Inter IKEA Systems B.V. 2011 PE291709 Bright colours, bold patterns news AUGUST 2011 1 PE291707 Introducing EIVOR LEVA The story in and behind the pattern When designer Kajsa Aronsson was in the district of Södermalm, Stockholm, approached by IKEA to create a new where she lives and works. “I really like textile pattern for a quilt cover and to sit and look out: small birds that I’m pillowcases, the aim was to draw from feeding, the water with sailing boats and Sweden’s tradition of using textiles as kayaks during summertime and skaters narration and tell a contemporary story and skiiers during the winter, people that reveals an awareness of place and walking with their dogs, etc.,” Kajsa culture. For inspiration, Kajsa looked explains. Indeed, LEVA means ‘to live,’ as inward and outward, working with words reflected in the icons of daily life featured or stories in her mind as she does with in the pattern. “’What are you doing during many of her patterns. a day?’” Kajsa says. “I thought about that.” “Sometimes I use the texts in the One image in the pattern she particularly patterns and sometimes I keep it for likes is the line of people queuing for the myself and make the designs more as a bus. “I think that’s kind of a view of the picture of my ‘hidden’ story,” she says. “I everyday life.” think that EIVOR LEVA is very much an Sketching by hand from her ground image of my own life, with associations floor apartment or her studio in an old The new EIVOR textile collection and threads to memories, people and stable, Kajsa appreciates the slow and features original designs with a events that I like and love.” peaceful creation process. “I think that The images of people, lamp posts, drawing by hand is an important signature buses, plants, scooters, buildings—they for all my patterns and designs,” she are the reality she experiences and sees says. “I really appreciate to sit and paint sense of humour, place and culture as seen in EIVOR LEVA quilt cover and pillowcases. news AUGUST 2011 2 a full scale pattern for a textile print.” finished with a pattern or project, she’s In the final result, Kajsa hopes people ready to leave it and move onto something see the evidence of her pen and paper, else. Having seen EIVOR LEVA as a hand-drawn work. One thing you won’t finished product, she feels differently. “It see is repetition. EIVOR LEVA grabs and was a positive reunion,” she says. “Hmm… keeps attention without overwhelming this would be nice to have.” or replicating. “I did change the scale of As part of the EIVOR line launching this some figures as an important thing is to August, Kajsa has designed a quilt cover get that kind of swing and pleasant motion and pillowcase set, a cushion and curtains. in the design,” she says. “Not too messy, This is her first collaboration with IKEA but not stationary either.” since 1998. “I really feel they did a good For Kajsa, knowing when the pattern job when they chose me because I felt like is finished poses a challenge. “You never it was a dream project for me to do, that it know,” she says. “That’s the problem.” was very close to myself,” she says. Kajsa Creating a quilt cover is similar to the is a graduate of The Swedish School of way Kajsa thinks about the many rugs Textiles at the University of Borås. She is she creates. “You have to fill it in a good also one of three founders of HAPPYsthlm way—that it’s got a kind of harmony in the design company. pattern,” she says. Usually, when Kajsa is PE291706 1 2 3 Designed by Gunnel Sahlin, EIVOR CIRKEL is a low pile, square rug. 1. EIVOR LEVA duvet cover and pillowcase set $49.99 Twin $69.99 Full/Queen. $79.99 King. Designer: Kajsa Aronsson. Multicolour EIVOR KVIST cushion $19.99/ea Designer: Gunnel Sahlin. L55×W55cm. Multicolour EIVOR series. Bedspread/blanket $29.99 W150×L240cm. Grey Cushion $12.99 Designer: Kajsa Aronsson. L40×W50cm. Multicolour White/black Pair of curtains $19.99 Designer: Kajsa Aronsson. W145×L300cm. White/black 2. EIVOR throw $29.99 W125×L170cm. Black/white 3. EIVOR CIRKEL rug, low pile $199 Designer: Gunnel Sahlin. W200×L200cm. White/blue PE291708 news AUGUST 2011 PE291715 3 “I think that EIVOR LEVA is very much an image of my own life, with associations and threads to memories, people and events that I like and love.” Designer Kajsa Aronsson 2 1 PE291710 PE291712 1. EIVOR KVIST cushion $19.99 Designer: Gunnel Sahlin. L55×W55cm. Multicolour EIVOR cushion $12.99 Designer: Kajsa Aronsson. L40×W50 cm. Multicolour White/black 2. EIVOR LEVA duvet cover and pillow case set $49.99 TW Designer: Kajsa Aronsson. $69.99 Full/Queen. $79.99 King Multicolour 3. EIVOR pair of curtains $19.99 Designer: Kajsa Aronsson. W145×L300cm. White/ black 4. EIVOR LEVA quilt cover and 2 pillow cases $49.99 See No. 2 above. The pattern of EIVOR LEVA does not repeat, offering a chance to always see something new. 3 PE291713 4 news AUGUST 2011 PE291714 4 PE293738 PE293740 TRANETORP and SIGURD Dining with Swedish modern tastes Fuse the rich reds and crisp oak of a traditional Swedish barn with the look of a contemporary kitchen. The white stained oak dining table, TRANETORP, With a clear lacquer extends with an extra leaf stored finish, the table easily within reach under the table top of TRANETORP top. Whether bench or chair, SIGURD maintains a seamless look when extended. provides stylish, sturdy seating that’s PE295815 as handy in a hallway as it is in the kitchen. TRANETORP dining table $329 No seams in the table top when the table is not extended. Designer: Ola Wihlborg. L143/203×W90, H74cm. White stained oak SIGURD series. Designer: Ola Wihlborg. Chair W46×D46, H78cm. Seat H46cm. White stained oak. Available in October 2011 Bench $89.99 W114×D43, H45cm. White Red PE293739 Stored easily within reach under the table top, the extra leaf adds more room while the legs move out so nobody has to sit around a table leg. news AUGUST 2011 5 PE285168 PE294203 PE294201 PE293921 PE272254 Colours, patterns and pieces of Haring 1 2 3 4 5 1. SOLMYRA picture, slamm! $12.99 Motif created by Deborah Azzopardi. W50×H70cm 2. BRÄDA laptop support $14.99 Dottevik red 3. OLSBO frame $4.99 Designer: Ola Wihlborg. Picture W10×H15cm. Red KORT art card, zino uno, 5pack $4.99 Motif created by Carolina Melis. W10×15cm 4. LIVAT vase, 3pack $4.99 Designer: Matin Vallin. H17cm. White news AUGUST 2011 PE268302 PE276552 6 PE276357 PE294202 See more posters on index pages 7 8 9 5. SOLMYRA picture, owl stock II $12.99 Motif created by Helen Musselwhite. W50×H70cm 6. KNYTTA frame, oval $19.99 Designer: Chris Martin. Picture W40×50cm. Red GULLVI fabric $8.99/m Designer: Beckmans College of Design. W150cm. Multicolour 7. SLÄTTHULT decoration stickers Keith Haring $9.99 Motif created by Keith Haring 8. LACK side table $14.99 L55×W55cm. High-gloss red Available in October 2011 9. KLIPPAN two-seat sofa $289 frame and cover W180×D88, H66cm. Ranten green 6 PE292686 A softer side of style news AUGUST 2011 7 PE291461 Affordable elegance PE291463 PE291465 The NYVOLL chest of drawers has an integrated damper so the drawers close slowly, silently and softly. NYVOLL series. Bed frame $239 Queen Designer: Eva Lilja Löwenhielm. Medium brown Chest of 2 drawers $99 Designer: Jon Karlsson. W45×D45, H52cm. Medium brown/white news AUGUST 2011 8 PE292685 PE292690 1 PE292686 2 Available in 18 cm and 25 cm square shades, SÅNGEN table lamps The ALMSTED rug is 100% wool accentuate with clean, straight lines. and handwoven, durable and soilrepellent with a natural sheen. PE292688 1. SÅNGEN table lamp, square $29.99 Designer: Monika Mulder. Shade W18cm. Beige 2. ALMSTED rug, low pile $299 W170×L240cm. Lilac 3. NINNI RUND pair of curtains $79.99 W145×300cm. Light beige 4. EKENÄS armchair $299 W75×D67, H73cm. Grey-brown Tullinge 3 4 news AUGUST 2011 9 PE292640 PE292642 PE293741 1 2 7 3 4 Vintage passion on display 2 3 5 6 PE292641 KVARNVIK series. 1. Box with lid, set of 3 $19.99 Ø15, H9cm, Ø22, H12cm and Ø29, H15cm. One of each. White Dark blue 2. DVD box with lid $11.99/ea W21×D29, H15cm. White Dark blue 3. CD box with lid $8.99/ea W16×D29, H15cm. White Dark blue 4. Box with lid for paper $14.99/ea W38×D29, H15cm. White Dark blue 5. Magazine file $12.99/2pk White Dark blue 6. Magazine box with lid $19.99/ea W32×D25, H30cm. White Dark blue 7. GEMENSKAP wall sconce $14.99 Designer: Johan Kroon. W13×H35cm. Tin-plated Available in dark blue or white, KVARNVIK boxes come in a variety of shapes and sizes made to fit different pieces in the HEMNES series. news AUGUST 2011 10 PE292643 1 Covered in jute, KVARNVIK boxes and magazine files also come with label holders and paper to help organize PE293742 whatever you collect or create. PE293744 2 KVILL series. Designer: Helena Svensson. White. 1. Frame $6.99 Picture W13×H18cm. 2. Frame oval $6.99 Picture W13×H18cm. news AUGUST 2011 11 PE294192 ISALA A curvy new series The shape of the ISALA series is inspired by older Swedish furniture, with ISALA series Designer: J Asshoff/H Brogård. 1. Cabinet $199 W75×D44, H131cm. Lilac 2. Laptop table $199 W80×D45, H74cm. Lilac 3. Side table $179 Ø60, H64cm. Grey 4. Sideboard $249 W140×D48, H77cm. Grey 5. Coffee table $249 Ø90, H47cm. Grey 6. Side table $179 Ø60, H64cm. Lilac modern twists like thicker legs for a new expression. The colours are soft and muted in lilac and grey that work well with white as well as different woods. Some pieces in the series have extra benefits like locks, soft-closing drawers and adjustable shelves. 1 6 4 2 3 5 news AUGUST 2011 12 PE287900 PE294196 PE294193 PE294194 Let your computer charge safe and sound in an ISALA laptop table with a lock on the front panel and a perforated metal shelf to prevent overheating. news AUGUST 2011 13 Kitchen dreams and cooking realities news AUGUST 2011 14 asdfadafs PE293974 Sink your water waste With an ALESKÄR tap, it’s easier to be more consumption conscious in the kitchen. ALESKÄR has a function to reduce water flow without affecting pressure, which saves water and energy. The unique design of the hand spray allows it to detach, so you aim water right where you need it without wasting any. It also features high quality materials like a Choose your flow. Use the buttons to switch between a concentrated water stream and a hand spray, so you get the water flow you want. cartridge with durable ceramic discs that can withstand the high friction that occurs when discs interact to regulate water temperature. Read more about saving water in the kitchen and our sustainabilty efforts at www.IKEA.ca. #30 on The Never Ending list ALESKÄR kitchen mixer tap/dishwasher shut unit with handspray $269 Designer: Marcus Arvonen. H44cm. Chrome-plated/black news AUGUST 2011 15 PE293750 RUBRIK ABSTRAKT A sweet addition Last year, IKEA injected colour into the kitchen with RUBRIK APPLÅD turquoise. This year, feast on a new glossy green colour in the kitchen with RUBRIK ABSTRAKT alone or as an accent to ABSTRAKT white or NEXUS black brown. 1. RUBRIK ABSTRAKT door $16/ea L15×W30cm Foil finish. High-gloss green 2. SOCKERKAKA baking mat and knife $6.99 Designer: Camilla Tubertini. Light blue 3. BEKVÄM stepladder, 3 steps $32.99 H63cm. Beech 4. SOCKERKAKA baking mould, heart shaped $6.99 Designer: Camilla Tubertini. 1.5L. Light blue GLÄNTA tea towel $4.99/2 pack Designer: S Edholm/L Ullenius L70×W50cm. White 5. BÄRBAR tray $4.99 L33×W33cm. Designer: S Edholm/L Ullenius. Multicolour 3 PE293754 4 PE293753 5 PE293752 Made of silicone rubber, SOCKERKAKA baking mat has two sides of decoration patterns and a conversion chart. It’s also oven and dishwasher safe, up to 250°C. 2 1 news AUGUST 2011 16 PE293975 Mugs with personality 1 1. TILLBAKA mug $2.49/ea Designer: Maya Robert. 40cl. Off-white 2. OMBYTLIG mug $1.99 Designer: N Cortolezzis/G Byström. 37cl. Multicolour 3. UNGDOM mug $4.99/4 pack Designer: Maria Vinka. 21cl. White/black PE284373 1 3 2 3 PE286937 2 62 PE2828 3 news AUGUST 2011 17 Set the table with new shapes PE293746 1. MYNDIG series Designer: Eva Sjödin. White Bowl $3 L15×W15cm. Side plate $3 L25×W17cm. Plate $4 L28×W21cm. Plate $6 L31×W25cm. news AUGUST 2011 PE293747 2. MÅLTID series Designer: Eva Sjödin. White Serving bowl $3.99 L16×W16cm. Serving bowl $8.99 L26×W26cm. PE293748 3. MYCKET series Designer: Eva Sjödin. Serving bowl $1.99 Ø9cm. Blue or Dark grey Serving bowl $2.99 Ø14cm. Grey Serving bowl $3.99 Ø18cm Grey 18 Decorative designs news AUGUST 2011 19 1 Bring your greenery to new heights PE292647 2 3 1. LANTLIV series. Designer: Nike Karlsson. White. Plantstand $29.99 L32×W32, H80cm Plantstand $49.99 L74×W32, H72cm Plant mover $6.99 Ø30cm 2. BLYGSAM series. Designer: Eva Sjödin. Plant pot, set of 2 $8.99 Comprises: 1 plant pot max. Ø flowerpot 10.5, H18cm and 1 plant pot max. Ø flowerpot 12cm, H13cm. Assorted patterns/lilac Assorted patterns/turquoise 3. NÖJD series. Designer: I Leo/S Leo. Patterned beige. Plant pot, oval $4.99 Max. Ø flowerpot 12cm. H15cm 2 plant pots with 1 tray $9.99 Max. Ø flowerpot 10.5cm. H15cm Plant pot $9.99 Max. Ø flowerpot 17cm. H24cm LANTLIV plantstands and plant mover make it possible to decorate everywhere in the house at various heights or create a room divider. PE292646 PE291717 news AUGUST 2011 20 PE283738 PE294093 PE277262 PE277261 Hue news 1 2 3 4 5 PE294095 PE277246 PE277249 PE277248 PE277247 6 PE294094 7 8 8 7 1. VILDBÄR spray bottle $1.99/ea H23cm. 0.5L Assorted colours 2. IKEA PS VÅLLÖ watering can $2.99/ea Designer: Monika Mulder. 1.2L. Assorted colours 3. JUBLA candle, 10pack $4.99 Ø23mm, H23cm. Lilac 4. JUBLA candle, 10pack $4.99 Ø23mm, H23cm. Green 5. FYRKANTIG block candle, 9pack $2.99 W4.5×H4.5cm. Assorted green colours news AUGUST 2011 6. PAPAJA plantpot $2.99/ea Designer: K Hagberg/ M Hagberg. Max Ø flowerpot 14cm. H15cm. Green/ assorted colours Lilac/assorted colours 7. FLORERA FIN block candle $1.99/ea Ø7, H10cm. Lilac Green 8. FLORERA FIN block candle $2.99/ea Ø7, H14cm. Lilac Green 21 PE277278 Brighten up the kitchen PE277275 PE260946 PE277268 5 PE294097 PE294096 4 PE277269 2 1 PE277270 PE260945 3 PE285928 PE277277 6 7 8 news AUGUST 2011 1. SKOJA glass $1.49/ea Designer: Henrik Preutz. 31cl. Green Lilac 2. GLÄNTA tablecloth $19.99/ea Designer: S Edholm/L Ullenius. W145×L240cm. Assorted colours 3. MÄRIT table-runner $5/ea W35×L130cm. Assorted colours 4. BÄRBAR tray $3.99 Designer: S Edholm/L Ullenius. L28×W20cm. Lilac/white 5. FABULÖS glass $2.49/ea Designer: Gunnel Sahlin. 30cl. Green Turquoise Lilac 6. LÄGLIG paper napkin $2.99/30pack Designer: S Edholm/L Ullenius. L38×W38cm. Assorted patterns 7. IRIS tea-towel $3.99/2pack W50×L70cm. Assorted colours 8. MÄRIT place mat $2.50/ea L45cm. Assorted colours 22 Created for kids news AUGUST 2011 23 PE294091 ”If you don’t load this lamp with energy from your body, you can’t use it.” Designer Anna Efverlund news AUGUST 2011 24 LJUSA hand-driven torch produces light with simple turning of the handle. Handmade light The drives behind LJUSA torch wanted to go one step further. ”If you quilt and you can play with it.” don’t load this lamp with energy from your Though children are sure to love LJUSA, body, you can’t use it, ” Anna says. children of all ages can use it. ”When we with arms extended, ready for a hug. The hourglass shape of LJUSA comes tested it with children, they were fighting This August, another bold, red and as much from necessity as it does from because everyone had to have it,” Anna playful Anna Efverlund design lands looks. Its slender middle portion makes says. ”I think I will have one in my car. If in IKEA stores, ready to become it easy for children to grab and hold onto something happens in the middle of the You are likely familiar with IKEA designer Anna Efverlund’s creations like FAMNIG HJÄRTA, the red, heart-shaped cushion night, this will function. So it’s not only an icon. LJUSA good for children, it’s good for adults too.” ies are needed since ”I think it’s good that children learn how to save energy and also that they can make energy themselves.” a mechanism inside, Designer Anna Efverlund in industrial design and prefers to design hand-driven torch produces light with simple turning of the handle. No batter- LJUSA torch, hand-driven $4.99 Designer: Anna Efverlund. No batteries needed; powered by a capacitor, which stores electrical charge. Hand driven; wind about 20-30 times for 1.5 minutes of light cranked energy for later use. Additionally, the torch. The bubbly area near the handle LJUSA’s three LED lights consume less holds the capacitor, with the opposite energy than traditional bulbs, which makes end rounded enough to balance the top, the torch even more energy-friendly. Turn project the light and contain the LEDs. the handle, push the button and let it LJUSA’s appealing design means it can shine. stand upright and be part of a room, Simple, ergonomic, lightweight and not hidden away in a cupboard or intuitive, Anna especially likes LJUSA for drawer, which helps to quickly the curiousity it will inspire in children. ”I check for monsters under think it’s good that children learn how to the bed. save energy and also that they can make ”Children are very children’s torch, the idea arose to de- PE285777 news AUGUST 2011 furniture, lighting, toys, flooring, textiles and other products. She has a master’s important people in the world. stores the hand- In devising the plans to make a IKEA for more than 30 years, creating products for kids, as they are the most called a capacitor, energy themselves,” Anna says. Anna Efverlund has been a designer with afraid of darkness, but now they have this little torch and it’s always velop one that people could charge functioning, so they don’t themselves. Even rechargeable need to be afraid any batteries were to be avoided, due longer,” Anna says. ”You can to their rather short life span. IKEA have it in your bed, under your PE285778 25 PE292644 Taking play seriously Considerations and the creation of IKEA’s new soft toy doll ”I’ve done many soft toy animals, but it’s something completely different to do a human being.” Designer Annie Huldén news AUGUST 2011 Since 1999, designer Annie Huldén caricaturesque depictions. As the sketches has practically made a zoo of soft toys evolved, Annie also realized she wanted for IKEA: elephants, foxes, monkeys, the dolls to have common features. penguins, hippos, beavers, giraffes, Gender, too, was a consideration with kangaroos and even dragons. This year, LEKKAMRAT. The decision between IKEA Annie takes on a new kind of soft toy and Annie was to make the dolls gender animal—the human. Beginning in August, neutral. “The children will give them a three soft toy dolls will be available at gender,” she said. “It’s nice if one doll is a IKEA. Called LEKKAMRAT or ‘playmate,’ girl and for another child it’s a boy.” Annie the fabric dolls come with a basic set of gave the example of her daughter, who clothes, are gender neutral, have movable had a ‘very pink’ baby doll—‘Everything arms and legs and can be tossed in the was pink’—but called him Olle. “I think that washing machine. Two seasonal sets of will happen with these dolls, too,” Annie additional clothing, designed by Annie said. Huldén and Sanna Dahlman, are sold In addition to how the dolls would separately. appear, Annie addressed other properties “I’ve done many soft toy animals, but like size, weight and filling. After she it’s something completely different to received a sample from the supplier based do a human being,” said Annie. At the on her original sketches and descriptions, start of the project, for example, the idea she created another round of sketches to was to make the dolls look as realistic specify changes to each doll. And she’d as possible. With the entire doll being cut the samples, too. “I put the scissors textile-only, including the eyes and mouth, in them and cut and sew and try to show simpler detailing became the optimum them (the supplier) what I like and don’t choice. Annie also paid much attention like,” she said. “I often have to change to the facial features themselves. In how they put the filling in, which is the her research, she looked for strong case this time too.” As a certain children’s physical characteristics of each ethnicity, tale goes, you may say the dolls are sized while in her sketches she ensured no ‘just right’ to be carried around in little 26 hands and tucked in a DUKTIG doll’s bed for a good night’s sleep. Their polyester fibre filling keeps them lightweight, so it’s easier for them to tag along, too. Most importantly, Annie hoped the dolls would be fun playmates. “I want to make the play as nice as possible,” she said. “I wanted to make these dolls say to the children, ‘Take care of me.’” Having illustrated more than 18 children’s books and created dozens of products for Children’s IKEA, Annie’s LEKKAMRAT soft toy dolls are bound to find their way into homes across the globe. “I think we are quite childish, both of us, my colleague Sanna and I. We quite easily find the way you play with things. I feel it. ‘Ahh. This could be fun.’” Annie Huldén is a graduate of the University of Gothenburg’s HDK School of Design and Crafts. She has been working as an illustrator and designer since finishing her product designer education in 1998. A great number of her projects are completed with design partner Sanna Dahlman. ”I wanted to make these dolls say to the children, ‘Take care of me ’” Designer Annie Huldén PE294089 PE294080 PE294069 news AUGUST 2011 PE294077 PE294070 PE294086 PE294068 PE294084 PE294078 PE294085 PE294079 PE294073 PE294076 PE294074 PE294083 PE294072 PE294087 PE294081 PE294082 PE294075 PE294071 27 PE293736 Fish faces at bathtime A pucker or a pout? A flounder or a trout? Practise fish faces with SVALEN, a new line of 100% cotton terry towels and a 100% PEVA shower curtain. PE292666 news AUGUST 2011 SVALEN series. Designer: Maria Vinka. Multicolour. Shower curtain $7.99 W180×L180cm Hand towel $3.99/ea W40×L70cm Bath towel $9.99/ea W70×L140cm 28 For Further Information: Madeleine Löwenborg-Frick, National Public Relations Manager, IKEA Canada T: 905-637-9440 x6378 [email protected] Andrea Mills National Public Relations Specialist, IKEA Canada T: 905-637-9440 x6237 [email protected] Images and product loans are available for editorial credit. Please contact: Stephanie Smith, National Product Loans Specialist, c/o IKEA Etobicoke T: 416-646-8182 x2305 [email protected] news AUGUST 2011 29
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