Real-Time Bidding Market Report Description Further evolution in the automated display-advertising market • This report examines the market of RTB (real time bidding), the concept within advertising which is today showing the most growth; it provides increased ROI for both demand and supply, and has further potential as it spreads from current indirect sales to also direct sales. • The global market sizing and forecasts, together with country breakdowns of the US, France, Germany, Italy, Spain, UK and Japan is provided, together with the main drivers and barriers for this market. The strategies of the Internet giants (GAFA), together with examples of specialized players (DSPs, SSPs and ad networks) are also looked into. Read The Complete Report On : http://www.bigmarketresearch.com/real-timebidding-market Slideshow’s contents 1. Executive Summary 2. Methodology & main concepts of RTB 2.1. General methodology of IDATE ‘s reports 2.2 Definition of RTB 3. RTB Markets 3.1. Market size 3.2 Positioning in the overall advertising structure 4. Player strategies 4.1 Overview 4.2 The Internet ‘four ‘: Facebook, Apple, Google, Amazon 5. Conclusion / strategic analysis 5.1 RTB is the fastest-growing segment of digital advertising 5.2 Drivers of RTB 6. Appendix Key Segment List of companies reviewed • Amazon • Apple • AppNexus • Criteo • Facebook • Google • Millennial Media • Rubicon Project • Turn • Twitter / MoPub • Xaxis (WPP) To Get More Details Enquire @ http://www.bigmarketresearch.com/reportenquiry/178580 Table Of Content 1. Executive Summary 2. Methodology & main concepts of RTB 2.1. General methodology of IDATE's reports 2.2. Definition of RTB 3. The technology 3.1. RTB: real-time bidding 3.2. RTB and behavioral-targeted advertising 4. RTB Markets 4.1. Market size 4.1.1. USA 4.1.2. EU-5 (France, Germany, Italy, Spain, UK) Table Of Content 5. Player strategies 5.1. Overview 5.1.1. RTB and the Internet 'four': Google and Facebook lead the way, Amazon a dark horse 5.1.2. Advertising-specific players looking to dominate their specific domain 5.2. The Internet 'four' (Google, Apple, Facebook, Amazon) 6. Conclusion / strategic analysis 6.1. RTB is fastest-growing segment of digital advertising 6.2. Drivers of RTB 7. Appendix Contact Us Deep Joshi 5933 NE Win Sivers Drive, #205, Portland, OR 97220 United States Direct :+1 (617) 674-4143 Toll Free : +1 (855) 711-1555 Fax : +1 (855) 550-5975 Email: [email protected] Web: http://www.bigmarketresearch.com
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