1. business and industrial
2. advertising and marketing
3. marketing

Marketing & Communications Officer
DEPARTMENT: Marketing & Communications
REPORTS TO: Senior Vice President, Marketing & Communications
SUPERVISES: None
FSLA: Exempt
STATUS: Officer
HOURS: Monday – Friday: 8:00 a.m. – 5:00 p.m. Special projects may call for occasional evening and/or weekends
hours.
Summary: We are looking for a bright and energetic professional to help us build and promote our unique Field & Main
Bank brand. The ideal candidate will have the ability to balance the big picture with the smallest details. This professional
will be responsible for planning, developing and implementing public relations, community relations and marketing
communications, activities and events – both internal and external. A strong knowledge of social media principles, online
and digital communication, media relations and project management is required. This position collaborates with various
areas of the organization to ensure our brand message is consistent, timely and relevant to the Field & Main Bank strategy.
Every day is different in this swift-paced, fun work environment.
The perfect person for this position has:
 A four-year college degree in communications, public relations, marketing, advertising or a related field, or
equivalent work experience.
 Three or more years of communications experience (preferred).
 Exceptional writing, editing and proofreading skills.
 Digital and social media savvy.
 Event planning experience.
 Strong public relations, organizational, leadership and verbal communications skills.
 Graphic design and/or art direction experience (preferred).
 Proven ability to run multiple projects simultaneously.
 Excellent client service skills.
 A passion for monitoring news coverage and industry trends to bring new opportunities and ideas to the organization.
 Proficiency with Microsoft and Macintosh software applications.
Essential duties and responsibilities:
 Write and manage various company communications; collaborate with departments across the organization.
 Support and enhance social media strategy; write and post social media content.
 Manage events and workshops.
 Support the organization’s community relations activities.
 Manage and maintain the company’s website and Intranet.
 Create company videos, including script development, production and editing.
 Identify newsworthy stories about the organization; write and distribute news releases and company
announcements.
 Provide organization and creative content for employee meetings.
 Manage employee events and contests.
 Manage vendors and contractors.
 Coordinate with the Compliance Department to adhere to applicable bank marketing regulations.
ADA REQUIREMENTS: Work is performed in an open office setting. One must be able to concentrate and perform work in an
area that will likely result in the interruptions of one's duties. Have the ability to lift items weighing up to 50 lbs.
This job may not be all-inclusive. Employees are expected to perform other duties as assigned or directed by management. Job
descriptions and duties may be modified when deemed appropriate by management.
Marketing & Communications Officer job description_02_15
COMPETENCIES:
To be successful in this position, an individual should possess and demonstrate the following competencies while
performing the essential functions of this position.
COMPUTER SKILLS:
 Advanced user of Microsoft Office and Macintosh software.
 Strong Internet research skills.
 Substantial familiarity and knowledge of social media.
 Substantial familiarity and knowledge of audio visual and video conferencing equipment.
 Ability to learn new technical skills and commitment to pursuing continuing education opportunities to advance to
the latest technical skills.
INITIATIVE:
 Ability to anticipate organizational needs and determine a correct course of action based on those organizational
needs.
 Takes proactive steps to accomplish task without specific direction.
 Seeks out and is committed to learning and pursuing continuing education opportunities.
 Understands managerial concepts and the organization’s core values and joins in productive efforts to accomplish
overarching goals.
FOLLOW-UP:
 Consistently completes assignments and tasks willingly, promptly and efficiently.
 Responds with a sense of urgency to management’s requests.
 Identifies and resolves problems in a timely manner.
 Displays willingness to prioritize completion of tasks, adjusts workflow, processes and people to effectively
accomplish assignments and management’s goals.
 Makes necessary decisions to complete directives and apprises management of situation.
 Consistently displays a high level of commitment and conscientiousness in completing assignments.
COMMUNICATION SKILLS:
 Demonstrates advanced communication skills and ability to work well with all levels of internal management and
staff, as well as outside clients and vendors.
 Consistently keeps supervisor and management apprised of decisions and status of projects.
 Possesses a strong sense of confidentiality with respect to customer and company information and documentation,
and knows when to exercise discretion.
 Consistently demonstrates appropriate use of language expected in a professional work environment.
 Speaks clearly and persuasively in positive or negative situations.
 Possesses excellent group presentation skills.
 Is consistently considerate and respectful by tone, volume and mannerism used in communicating with others.
 Shows superb composition skills and strong command of language.
 Consistently edits work for correctness and accuracy.
INTERPERSONAL RELATIONSHIP SKILLS:
 Works well with co-workers, conveying thoughts and actions in a positive manner.
 Supports, accepts and understands management and company directives.
 Works to help achieve individual, departmental and company objectives and goals with positive behavior.
 Demonstrates strong sense of business propriety and decorum.
 Is open to others’ ideas and exhibits willingness to try new things.
 Adapts to changes in the work environment, manages competing demands and is able to deal with frequent change,
tight deadlines, delays or unexpected events.
TIME-MANAGEMENT:
 Effectively prioritizes duties and develops a system that triggers action in own workflow (and that of others).
 Possess ability to realize urgent nature of tasks assigned.
 Effectively uses the proper resources to maintain an organized, neat and efficient work environment necessary for
completion of tasks in a timely manner.
 Prioritizes plans and organizes work activities and uses time efficiently.
 Demonstrates accuracy and thoroughness, and monitors own work to ensure quality and quantity of work.
 Consistently arrives at work and on time.
ADHERENCE TO POLICIES & PROCEDURES:
 Understands the importance of adherence to bank policies in job-related functions, employee and banking issues.
 Maintains confidentiality of employee, customer and bank information – within and outside of the company.
 Acts and behaves in a way that reflects positively on the company.
 Maintains highest level of honesty in handling customer, employee and bank information.
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