18th & 19th 19th MARCH 201 2015, BARCELONA 18th 5, BAR CELONA Do we need HR? seminar One small step for man, One giant leap for HR 3 Part of the HR HRcoreLAB coreLAB 3 Streams - 1 Venue offered by FOREWORD from the Chairman A recent survey of CEOs reveals that HR is overwhelmingly viewed as the least agile function. CFOs claim that their attempts to work strategically with HR are the most trying. Business leaders concur, with nearly 50 percent reporting that HR is not ready to lead. Even HR itself agrees. In a March 2014 global survey, HR and talent executives graded themselves a C-minus for overall performance. HR needs to bring its own specialist skills and unique insights to create a series of strategic performance capabilities that enable the delivery of the business model. It has to deliver the strategies that help create innovation, customer centricity, lean management, collaborative and partnered performance. But will the function be squeezed out of this role? The world has moved on since the last major paradigm for HR, and there are a new set of challenges. HR functions find themselves being “leaned”. It becomes difficult to maintain all its areas of expertise. The problems organizations need HR support on are increasingly cross-functional and need joint input from expertise from other disciplines, such as operations, IC, Marketing, IT,... The solutions are also cross-functional. No longer can people dedicated to OD, EE or TM, work as separate centres. They need to have their expertise “mixed and matched” and aligned much more flexibly with the business needs and with the major change projects of the day. Meanwhile, the increasing power of IT and sophistication of eenablement means that these service providers were moving up the value-chain of services, adding more activities and expertise, and being able to provide these services direct to line managers if necessary. HR has then been on its own learning curve. HR has been building specialist and hopefully more strategic expertise and parcelling it up into CoE's, and building a cadre of HRBP's. But has it been able to deliver strategic support? Has it become too siloed, built around traditional functions of resourcing, TM, OD and C&B? Critical questions around the role of the function remain, and the strategists are asking what is strategic about the HR function and its knowledge? This seminar will look at some of the ways in which HR functions have responded. What are the consequences for COEs, HRBPs, and the delivery of change management? Join us in Barcelona to find out, Paul CHAIRS Professor Paul Sparrow Director Centre for Performance Led HR, Lancaster University Author of: ‘Do we need HR?', 'Strategic TM: future directions', 'Globalizing the HR architecture','Organizational effectiveness, people and performance: new challenges, new research agendas', 'The contribution of David Ulrich to the analysis of HR departments',… Sparrow Ben van Stekelenburg Group Director Organisation & Capability Associated British Food Agriculture (AB Agri) UK SPEAKER PANEL Trond Jakobsen Vice-President Segment HRBP Yara International Norway Dr. Philipp Zimmermann Global TM Director Evonik Industries AG Germany Gero Pickert, Vice President-HR Operations Nokia Germany Philippe Duvivier Director, Customer Experience & Human Resources Toyota & Lexus Belgium Karl-Heinz Reitz VP-HRBP & OD Unitymedia/ Liberty Global Germany “Do we need HR?”Seminar Laura Marsi Head of AMOS (Allianz Managed Operations & Services) Transformation - Board Div. Finance, HR and Transf. Allianz Switzerland Olaf Lange Managing Partner Team Steffenhagen Consulting Germany Clodagh O'Reilly Assess. & Leadership Wkforce Science Leader EMEA IBM UK Stephan Schmitt Chief Marketing Officer Lumesse USA Tom Haak Founder & Director HR Trend Institute and Author of `The Future of HR´ The Netherlands PARTNERS Diamond Platinum Premier Academic Silver 01. Programme Day 1 WEDNESDAY 18th MARCH 2015 08:45 09:45 14:40 Goodbye HR – a new translation ? Current organisational cultures ? Challenges of the current business cultures ? HR as a catalyzer for implementation ? Tips for implementation Olaf Lange Managing Partner, Team Steffenhagen Consulting 10 min. Q&A Session with Olaf ? What becomes important in HR terms in dealing with the 14:50 Coffee & Networking challenges of innovation, lean, customer-centric and collaborative organisations ? The different levels of support that have to be offered ? Development of a new cross-functional capability based around the delivery of organizational capability Professor Paul Sparrow, Director, Centre for Performance Led HR, Lancaster University 10 min. Q&A Session with Paul 15:30 HR : 'Less is more' or how to achieve more business results by doing less HR ? A real case study in a highly competitive and changing retail environment ? Let's imagine a world without HR, what would be the consequences? ? What does it take for HR to make a real business difference both in terms of business results and customer experience ? ? Why should HR focus on employee engagement rather than on employee satisfaction? The customer perspective Philippe Duvivier, Director, Customer Experience & HR, Toyota & Lexus 10 min. Q&A Session with Philippe Registration & Welcome Coffee Opening of the Conference by the Chairmen: Professor Paul Sparrow, Director, Centre for Performance Led HR and Ben van Stekelenburg, Group Director Organisation & Capability, AB Agri 14:10 ALIGNING HR WITH PERFORMANCE DRIVERS s 10:00 Laying out the performance challenges facing HR ? The HR function needs to evolve its structures and delivery model once more, in response to a number of challenges 10:30 HR & THE BUSINESS 10:40 Ideology-driven concepts that can be challenged Who's budget is it? – Businesses question the 'monopoly' HR ? likes to run ? Good tools take much of the admin work – why not outsource the rest? s 16:00 ? Business Partners rarely are Business Partners – so, why do we need them? ? Everything changing: From strategic people development to s 11:10 “Do we need HR?”Seminar 11:20 Industry Networking Session During this session, you will have the opportunity to discuss a particular question of interest with Industry Peers (Pharma, FMCG, Energy, Manufacturing, Telecoms,..): ? Have HR leaders engaged with GM's and evidenced how their function enables the delivery of important performance outcomes? ? Why should freeing up time from transactional activity and moving it into areas of expert knowledge make the function any more strategic? ? How should HR competencies be changed in line with HR transformation? ? How do you develop your own Business Sense/Acumen? Led by the Chairs 12:15 Lunch & Networking 13:30 Transforming the HR organisation: the challenges faced along the way and the contribution (added value) of HR to the organisation ? How to develop a relevant HR function in a global setting ? How to bring value to different stakeholders ? Aligning HRBP, HR Service and CoE's to provide what the business needs ? How to develop relevant internal competencies for the future Trond Jakobsen, Vice-President Segment HRBP, Yara International 10 min. Q&A Session with Trond 14:00 16:40 The Future is Here! Visionary thinker William Gibson once said, "the future is already here - it's just not evenly distributed." We'll consider the trends that will fundamentally change HR and workforces in future. ? What HR can learn from Facebook, Twitter and Instagram about the future of connecting, learning and innovating at work ? What HR can learn from the military and school guidance counsellors about workforce leadership and optimisation ? What HR can learn from Finance, Operations and "Jeopardy" about using big data to influence decision-makers Clodagh O'Reilly, Assess. & Leadership Wkforce Science Leader EMEA, IBM 10 min. Q&A Session with Clodagh 16:50 Coffee & Networking 17:30 18:00 Is HR ready to support an agile organisation or is an already agile business pushing HR to become...agile? Rapidly changing customer requirements expect organisations to become agile and lean: an agile organisation needs an agile and lean HR function….. are we ready? To survive HR needs to become faster than the business. ? How to introduce agile to HR ? How to implement agile methods in HR itself ? What leadership behaviours does HR does to promote in order to sustainably nurture an agile organisation Laura Marsi, Head of AMOS (Allianz Managed Operations & Services) Transformation - Board Division Finance, HR and Transformation, Allianz 10 min. Q&A Session with Laura 18:10 Wrap-up - End of Day1 16:10 mid-term resource management The human touch: Out-dated European values on the decline? ? Gero Pickert, Vice President HR Operations, Nokia 10 min. Q&A Session with Gero s s 19:00- Evening Drinks Reception by 20:30 02. 02. Programme Day 2 THURSDAY 19th MARCH 2015 08:45 Opening of Day2 by the Chairmen: Ben van Stekelenburg, Group Director Organisation & Capability, AB Agri and Professor Paul Sparrow, Director, Centre for Performance Led HR, Lancaster University THE BUSINESS OF TALENT 09:00 s 09:30 Preparing future leaders to help make HR redundant: starting your transformation with Talent The presentation will highlight the benefit of a revised mindset on people management and how this can be realized (incrementally). It will showcase examples from research with more than 1100 European companies and more than 1000 top-talents that deepdived on more than 350 people management practices. ? A provocative strategic push with underlining strong evidence ? What needs to change now and in the future? ? Why small can teach large? ? How talent is a key success lever? Dr. Philipp Zimmermann, Global TM Director, Evonik Industries AG 10 min. Q&A Session with Phillipp 10:10 “Mastering the storm” Learn what 700+ Global HR Leaders revealed as their biggest challenges & opportunities in 2015 and beyond. And, why the future of HR has never been more critical than now… This presentation will make you discover: ? Key external Trends & Changes impacting HR ? Top 3 HR imperatives for business success ? Secret behind some of the successes, and failures Stephan Schmitt Chief Marketing Officer, Lumesse 10 min. Q&A Session with Stephan 10:20 Coffee & Networking 09:40 s 13:40 14:10 14:20 FUTURE PERSPECTIVES s 11:00 The Transition of HR ? Tom will describe several trends and the opportunities these trends create for HR. ? If HR can make the transition, the future will be bright. “Do we need HR?”Seminar 11:30 Tom Haak, Founder & Director, HR Trend Institute and Author of `The Future of HR´ 10 min. Q&A Session with Tom Interactive Roundtable Session ? What will the 'next generation' HR function look like? ? Does HR know what to focus on to truly deliver strategic business impact? ? Is a 'people development manager' (an exemplary line manager who could coach and refine the people management skills of peers) the solution? ? Should the CHRO role be eliminated, with HR responsibilities funneled in two separate directions — administration (traditional HR), reporting to the CFO; and talent strategy (line managers), reporting to the corner office? Why? Led by the Chairs People Matter and HR counts – how to make a difference for the business ? Is the “Ulrich Model” still the paradigm for HR? ? Is it worthwhile to claim the famous “seat at the table of decision makers”? ? Are we (citing an HR Chief Executive) “Sherpas to the business” or are we a value generating function? ? Is it the business expectations or our self-image that hinders us from being successful? ? What are key topics that might differentiate HR in the future? 14:50 Let's try to find some good answers to the question why we dearly need HR today and tomorrow. Karl-Heinz Reitz, VP-HRBP & OD, Unitymedia/ Liberty Global 10 min. Q&A Session with Karl-Heinz 15:00 Wrap-up and end of conference s 11:40 HR is much better off when closely aligned with the business, that's where all the action is, in strategic terms: this is where to play! The current organisational model of a division of functions in ? Business Partners, CoE's and SS Centres sounds great but reality is that few organisations made it work. It has taken costs out the business but eventually it is a dead end street. ? Even worse, a poor and mechanical execution of the above model combined with many Businesses mainly interesting in cost efficiencies has taken the human out of HR hence has led to the question : do we need HR? I would add : in this form? ? With the economy picking up steam, Business leaders more than ever need support in hiring, developing, rewarding, retaining and firing of employees.HR is well trained and equipped to source, identify, interview, assess and develop talent but not all practitioners focus enough on this core element of the job. Need to go back to basics. ? Luckily, Technology is making quantum leaps again and is still underleveraged in many HR departments however leveraging new technologies such as cloud based total HR systems or social media recruitment will allow HR to regain lost ground - again in strategic terms: here we have the right to play and opportunity to win. Ben van Stekelenburg, Group Director Organisation & Capability, Associated British Food Agriculture (AB Agri) 10 min. Q&A Session with Ben s 12:20 Lunch & Networking 03. TENEO SEMINAR ENDORSMENTS ATTEND AND Discuss the structure of the HR service and its ability to leverage Talent “It was a joy to see how much Teneo has grown over time in professionalism, depth and scale, something to be proud off!” EVP-HR, Shell International Find out about the performance challenges facing HR “The participants walked out with true learning's and high satisfaction. Really what was desired when coming to this kind of event” Head of Talent Acquisition, World Economic Forum Discover what the 'next generation' HR function looks like “I really appreciated the WE focus, which was for me one of the key reasons for me to join. Presentations were great, speaker panel too” Western Europe Talent Supply Leader, Procter & Gamble Learn about the evolution of line managers and their ability to lead, develop, coach “Well Organized, relevant topics, good speakers, great location, terrific staff” Global Talent Manager, DSM Understand why HR hasn't been strategic enough “Great opportunity to meet a lot of professionals from all over the world” Corporate Talent Attraction Manager, Gate Group Grasp what it will take to fix HR “Top opinion leaders here, access/insight into completed programs + new intuitive + some thought provoking” Talent Acquisition & Development Director, Ferrari “The cross- topic setup, the participants, the presentations: relevant, diverse and interesting)” VP Global TA and Development, Siemens Leading with Talent “Do we need HR?”Seminar This seminar will be held at the same time as the 3rd HRcoreLAB ,3 streams (click to view). You will be able to move freely between the streams. The 3rd HRcoreLAB will feature: 3 Seminars ? ? 47 High-level expert speakers ? 250+ HR professionals ? 37 Case-Studies from leading Organisations ? 9 Interactive round-table sessions ? 5 hands-on Workshops ? 1 Exclusive Cocktail party ? And much more... Future of Rec VENUE: Do we need HR? Wkshops FLOOR PLAN 5* HOTEL FAIRMONT REY JUAN CARLOS I, BARCELONA The 5* Fairmont Rey Juan Carlos I Hotel is a unique resort in the heart of Barcelona. Located on the Diagonal - the city's main avenue - this luxury hotel is walking distance from the shopping, cultural and financial centres. The comfortable and spacious accommodation features the latest facilities and outstanding views over Barcelona. It´s 19th century Mediterranean gardens and outdoor pools create a tranquil resort in the city center. www.fairmont.com/barcelona/ With 432 luxury rooms and professional conference facilities, the Hotel Rey Juan Carlos I is the ideal location for a business or leisure visit to Barcelona. Relax and unwind with our spa and fitness center. 04. Biographies Professor Paul Sparrow, Director, Centre for Performance Led HR, Lancaster University Paul Sparrow is the Director of the Centre for Performance-led HR and Professor of International HR Management at Lancaster University Management School. Philippe also held some operational roles. For instance, between 2010 and 2013, he held the position of Inchcape Belux Retail director. Inchcape is a leading global premium automotive group, operating in 26 emerging and developed markets with a portfolio of the world's leading car brands in the fast-growing luxury and premium segments. His latest books are on Do We Need HR? Repositioning People Management For Success and Strategic Talent Management. His research interests include cross-cultural and international HRM, HR strategy and changes in the employment relationship. His research in the Centre focuses on eight areas: the nature of strategic competence; HR leadership and boardroom engagement; performance drivers such as innovation, customer service and globalization; business model change; the employee engagement-performance link; talent management; evaluating the ways in which people improve the capital of an organisation; and future HR trajectories. Clodagh O'Reilly, Assess. & Leadership Wkforce Science Leader EMEA, IBM Clodagh is an expert in large-scale recruitment, development and change programs. Clodagh has worked across numerous sectors including banking and financial services, healthcare, entertainment and engineering, with both national and international organisations. He has consulted with major multinationals, public sector organisations and intergovernmental agencies and has frequently been voted amongst the Top 15 Most Influential HR Thinkers by Human Resources magazine. Clodagh is the Chair of the Association of Business Psychologists in the UK, a former Guest Lecturer on the Metropolitan University's Master of Science in Business Psychology and the University College London Master Science in Strategic Management of Projects. Ben Van Stekelenburg, Group Director Organisation & Capability, AB Agri Prior to his role, Bernard (Ben) van Stekelenburg was the VP of International HR for Groupon. Laura Marsi, Head of AMOS (Allianz Managed Operations & Services) Transformation - Board div. Finance, HR and Transformation, Allianz Laura received a bachelor degree in Business Economics from the University of Trieste, Italy in 1990. She then joined the accounting department of RAS Italy (now Allianz SpA) where she worked until 1995. Before Groupon Ben co-founded Atazartech, a start up that develops and delivers strategic business simulations for large banks. He spent 12 years of his career with Citigroup, most recently as the New York based Global Head of Talent Management for Citi's Consumer Business. Ben is a graduate from Twente University of Technology - Public Management Sciencesand attended the Advanced Management Program at the Wharton Business School, University of Pennsylvania, USA. Gero Pickert, VP-HR Operations, Nokia Gero, born in Bremen in the North of Germany, has studied Computer Science and Business Administration, before he started to work in Consulting. In times of de-regulation, there was a need to look at technologies from a business angle and at business plans with a technology understanding. This combination of different relevant views has been a theme also along the different positions after consulting: From M&A expert and Strategic Planning, over Country Management, to Business Management for South Europe, Key Account Management and the role as CEO for Siemens Mobile Networks in China. After returning from China, a final sales assignment (Strategy for West- and South Europe) and now with Nokia, he began a new Journey in HR. Starting with HR Operational Excellence (Processes, HR IT, Controlling) he planned and then implemented HR Shared Services. With Nokia Gero combines the responsibility for all standard, transactional HR services to Nokia employees and management in 130 countries with HR IS- and Controlling & Reporting concepts. The Shared Services organization is structured around 4 'Focus Locations' with each having number of defined Satellites. Trond Jakobsen, VP Segment HRBP, Yara International Trond has over 20 years of experience in the field of HR and organizational change. His current role is Vice President and Segment HR Business Partner at Yara International. He is the HR Business Partner for two major business segments, Downstream and Supply & Trade, in addition to being the Business Partner lead for Asia, Africa and the corporate headquarters. As Segment HR Business Partner Downstream and Supply & Trade, he supports senior business leaders and their teams in achieving their full business potential, by fostering excellent people management, developing high-performing organizations locally and globally, and acting as coach and partner to the business leaders. A key task has been advising leaders on, and managing, transformations and change management activities, including mergers and acquisitions. Trond has experience from a wide range of HR roles. Previous roles at Yara International include Head of Global HR Business Partnering, Vice President HR Downstream, and Vice President Compensation & Benefits. Before this, he was Vice President and Head of the Corporate Organization and Learning Department in Norsk Hydro (50,000 employees). “Do we need HR?”Seminar His career also includes working as a Senior Management Consultant at Hay Group and as an Senior Management and IS Consultant. Olaf Lange, Managing Partner, Team Steffenhagen consulting Born in 1964, Olaf Lange is a certified Psychologist (Dipl.-Psych.). After his studies in Cologne, he has gained more than 20 years of consulting experience in B2B business environment in various industries, including the chemical industry, automotive, telecommunication, IT services and finance. Olaf's consulting focus is on organizational development, leadership, change management, strategy, and sales development. Besides his consulting experience, he has a broad expertise in training: e.g. negotiation trainings, communication trainings, leadership trainings, customer orientation training. In addition, he is a MBTI® certified trainer and lecturer at Business School Berlin Potsdam (BSP). Philippe Duvivier, Director, Customer Experience & HR, Toyota & Lexus As senior HR leader, Philippe has the full HR responsibility for 5 business units located in Belgium and Luxembourg. He is also Customer Experience Director for Toyota and Lexus in BeLux and plays an OD role as co-leader at global level. After a Master in Psychology, Philippe started his career at the International Labor Office in Torino Italy. He then worked for small and middle size IT companies before joining the major Belgian telecom operator, where he held several HR positions including the creation and the management of Shared Services Center and lead major change management projects. In 2003, Philippe lead a team who won the e-HR award. During his 5 years with Deloitte, he was in charge of consulting services in the area of HR transformation and HR strategy. She uses her varied international project and people management experience to ensure she delivers consistent and sustainable results. In July 1995 Laura moved to the finance area of the Allianz Holding in Munich and was in charge of the closing of some European subsidiaries. In 1998 she moved to the business division Europe I to cover the positions of country manager Switzerland and later in Spain. In 2003 she joint GHR and covered since then different management positions in the areas of HR knowledge management, strategic projects, HR operations, talent & performance management, recruiting. In March 2011 with the foundation of the new GHR department at the Holding Laura became Head of Talent Management Global responsible for the talent management activities in Allianz SE and Group. Laura, (43) is married and has one 3 years old daughter. In her free time she enjoys practicing all kinds of sports and listening to rock music. Dr. Philipp Zimmermann, Director Global TM & Strategic Recruiting, Evonik Industries AG Since 2012, Dr. Philipp Zimmermann has been working at the headquarters of Evonik Industries AG. He is in charge of global talent management for Evonik's senior management and the strategic recruiting of the group. His responsibility spans from strategic governance to operational support. Prior to Evonik, he worked with The Boston Consulting Group as Principal and Recruiting Director serving international clients across industries on HR strategy, talent management, HR strategic planning and HR transformation. As partner with the executive search firm CAPIALENT he helped clients with executive search, management audits and talent management focused management consulting. He is jury member with the Foundation of German Economy and (co-)author of leading, international publications on strategic HR and talent management. Philipp holds a PhD in economics and business informatics and is qualified as a certified, systemic management coach. Stephan Schmitt, Chief Marketing Officer, Lumesse Stephan joined Lumesse in April 2014 as Chief Marketing Officer to provide executive marketing leadership for Lumesse's global operations. Stephan is an industry veteran with more than 20 years of experience in a series of marketing leadership roles within the tech industry – at both an enterprise and start-up level. Following a highly successful marketing career at HP Stephan has more recently been involved in a series of innovative new technologies start-ups in the US to help develop their strategy and successful market penetration including SimplyLEDs where he served as a partner and company officer. He also serves as a board member at start-ups ReadyReceipts, Cymbrio and SimplyLEDs. Prior to this, Stephan was vice president of worldwide marketing at HP's StorageWorks division where he was overseeing and directing the entire marketing mix for a business unit with $4 billion in revenue. Stephan joined HP in 1991 in Germany and has held senior European marketing and management positions. In his last European assignment, he managed the commercial supplies business in Europe, the Middle East and Africa before moving to the US to become vice president of marketing for the HP printing supplies business. Stephan graduated from the Karlsruhe Institute of Technology, Germany. He holds a University Diploma in mechanical engineering, computer science and business administration. Tom Haak, Founder & Director, HR Trend Institute and Author of ‘The Future of HR ’ Tom has an extensive experience in HR Management in multinational companies. From 2006-2014 he was the global HR Director for ARCADIS, the leading global natural and built asset design and consultancy firm, with 27,000 employees worldwide. Prior to ARCADIS he worked in senior HR positions at Aon, KPMG and Philips Electronics. Tom has a keen interest in innovative HR and how organizations can benefit from trend shifts. Tom is known as an innovator, and in the organizations where he led HR he succeeded to have a large impact with small teams. Tom has a big international network. Karl-Heinz Reitz, VP-HRBP & OD, Unitymedia/ Liberty Global Karl is working as HR Executive since more than a decade, specifically on transformational initiatives in the HR area. He is responsible at Unitymedia for the HR Business Partner Organisation, Leadership and People Development, Cultural Change & Transformation, Recruiting and Performance Management. 05. Registration Form 3rd HRcoreLAB 18th & 19th MARCH 2015, BARCELONA Fill in this Form to Confirm your Participation Scan to: [email protected] Booking Line: 0034/ 93 412 0177 Fax to: 0034/ 93 380 7404 Company: Delegate Name: Job Title: Phone Number: E-mail: Wire Transfer : Credit Card: Mastercard Credit Card Payments: Visa Am. 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