KEY REASONS WHY YOU SHOULD Exhibit! ATTENDEES AT A GLANCE 76% FEMALE 24% MALE u Connect with Customers Bronner Bros. is the nation’s largest multicultural beauty show, delivering over 22,000 beauty professionals who are eager to connect with your business. Meet decision makers and influencers that have Beauty “Buying Power”: Cosmetologists, Barbers, Makeup Artists, Nail Technicians, Estheticians, Salon & Spa Owners, and world-renowned Educators & Instructors. u Affordable & Effective Partnering with Bronner Bros. is one of the most costeffective ways for your company to reach your target audience. Our exhibitor support staff will ensure a greater return on your investment with low drayage cost, hassle-free setup, and dismantling. u We’ve Expanded to a New Location Experience our new location in Building C, Halls 1-3, featuring over 318k sq. ft. of enhanced exhibit space equipped with additional loading bays for your load-in and load-out as well as scheduled move-in and move-out times. The introduction of a new streamlined marshalling process will save you time. u Lead Generation/Data Capture Capture sales leads during the show with your mobile phone or hand-held scanner when prospective customers visit your booth with their scannable badges. AGE RANGE 18-2424% 25-3442% 35-4922% 50+10% 60+1% 73% Share info with clients & friends when they find products or services they like Play major role in purchasing decisions 51% 80% Primary reason for attending was to see new products & attend classes REGIONAL ATTENDANCE 61% from the South 19% from the West 13% from the Midwest 3% from the Northeast 4% from abroad INCREASE YOUR BRAND Exposure! THERE ARE SEVERAL BRANDING OPPORTUNITIES AVAILABLE FOR THE AUGUST 2015 SHOW. LANYARDS & AISLE MARKER BANNERS The aisle marker banners will be huge WRISTBANDS banners suspended from the ceiling to aid in navigation around the exhibition. This offers your company a unique opportunity to display your company name and logo. $1500 ea. Your company logo displayed on all beauty show participants’ lanyards and show wristbands. 3 days and nights of continuous branding. Call for pricing and opportunities. CARPET CLINGS Showcase your company logo for everyone to see on these large carpet clings. Placed throughout our exhibitor floor. $1,500 per 5’x5’ cling (max 2). LOBBY WINDOW DECALS VIP WELCOME BAGS MAINSTAGE Welcome attendees at the door with these vibrant single-sided graphics. Call for pricing and opportunities. The welcome bags will be distributed to all show attendees, educators, exhibitors, and the media. The bags will feature your logo on one side. You can also add one piece of literature to the contents. $2,500 per logo (max. 4). Your logo and brand messaging to be showcased on our video screens. $1,500 per day for two 30-60 second spots. PRODUCT SHOWCASE To help increase product awareness, there will be a featured products area during show hours. Package includes listing in show guide, ID card, and onsite signage. HANGING BANNERS INSIDE THE VENUE Located in prominent locations so attendees can view your brand as they enter and exit the show floor, giving you excellent exposure. $250 ea. placement. $3,000 per banner (max. 4). VIP LOUNGE EVENING EVENTS Prominent exposure and the ultimate opportunity to reach our VIP attendees. Both interactive engagement and logo placement opportunities. Call for pricing and Your logo and brand messaging to be showcased throughout our evening events and concerts on our video screens. $2,500 for 30-60 second spots. opportunities. CUSTOM BRANDING OPPORTUNITIES AVAILABLE UPON REQUEST. OUR SALES TEAM CAN MAKE IT HAPPEN! DIGITAL MARKETING EXCLUSIVE EXHIBITOR EMAILS In the months leading up to the show, we will be sending emails to all exhibiting companies. As a sponsor, you will receive branding opportunities that include logo display, a web link, and 20 words of text on your monthly exhibitor email blast. E-Blast: $2,500 each. PROSPECTIVE ATTENDEE EMAILS Our sponsored email blasts will allow you to discuss important industry-related topics with show attendees to give them an opportunity to learn about your company’s product and service offerings weeks before the show and following the event. E-Blast: $2,500 each. WEBSITE – DIGITAL AD BANNERS The Bronner Bros. website is used extensively by all attendees to manage their participation at the show. Banners will be posted on this website months before and after the show, giving the sponsor a continuous virtual presence. 12 month run: $1,500 - $2,500 - $3,500. Pricing levels based on web banner size and placement. SHOW MOBILE APP Our mobile event app provides companies with the opportunity to connect with attendees in a quick, unique, and personal way. The custom, comprehensive mobile app puts all event information in attendees’ hands with updates provided in real-time at the show. $500-$1000. SHOW GUIDE ADVERTISING Our Show Guide is packed with all the information our attendees need for an enhanced show experience. Put your ad in the hands of over 22,000 beauty professionals. Advertisements must be submitted to Bronner Bros. in pdf format no later than July 15, 2015. FULL COLOR ADVERTISING RATES u Half Page $1,600 u Second Cover $3,500 7.25”W x 5”H final trim size 7.25”W x 10”H final trim size u Full Page $2,500 u Third Cover $3,200 u Center Spread $5,000 u Back Cover $4,200 7.25”W x 10”H final trim size 7.25”W x 10”H final trim size 7.25”W x 10”H final trim size 7.25”W x 10”H final trim size 2015 SPONSORSHIP Opportunities. Once you have decided to become a sponsor, the Bronner Bros. sponsorship team will work closely with your company to create a customized program based on your business objectives. In initial discussions about your brand’s objectives and budget, the Bronner Bros. sponsorship team will assess the best fit for placement across the entire tradeshow materials (all onsite activation costs are in addition to the sponsorship fee). u Build Your Brand Awareness Maximize your company’s exposure with our numerous marketing & sponsorship opportunities that will provide targeted brand engagement: pre-show, onsite, and post-show. u Lead Generation/Data Capture Capture sales leads during the show with your mobile phone or hand-held scanner when prospective customers visit your booth with their scannable badges. u Public Relations On-site press room for your media kits and the ability to hold press conferences on breaking corporate news or new product launches. BENEFITS ASSOCIATED WITH ALL SPONSORSHIP LEVELS u A dedicated sponsor manager to guide your through your tradeshow experience and ensure you are getting the most out of your partnership. u Logo placement on the Bronnerbros.com website, print advertising, signage at all participating events, and inclusion in the official show guide (30,000 copies distributed). u Premium booth positioning on the show floor. u Onsite branding opportunities. u VIP tickets to evening events. u Inclusion in promotional materials. u Rights to use the Bronner Bros. logo/trademark in your promotional items. Presenting Sponsor The most prominent placement at the event. Your brand name with be featured in the beginning of the event title, on our website, and in all official references to the event including press materials, print materials, and event signage (including step and repeat and stage signage). Pavilion Sponsor Prominent exhibit space on show floor. Your brand showcased on pavilion signage, as well as logo inclusion on exhibit floor plan within the show guide and website. Specialty Category Sponsor (Exclusive) This sponsorship is perfect for the company that complements the beauty industry but is not a beauty brand. Prominent exhibit space on show floor. Logo inclusion on exhibit floor plan within show guide and website. All sponsorships can be customized to fit your brand objectives. for more info please CONTACT OUR SPONSORSHIP coordinator today! CHANTEL MCCANTS [email protected] • (800) 547-7469 Ext. 227 BECOME AN Exhibitor Your General Exhibit Booth Includes u One 6’ draped table and two chairs u One 8’ high draped back wall with one 3’ draped side wall u Five exhibit badges u Standard 7”x44” identification sign for linear booths u Company listing online and in the Show Guide u Visibility in the electronic show floor map u Wastebasket Space Assignment The following are areas of consideration in assigning booth space: u Number of booths requested u Number of years in the show u Participation in ticket sales program u Education/classroom participation u Professional display design In addition to the above, space relocation will be considered based on availability Standard Booth Packages 10’ x 10’ Standard 10’ X 10’ Corner $1,900 $2,000 $19.00 per square foot (minimum purchase of 100 square feet required) 2 Easy Ways to Pay u Online at Bronnerbros.com Simply click on the link “Purchase Booth” and follow the instructions. u Pay by Check See enclosed application and contract for exhibit space. Show Dates August 15-17, 2015 Installation/Load-In Thursday, August 13 • 8:00 am – 5:00 pm Friday, August 14 • 8:00 am – 5:00 pm Set up must be completed by 6:00 pm on Friday, August 14 Exhibit Dates/Times Saturday, August 15 • 10:00 am – 6:00 pm Sunday, August 16 • 10:00 am – 6:00 pm Monday, August 17 • 10:00 am – 5:00 pm Dismantling/Load-Out Monday, August 17 • 5:00 pm – 8:00 pm Tuesday, August 18 • 8:00 am – Noon REGISTER BY JUNE 15, 2015 & SAVE 10% CONTACT OUR EXHIBITOR SERVICES TEAM TODAY! RASHAWNDA MATTOX Companies A-L [email protected] • (800) 547-7469 Ext. 280 LULA HOWARD Companies M-Z [email protected] • (800) 547-7469 Ext. 275 Bronner Bros. International Beauty Show • 2141 Powers Ferry Rd. Suite 300, Marietta, Georgia 30067 BOOK YOUR TRAVELToday! BRONNER BROS. WANTS YOUR STAY IN ATLANTA TO BE THE BEST EXPERIENCE EVER, SO WE’VE PARTNERED WITH THE BEST! Save big when you book in the hotel block Don’t spend a fortune on your hotel room. Book an exclusive discount by reserving your room at a specially selected hotel—through onPeak, our official housing partner. Your reservation supports the show, helping us grow the event and strengthen our future negotiations. More rooms booked in the block means more power for us to negotiate lower room rates and more concessions like free in-room Internet access. Visit www.BronnerBros. com and click TRAVEL/HOTEL to make reservations online. Official Airline Partner Delta wants you to enjoy your travel to Atlanta with the best flights, great rates, and great customer service. Bronner Bros. has negotiated special discounts for passengers travelling from the U.S./Canada to the August Bronner Bros. International Beauty Show. Reservations and ticketing are available via www.delta.com/meeting. Select (Book Your Flight) and this will bring you to the Search Flights page. Enter the meeting code NMLHD in the box provided. Reservations may also be made by calling our Delta Meeting reservations at 800-328-1111, Mon-Fri 7am-7pm CDT. *Please note that there is a direct ticketing fee for booking through the reservation number above. Official Car Rental Partner We want to help you enjoy your event more than ever with great rates and time-saving services. Your special discounts are available for 7 days before the event and 7 days after the event. These discounts are available on a wide selection of vehicles from ecofriendly, fuel-efficient compacts and hybrids to stylish premium and luxury sedans. Take in the sights, explore the surroundings, and enjoy the ride! Use Budget Customer Discount (BCD) Number: U005614 when you reserve online at www.BronnerBros. com and click TRAVEL/GROUND TRANSPORTATION or call 1-800-842-5628. Discount Airport Shuttle Partner SuperShuttle offers on-line reservations for transportation between Hartsfield-Jackson Atlanta International Airport and your hotel. Visit www.BronnerBros.com and click TRAVEL/GROUND TRANSPORTATION for your discount link. Bronner Bros. International Beauty Show is held at The Georgia World Congress Center, Building C. Its unique 200-acre campus is located in the heart of downtown Atlanta, the Georgia World Congress Center features 3.9 million square feet with 1.4 million square feet of prime exhibit space, 12 exhibit halls, 106 meeting rooms and 2 grand ballrooms. Complemented by the Georgia Dome and Centennial Olympic Park, the three facilities comprise one of the finest convention, sports, and entertainment complexes in the world. GEORGIA WORLD CONGRESS CENTER 285 Andrew Young International Boulevard N.W. • Atlanta, GA 30313-1591
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