✓ U Sausage Seasoning 540 mg-1/2 tsp ✓ U Spaghetti Sauce 620 mg-1 tsp ✓ ✗ 0 ✓ U Savory Leaves 0 ✓ U Taco Seasoning 390 mg-2 tsp ✗ ✗ Taco Seasoning (No MSG) 330 mg-2 tsp ✓ ✗ Gravy Mix for Turkey 390 mg-2 tsp ✗ ✗ Au Jus Gravy 380 mg-3/4 tsp ✗ ✗ Brown Gravy 440 mg-1 tbsp ✗ ✗ ✓ U 35 mg-1/4 tsp ✗ U Barbecue Spice 20 mg-1/4 tsp ✓ U Basil, Ground 0 ✓ U Basil Leaves 0 ✓ U Bay Leaves, Ground 0 ✓ U Bay Leaves, Whole 0 ✓ U 60 mg-1/4 tsp ✓ U Bell Pepper, Red Dices, Dehydrated 0 ✓ U Bell Pepper, Green Dices, Dehydrated 0 ✓ U Big 'n Bold Spice Blends, Key West 100mg-1/4 tsp ✓ ✗ Big 'n Bold Spice Blends, Monterey 80 mg-1/4 tsp ✓ ✗ Big 'n Bold Spice Blends, Santa Fe 70 mg-1/4 tsp ✓ ✗ Butter Flavored Salt 310 mg-1/4 tsp ✓ 55mg-1/4 tsp ✓ U Marjoram, Ground Caraway Seed 0 ✓ U Marjoram Leaves 0 ✓ U Seafood Seasoning 115 mg-1/4 tsp ✓ U Cardamom 0 ✓ U Meat Tenderizer 400 mg-1/4 tsp ✓ U Season-All® Seasoned Salt 340 mg-1/4 tsp ✓ U Caribbean Jerk Seasoning 110 mg-1/4 tsp ✓ U Meat Tenderizer (Seasoned) 300 mg-1/4 tsp ✗ U Seasoned Pepper Celery Salt 290 mg-1/4 tsp ✓ U Meatloaf Seasoning 460 mg-1 tbsp ✓ ✗ Seasoned Salt, Traditional Celery Seed, Ground 0 ✓ U Mesquite Barbecue Seasoning 55 mg-1/4 tsp ✓ ✗ Celery Seed 0 ✓ U Mesquite Grill Seasoning 280 mg-1/4 tsp ✓ Bayou Cajun Cajun Seasoning Celery Stalks, Slices, Dehydrated Char Broil Grill Seasoning Chervil U D Herbs, Spices, and Seasonings 210 mg-11/3 tbsp Barbecue Seasoning, Pit Bacon Bits, Imitation Gumbo Filé Herbes de Provence Hickory Smoked Seasoning Lemon 'N Herb Seasoning Lemon Peel Lemon & Pepper Seasoning Rotisserie Chicken Seasoning 0 ✓ U 370 mg-1/4 tsp ✓ U Sesame Seeds 0 ✓ U U Sesame Seeds, Black 0 ✓ U Sauce & Gravy Mixes Arrowroot Tea 0 Herbs, Spices, and Seasonings All Purpose Table Shake (Seed Free) BAGS PET 0 ✓ U Mint Leaves 0 ✓ U Shallots, Freeze-Dried 0 ✓ ✗ Au Jus Mix 230 mg-3/4 tsp ✓ ✗ 115 mg-1/4 tsp ✓ U Montreal Chicken® Seasoning 60 mg-1/4 tsp ✓ U Southwest Seasoning 30 mg-1/4 tsp ✓ U Brown Gravy Mix 340 mg-2 tsp ✗ ✗ 0 ✓ U Montreal Steak® Seasoning 170 mg-1/4 tsp ✓ U Steak Seasoning 230 mg-1/4 tsp ✗ U Chicken Gravy Mix 310 mg-2 tsp ✗ ✗ 125 mg- /4 tsp ✗ U Taco Seasoning 430 mg-2 tsp ✓ ✗ Chili Seasoning Mix 240 mg-1 tbsp ✓ ✗ ✗ 1 ✗ U MSG - Flavor Enhancer Chile Pepper, Ancho Ground 0 ✓ U Mushrooms, Freeze-Dried 0 ✓ ✗ Tarragon Leaves 0 ✓ U Spaghetti Sauce Mix 450 mg-1 tbsp ✓ Chile Pepper, Chipotle Ground 0 ✓ U Mustard, Ground 0 ✓ U Thai Seasoning 110 mg-1/4 tsp ✓ U Beef Flavor Base 1670 mg-2 tsp ✓ ✗ Chile Pepper, Guajillo Ground 0 ✓ U Mustard Seed 0 ✓ U Thyme 0 ✓ U Chicken Flavor Base 1270 mg-2 tsp ✗ ✗ Ham Style Base ✓ U Nutmeg, Ground 0 ✓ U Thyme, Ground 0 ✓ U 60 mg-1/4 tsp ✓ U Onion, Chef’s Cut 0 ✓ ✗ Turmeric 0 ✓ U Chili Powder, Dark 15 mg-1/4 tsp ✓ U Onion, Chopped 0 ✓ ✗ Western Seasoning 240 mg-1/4 tsp ✓ ✗ Chili Powder, Light 15 mg-1/4 tsp ✓ U Onion, Granulated 0 ✓ U BREADINGS Chinese Five Spice 0 ✓ U Onion, Minced 0 ✓ U Dijon Breading 250 mg-1 tbsp ✓ ✗ Chives, Freeze-Dried 0 ✓ ✗ Onion Powder 0 ✓ U Parmesan Breading 310 mg-1 tbsp ✓ ✗ Cilantro, Freeze Dried 0 ✓ U Onion Salt 450 mg-1/4 tsp ✓ U Ginger Garlic Szechuan Style 0 ✓ U Cinnamon, Ground 0 ✓ U Orange Peel 0 ✓ U Hickory Smoke 0 ✓ U Cinnamon, Bakers Special 0 ✓ U Oregano, Ground 0 ✓ U Italian Blend 0 ✓ U Cinnamon, Korintji 0 ✓ U Oregano Leaves 0 ✓ U Roasted Garlic 0 ✓ U Cinnamon Sticks 0 ✓ U Oregano Leaves, Greek 0 ✓ U Cake OLD BAY® Mate ® 0 Chili Powder, Choice Chile Pepper, New Mexico, Ground Bases 130 mg- /4 tsp Chicken Seasoning 1 Flavored Oils Salt Free Seasoning Blends 3217.7 mg-100 g Herb Kosher No MSG Added TABLE TOP BOTTLES Sodium/Serving No MSG Added ✓ Description Sodium/Serving BOTTLES Herbs, Spices, and Seasonings Description No MSG Added ✓ Description ✓ 1150 mg-2 tsp ✗ ✗ Assorted Nonpareils 0 ✓ ✗ Cinnamon Imperials 0 ✓ ✗ Assorted Decors 0 ✓ ✗ Chocolate Decors 0 ✓ ✗ 160 mg-1/4 tsp ✓ U 0 ✓ ✗ 380 mg-11/3 tbsp ✓ ✗ OLD BAY® Seasoning Seafood One-Step® Shrimp & Crab Boil Crab Cake Classic® = Yes ✗ = No A NEW TASTE FROM A FAMILIAR PLACE... MONTREAL CHICKEN SEASONING Inspired by succulent food at outdoor cafes on sunny afternoons, Imperial/McCormick Montreal Chicken Seasoning combines the soft richness of onion and garlic with piquant black pepper and citrus, sweet bell peppers, paprika, and other ingredients. This north-of-the-border seasoning blend is equally at home on poultry, seafood, vegetables, and pasta. Sprinkle it on, make a marinade, or add it to soups and sauces and you’ll awaken the tastes of old favorites. Leave it to McCormick to bring new tastes to the plate. “Flavor Up!” ZESTY CHICKEN SEASONED CHICKEN BITES 1. Cut 11/4 pounds boneless, skinless chicken breasts into 1/2-inch cubes. 2. Sprinkle 2 teaspoons Imperial/McCormick Montreal Chicken Seasoning over chicken and toss to distribute seasoning evenly. 3. Heat 1 teaspoon vegetable oil in non-stick electric skillet at 325˚F. Add chicken and sauté until done, about 5-6 minutes. 4. Spear chicken pieces with toothpicks and serve. 1 /4 cup olive oil 2 tbsp. white wine vinegar 2 tsp. Imperial/McCormick Montreal Chicken Seasoning 1 /2 tsp. Imperial/McCormick Italian Seasoning 1 lb. boneless, skinless chicken breasts Combine first 4 ingredients in large self-closing plastic bag or glass dish. Add chicken; toss to coat. Refrigerate 2 hours. Remove meat from marinade; discard marinade. Preheat grill or hibachi. Lightly grease grill rack. Grill chicken 5-6 minutes per side or until thoroughly cooked. Serve warm or cover and chill. PRODUCT DESCRIPTIONS Montreal Chicken Seasoning Item# Pack/Size Cube Gross Weight 32517 6/23 oz. .38 10.13 For information call: 1-800-322-SPICE McCormick & Company, Inc. FOOD SERVICE DIVISION 226 Schilling Circle Hunt Valley, Maryland 21031 http://www.mccormick.com Reorder #405 © McCormick & Company, Inc. 2001 Zesty Chicken ;;;;;;;;;;; ;; ;; ;; ;; ; ;; ;; ’ S HAT W ;; ;; ;; ;; ;; ;; NEW ABOUT ;; ;; ;; ;; ;; ; ;; STEAK ;; ;; ;; ;; ;; ;; ;; SEASONING ;; ;; ;; ;; ;; ;; COMES ;; ;; ;; ;; ;; ;; ;; FROM OLD ;; ;; ;; ;; ; ;; MONTREAL. ;; ;;;;;;;;;;; ;; ;; ;;;;;;;;;;; ;; ;; ;;;;;;;;;;; MONTREAL STEAK SEASONING from McCormick MONTREAL STEAK SEASONING Bold, brilliant, adventurous, Montreal Steak Seasoning captures the appeal of a hot juicy steak. Cracked black pepper, sweet bell peppers, citrus and other savory ingredients accent the oniony garlic base that complements beef and pork so well. Mix it in a marinade or put it in pasta and vegetables for take-notice taste. "Flavor Up!" with McCormick. SERVING SUGGESTIONS GRILLED VEGETABLES Cut 4 pounds vegetables in pieces large enough to grill. Toss with 1/2 cup olive oil and 1 1/2 teaspoons Montreal Steak Seasoning. Grill vegetables. MONTREAL BARBECUE SAUCE Mix 1 tablespoon Montreal Steak Seasoning with 1 quart ketchup. Brush on chicken, ribs or pork chops while cooking. MARINADE FOR STEAK Mix 1 pint red wine, 2/3 cup olive oil and 1 tablespoon Montreal Steak Seasoning. Marinade 5 to 6 pounds steaks one hour or overnight. Grill or broil. SPICY MUSTARD CHICKEN Arrange 8 pounds chicken parts in single layer in full-size shallow steam table pan. Mix 1 teaspoon Montreal Steak Seasoning with 8 ounces brown mustard. Spread over chicken parts. Bake in 325° F oven 1 hour. PRODUCT DESCRIPTIONS McCormick® Montreal Steak Seasoning Item# Pack/Size Cube Gross Weight 57194 6/26 oz. .38 11.25 lbs. 57195 3/7.0 lb. .83 23.30 lbs. For information call: 1-800-322-SPICE McCormick & Company, Inc. FOOD SERVICE DIVISION 226 Schilling Circle Hunt Valley, Maryland 21031 http://www.mccormick.com Reorder #419 © McCormick & Company, Inc. 2001 HAMBURGERS Sprinkle 1/8 teaspoon Montreal Steak Seasoning on each side of 4-ounce hamburger patties. Broil or grill. WHOLE KERNEL CORN Heat 1 1/2 quarts whole kernel corn. Stir in 1/4 cup butter or margarine and 1/2 teaspoon Montreal Steak Seasoning. MONTREAL PORK CHOPS 25 boneless loin pork chops 1 cup fine dry bread crumbs 2 tbsps. Montreal Steak Seasoning Method: 1. Trim all visible fat from pork chops. 2. Mix bread crumbs with Montreal Steak Seasoning. 3. Coat chops with crumb mixture. Place pork chops in single layer in full-size shallow steam table pan. 4. Bake in 350° F oven for 40 minutes. Turn chops after 20 minutes. Alternative method: Pan fry chops 7 to 9 minutes per side. A GLOSSARY ALLSPICE, so named for its flavor-resembling a blend of cloves, cinnamon, and nutmeg, imparts a rich, warm flavor to most long-cooking dishes. Jamaican soups and stews require a few berries for traditional flavor. The Germans adore its subtlety in Sauerbraten and the English use it to flavor traditional Spiced Beef and Plum Pudding. Try it in baked goods and mulled drinks. OF ANISE, with its warm licorice-like and mildly fennel-like taste, was once thought to be a charm against bad dreams and the evil-eye. Popular in liqueurs and candies, it is also a known digestive aid. The French sweeten their Eclairs with its extract, and Italian bakers know it to be the secret ingredient in Biscotti. (Purchase only seeds and extract as the ground form quickly loses flavor). SYSCO® IMPERIAL/MCCORMICK SPICES, HERBS & SEASONINGS BASIL, also the Greek word for King, has long been known as the King of Herbs. This versatile herb has a special affinity for tomatoes and is much loved by Italian cooks. Delicious in Chicken Cacciatore. Also popular in Greek seafood dishes. Try in marinades for meats, fish, and vegetables. Basil blends well with oregano, parsley, rosemary, thyme, sage, and saffron. BAY LEAF, also known as Laurel. In Greece and Rome, bay leaves were a symbol of honor and used to crown the heads of victors in battle, Olympic champions, poets, and scholars. Bay leaf is most popular in Mediterranean dishes. Excellent simmered in a wine-based sausage and pepper stew as well as tomato-meat sauces combined with cloves and cinnamon. BLACK PEPPER is obtained from berries that grow in clusters and are picked while still green. Its flavor is much stronger than that of white pepper. In ground form it releases flavor quickly. Whole peppercorns are found in a number of spice mixtures including the french mixture Quatre-Épices. Black pepper is one of the most popular spices in the United States and can be used to enliven nearly every dish. ® CARAWAY, with its dill and anise-like flavor, has always been popular in English baked goods, such as cookies and seed cakes, and gives rye bread its distinctive acrid-warm flavor. Most root vegetables are enhanced by a sprinkle of caraway in ground form, and it has a particular affinity for potato dishes. Try it in German Potato Dumplings for authentic flavor. General Guidelines for Spice Measurement Spice/Herb CARDAMOM, with its pungent lemony flavor, enhances both sweet and savory dishes. It is essential to Indian cookery, from pilafs and curries to creamy dessert dishes, and is one of several spices found in the traditional Indian spice mixture known as Garam Masala. Cardamom is delicious in mulled drinks, especially Swedish Glögg, and often flavors Middle Eastern coffees. CORIANDER is a seed with a faintly citrus-like aroma and a mild mint taste. An essential ingredient in Curry, Garam Masala, and Pickling Spice, it is extremely popular in Indian dishes where it seasons chutneys and relishes. Coriander has a nice affinity for mint and cumin and blends well with fruit juices, especially lemons, for use in marinades. MACE is the lacy covering of the nutmeg seed, but its flavor is unique and much more delicate than nutmeg. Always purchase from a reliable source as this expensive spice is easily adulterated. Mace is delicious when sprinkled on cooked spinach. The English use it liberally in potted meats and cheeses, and the French enjoy it in patés and stuffings. Mace is always good in delicate cream sauces. PAPRIKA is widely used to add color and a sweet capsicum flavor to cream soups and sauces. Paprika is handy for microwaved food in that it gives a nice broiled or baked appearance to meats. Spanish Paella recipes get much of their color and rich flavor from pungent Spanish paprika. Hungarian paprika is a hotter paprika. Use this spice generously and often as it has a short shelf life. Discard if it should turn brown. CELERY SEED is the fruit of Wild Celery and is not derived from traditional cultivated celery. The seeds are slightly bitter with a concentrated celery-like flavor. A favorite Northern Italian dish uses celery seeds, raisins, and apples to stuff a breast of veal. Celery seed flavors the traditional beef for German Sauerbraten. It has a natural affinity for tomatoes. CUMIN, one of the chief ingredients in Chili Powder and Curry Powder, has a potent, spicy flavor which tends to dominate food. It is extremely popular in Mexican dishes, North African dishes such as Couscous, and Indian meat stews. Roasting the seeds just prior to use will bring out their unique flavor. For a more immediate flavor release, use the ground variety of cumin. MARJORAM, much like its minty-sweet cousin oregano but with a milder flavor, gives pizza its pizzazz and is essential to Italian seasonings. Mixed with oregano, savory, thyme, and rosemary, it is known in Southern France as Herbes de Provence--especially good on roast chicken. Marjoram is considered an enduring symbol of romantic love. PARSLEY, a most popular herb, is widely used in Western cookery. Its applications are virtually limitless. Use it in marinades, dressings, sauces, soups, eggs, herb butters, meats, and fish. Parsley flakes rehydrate quickly and add attractive color to creamed food. Use often as it blends well with most other herbs and also enhances their flavor. CHIVES, reminiscent of onion but much more delicate in flavor, have a distinctive taste best suited to mild cheese, egg, and cream dishes. Always add to food just prior to serving as heat will cause the flavor to quickly expire. Chives are essential to the French herb mixture Fines Herbes, consisting of chervil, parsley, and tarragon, a mixture particularly well-suited to poached chicken and fish. DILL, long favored as a Pickling Spice for cucumbers, was once believed to be a protection against witchcraft. Dill is an excellent flavoring ingredient in vinegar and is delicious in sauces for meat and fish. Dill, in combination with tarragon, lemon, and melted butter, will delicately season seafood. Use it generously in soups, salads, and dips, and use the seeds in long-cooking recipes. MINT has always been the classic seasoning for all lamb dishes and also has a nice affinity for cucumbers and yogurt. Try it in a cold sour cream and shallot sauce for fish. Mint is popular in Middle Eastern dishes where it is a primary ingredient in such foods as Tabbouleh--a parsley, mint, and cracked wheat salad. CILANTRO, also known as Chinese Parsley, comes from the leaves of the coriander plant, but has a very different flavor from coriander seeds. It adds pungent flavor to Tex-Mex cuisine and Asian dishes. Cilantro has a nice affinity for mint and cumin, and blends well with garlic and chilies. Try it in stir-fries, soups and stews, and Indian chutneys, relishes, and curries. FENNEL gives Italian sausage its traditional flavor and adds flavoring to both red wine vinegar and olive oils. The seasoning of choice for fish, try it in melted butter brushed on before baking or sprinkle on seafood before grilling. The Russians enjoy a savory stew of chicken, rice, celery, and pumpkin flavored with fennel seeds. Fennel has an affinity for parsley, oregano, sage, thyme, and chilies. MUSTARD is an excellent spice base for developing custom flavors. Pungent and slightly bitter, it takes on a unique flavor when mixed with lemon for seafood sauce, or horseradish for cold meats. Experiment with dry mustard blends using chili powder, chives, basil, or mint. To make a mustard paste allow mustard mixed with cold water to stand 10-30 minutes to achieve full flavor. CINNAMON, always popular in European sweets and baked goods, is surprisingly versatile. In the Middle East it is commonly added to meat stews, especially lamb. Cinnamon is an essential ingredient in Curry spice blends, Chinese Five Spice Powder, and European spice mixtures such as Pudding Spice. Try cinnamon in fruit stuffings, and keep in mind its affinity for apples and chocolate. GARLIC has a history steeped in witchcraft and religious lore. From repelling vampires and evil spirits, to curing boils and asthma–many powers have been attributed to garlic. It is popular in Chinese dishes and is used quite lavishly in Mediterranean dishes. Much of its popularity can be attributed to the ease and availability of the prepared garlics including powders, salts, and oil. NUTMEG, with its warm flavor, is the perfect addition to cakes, custards, and puddings. It also enhances vegetables– especially spinach, and gives pasta stuffings a subtle richness. Nutmeg blends well with mace, cardamom, cinnamon, cloves, and ginger. It should always be added at the end of cooking time as heat diminishes the flavor. POPPY SEED, coming from the same plant that produces opium–but absolutely non-narcotic, is best when toasted or baked before use. The slightly sweet-nut flavor is excellent in noodle casseroles and cheese or butter sauces. Try it on soft fruits, like melon or strawberry, or in yogurt toppings. A favorite Austrian dish consists of baked noodles with poppy seeds and cheddar cheese. RED PEPPER, also known as cayenne, is a very hot pepper product and the spice most widely used in all ethnic cuisines. Use it to fire flavor into meat stuffings for green peppers or tortillas. Cajun Jambalaya, a fabulous fiery blend of seafood, sausage, rice, and seasonings, gets its hot spicy flavor from red pepper. Begin adding red pepper in small quantities to build heat in a dish. ROSEMARY, a potent spice, is excellent with all game including rabbit, venison, and quail. It has a nice affinity with garlic and wine, and makes an excellent addition to marinades for grilled meats. It is superb in all potato dishes. Italian cooks favor rosemary as a savory addition to lasagna and pizza. SAGE, a strong-flavored herb with a camphorlike taste, should be used in small quantities. It is extremely popular in stuffings for poultry and fish, especially when mixed with onion. Sage has an unusual affinity for animal fats and is the perfect addition to sausage dishes, pork, game, goose, and oil-rich fish. It blends well with rosemary, thyme, parsley, oregano, and bay leaf. SAVORY flavors stuffings--particularly sausage stuffings--for meat, poultry, and fish. It blends extremely well with onions sautéed in butter for use in stuffings and with lemon and butter sauces for vegetable and fish dishes. Try it in a poultry seasoning mixture, and keep in mind its affinity for nearly all peas and beans. Trout is especially delicious when seasoned with savory. SESAME is an oil-rich seed popular on breads and rolls. Its flavor can be somewhat bland in uncooked food. Consider toasting the seeds before adding to noodles, dips, or dressings. Middle Eastern cookery uses sesame seeds in sweet dishes such as Halvah, a confection sold in blocks. Sesame seeds are a pleasant and tasty surprise in chicken, vegetables, and meat stir-fries. CLOVES, or clavus--the Latin word for nail, is a strong and aromatic spice suitable, when whole, for long-cooking recipes. For a deep, rich broth, use a clove studded onion in the liquid of cooking meats, poultry, and game. Cloves are commonly found in many spice mixtures including Curry, the French blends Quatre-Épices, and Bouquet Garni. GINGER, the most popular spice in Asian cookery, is hot, spicy, and pungent. Its affinity for fruit dishes inspires European baked goods, while Asian cookery takes advantage of its ability to enhance a wide variety of meat, fish, and vegetable dishes through stir-frying. For quick-cooking dishes, use powdered ginger to release flavor quickly. Try ginger in marinades of citrus fruit, garlic, soy sauce, and onion for use in meat and poultry. OREGANO, much like marjoram but stronger in flavor, gives zest to Italian seasonings. It blends well with basil and tomato sauces and is especially good when simmered in stews with a blend of garlic, onions, and red wine. Because it retains its flavor well, oregano is an excellent seasoning for long-cooking stews and sauces. SAFFRON, the world’s most expensive spice, flavors and colors cheese, butters, pastries, and confections. When using it to impart a golden color to breads, make a saffron tea by soaking a small pinch of whole saffron in warm water and then add the tea to the dough. Saffron is especially popular in Spanish rice dishes such as Arroz con Pollo (Chicken and Rice) and Paella-with its blend of vegetables, rice, and meats. Saffron is also a key ingredient in Indian cooking. Try it in garlic and fish dishes. Tsp. per oz. Spice/Herb Tsp. per oz. Allspice 14 Mint, Whole 39 Anise Seed 7 Mustard Seed 7 Basil Leaves 33 Mustard Seed, Ground 13 Basil, Ground 15 Nutmeg, Ground 11 Caraway Seed 8 Onion Powder 10 Cayenne Pepper 13 Oregano Leaves 31 Celery Seed 11 Oregano, Ground 16 Celery Seed, Ground 16 Paprika 11 Chervil 39 Parsley Leaves 65 Chili Powder 11 Pepper, Black, Ground 13 Cinnamon, Ground 12 Pepper, Red, Crushed 18 Cloves, Ground 14 Pepper, Red, Ground 13 Coriander, Ground 16 Pepper, White, Ground 11 Coriander Seed 13 Poppy Seed 9 Cumin Seed 8 Rosemary Leaves 19 Cumin, Ground 12 Sage Leaves 35 Dill Seed 11 Sage, Ground 28 Dill Weed 28 Sage, Rubbed 34 Fennel Seed 10 Savory Leaves 31 Garlic Powder 9 Sesame Seed 8 Ginger, Ground 11 Tarragon 47 Mace, Ground 15 Thyme Leaves 26 Marjoram Leaves 52 Thyme, Ground 18 Marjoram, Ground 22 Turmeric, Ground 11 Spices, Herbs & Seasonings Flavor Guide TARRAGON means little dragon and was once reputed to cure a snake bite. It is essential to classic French cooking and is adored in a Fines Herbes mixture of tarragon, parsley, chives, and chervil. Tarragon flavors Béarnaise sauce and a host of other rich sauces for fish, chicken, and eggs. Add it in small amounts to mayonnaise, salad dressings, vinegar, and butters. ® THYME blends well with many spices and is popular in a number of seasoning blends for meat, fish, and poultry. Thyme enriches vegetables and seafood when mixed with melted butter and brushed on after baking or sautéing. The French make excellent use of this herb in Beef Burgundy, Veal Fricassee, and Roast Lamb. TURMERIC is most often used in small amounts to add a saffron-like color to foods. It is one of the primary ingredients in Curry Powder and prepared mustard. Turmeric flavors African dishes such as a Peppery Beef in Sauce, and also Afghanistan dishes such as Mahi Laqa–a savory catfish stew of onions, garlic, and tomatoes served over rice. WHITE PEPPER comes from the same peashaped pod as black pepper, but the outer shell is naturally removed. It is picked when fully ripe and has a milder, more delicate flavor than black pepper. White pepper is used in combination with black pepper in most Cajun dishes where the peppers release their heat in an almost staggered manner and with varying intensity. It is a good choice for mild cream dishes where it blends colorlessly into foods. Phone: 1-800-322-SPICE Websites: www.sysco.com www.mccormick.com © 2001 McCormick & Co., Inc. Reorder # SYS-024 ® ® Flavor is the real secret to good cooking. And since the beginning of time, cooks have depended on spices, herbs and seasonings to add natural flavor to their dishes. This guide is designed to be a helpful source of spice information and seasoning tips. ■ ■ ■ Strength, flavor, and color are indicative of quality. Always insist upon rich, fresh color when purchasing spices and particularly when purchasing herbs and paprika. The aroma should be bold, nearly pungent in its strength, but always fresh. Mustard, sesame, or poppy are non-aromatic seeds. Spices enhance the natural flavor of food and a delicate hand is a good rule. When trying a new recipe or flavor combination, a general guideline might be 1/4 teaspoon of spice to each pound of meat, fish or poultry or to each pint of sauce or soup. Hot and pungent spices such as red pepper, cayenne or garlic powder should be added in smaller quantities of approximately 1/8 teaspoon. Health conscious cooking often demands the elimination or reduction of salt, fat, and sugar, and can consequently reduce palatability. A reduction in salt may call for the use of a stronger spice such as garlic or pepper. ■ When reducing sugar in fruit dishes, simply increase the use of sweet spices such as cinnamon, nutmeg, allspice, cloves or ginger. Fat enriches food and the lack of it can be difficult to compensate for its loss. Experiment with an increase in the use of spices just prior to cooking and again at the end of cooking. ■ Ground spices give up their flavor quickly and should be used at the end of the cooking period. Salad dressings, fruit juices and uncooked cold foods will do well to have spices added early and then left for a period of time to absorb the flavor of the spice or herb. Whole spices are best suited to longer cooking recipes. When using whole spices in a long cooking dish, add the same spices in small quantities in ground form at the end of cooking to give the dish an added boost of flavor. ■ Store spices in a cool, dark place away from sources of heat or moisture. All containers should remain tightly closed so that the oils are not lost. Handled and stored properly, most spices and seasonings have a shelf life of at least six months. ®
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