Novozymes Infographics Plug into the power of plants and waste 2 All plants are made up of digestible and nondigestible parts (residues). With biotechnology we can divide them further into smaller components – and use every single component in the most efficient way to fulfill our needs. 3 Our current economy uses oil refining. A bio-economy uses biorefineries to refine the components from plants and waste – treating every resource as scarce. EX AM PL E 1 1 Plants are all around us. Still the full and infinite potential of plants and organic waste to renew the resource base of the world economy in a way that is clean, sustainable, and homegrown is often overlooked – let’s take corn as an example. 2 Protein 3 Starch 4 In this way homegrown plants and waste can help countries all over the world provide the products needed. They can supply us with food, feed, energy, and materials – it’s not an either-or; it’s an all-of-the-above. 4 Food Flour Tofu Food oil Corn Kernel Soy Palm Cob Chicken Cow Fish Swine Biogas Cooking fuel Hemicellulose Cellulose Wheat High-quality feed Seaweed Biorefinery Renewable energy Ethanol fuel Electricity Stalks Lignin Sugarcane Leaves Recycled waste Ash/Nutrients Other Making growth from what we grow Jobs created by 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US if these regions use their available residues for producing advanced biofuels. Source: “Moving towards a next-generation ethanol economy,” Bloomberg, New Energy Finance 2012. Collection ............................. Transport .............................. Construction......................... Operations ........................... 0.9 M 0.7 M 4.6 M 1.8 M Reducing our dependency on oil Available agriresidues in 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US. Renewable materials/chemicals Plastic Textiles Diapers Nutrients are returned to the soil as fertilizer 17.5% Power – 2.5% Available residues – 17.5% Husbandry – 5% Residues left on the field – 75% If we use 15–20% of the available residues, we have 941 mio. tons of residues. This can replace more than half of the gasoline consumption in these regions. 50% Novozymes Infographics Clear typographic hierarchies and numbering schemes guide the reader Ensure clear storytelling: Keep the amount of illustrations used and information displayed to a mimimum Plug into the power of plants waste Plug into and the power of plants waste Plug into and the power of plants and waste 1 2 Corn 1 Soy Palm Gray background draws the reader’s attention to the key illustration Palm 2 Kernel Cob Corn Protein Soy Wheat Palm Seaweed Cob 4 In this way homegrown plants and waste can help countries all over the world provide the products needed. They can supply us with food, feed, energy, and materials – it’s not an an all-of-the-above. 4 either-or; In this wayit’s homegrown plants and waste can help countries all over the world provide the products needed. They can supply us with food, feed, energy, and materials – it’s not an 4 In this way homegrown plants and either-or; it’s an all-of-the-above. waste can help countries all over the world provide the products needed. They can supply us with food, feed, Tofu Food oil energy, and materials – it’s not an either-or; it’s an all-of-the-above. 4 Food High-quality feed Flour Chicken 4 3 Tofu Hemicellulose Starch Chicken Fish Tofu Biorefinery Swine Food oil Cow Renewable energy High-quality feed Electricity Ethanol Cow Chicken fuel Cellulose Hemicellulose Food oil Cow Food Flour High-quality feed Kernel Fish Swine Biogas Fish Cooking Swine fuel Biogas Cooking fuel Stalks Wheat Cob Seaweed Stalks Wheat Sugarcane Leaves Seaweed Recycled waste Cellulose Lignin Ash/Nutrients Other Lignin Sugarcane Leaves Recycled waste Making growth from Sugarcane Recycled waste what we grow Collection ............................. Jobs created by 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US if these regions use their available residues for producing advanced biofuels. Making growth from what we grow Transport .............................. Jobs created by 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US Source: “Moving towards a next-generation ethanol economy,”for if these regions use their available residues Bloomberg, New Energy Finance 2012. producing advanced biofuels. Making growth from what we grow Transport .............................. ........................... Operations............................. Collection Jobs created by 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US if these regions use their available residues for Source: “Moving towards a next-generation ethanol economy,” producing advanced biofuels. Bloomberg, New Energy Finance 2012. Transport .............................. Source: “Moving towards a next-generation ethanol economy,” Bloomberg, New Energy Finance 2012. Collection ............................. Construction......................... Construction......................... Operations ........................... Construction......................... Operations ........................... 0.9 M 0.7 M 0.9 4.6 M M 0.7 M 1.8 M 0.9 4.6 M 0.7 M 1.8 M 4.6 M 1.8 M Leaves Renewable energy Cellulose Lignin Hemicellulose Stalks Content-heavy sections are organized in columns 3 Our current economy uses oil refining. A bio-economy uses biorefineries to refine the components from plants and waste – treating every resource as scarce. 3 Our current economy uses oil refining. A bio-economy uses biorefineries to refine the components from plants and waste – treating every resource as scarce. 3 Our current economy uses oil refining. A bio-economy uses biorefineries4 to refine the components from plants Food and waste – treating every resource as Flour scarce. Starch Corn 1 Soy 2 1 Plants are all around us. Still the full 2 All plants are made up of digestible and infinite potential of plants and and nondigestible parts (residues). organic waste to renew the resource With biotechnology we can divide base of the world economy in a way them further into smaller components that is clean, sustainable, and – and use every single component in often overlooked let’s 2 the most efficient way our 1 homegrown Plants are allisaround us. Still the–full All plants are made up to of fulfill digestible takeinfinite corn aspotential an example. needs. and of plants and and nondigestible parts (residues). organic waste to renew the resource With biotechnology we can divide base of the world economy in a way them further into smaller components that is clean, sustainable, and – and use every single component in 1 Plants are all around us. Still the full 2 All plants are made up of digestible homegrown is often overlooked – let’s the most efficient way to fulfill our 3 and infinite potential of plants and Proteinand nondigestible parts (residues). take corn as an example. needs. organic waste to renew the resource With biotechnology we can divide base of the world economy in a way them further into smaller components Starch – and use every single component in that is clean, sustainable, and homegrown is often overlooked – let’s the most efficient way to fulfill our Kernel 3 take corn as an example. needs. Protein Biorefinery Ethanol fuel Biorefinery Ethanol Plastic fuel Renewable Renewable energy materials/chemicals Nutrients are returned to the soil as fertilizer Plastic Other Nutrients are returned to the soil as fertilizer Other Available agriresidues in 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US. Nutrients are returned to the soil as fertilizer Reducing our dependency on oil Reducing our dependency on oil Available agriresidues in 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US. Available agriresidues in 2030 in Argentina, Australia, Brazil, China, EU-27, India, Mexico, and the US. Electricity TextilesBiogas Cooking Diapers fuel Renewable materials/chemicals Ash/Nutrients Reducing Ash/Nutrients our dependency on oil Electricity 17.5% 17.5% Power – 2.5% Available residues – 17.5% Husbandry – 5% Residues left on the field – 75% 17.5% Power – 2.5% Available residues – 17.5% Husbandry – 5% Residues left on the field – 75% Power – 2.5% Available residues – 17.5% Husbandry – 5% Residues left on the field – 75% Textiles Renewable materials/chemicals If we use 15–20% of the available residues,Textiles we Plastic have 941 mio. tons of residues. This can replace more than half of the gasoline If we useconsumption 15–20% of thein these regions. available residues, we have 941 mio. tons of residues. This can replace more than half of the If we use 15–20% of the gasoline consumption in available residues, we these regions. have 941 mio. tons of residues. This can replace more than half of the gasoline consumption in these regions. Diapers Diapers 50% 50% 50% Encircle illustrations to create order, or arrange them clearly in rows or columns. White or green circles with white or green fill are used to highlight key elements Arrows and lines illustrate process flows. Illustration strokes can be purple or grayscale. Fill can be green or white. Any combination of these options can be applied. Below are some examples. Novozymes Infographics Purple stroke Gray stroke Purple strokes are preferred on white background. Purple and grayscale may be used on gray background. Gray stroke, Green fill Purple stroke, White fill Both green and white fill may be used on the same graphic. But to maintain a consistent look, stroke colors should not be mixed within the same illustration. When overlaying images with infographics: – Choose only images with sufficient clear space for the infographic – Choose only infographics with minimal content Novozymes Infographics 100% waste and energy crops The Crescentino plant is a multi-feedstock cellulosic ethanol plant. It can handle agricultural waste from a broad variety of crops e.g. wheat straw and rice straw. Cellulosic ethanol at work The world’s first commercial scale cellulosic ethanol plant is up and running. With a cost of € 150 million it will pave the way for one of the most sustainable alternatives to gasoline. Fuel made from agricultural waste is now a reality. The plant also uses energy crops like arundo donax (known as giant cane) as feedstock. The arundo donax is a high yield energy crop that can grow on marginal lands, providing an extra income to the farmers for many years. Biomass to ethanol The biomass consists of cellulose, hemicellulose and lignin. With a unique combination of the leading production technology and the most efficient enzymes, we are able to release the valuable sugars from the cellulose and the hemicellulose. In the fermentation the sugars are converted into ethanol. 70km Biomass supply radius Turin Crescentino 200,000 Agricultural waste 50,000,000 tons of biomass processed per year Straw Arundo Donax litres of ethanol produced per year Leaves Water recycling The industrial production carried out in the plant creates no reflux. Green house gas reduction Cellulosic ethanol can reduce the CO₂ emissions by up to 90% compared with petroleum-based fuel. When placed on images, strokes are in one color in either purple, gray or white. White or green filling can be added. 150,000m² Plant area Electricity production 13 MW, produced entirely from lignin. The plant is entirely self-sufficient in its energy consumption. The starting point for infographics overlaid on images must be an element within the image, as per the biorefinery example shown.
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