PRESS FOLDER La Paris Beer Week #2 May 22 - 31, 2015 La bière ARTISANALE en capitale ! PARIS BEER WEEK AT A GLANCE When? May 22 - 31, 2015 Where? Over 30 locations in Greater Paris What? Tastings Brewer meet-n-greets Food pairings Conferences and workshops Home brewing demonstrations Home Brew Competition Public brews …and much more! This series of unique events held throughout Paris provides the opportunity to discover more than 1000 beers from breweries in Greater Paris, France and beyond. And to top it all off—the Grand Finale event, a day-long celebration of the craft beer community in Greater Paris hosted in collaboration with la Bellevilloise. May 30, 2015, 11am - 11pm WHAT IS PARIS BEER WEEK? Launched in 2014, Paris Beer Week is the first festival in the Greater Paris region entirely dedicated to craft beer. Some ideas die hard in France, especially when it comes to beer: boring, bland and only for guys are just a few that come to mind. Initiated and organized by members of the craft beer community, Paris Beer Week challenges these out-dated ideas. How? By promoting unique, creative breweries that have a strong identity rooted in quality craftsmanship. Over the course of a week, Paris Beer Week puts the Greater Paris craft beer scene in the spotlight with a series of unique events hosted by the breweries, bottle shops, bars and distributors that make this community thrive. While Paris Beer Week focuses on celebrating the work of French brewers, it also recognizes the influence that foreign breweries have had on the local community. A selection of international breweries are warmly invited to participate each year. Events A series of unique events will take place throughout Paris during the festival week. A full calendar is available online at laparisbeerweek.com 2014 Paris Beer Week highlights Over 1000 beers to discover More than 100 events 30 brewers present Several public brewing demonstrations 600 attendees at the Grand Finale WHO IS PARIS BEER WEEK? Organizers A firm believer in the “consume less, consume better” movement, the non-profit organization Bières et Papilles has been promoting craft beer since 2010. B&P played an important role in the early days of the current craft beer movement in Paris by hosting Les soirées maltées. With close ties to the instigators of Paris Beer Week, B&P is overseeing the organization of the second edition. B&P seeks to communication the values of gastronomy and education, friendship and exchange, responsible production and consumption through each and every one of its activities. Participants Over 30 brewers, bars, bottle shops, distributors, beerologues and clubs create and host their own events throughout the festival week. You! Paris Beer Week is not just for beer geeks (although there’s no shortage of things for them to enjoy). The festival offers a larger public the opportunity to discover an entirely new selection of beer made with quality and flavor in mind. There is an alternative to industrially produced beer and it’s being made in the streets of Greater Paris—and Paris Beer Week wants more people to know about it! GRAND FINALE On May 30, from 11am to 11pm, craft beer will take over La Bellevilloise! The Grand Finale event caps off a week of craft beer discoveries and excitement in Paris. For the occasion La Bellevilloise has agreed to stock ONLY CRAFT BEER in the Halle aux Oliviers, Club, Forum and Loft. That means every tap, in every room will be running only the finest, artisan quality beer. Visitors are encouraged to come and try a selection of beer from around the world in the presence of the brewers themselves. Sample, learn, share— novice or beer geek, there’s something for everyone to discover! The beer Thirty brewers and their beer ON-SITE, from Greater Paris (IDF), France and beyond (UK, Netherlands, Belgium, Italy….) Our international guests will be revealed during the lead up to the festival via Facebook and Twitter. Stay tuned! And on tap, a beer brewed by the winner of last year’s home brew competition with Yann Geffriaud of Outland Brewery. Of course La Onze, a collaborative beer brewed by IDF brewers will be for sale once again, with a new recipe highlighting the creativity of local brewers. The entertainment Not sure what a hop is? Wondering if it’s okay to pair food and beer? Four conferences with beerologues—two in the morning, two in the afternoon—will explore beer and beer tasting. DJ sets in the evening Home brew competition award ceremony Food available for purchase The practical details Tickets will be available online via Weezevent, accessible via the PBW website. 15€ day-pass includes: A Paris Beer Week tasting glass Four beer tokens Possibility to buy festival tee-shirts online. HOME BREW COMPETITION Home brewing as it’s known in the US and the UK is still relatively new in France. But more and more curious beer fans are firing up their kitchen stoves and searching out the latest hops, making this is an exciting time to be a home brewer in Paris. There’s really no limit to creativity when you’re brewing in your sink or your bathtub, is there? To support this kind of daring approach to beer, the festival hosts a Home Brew Competition. Entries are evaluated by a jury of beer professionals and the best are awarded prizes during the Paris Beer Week Grand Finale closing event. Last year’s first-place winner got to brew a beer with Outland Brewery, which will be served on tap at this year’s Grand Finale event. Jury members come from a variety of backgrounds in the beer world and include brewers, bar and bottle shop owners, beerologues and prominent contributors to the craft beer community. Candidates are invited to register and submit their beer before May 1st. Complete competition information is available online at laparisbeerweek.com 2014 Competition highlights 63 submissions received from 4 countries 22 jury members tasted 63 samples 10 prizes awarded including beer baskets, home brewing equipment, gift certificates, beer merch and more One winner’s beer on tap at the 2015 Grand Finale event at La Bellevilloise THEY’VE BEEN TALKING ABOUT US… Télérama Le Parisien Paris by Mouth Paris Bouge Le BonBon France 5 VSD National Geographic laparisbeerweek.com
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