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Alternative Finance Vehicle for
Student Start-ups
How is Crowdfunding Fostering Innovation at Universities and Colleges?
For Early Stage Finance & Student Startups
Crowdfunding
Traditional Funding
Free of Ownership/Control issues
They call crowdfunding “stupid money”
Indian Consumer Oriented
Profit Oriented
Cost Free Marketing
Generally money used for marketing
Distribute Publicity materials as rewards
Branding costs additional
Best Market Research Tool
Better for Valuation
Get ‘Angle Consumers’
n/a
Proof of Value
Proof of Expected profits
Success Stories…
Professors thought it can
be a handy tool for their
students at Kutch & Kadi
While working on motion
sensing devices, her cupcakes found many takers
Took workshops and did
demos btw more than 4k
students
Success Stories…
Sent daily post cards and
personal video messages
Interesting rewards like
selecting Rally car number
Achieved pre-sale of more
than 400 dvds
CFI Boot Camp
“Zero liability start-up funding and impart ‘skills’ to pitch Indian dreams and products.”
- CFI
CFI 2.0 Bootcamp & More…
Registration
and
Passion of
Project Creator
IPR & Legalities
Selection
Training
Launching
2 week Boot-Camp:
Ideate, Incentives
Pitch Video & SMO
Campaigning
Institutions take
Pride
And
2 day Work-Shop:
Incentives And
Pitch Video
Build Local
‘Heros’
CFI 100 GUJARAT (June-July 2015)
580 colleges under GTU
80000 Final year Projects
95% Student start-ups die due to lack of less than Rs. 10 Lacs
100 Projects convert into Start-ups via Crowdfunding
Rs 51 x 1000 = Life changing amount for many
Get 100 test users to pay: ANGEL CUSTOMER
-CFI Manual
“Development of Policy Framework for Innovation,
Student Entrepreneurship & IPR”
“Crowdfunding in Gujarat Industrial Policy 2015”
“Crowdfunding is like betting against the odds”
Thank You!
Ateet Bajaj
[email protected]
M: +91 9824479002