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O R G A N I Z E D B Y T H E A S S O C I AT I O N O F T H E U N I T E D S TAT E S A R M Y
IDEF 2015
5-8 May 2015 n Istanbul, Turkey
For exhibit space sales, contact
Michael Cerami at 703-907-2413
or [email protected]
For sponsorship opportunities, contact
Gaye Hudson at 703-907-2401
or [email protected]
www.ausameetings.org/idef
®
Join us in The USA Securi
International Defence Industry Fair (IDEF) is one of the world’s largest defense industry
events, bringing together more than 54,000 participants from 111 countries in 2013.
Held in Istanbul at the Tüyap Fair and Convention Center, IDEF is a key conference in the
Eurasian market.
Make your plans now to participate in IDEF 2015 and join us
in the USA Security and Defense Pavilion to make the most of
your experience!
THE USA SECURITY AND
DEFENSE PAVILION
AUSA is the official U.S. agent and organizer for the USA
Security and Defense Pavilion, which is supported by the U.S.
government, officially certified by the U.S. Department of
Commerce, and endorsed by the U.S. Department of Defense
and the American Embassy. AUSA’s excellent customer service
will make IDEF a sure success for your organization.
The USA Security and Defense Pavilion will include more
than 1,000m2 of available exhibit space. Our wide array of
expert defense industry manufacturers make the USA
Security and Defense Pavilion a top destination for visiting
delegations at IDEF.
VALUE ADDED BENEFITS
How will exhibiting in the USA Security and Defense Pavilion
help you and your company? When you register for space, you
will receive:
nn Premium networking opportunities
nn Invitations to VIP receptions
nn Full-service assistance from AUSA staff and
on-site partners
nn Maximum visibility to foreign military delegations
and buyers
nn Use of exhibitors’ lounge and conference room
nn Daily updated briefings on scheduled IDEF events
SPONSORSHIP OPPORTUNITIES
Sponsoring will enable your company to maximize its visibility
at this very important event. We are pleased that we can
offer cost-effective opportunities that will enhance your
presence and help your company stand out and drive traffic to
your booth!
In addition, you can increase your brand awareness and show
your support of the USA Security and Defense Pavilion by
sponsoring. All sponsors will be featured in the USA Security
and Defense Pavilion Official Show Guide.
Have questions or ideas about a sponsorship?
Gaye Hudson
703-907-2401
[email protected]
WHO IDEF REACHES
IDEF is the perfect opportunity to reach key influencers,
new audiences, and a broad range of prospective partners
and customers. In 2013, IDEF participation included:
nn More than 500 official government delegations from
80 countries
nn 794 companies
nn More than 54,000 visitors
nn 111 countries
An outstanding networking opportunity, IDEF ‘13 facilitated
2,200 prearranged meetings among 22 high level
procurement officials from the Turkish Ministry of Defence, the
Armed Forces and General Directorate of Security, participants
and foreign delegates.
nn Full company listing in USA Security and Defense Pavilion
Show Guide distributed to all IDEF exhibitors and
pavilion visitors
“The Tradeshow was good, but being a part of the USA Security and Defense Pavilion made
the difference. We would have been lost in the crowd if we had been on our own.”
For exhibit space, contact Michael Cerami at 703-907-2413 or [email protected]
ity and Defense Pavilion
WHY ATTEND IDEF 2015?
nn IDEF is a comprehensive defense industry event,
featuring a full range of products, systems, and services
for land-based, naval, aviation and aerospace military
units and activities, including transportation and logistic
support and equipment and tools.
nn IDEF is the biggest defense industry fair in the Eurasian
region and one of the top four in the world with an
increasing number of participating countries, delegations
and companies.
nn IDEF has played an essential role in the development
of friendship and cooperation between
participant countries.
nn IDEF, as a high technology defense industry fair, is an
essential international marketing arena for defense
industry companies.
nn Now being held for the 12th time, IDEF continues to
grow each year.
nn IDEF is a smart, secure event for defense industry
representatives and government officials to meet and
explore collaborations.
BY THE NUMBERS
60%
of the visitors at IDEF in 2013 said they attended
to learn about what was new in defense industry
technology. Participate in IDEF to show off your
innovative designs, products, and systems!
90%
of the exhibitors at IDEF in 2013 said they plan
to return in 2015. Build trust among contacts
you’ve already made and cultivate new and
existing customers.
THE VENUE
In Istanbul, the Tüyap Fair Convention & Congress Center
is an important landmark in Turkey. It attracts more than 2
million visitors annually from more than 70 different countries
through its trade shows and exhibitions. It offers:
nn 42,000m2 of exhibition space
nn Wi-fi and internet facilities
nn 7 cafeterias & restaurants, catering facilities
Book Early to get the Best Booth—Book Today!
TOP REASONS WHY YOU SHOULD EXHIBIT AT IDEF 2015:
nn International audience of more than
54,000 including high-level Foreign
Delegates and decision-makers
nn Essential international marketing arena
for defense industry companies
nn VIP networking events
nn Exclusive Show Guide marketing USA
Security and Defense Pavilion Exhibitors
nn Increased visibility for companies of
all sizes
nn The latest technological advances
2013 EXHIBITORS
Alaska Structures
General Electric Company
Sas R&D Services, Inc.
American Technologies Network
Honeywell
SIG SAUER
American-Turkish Council
L-3 Communications
SKYDEX Technologies, Inc.
ATK (Alliant TechSystems)
Link Communications
Trijicon, Inc.
AV, Inc.
Lockheed Martin Corporation
Trimble
Boeing Company
NOVA Power Solutions
U.S. Department of Commerce
Crystal Group, Inc.
Otis Technology, Inc.
U.S. Ordnance, Inc.
Deschamps Mat Systems, Inc.
Phoenix Textile Corporation
United Technologies Corp.
Dimo Corp.
QinetiQ North America
ViaSat, Inc.
FALCK SCHMIDT Defence Systems A/S
Raytheon
Zyvex Technologies
Gannett Government Media Corporation
RSDecon
Take your place in the Eurasian market when you exhibit at IDEF!
Make the most of this robust opportunity and solidify your place in the
vibrant Eurasian market. Cultivate relationships with international decision-makers
by meeting with government delegations, military influencers, key investors,
and other VIPs.
For exhibit space, contact Michael Cerami at 703-907-2413
or [email protected].