Installation/Load-In - Bronner Bros. International Beauty Show

KEY REASONS WHY YOU
SHOULD
Exhibit!
ATTENDEES AT A GLANCE
76% FEMALE 24% MALE
u Connect with Customers
Bronner Bros. is the nation’s largest multicultural beauty
show, delivering over 22,000 beauty professionals who
are eager to connect with your business. Meet decision
makers and influencers that have Beauty “Buying Power”:
Cosmetologists, Barbers, Makeup Artists, Nail Technicians,
Estheticians, Salon & Spa Owners, and world-renowned
Educators & Instructors.
u Affordable & Effective
Partnering with Bronner Bros. is one of the most costeffective ways for your company to reach your target
audience. Our exhibitor support staff will ensure a greater
return on your investment with low drayage cost, hassle-free
setup, and dismantling.
u We’ve Expanded to a New Location
Experience our new location in Building C, Halls 1-3,
featuring over 318k sq. ft. of enhanced exhibit space
equipped with additional loading bays for your load-in
and load-out as well as scheduled move-in and move-out
times. The introduction of a new streamlined marshalling
process will save you time.
u Lead Generation/Data Capture
Capture sales leads during the show with your mobile
phone or hand-held scanner when prospective customers
visit your booth with their scannable badges.
AGE RANGE
18-2424%
25-3442%
35-4922%
50+10%
60+1%
73%
Share info with clients &
friends when they find
products or services they like
Play major role in
purchasing decisions
51%
80%
Primary reason for attending
was to see new products &
attend classes
REGIONAL
ATTENDANCE
61% from the South
19% from the West
13% from the Midwest
3% from the Northeast
4% from abroad
INCREASE YOUR BRAND Exposure!
THERE ARE SEVERAL BRANDING OPPORTUNITIES AVAILABLE FOR THE AUGUST 2015 SHOW.
LANYARDS &
AISLE MARKER BANNERS
The aisle marker banners will be huge
WRISTBANDS
banners suspended from the ceiling to
aid in navigation around the exhibition.
This offers your company a unique
opportunity to display your company
name and logo. $1500 ea.
Your company logo displayed on all
beauty show participants’ lanyards
and show wristbands. 3 days and
nights of continuous branding.
Call for pricing and
opportunities.
CARPET CLINGS
Showcase your company logo for
everyone to see on these large carpet
clings. Placed throughout our exhibitor
floor. $1,500 per 5’x5’ cling (max 2).
LOBBY WINDOW DECALS
VIP WELCOME BAGS
MAINSTAGE
Welcome attendees at the door with
these vibrant single-sided graphics.
Call for pricing and
opportunities.
The welcome bags will be distributed
to all show attendees, educators,
exhibitors, and the media. The bags will
feature your logo on one side. You can
also add one piece of literature to the
contents. $2,500 per logo (max. 4).
Your logo and brand messaging to
be showcased on our video screens.
$1,500 per day for two
30-60 second spots.
PRODUCT SHOWCASE
To help increase product awareness,
there will be a featured products area
during show hours. Package includes
listing in show guide, ID card, and
onsite signage.
HANGING BANNERS
INSIDE THE VENUE
Located in prominent locations so
attendees can view your brand as they
enter and exit the show floor, giving you
excellent exposure.
$250 ea. placement.
$3,000 per banner (max. 4).
VIP LOUNGE
EVENING EVENTS
Prominent
exposure
and
the
ultimate opportunity to reach our
VIP attendees. Both interactive
engagement and logo placement
opportunities. Call for pricing and
Your logo and brand messaging to be
showcased throughout our evening
events and concerts on our video
screens.
$2,500 for 30-60 second spots.
opportunities.
CUSTOM BRANDING OPPORTUNITIES AVAILABLE UPON REQUEST. OUR SALES TEAM CAN MAKE IT HAPPEN!
DIGITAL MARKETING
EXCLUSIVE EXHIBITOR EMAILS
In the months leading up to the show, we will be sending
emails to all exhibiting companies. As a sponsor, you will
receive branding opportunities that include logo display, a
web link, and 20 words of text on your monthly exhibitor
email blast. E-Blast: $2,500 each.
PROSPECTIVE ATTENDEE EMAILS
Our sponsored email blasts will allow you to discuss
important industry-related topics with show attendees to
give them an opportunity to learn about your company’s
product and service offerings weeks before the show and
following the event. E-Blast: $2,500 each.
WEBSITE – DIGITAL AD BANNERS
The Bronner Bros. website is used extensively by all
attendees to manage their participation at the show.
Banners will be posted on this website months before and
after the show, giving the sponsor a continuous virtual
presence. 12 month run: $1,500 - $2,500 - $3,500.
Pricing levels based on web banner size and placement.
SHOW MOBILE APP
Our mobile event app provides companies with the
opportunity to connect with attendees in a quick, unique,
and personal way. The custom, comprehensive mobile app
puts all event information in attendees’ hands with updates
provided in real-time at the show. $500-$1000.
SHOW GUIDE ADVERTISING
Our Show Guide is packed with all the information our
attendees need for an enhanced show experience. Put
your ad in the hands of over 22,000 beauty professionals.
Advertisements must be submitted to Bronner Bros. in pdf
format no later than July 15, 2015.
FULL COLOR ADVERTISING RATES
u Half Page $1,600
u Second Cover $3,500
7.25”W x 5”H final trim size
7.25”W x 10”H final trim size
u Full Page $2,500
u Third Cover $3,200
u Center Spread $5,000
u Back Cover $4,200
7.25”W x 10”H final trim size
7.25”W x 10”H final trim size
7.25”W x 10”H final trim size
7.25”W x 10”H final trim size
2015 SPONSORSHIP Opportunities.
Once you have decided to become a sponsor, the
Bronner Bros. sponsorship team will work closely with
your company to create a customized program based
on your business objectives. In initial discussions about
your brand’s objectives and budget, the Bronner Bros.
sponsorship team will assess the best fit for placement
across the entire tradeshow materials (all onsite activation
costs are in addition to the sponsorship fee).
u Build Your Brand Awareness
Maximize your company’s exposure with our numerous marketing
& sponsorship opportunities that will provide targeted brand
engagement: pre-show, onsite, and post-show.
u Lead Generation/Data Capture
Capture sales leads during the show with your mobile phone
or hand-held scanner when prospective customers visit your
booth with their scannable badges.
u Public Relations
On-site press room for your media kits and the ability to hold
press conferences on breaking corporate news or new product
launches.
BENEFITS ASSOCIATED WITH
ALL SPONSORSHIP LEVELS
u A dedicated sponsor manager to guide your
through your tradeshow experience and ensure you
are getting the most out of your partnership.
u Logo placement on the Bronnerbros.com website,
print advertising, signage at all participating events,
and inclusion in the official show guide (30,000
copies distributed).
u Premium booth positioning on the show floor.
u Onsite branding opportunities.
u VIP tickets to evening events.
u Inclusion in promotional materials.
u Rights to use the Bronner Bros. logo/trademark in
your promotional items.
Presenting Sponsor
The most prominent placement at the event. Your
brand name with be featured in the beginning of
the event title, on our website, and in all official
references to the event including press materials,
print materials, and event signage (including step
and repeat and stage signage).
Pavilion Sponsor
Prominent exhibit space on show floor. Your brand
showcased on pavilion signage, as well as logo
inclusion on exhibit floor plan within the show guide
and website.
Specialty Category Sponsor (Exclusive)
This sponsorship is perfect for the company that
complements the beauty industry but is not a beauty
brand. Prominent exhibit space on show floor. Logo
inclusion on exhibit floor plan within show guide and
website.
All sponsorships can be customized to fit
your brand objectives.
for more info please CONTACT OUR
SPONSORSHIP coordinator today!
CHANTEL MCCANTS
[email protected] • (800) 547-7469 Ext. 227
BECOME AN Exhibitor
Your General Exhibit Booth Includes
u One 6’ draped table and two chairs
u One 8’ high draped back wall with one 3’ draped side wall
u Five exhibit badges
u Standard 7”x44” identification sign for linear booths
u Company listing online and in the Show Guide
u Visibility in the electronic show floor map
u Wastebasket
Space Assignment
The following are areas of consideration in assigning
booth space:
u Number of booths requested
u Number of years in the show
u Participation in ticket sales program
u Education/classroom participation
u Professional display design
In addition to the above, space relocation will be
considered based on availability
Standard Booth Packages
10’ x 10’ Standard
10’ X 10’ Corner
$1,900
$2,000
$19.00 per square foot (minimum purchase of
100 square feet required)
2 Easy Ways to Pay
u Online at Bronnerbros.com
Simply click on the link “Purchase Booth” and follow the
instructions.
u Pay by Check
See enclosed application and contract for exhibit space.
Show Dates
August 15-17, 2015
Installation/Load-In
Thursday, August 13 • 8:00 am – 5:00 pm
Friday, August 14 • 8:00 am – 5:00 pm
Set up must be completed by 6:00 pm
on Friday, August 14
Exhibit Dates/Times
Saturday, August 15 • 10:00 am – 6:00 pm
Sunday, August 16 • 10:00 am – 6:00 pm
Monday, August 17 • 10:00 am – 5:00 pm
Dismantling/Load-Out
Monday, August 17 • 5:00 pm – 8:00 pm
Tuesday, August 18 • 8:00 am – Noon
REGISTER BY JUNE 15, 2015 & SAVE 10%
CONTACT OUR EXHIBITOR SERVICES TEAM TODAY!
RASHAWNDA MATTOX
Companies A-L
[email protected] • (800) 547-7469 Ext. 280
LULA HOWARD
Companies M-Z
[email protected] • (800) 547-7469 Ext. 275
Bronner Bros. International Beauty Show • 2141 Powers Ferry Rd. Suite 300, Marietta, Georgia 30067
BOOK YOUR TRAVELToday!
BRONNER BROS. WANTS YOUR STAY IN ATLANTA TO BE THE BEST
EXPERIENCE EVER, SO WE’VE PARTNERED WITH THE BEST!
Save big when you book in the hotel block
Don’t spend a fortune on your hotel room. Book an exclusive discount by reserving
your room at a specially selected hotel—through onPeak, our official housing
partner.
Your reservation supports the show, helping us grow the event and strengthen our
future negotiations. More rooms booked in the block means more power for us to
negotiate lower room rates and more concessions like free in-room Internet access. Visit www.BronnerBros.
com and click TRAVEL/HOTEL to make reservations online.
Official Airline Partner
Delta wants you to enjoy your travel to Atlanta with the best flights,
great rates, and great customer service. Bronner Bros. has negotiated
special discounts for passengers travelling from the U.S./Canada to the August Bronner Bros. International
Beauty Show.
Reservations and ticketing are available via www.delta.com/meeting. Select (Book Your Flight) and
this will bring you to the Search Flights page. Enter the meeting code NMLHD in the box provided.
Reservations may also be made by calling our Delta Meeting reservations at 800-328-1111, Mon-Fri
7am-7pm CDT. *Please note that there is a direct ticketing fee for booking through the reservation number above.
Official Car Rental Partner
We want to help you enjoy your event more than ever with great rates and time-saving
services. Your special discounts are available for 7 days before the event and 7 days
after the event. These discounts are available on a wide selection of vehicles from ecofriendly, fuel-efficient compacts and hybrids to stylish premium and luxury sedans.
Take in the sights, explore the surroundings, and enjoy the ride!
Use Budget Customer Discount (BCD) Number: U005614 when you reserve online at www.BronnerBros.
com and click TRAVEL/GROUND TRANSPORTATION or call 1-800-842-5628.
Discount Airport Shuttle Partner
SuperShuttle offers on-line reservations for transportation between
Hartsfield-Jackson Atlanta International Airport and your hotel.
Visit www.BronnerBros.com and click TRAVEL/GROUND TRANSPORTATION for your discount link.
Bronner Bros. International Beauty Show is held at The Georgia World Congress
Center, Building C. Its unique 200-acre campus is located in the heart of downtown
Atlanta, the Georgia World Congress Center features 3.9 million square feet with 1.4
million square feet of prime exhibit space, 12 exhibit halls, 106 meeting rooms and 2
grand ballrooms. Complemented by the Georgia Dome and Centennial Olympic Park,
the three facilities comprise one of the finest convention, sports, and entertainment
complexes in the world.
GEORGIA WORLD CONGRESS CENTER
285 Andrew Young International Boulevard N.W. • Atlanta, GA 30313-1591