1. style and fashion
2. clothing
3. petticoats

Autumn 2014
Autumn 2014
Swedish quality
since 1899
In Stenströms collections, you are comfortably
well-attired for all occasions, festive and everyday.
The classic Stenströms shirt carries more than a
century-long tradition of quality, as do all of our
men’s and ladies wear collections. As a design and
fashion house, we merge today’s trends with
timeless classics, and we are now one of Sweden’s
most well-known and respected brands. Women’s
blouses, sporty leisurewear, knitted garments,
scarves and accessories are now also included in
our collections.
Philosophy
For us, fashion is more than just clothes. It is a
lifestyle, a feeling and a sense of pride. This passion
permeates all decisions we make: creating fashion
and clothing that breathes sustainability in both
quality and production. The care, knowledge and
creativity we put into our garments you can see
and feel. From the first design sketch and choice
of fabrics and buttons to how the garments are
manufactured. Every cut, every stitch. Everything
is thought out and worked through and create
together the essence that is so unique for a garment
from Stenströms. Welcome to the family.
Royal Purveyor
For many years, Stenströms has been
a purveyor of fine garments to the
Royal Court of Sweden, and is entitled,
as holder of a royal warrant, to use the phrases
“By appointment to H.M. the King of Sweden”
and “By appointment to H.M. the Queen of
Sweden” in connection with marketing.
2
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23
Print power
The woollen jacket
is an autumn
favourite
With elegant details and
darker shades, this autumn’s
women’s collection is very
feminine. Neater collars and
finer knits bring a sophisticated touch to classic models.
In the traditional blouse,
featuring a large, pre-tied
bow or narrow ribbon, you’re
dressed for businesslike poise
or festive elegance. An ideal
match with this autumn’s
big item in the women’s
collection – the flat-knit
woollen jacket in brown,
beige or navy. Boiled wool
gives this jacket a firm yet
supple, jersey-like fit and feel.
The Liberty floral lining in
matching colours is a lovely
complement.
Timeless this autumn
Autumn is heralded by dewy mornings and a certain freshness in the air.
After a warm, lazy summer we take a deep, invigorating breath and find
inspiration in collections that are more timeless tradition than trend.
Gentlemen find the right autumn mood in the season’s tailored, premium collection and
subdued colour scale. New this season are our fabulous 100% lambswool sweaters in gorgeous
Italian yarns. The colour range is in grey, brown, blue and beige. The sweaters are knitted in
two different yarns to achieve a mixed effect. A somewhat rougher finish at the edges highlights
the relaxed look and the sweater can be matched to advantage with a washed-look shirt.
Lambswool sweaters are a perfect match with the Highland tweed look, a style that speaks of
tailored elegance, featuring comfortable, washed flannels and sporty buttondown collars.
24
Prints liven up some of this
autumn’s favourites. Prints appear
on finest Oxford or poplin in
micro-patterns, dots, florals and
paisley. They bring the fabric to
life, but they also add a personal
touch to a dressier look with a suit
or blazer. Don’t forget the cotton
flannel handkerchief with print on
one or both sides. Our women’s
collection also includes a range of
lovely printed patterns and dots
on blouses, as well as small,
blue-patterned fabric buttons.
Watch for our anniversary collection
Stenströms has been creating stylish
attire of the finest quality for 115
years. We’re celebrating in October by launching an anniversary
collection which highlights the
spirit of Stenströms – fashion at the
forefront, quality in minutest detail
and garments with a feel that brings
out the best in you. The collection
flirts with a timeless, classic style,
suits all occasions and is beautifully
coordinated with shirts, blouses,
knits, scarves, ties and handkerchiefs
in our finest fabrics.
25
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27
28
29
30
31
32
33
34
35
36
37
38
39
Cover 2
Cover 1
From left, jacket: 442230-6068-280,
cardigan: 442201-2855-230,
blouse: 242231-6092-001,
shirt: 760111-5739-121,
scarf: 924918-1,
hankie: 921039-2
Au tumn 2014
Page 22-23
Page 24-25
Blouse: 242228-6058-000
Shirt: 784111-5744-121,
tie: 911940-13, hankie: 921038-6
Au tumn 2014
The woollen jacket
is an autumn
favourite
With elegant details and
darker shades, this autumn’s
women’s collection is very
feminine. Neater collars and
finer knits bring a sophisticated touch to classic models.
In the traditional blouse,
featuring a large, pre-tied
bow or narrow ribbon, you’re
dressed for businesslike poise
or festive elegance. An ideal
match with this autumn’s
big item in the women’s
collection – the flat-knit
woollen jacket in brown,
beige or navy. Boiled wool
gives this jacket a firm yet
supple, jersey-like fit and feel.
The Liberty floral lining in
matching colours is a lovely
complement.
Timeless this autumn
Autumn is heralded by dewy mornings and a certain freshness in the air.
After a warm, lazy summer we take a deep, invigorating breath and find
inspiration in collections that are more timeless tradition than trend.
Gentlemen find the right autumn mood in the season’s tailored, premium collection and
subdued colour scale. New this season are our fabulous 100% lambswool sweaters in gorgeous
Italian yarns. The colour range is in grey, brown, blue and beige. The sweaters are knitted in
two different yarns to achieve a mixed effect. A somewhat rougher finish at the edges highlights
the relaxed look and the sweater can be matched to advantage with a washed-look shirt.
Lambswool sweaters are a perfect match with the Highland tweed look, a style that speaks of
tailored elegance, featuring comfortable, washed flannels and sporty buttondown collars.
stenstroms.com
stenstroms.com
22
Swedish quality
since 1899
Playful, fun and wild, ”dots and stripes” are
this spring’s theme. The businessman is strictly
attired for business, with French cuffs and a white
collar. Linings are discreet in collar and cuffs, on
button panels and as a detail in the side seam
gusset. Mother-of-pearl buttons are tone-on-tone.
The silk tie is a must.
Royal Purveyor
For many years, Stenströms has been
a purveyor of fine garments to the
Royal Court of Sweden, and is entitled, as holder of
a royal warrant, to use the phrases “By appointment
to H.M. the King of Sweden” and “By appointment
to H.M. the Queen of Sweden” in connection with
marketing.
4
3
Page 6-7
5
7
Page 32-33
31
32
34
stenstroms.com
35
Page 42
Page 38-39
From left, cardigan: 442266-1356-340,
shirt: 775221-1467-100, scarf: 924917-4,
blouse: 242233-6094-341,
scarf: 931184-581
Shirts, from left:
785111-1543-100, 784111-5709-113,
784111-5744-121, 785771-1556-000,
712311-5706-112, 785111-1563-100,
784111-5772-101, 712111-5766-103,
785111-1562-000
Cover 1
Page 20-21
Cover 2
Shirt: 681111-1511-000,
pullover: 422290-1355-100
Shirt 785111-5661-001,
hankie: 921FAB6-000
Blouse: 241263-6046-181
Au tumn 2014
Cover 1
Page 20-21
Cover 2
20
The woollen jacket
is an autumn
favourite
With elegant details and
darker shades, this autumn’s
women’s collection is very
feminine. Neater collars and
finer knits bring a sophisticated touch to classic models.
In the traditional blouse,
featuring a large, pre-tied
bow or narrow ribbon, you’re
dressed for businesslike poise
or festive elegance. An ideal
match with this autumn’s
big item in the women’s
collection – the flat-knit
woollen jacket in brown,
beige or navy. Boiled wool
gives this jacket a firm yet
supple, jersey-like fit and feel.
The Liberty floral lining in
matching colours is a lovely
complement.
Timeless this autumn
Royal Purveyor
5
Autumn is heralded by dewy mornings and a certain freshness in the air.
After a warm, lazy summer we take a deep, invigorating breath and find
inspiration in collections that are more timeless tradition than trend.
Gentlemen find the right autumn mood in the season’s tailored, premium collection and
subdued colour scale. New this season are our fabulous 100% lambswool sweaters in gorgeous
Italian yarns. The colour range is in grey, brown, blue and beige. The sweaters are knitted in
two different yarns to achieve a mixed effect. A somewhat rougher finish at the edges highlights
the relaxed look and the sweater can be matched to advantage with a washed-look shirt.
Lambswool sweaters are a perfect match with the Highland tweed look, a style that speaks of
tailored elegance, featuring comfortable, washed flannels and sporty buttondown collars.
3
23
14
13
31
Blouse: 241219-2890-752
34
35
15
From top, pullovers:
422290-1355-200
422280-1355-750
422280-1355-130
422290-1355-300
422280-1355-500
422290-1355-100
422280-1355-100
422280-1355-191
36
Page 18-19
Page 16-17
Left, blouse: 241112-6000-301,
cardigan: 441236-2855-220
Right, blouse: 241104-6004-282
16
Blouse: 241219-6026-553
30
Page 34-35
33
Page 36
Left, shirts, from top:
680771-5602-110
660311-5625-543
680111-5636-403
684111-5623-543
680111-5636-103
Right, shirt: 760311-5625-543,
hankie: 921FAB-5648-131
Left, shirt: 681771-1506-102,
pullover: 422280-1355-750
Right, shirt: 784111-5651-121
12
27
Page 30-31
Blouse: 241219-6035-000,
scarf: 924851-001
Polo shirt: 441296-2466-180
32
Page 14-15
Page 12-13
26
25
29
Page 32-33
11
17
Left, shirt: 675441-5677-132,
scarf: 924855-001
Right, shirts from left:
775441-5675-570
441295-2466-430
775441-5689-543
675441-5675-110
441291-2466-570
675441-5677-132
18
Special thanks to: Max Nilsson, Stenströms Herr- och Damekipering.
Photo: Dan Holmqvist, JKF Photo
Styling: Peter Jüriado, Lina -----Hair & Make up: Amelie Holmberg
Print: Ljungbergs Tryckeri
Production: Wiberg & Co Reklambyrå
19
20
22
21
Shirt: 760111-5624-103, hankie: 921957-005
Blouse: 241107-6006-220, scarf: 931181-211
Au tumn 2014
23
Page 26-27
Page 24-25
Page 2-3
Shirt: 680111-5636-403,
pullover: 422254-2155-550
Blouse: 241265-6050-551
Left, shirt: 775441-5689-543
Right, blouse: 241154-6008-560
Shirts, from left:
675441-5687-183, 775441-5680-540,
775441-5686-503, 775441-5680-700,
775441-5688-573, 775441-5680-400,
775441-5690-133, 775441-5680-120,
775441-5689-543, 775441-5680-550
Shirt: 675441-5687-183,
polo shirt: 441295-2466-180
Print
power
Prints liven up some of this autumn’s
favourites. Prints appear on finest Oxford
or poplin in micro-patterns, dots, florals
and paisley. They bring the fabric to life,
but they also add a personal touch to a
dressier look with a suit or blazer. Don’t
forget the cotton flannel handkerchief
with print on one or both sides. Our
women’s collection also includes a range
of lovely printed patterns and dots on
blouses, as well as small, blue-patterned
fabric buttons.
Stenströms has been creating stylish
attire of the finest quality for 115
years. We’re celebrating in October by launching an anniversary
collection which highlights the
spirit of Stenströms – fashion at the
forefront, quality in minutest detail
and garments with a feel that brings
out the best in you. The collection
flirts with a timeless, classic style,
suits all occasions and is beautifully
coordinated with shirts, blouses,
knits, scarves, ties and handkerchiefs
in our finest fabrics.
28
7
Shirt: 784111-5651-121
Blouse: 241232-6016-111
10
9
Watch for our anniversary collection
24
Page 28-29
Blouse: 241219-6045-161
Shirt: 838047-5616-192, hankie: 921FAB6-000
6
Page 10-11
Left, shirts, from top:
685111-5661-001
685111-5661-101
681111-1511-000
684111-5651-121
784111-5653-181
Right, shirt: 703111-1467-100,
tie: 911940-001, scarf: 924855-001,
hankie: 921FAB5648-181
8
Cover 3
Shirt: 785771-1561-102,
pullover: 422280-1355-760
Page 22-23
Shirt: 775441-5680-000,
pullover: 422290-1355-300
Left, shirt: 775441-5689-543
Right, blouse: 241154-6008-560
22
Page 26-27
Shirt: 760111-5624-103, hankie: 921957-005
Blouse: 241107-6006-220, scarf: 931181-211
Swedish quality
since 1899
In Stenströms collections, you are comfortably
well-attired for all occasions, festive and everyday.
The classic Stenströms shirt carries more than a
century-long tradition of quality, as do all of our
men’s and ladies wear collections.
When you choose a Stenströms garment,
you’re choosing style, comfort and quality down
to the last detail. As a design and fashion house,
we merge today’s trends with
timeless classics, and we are now one of Sweden’s
most well-known and respected brands. Women’s
blouses, sporty leisurewear, knitted garments,
scarves, accessories, boxer shorts and ties are now
also included in our collections – garments that
maintain the high class that is synonymous with
the Stenströms name.
Spring and summer 2014
Playful, fun and wild, ”dots and stripes” are
this spring’s theme. The businessman is strictly
attired for business, with French cuffs and a white
collar. Linings are discreet in collar and cuffs, on
button panels and as a detail in the side seam
gusset. Mother-of-pearl buttons are tone-on-tone.
The silk tie is a must.
For many years, Stenströms has been
a purveyor of fine garments to the
Royal Court of Sweden, and is entitled, as holder of
a royal warrant, to use the phrases “By appointment
to H.M. the King of Sweden” and “By appointment
to H.M. the Queen of Sweden” in connection with
marketing.
2
Page 6-7
Shirts, from top:
838047-5616-192
838035-5651-131
784111-5648-131
684111-5609-182
784111-5653-181
4
Page 8-9
stenstroms.com
21
Page 24-25
Page 2-3
Shirt: 680111-5636-403,
pullover: 422254-2155-550
Blouse: 241265-6050-551
Page 22-23
Shirt: 775441-5680-000,
pullover: 422290-1355-300
Shirt: 681111-1511-000,
pullover: 422290-1355-100
Shirt 785111-5661-001,
hankie: 921FAB6-000
Blouse: 241263-6046-181
Cover 3
Page 4-5
The woollen jacket
is an autumn
favourite
Swedish quality
since 1899
With elegant details and
darker shades, this autumn’s
women’s collection is very
feminine. Neater collars and
finer knits bring a sophisticated touch to classic models.
In the traditional blouse,
featuring a large, pre-tied
bow or narrow ribbon, you’re
dressed for businesslike poise
or festive elegance. An ideal
match with this autumn’s
big item in the women’s
collection – the flat-knit
woollen jacket in brown,
beige or navy. Boiled wool
gives this jacket a firm yet
supple, jersey-like fit and feel.
The Liberty floral lining in
matching colours is a lovely
complement.
In Stenströms collections, you are comfortably
well-attired for all occasions, festive and everyday.
The classic Stenströms shirt carries more than a
century-long tradition of quality, as do all of our
men’s and ladies wear collections.
When you choose a Stenströms garment,
you’re choosing style, comfort and quality down
to the last detail. As a design and fashion house,
we merge today’s trends with
timeless classics, and we are now one of Sweden’s
most well-known and respected brands. Women’s
blouses, sporty leisurewear, knitted garments,
scarves, accessories, boxer shorts and ties are now
also included in our collections – garments that
maintain the high class that is synonymous with
the Stenströms name.
Shirts, from left:
675441-5687-183, 775441-5680-540,
775441-5686-503, 775441-5680-700,
775441-5688-573, 775441-5680-400,
775441-5690-133, 775441-5680-120,
775441-5689-543, 775441-5680-550
Shirt: 675441-5687-183,
polo shirt: 441295-2466-180
Print
power
Prints liven up some of this autumn’s
favourites. Prints appear on finest Oxford
or poplin in micro-patterns, dots, florals
and paisley. They bring the fabric to life,
but they also add a personal touch to a
dressier look with a suit or blazer. Don’t
forget the cotton flannel handkerchief
with print on one or both sides. Our
women’s collection also includes a range
of lovely printed patterns and dots on
blouses, as well as small, blue-patterned
fabric buttons.
Spring and summer 2014
Playful, fun and wild, ”dots and stripes” are
this spring’s theme. The businessman is strictly
attired for business, with French cuffs and a white
collar. Linings are discreet in collar and cuffs, on
button panels and as a detail in the side seam
gusset. Mother-of-pearl buttons are tone-on-tone.
The silk tie is a must.
Timeless this autumn
Royal Purveyor
Autumn is heralded by dewy mornings and a certain freshness in the air.
After a warm, lazy summer we take a deep, invigorating breath and find
inspiration in collections that are more timeless tradition than trend.
For many years, Stenströms has been
a purveyor of fine garments to the
Royal Court of Sweden, and is entitled, as holder of
a royal warrant, to use the phrases “By appointment
to H.M. the King of Sweden” and “By appointment
to H.M. the Queen of Sweden” in connection with
marketing.
Gentlemen find the right autumn mood in the season’s tailored, premium collection and
subdued colour scale. New this season are our fabulous 100% lambswool sweaters in gorgeous
Italian yarns. The colour range is in grey, brown, blue and beige. The sweaters are knitted in
two different yarns to achieve a mixed effect. A somewhat rougher finish at the edges highlights
the relaxed look and the sweater can be matched to advantage with a washed-look shirt.
Lambswool sweaters are a perfect match with the Highland tweed look, a style that speaks of
tailored elegance, featuring comfortable, washed flannels and sporty buttondown collars.
Watch for our anniversary collection
Stenströms has been creating stylish
attire of the finest quality for 115
years. We’re celebrating in October by launching an anniversary
collection which highlights the
spirit of Stenströms – fashion at the
forefront, quality in minutest detail
and garments with a feel that brings
out the best in you. The collection
flirts with a timeless, classic style,
suits all occasions and is beautifully
coordinated with shirts, blouses,
knits, scarves, ties and handkerchiefs
in our finest fabrics.
stenstroms.com
2
3
5
6
8
35
15
34
35
From top, pullovers:
422290-1355-200
422280-1355-750
422280-1355-130
422290-1355-300
422280-1355-500
422290-1355-100
422280-1355-100
422280-1355-191
36
Page 18-19
Page 16-17
Left, blouse: 241112-6000-301,
cardigan: 441236-2855-220
Right, blouse: 241104-6004-282
16
33
Blouse: 241219-2890-752
Page 36
Left, shirts, from top:
680771-5602-110
660311-5625-543
680111-5636-403
684111-5623-543
680111-5636-103
Right, shirt: 760311-5625-543,
hankie: 921FAB-5648-131
Left, shirt: 681771-1506-102,
pullover: 422280-1355-750
Right, shirt: 784111-5651-121
14
31
Page 34-35
32
11
Page 14-15
Blouse: 241219-6026-553
30
Polo shirt: 441296-2466-180
Shirt: 784111-5651-121
Blouse: 241232-6016-111
10
9
13
29
Page 32-33
Page 10-11
27
Page 30-31
Blouse: 241219-6035-000,
scarf: 924851-001
28
7
Left, shirts, from top:
685111-5661-001
685111-5661-101
681111-1511-000
684111-5651-121
784111-5653-181
Right, shirt: 703111-1467-100,
tie: 911940-001, scarf: 924855-001,
hankie: 921FAB5648-181
Page 12-13
26
25
Page 28-29
Blouse: 241219-6045-161
Shirt: 838047-5616-192, hankie: 921FAB6-000
Shirts, from top:
838047-5616-192
838035-5651-131
784111-5648-131
684111-5609-182
784111-5653-181
12
24
Page 6-7
Page 4-5
Page 8-9
17
Left, shirt: 675441-5677-132,
scarf: 924855-001
Right, shirts from left:
775441-5675-570
441295-2466-430
775441-5689-543
675441-5675-110
441291-2466-570
675441-5677-132
18
Special thanks to: Max Nilsson, Stenströms Herr- och Damekipering.
Photo: Dan Holmqvist, JKF Photo
Styling: Peter Jüriado, Lina -----Hair & Make up: Amelie Holmberg
Print: Ljungbergs Tryckeri
Production: Wiberg & Co Reklambyrå
19
17
36
Page 20-21
Page 18-19
Jacket: 422285-1346-360,
pullover: 422275-1380-320,
shirt: 681771-1467-530
Left, tie: 911940-13, shirts from top:
785111-1563-100, 784111-5772-101,
785111-1562-000
Right, blouse: 242228-6058-000,
pullover: 442211-2707-410,
shirt: 685111-1563-100,
pullover: 422290-1355-280,
scarf: 924923-1
40
Right, shirt: 684441-5756-753
34
4
18
Au tumn 2014
13
Page 16-17
16
Left, Hankies, from top:
921028-4, 921022-3, 921027-1,
921028-1, 921029-4
Left, from top,
shirt: 684441-5756-433,
pullover: 422280-1355-760,
shirt: 675221-5799-170,
pullover. 422280-1355-520,
shirt: 675441-5781-273
Right, blouse: 342236-6089-563
Right, blouse: 242250-2191-190,
scarf: 931187-193
33
Page 36-37
Page 34-35
Left, blouse: 242152-6072-501,
cardigan: 442203-2855-560
12
15
Pullover: 422280-1355-760,
shirt: 785771-1561-102
Left, blouse: 242255-6006-050,
bow-tie: 931191-183
30
9
Left, shirt: 675221-5799-150
14
29
Right, shirt: 781771-1467-330
Page 12-13
Page 14-15
28
Page 30-31
From left, jacket: 442230-6068-230,
blouse: 242255-6006-050,
scarf: 931190-181,
shirt: 784111-5772-101,
pullover: 422254-2155-230
11
27
Shirt: 681771-5766-183
8
Page 10-11
10
26
Page 8-9
From left, shirt: 784111-5744-121,
tie: 911940-13, hankie: 921038-6,
blouse: 242225-6090-193
6
Shirt: 784771-5726-181,
scarf: 924923-1
Right, shirts from top: 760111-5739-121,
784111-5709-113, 784111-5744-121,
685111-1543-100
Spring and summer 2014
2
25
Page 28-29
Right, cardigan: 442200-2855-510,
blouse: 242156-6065-191
In Stenströms collections, you are comfortably
well-attired for all occasions, festive and everyday.
The classic Stenströms shirt carries more than a
century-long tradition of quality, as do all of our
men’s and ladies wear collections.
When you choose a Stenströms garment,
you’re choosing style, comfort and quality down
to the last detail. As a design and fashion house,
we merge today’s trends with
timeless classics, and we are now one of Sweden’s
most well-known and respected brands. Women’s
blouses, sporty leisurewear, knitted garments,
scarves, accessories, boxer shorts and ties are now
also included in our collections – garments that
maintain the high class that is synonymous with
the Stenströms name.
Stenströms has been creating stylish
attire of the finest quality for 115
years. We’re celebrating in October by launching an anniversary
collection which highlights the
spirit of Stenströms – fashion at the
forefront, quality in minutest detail
and garments with a feel that brings
out the best in you. The collection
flirts with a timeless, classic style,
suits all occasions and is beautifully
coordinated with shirts, blouses,
knits, scarves, ties and handkerchiefs
in our finest fabrics.
Left, jacket: 442230-6068-280,
cardigan: 442201-2855-230,
blouse: 242231-6092-001,
shirt: 760111-5739-121,
scarf: 924918-1, hankie: 921039-2
Left, shirt: 702771-1467-540,
tie: 911028-3
From left, blouse: 242163-2819-320,
shirt: 712111-5766-103, tie: 911022-6,
hankie: 921022-4
Right, jacket: 442230-6068-280,
blouse: 242218-2913-000,
shirts from top: 784111-5772-002,
784111-5773-001, 784111-5774-001,
784111-5773-001
Watch for our anniversary collection
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Page 26-27
Page 4-5
Page 2-3
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Left, pullovers: 422275-1380-230,
422275-1380-180, 422275-1380-320,
422275-1380-270
Print
power
Prints liven up some of this autumn’s
favourites. Prints appear on finest Oxford
or poplin in micro-patterns, dots, florals
and paisley. They bring the fabric to life,
but they also add a personal touch to a
dressier look with a suit or blazer. Don’t
forget the cotton flannel handkerchief
with print on one or both sides. Our
women’s collection also includes a range
of lovely printed patterns and dots on
blouses, as well as small, blue-patterned
fabric buttons.
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Special thanks to: Max Nilsson, Stenströms Herr- och Damekipering.
Photo: Dan Holmqvist, JKF Photo
Copy: Caroline Säfstrand
Styling: Peter Jüriado, Karolina Vertus
Hair & Make up: Amelie Holmberg
Production: Wiberg & Co Reklambyrå
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