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Class: Demo
Lesson# 1
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Team McLaren prides itself on being the best at everything it does. That doesn't mean just
waiting on the track it means being the best in every facet of what we do.
About 6 months ago we decided that we will just creating a new look and feel the team.
Our Brand guys worked with our in-house graphics team to come up with a complety new
look.
We then worked with our in-house refinishing people and we research the whole number
different techniques and came up with what we believe is truly unique finish.
We wanted to create something that had movement in it, something that had controlled
mirroring something that had reflective properties in it, but it was tremendously difficult to
achieve. We spent about 6 months of researching different coatings, different properties in the end we came up with, this what we believe, is a truly unique finish.