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The Business of Attractions Management
PROVISIONAL PROGRAMME
3 - 4 JUNE
Wednesday, 3 June 2015
08:30 – 09:00
09:00 – 09:10
09:10 – 09:30
09:30 – 10:30
10:30 – 11:00
11:00 – 11:40
11:40 – 12:20
12:20 – 13:30
13:30 – 14:10
14:10 – 14:50
15:50 – 15:30
15:30 – 16:00
16:00 – 17:00
17:00 – 19:00
Registration & Tea
Welcome
Sabine Lehmann, Attractions Africa 2015 Project Team Chair
The valuable role that Attractions play in the tourism offering
Garreth Bloor, City of Cape Town
The future of visitor Attractions
Albert Postma, European Futures Institute, Stenden University
Tea
People as Attractions: harnessing the power of locals
Enver Duminy, Cape Town Tourism
The Voortrekker Monument and Nature Reserve: a sustainable business model
Sonja Lombard, Voortrekker Monument
Lunch
Managing natural resources in the Attractions industry
Hein Gerstner, Cango Caves
How varied Attractions handle seasonal employment and other HR-related issues
“Long-table” discussion facilitated by Tony Rubin, SAB World of Beer
Generating more revenue: the simplest thing I did (for less than R20k)
Panel discussion, facilitated by Melville Saayman, TREES, North-West University
Tea
IAAPA and Attractions as drivers of tourism
Karen Staley, IAAPA Europe
Conference Social
Two Oceans Aquarium
Thursday, 4 June 2015
09:00 – 09:30
Registration & Tea
09:30 – 09:45
Welcome and recap of Day 1
MC or Chair of Attractions Africa 2015 Project Team
The importance of play and generating revenue from play activities
Paul Collings, Timberplay
Tea
Liability and Attractions
André du Toit, SATIB
Why the past is indispensable to the present
Nic Wolpe, Liliesleaf
Lunch
From transport company to Attraction: our story
Claus Tworeck, City Sightseeing
The power of digital marketing
Mariette du Toit-Helmbold, Destinate
The way forward: Southern Africa’s Attractions Association and the next steps for the Attractions Africa
conference
“Long-table” discussion, facilitated by Melville Saayman, TREES, North-West University
Close with tea
09:45 – 10:30
10:25 – 11:00
11:00 – 11:45
11:45 – 12:30
12:30 – 13:30
13:30 – 14:10
14:10 – 14:50
14:50 – 15:30
15:30 – 16:00