How To Make
Money Everyday
Online Through
Google Adsense.
By Uche Ikechukwu
INTRODUCTION
Thank you very much for ordering my google adsense report. I truly appreciate
your patronage. I strongly believe that you'll find the information contained in it
very valuable.
Without much ado, let’s get straight down to business.
If you are new to google adsense, I'm sure you'll be wondering what the noise is
all about. What I'm going to do right away is to explain to you as clearly and
briefly as possible what it is all about.
Adsense is one of the two (2) advertising concepts developed by Google. The
other is called adwords. I'm sure you know what google is. If you haven’t, I’ll
strongly advise you to get a copy “Google Cash Profit System”. It is a fully loaded
information that will guide you to making massive and unending cashflow nonstop.
It is that massive search engine millions of people worldwide go every minute to
carry out searches. I bet you've used it before.
A few years ago, google began accepting adverts from marketers so they could
place their adverts on search results. Such adverts are placed on the right hand
side of search results.
For example, if you searched for the term “web hosting” on google, two sets of
results will be displayed. The first, called the natural organic search result is
displayed on the left. Then you'll notice on the right handside of your search that
there are small ads coloured blue. Those ads are placed by advertisers.
Those advertisers set up their account in such a way that their ads come but
only when certain search phrases are searched.
What I mean is this. If you are selling an ebook on affiliate marketing, you can
determine that your ads should only be displayed when someone searches for
the term “affiliate marketing”.
Another beautiful thing about this program is that you only pay when your ads are
clicked on and not how many times it's displayed.
After sometime, a lot of smart internet marketers began to use adwords as a
means of advertising their products and services online.
It became so competitive (it still is) that google had to satisfy them all.
Hence the birth of Adsense.
What google did was just to allow website owners display ads from other website
owners.
Using the “affiliate marketing” example we used earlier, google will place ads by
an advertiser on websites related to the theme “affiliate marketing”. So when
anytime anyone clicks on those ads, google and the owner of the website where
the ad is displayed share the revenue.
So if you have a website that talk about “tourism”, google will provide you with
ads related to tourism. When your visitors click on those ads, you get paid. The
amount you are paid depends on what the advertiser is paying.
So your job is cut out. Create a website or a blog, get ads from google, and get
people to your site so they can click.
Imagine this scenerio. You get paid $1 for a click on your website. What if just 10
people click on your ad every day? That is $10 a day. Now imagine you have 10
of such sites. That's an incredible $100 a day. $3,000 a month. That is good
money as far as I'm concerned.
The question is: How do you go about achieving this. That is what we are going
to be dealing with in the next few pages.
Let's roll.
THINGS NEEDED TO START AND SUCCEED
WITH YOUR OWN ADSENSE CAMPAIGN.
Broadly speaking, you'll be needing only three(3) things to start and profit from
your own adsense campagn. Let's take a look at them:
1. Your own website or a blog
2. An adsense account.
3. Traffic.
That's all. Get those three things in place and the money is yours.
Before we go any further, I'll like to make an important point. I know I've made
making money with adsense sound so easy.
Granted, setting it up easy but making good money with it is a different ball
game.
You really have to work hard to make it happen.
I hope I've not scared you.
Don't worry. Just follow the points and advices I laid out in this report and you
won't have any problems.
Let's move ahead.
I mentioned earlier that you need just three things to succeed. A website/Blog, an
adsense account and traffic.
It's time to deal with them one after the other.
YOUR OWN WEBSITE OR BLOG
This is quite explanatory. You need to set up your own website or Blog. Infact,
you must and you just have to.
There is no way to make money with adsense without having your own website
or a blog.
Infact, google will not approve your adsense application if you do not have an
already built website or a blog.
“I will not go into how to design a Blog in this manual except you want one
built for you. I charge #4500 ONLY for creating a Blog using Bloggers.com
or better still If you want a fully customized website, then you can contact
for more details”.
Onward.
Let’s keep going…..
Alternatively, if you think the task of setting up a website is too daunting and
might slow you down, then I suggest you start a blog.
If you've never heard of the word blog, it simply means a website that can be
easily updated. You can get a free one at blogger.com or wordpress.org
BEFORE YOU BUILD YOUR WEBSITE/BLOG
It's important to think about an important factor before you build your website.
And that point is for you to decide what topic your website will be about. Is it
going to be about Nigerian movies, internet marketing, Californian lawyers or
what have you?
Before you decide on the theme your website will be about, I want you to
consider the following factors.
1. The profitability of the market.
2. How to get traffic to it.
3. How to get regular content.
The Profitability Of The Market
It's really important to determine the profitability of a market before going into it.
You remember I mentioned earlier on that what you get per click is determined
by the amount an advertiser sets per click.
For example, if I've got an adwords account running with google and I specify
that I want to be paying $0.50 per click. If my ads are displayed on your site, you
and google will share that $0.50
So what am I driving at?
You see, there are some advertisers that pay as much as $5 a click. Some pay
as much as $10. Someone even told me that there are some that pay as much
as $20 for a click. Imagine if such ads can be displayed on your site.
I'm sure you're wondering why some people pay as much as $20 a click while
some pay as low as $0.10. I'll tell you.
There are some particular markets that are so competitive because they are very
lucrative. The competitiveness has driven the cost up. If you want your ads to be
displayed, you just have to increase how much you are paying for a click.
You see why I said it's important to analyse your market to determine its
profitability.
Let me tell you a personal experience.
After creating my first adsense site, I was determined to duplicate my success so
I created another one without analysing the market.
I launched a jokes site called jokes-o-matics.com and I promoted it. I sat back
waiting for the clicks to come in.
The clicks came in actually but the results were disappointing. Some clicks were
bringing in as low as $0.05. So 10 clicks only brought in 50 cents! The same 10
clicks on my other websites bring in as much as $5.
I simply stopped promoting the website so I could concentrate my efforts on other
sites.
How can you determine the profitability of a market for free? Here are the ways
availaible.
* Go to goole.com and search for the term “high paying adsense keywords”. Your
search result will show you websites that offer free services. Majority of them
charge a fee for the service.
What they do in most case is offer a few for free and then ask you to buy. What I
suggest you do is grab as many free ones as possible.
When I carried out a search not too long ago, here are the highest paying
keywords I got:
1. Structured settlements
2. Mesothelioma
3. Acne
4. Life Insurance
5. Death Insurance
6. Bextra
7. Asbestos
8. Car Insurance
9. Dental Plans
10. Private Jets
11. Debt Consolidation
12. Credit Cards
13. Rewards Cards
14. Equity Loans
15. Equity Line Credit
16. Loans
17. Mortgages
18. Pay Day Loans
19. Cash Advance
20. Bankruptcy
* The second way I suggest you use is just plain common sense! Do you find that
ridiculous? Please don't. Really, it's amazing how we don't use common sense in
our businesses.
Allow me to take you back to the personal experience I had with my jokes site.
After I discovered that the cost per click was miserable, I had a chat with my
internet marketing buddy, Brenthell Fibs. I complained to him about the low cost
per click and what his views were.
His answer shocked me. He said he knew from day one that the cost would be
bad because he did not think that any sane advertiser will be paying top dollars
to advertise related jokes sites.
His reply went straight through me. What was I thinking? I didn't use my IQ and I
wasted time setting the site up.
How To Get Traffic To The Site
Before you decide on any theme your website will be about, you have to know
where your traffic will come from.
By the way, traffic means the people visiting your site. Remember I said earlier
that the higher the traffic you get, the higher the chances your ads will get
clicked. So you need to get traffic. (We'll talk about traffic later)
I mentioned traffic here because you might have searched for some high paying
keywords and you're getting excited already.
Please hang on.
When I searched for high paying adsense keywords earlier today, I came across
“Californian lawyers”. The term “Californian lawyers” go for as much as $15 per
click.
That is really tantalising.
But the problem is. Where will I get traffic of people that is interested in
Californian lawyers. Remember google provides you with ads related to your
website. So if I want google to provide me with ads like that then my site will have
to be talking about “California” or “lawyers” or “people in California” etc.
My goodness! How will I pull that off. That is too much of a hassle and I decided
to forget it.
How To Get Regular Content
To make good money with adsense, your website must have good content. That
is what will attract people in the first place. Not only that, the search engines will
rank you better. Search engines love regular and fresh contents. That's why they
love blogs.
Ask yourself before you decide on the theme of your website whether you can
get regular content to upload almost everyday.
Using the Californian lawyers example, I knew there was no way I could get
regular content to upload on the website. It's just not my thing.
You must have a source where you will get content from. I'll advise you to think
about the the following points.
* If you build a site or blog around your interest, it will be easy to always get fresh
contents especially if it's a hobby you're passionate about.
What are you passionate about?
* Football
* Fishing
* Sex
* Relationship
* Religion
* Jobs
* Self development
* Nigerian music
* Nigerian politics
* Food
* Night life
* Designer labels.
Think deeply and you will come up with something.
•
If you build a site around your knowledge, it won't be difficult to always
come up with contents.
For instance, if you're pastor, you can easily come up with biblical articles. If
you're a physics student, you should be able to regularly come up with contents
related to that and so on.
SPECIAL NOTE
We've just discussed what you should look out for before you start your own
adsense campaign. I believe you picked up a few points.
But I Want To Say Something Crazy.
DON'T LISTEN TO ME!!!
Crazy isn't it?
Please let me explain.
I've noticed that a lot of people do not start there own adsense campaign simply
because they are trying to get things perfect. The secret is to get things going
and not to get it perfect.
Instead of trying to get it perfect so you could earn the big bucks, I suggest you
start anywhere. Even if you earn just 10 cents the first day you launch your site to
the public, I assure you you'll experience a great feeling. It will prove to you that
you can make money online. All you then do is improve on your efforts.
YOUR OWN ADSENSE ACCOUNT
You need an adsense account to start so we are going to be discussing that in
this segment.
After you set up your account, you need to sign up for an adsense account.
Follow the simple steps and you'll have your ready to go account with a week at
no cost to you.
STEP 1: Go to http://www.google.com/adsense/
STEP 2: Click on the button “Click here to apply” This takes you to a form where
you'll be asked for certain details. Be very careful with the details you fill because
some of them cannot be edited. Then click on submit. Follow the instruction on
the next page.
STEP 3: An email will be sent to you asking you to confirm your application. All
you have to do is click on the link in the email.
STEP 4: Within 2 to 5 days, google will reply you and let you know if your
application has been accepted or rejected.
If it is rejected, a reason will be given. Correct everything they point out and
resubmit.
You'll get it right eventually.
Side note: Some people have complained that google did not give them any
reason for turning them down so they do not know what to do. If that happens to
you, simply leave it and make a fresh application.
STEP 5: After you're approved, you'll be provided with an HTML code that will be
generating your ads. How do you go about it? Well, it’s that simple. Here’s how…
Log into your adsense (if you’re building a website), find a feature called
“Adsense Setup” and follow the instructions.
After you’re done, you’ll be asked to generate a code ready for use on your
website. When you’re done, just copy the codes and paste into any area in your
website. If you’re not good at it, seek a professional help from a Web designer.
Just paste the code on your site and your ads are automatically generated.
You will use the same code on all your websites and it will be generating different
ads for you. You can adjust the colour of your ads to suit you within your account.
What about a Blog? Well, that’s where I’ll come in for you. Just for getting this
book, I’ll help you create a blog using Google’s Blogger.com. Then you’ll have
your blog ready to start making money for you.
Next I'm going to list the program policies of the adsense program so you don't
run foul of it.
Note that I copied it directly from google.
Google AdSense Program Policies
To uphold the quality and reputation of Google AdSense, all publishers who
apply are reviewed according to these program policies.
You may notice that some policies are only relevant to publishers who have
elected to receive certain Google services.
For example, references to "search box" only apply to publishers who have
elected to receive Google search services, and policies regarding the placement
of Google ads on a site are only relevant to publishers who have elected to
receive contextual ads.
Please read the policies carefully and assume that they all apply to you, unless
the specific policy explicitly states otherwise.
Please note that we may change our policies at any time, and pursuant to our
Terms and Conditions, it is your responsibility to keep up-to-date with and adhere
to the policies posted here.
Account Transferability
AdSense accounts are not transferable, assignable or resalable in connection
with the sale of your site or otherwise.
For example, when a site changes ownership or management, the prior owner or
manager must cancel the AdSense account for the site, and the new owner or
manager may sign up for a new AdSense account in his or her own name.
Ad Placement
Up to three ad units may be displayed on each Web site page.
A maximum of two Google AdSense for search boxes may be placed on a page.
A single link unit may be placed on each Web site page, in addition to the ad
units and search boxes specified above.
Link units are considered to be 'Google ads' for purposes of these program
policies.
A single referral button per product may be placed on a page up to a maximum of
4 buttons, in addition to the ad units, search boxes, and link units specified
above.
Referral buttons are considered to be ‘Google ads’ for purposes of these
program policies.
No Google ad may be placed on any non-content-based pages.
No Google ad or Google search box may be displayed on any domain parking
websites, pop-ups, pop-unders, or in any email.
No Google ad may be placed on pages published specifically for the purpose of
showing ads, whether or not the page content is relevant.
Elements on a page must not obscure any portion of the ads, and the ad colors
must be such that any ad elements, including text and URL, are visible.
Clicks on Google ads must not result in a new browser window being launched.
Alternate Ads
If you have elected to receive contextually-targeted ads, you can make sure that
your advertising space is always being used effectively, either by targeted
Google ads, or by your own choice of content by specifying an image or ad
server of your choice.
However, you may not specify Google ads as your alternate ads.
Client Software
A site or third party cannot display our ads, search box, search results, or referral
buttons as a result of the actions of any software application such as a toolbar.
No Google ad, search box, or referral code may be pasted into any software
application.
Web pages displaying our ads, search box, search results, or referral buttons
may not be loaded by any software that can trigger pop-ups, redirect users to
unwanted websites, modify browser settings, or otherwise interfere with site
navigation.
It is your responsibility to ensure that no ad network or affiliate uses such
methods to direct traffic to pages that contain your AdSense code. Accounts
involved in this type of activity may be permanently disabled.
Code Modification
Any AdSense ad code, search box code, or referral code must be pasted directly
into Web pages without modification. AdSense participants are not allowed to
alter any portion of the ad code or change the layout, behavior, targeting, or
delivery of ads for any reason.
Competitive Ads and Services
We do not permit Google ads or search boxes accessing Google search services
to be published on web pages that also contain what could be considered
competing ads or services.
If you have elected to receive contextually-targeted Google ads, this would
include all other contextually-targeted ads or links on the same page as Google
ads.
This would also include ads throughout the site that mimic Google ads or
otherwise appear to be associated with Google on your site. Although you may
sell ads directly on your site, it is your responsibility to ensure these ads do not
mimic Google ads.
If you have elected to receive Google search services, this would include other
search services on the same site and non-Google query-targeted ads. We do
allow affiliate or limited-text links.
Copyrighted Material
In order to avoid associations with copyright claims, website publishers may not
display Google ads on web pages with MP3, Video, News Groups, and Image
Results.
Dialers
Your site must not require or prompt an end user to download a dialer in order to
view content of the site.
Incentives
Web pages may not include incentives of any kind for users to click on ads. This
includes encouraging users to click on the ads or to visit the advertisers' sites as
well as drawing any undue attention to the ads.
For example, your site cannot contain phrases such as "click here," "support us,"
"visit these links," or other similar language that could apply to any ad, regardless
of content.
These activities are strictly prohibited in order to avoid potential inflation of
advertiser costs. In addition, publishers may not bring unnatural attention to sites
displaying ads or referral buttons through unsolicited mass emails or unwanted
advertisements on third-party websites.
Publishers are also not permitted to use deceptive or unnatural means to draw
attention to or incite clicks on referral buttons.
Labeling Ads
Publishers may not label the ads with text other than "sponsored links" or
"advertisements." This includes any text directly above our ads that could be
confused with, or attempt to be associated with Google ads.
Language
The AdSense ad code for contextually-targeted ads may be placed on pages
with content primarily in any of our supported languages. Ads must not be
displayed on any page with content primarily in an unsupported language.
Prohibited Clicks and Impressions
Any method that artificially generates clicks or impressions is strictly prohibited.
These prohibited methods include but are not limited to: repeated manual clicks
or impressions, incentives to click or to generate impressions, using robots,
automated click and impression generating tools, third-party services that
generate clicks or impressions such as paid-to-click, paid-to-surf, autosurf, and
click-exchange programs, or any deceptive software.
Please note that clicking on your own ads for any reason is prohibited, to avoid
potential inflation of advertiser costs.
Site Content
Site may not include:
Excessive profanity
Violence, racial intolerance, or advocate against any individual, group, or
organization Hacking/cracking content
Illicit drugs and drug paraphernalia
Pornography, adult, or mature content
Gambling or casino-related content
Excessive advertising
Any other content that promotes illegal activity or infringes on the legal rights of
others Pop-ups, pop-unders or exit windows that interfere with site navigation,
obscure Google ads, change user preferences, or are for downloads.
Other types of pop-ups, pop-unders, or exit windows may be allowed, provided
that they do not exceed a combined total of 5 per user session
Excessive, repetitive, or irrelevant keywords in the content or code of web pages
Deceptive or manipulative content or construction to improve your site's search
engine ranking, e.g., your site's PageRank
Incentives (monetary or point-based) to users or third-party beneficiaries for
online activity including, but not limited to, clicking on ads or links, performing
searches, surfing websites, reading emails, or completing surveys
Sales or promotion of certain weapons, such as firearms, ammunition, balisongs,
butterfly knives, and brass knuckles
Sales or promotion of beer or hard alcohol
Sales or promotion of tobacco or tobacco-related products
Sales or promotion of prescription drugs
Sales or promotion of products that are replicas or imitations of designer goods
Site Functionality
Your site must not contain broken links and must be launched, functioning, and
easily navigable.
Site Responsiveness
Sites must respond adequately to support requests and enquiries of their users.
Webmaster Guidelines
In addition to the standards above, AdSense participants are required to adhere
to the webmaster guidelines posted at
http://www.google.com/webmasters/guidelines.html. Some relevant items from
the guidelines are included below for your reference:
Do not load pages with irrelevant or excessive key words.
Do not employ cloaking or sneaky redirects.
Do not create multiple pages, subdomains, or domains with substantially
duplicate content.
Avoid hidden text or hidden links.
Keep the links on a given page to a reasonable number (fewer than 100).
Do not participate in link schemes designed to increase your site's ranking or
PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on
the web as your website may be affected adversely by those links.
So we're back from Google and their Strict Policies.
TRAFFIC
I defined traffic earlier by saying it is the number of visitors to your website. By
now I'm sure you know how important traffic is if you want to make money with
google adsense.
The more traffic you have the more money you'll get because more people will
click on your ads.
So how do you get traffic?
I'll like to categorize traffic generation into two broad groups. They are:
* Free traffic
* Paid traffic
Let's examine them one after the other.
FREE TRAFFIC.
Free traffic simply means traffic you don't pay money for. You don't have to pull
out money before you get it.
I love free traffic. Why spend my money when I can get it for FREE? That's why I
use it and I strongly advise you to start with it.
I've got some bad new though. To get free traffic, you need to work hard. You
need to put in a lot of time and efforts.
Here are the free traffic techniques you should use.
* Word of mouth
This is pretty straight forward. It simply means you should tell people about your
website with your own mouth.
Although the power of word of mouth marketing is in other people telling other
people about your website, you still have the duty of starting the talking. If you
don't blow your own trumpet, no one will blow it for you.
The way to go about it is simply to tell a few of your friends about your site. Ask
them to review it and tell them what they think.
Note: Don't tell them you've got adsense on it or ask them to click. You
remember that click fraud is an offence and google will ban you for life.
That reminds me of what happened to one of my clients. After setting his
adsense campaign up, he wanted to test if the adsense links google provided
him were working so he clicked on them a few times.
I can vouch for the integrity of this chap so I know he wasn't trying to be
fraudulent. Within a few days, google banned him.
Below is the email he recieved from google.
Google AdSense <[email protected]> wrote:
Hello Bothwell Chikombora,
It has come to our attention that invalid clicks have been generated on
the Google ads on your site(s). We have therefore disabled your Google
AdSense account. Please understand that this step was taken in an
effort to protect the interest of the AdWords advertisers.
A publisher's site may not have invalid clicks on any ad(s), including
but not limited to clicks generated by:
- a publisher on his own web pages
- a publisher encouraging others to click on his ads
- automated clicking programs or any other deceptive software
-
a publisher altering any portion of the ad code or changing the layout,
behavior, targeting, or delivery of ads for any reason
Practices such as these are in violation of the Google AdSense Terms
and Conditions and programme polices, which can be viewed at:
https://www.google.com/adsense/localized-terms?hl=en_GB
https://www.google.com/adsense/policies?hl=en_GB
Publishers disabled for invalid click activity are not allowed further participation in
AdSense and do not receive any further payment. The earnings on your account
will be properly returned to the affected advertisers.
Sincerely,
The Google AdSense Team
Because my friend was so innocent, he sent me an email immediately informing
me of what happened. I told him to send an email to them explaining what
happened.
See the email he sent.
From: bothwell chikombora <[email protected]>
Subject: Re: *Google AdSense Account Disabled (complain)
Date: Thu, 18 May 2006 16:40:42 -0700 (PDT)
Hello,
I received with sadness your email informing me that my adsense
Account has been been disabled because invalid clicks have been generated.
I state categorically here that there is no truth in this. This is because i never
encouraged anyone to click my ads.
Even when a close relative asked me how i hope to make money with my
site, i made sure i did not reveal my source of revenue was adsense because
i don't want anyone clicking them for me.
Granted, I once clicked the ads the first day of set up to see if it was working. I
reckon this should not be a problem because i wasn't credited for the click which i was happy about.
I wiil never practice such fraud. I operate pay per click everytime and i know how
precious advertising dollars are.
I will greatly appreciate it if my case can be reviewed and my account re
activated.
Thanking you in anticipation of a swift and favourable response.
Yours very truly,
Bothwell Chikombora.
http://www.bhora.net
After sending this email, another one came in from google within two days. I've
reproduced here for you.
Hello Bothwell,
Thank you for your email.
As you know, Google treats instances of invalid clicks very seriously.
By disabling your account, we feel that we have taken the necessary measures
to ensure that invalid clicks will not continue to occur on your site.
Due to the proprietary nature of our monitoring system, we're not able to
disclose any specific details of these clicks.
Publishers disabled for invalid click activity are not allowed further
participation in Google AdSense.
However, if you can maintain in good faith that the invalid clicks we detected on
your ads were not due to your actions or negligence, or the actions or negligence
of others working for you, you may appeal the closing of your account.
Google reserves sole discretion in considering whether to take any action on an
appeal.
In order to appeal the disabling of your account, please reply to this email with
the details requested below. We're unable to consider appeals that do not
contain all of this information:
- Your name
- Your company's name (if applicable)
- Your publisher ID number (located in the AdSense code on your website
with the format, pub-################)
- Your website's URL
- Date your account was disabled
- Your website's audience
- The source of your website's content
- Frequency of content updates
- The primary sources of your website's traffic
- The number of people involved with the administration of the site
- Any relevant information that you believe would explain the invalid
click activity we detected
If Google decides to evaluate your appeal, we will do our best to inform you
quickly and will proceed with appropriate action as necessary. If we have
reached a decision on your appeal, subsequent or duplicate appeals
may not be considered.
Sincerely,
The Google AdSense Team
My main aim for reproducing the above was to stress the importance of avoiding
click fraud.
So let's get back to what we were discussing.
After telling your friends about it, make sure you ask for their analysis. Allow
them to criticise so you can make adjustments.
Always ensure that you make the discussion about your website relaxing and
fun.
You can achieve this if your website is not about how to make money.
If you're talking about tourism in Nigeria for instance, you'll have enthusiatic
analysis more than a site that talks about making money.
* Viral marketing.
This is another powerful free traffic technique. The term viral was derived from
virus that spreads fast.
You can create a traffic virus free for your website.
One great way to start your own traffic virus is by creating a joke/ article/ quiz or
what have you and send it as an email to your friends.
At the end of that piece, make sure your signature file that briefly describes your
website is present. Then encourage them to pass the piece around.
Let me give you an example.
After I created my jokes site, I picked a very good joke. At the end of the joke, I
included a signature file that says “For more funny jokes like these, visit jokes-omatics.com”
Very simple concept.
I sent it to my friend and the craze began. My friend sent it to another friend and
then to another friend. I bet you've recieved a forwarded message before. Within
days, hundreds of people arrived at my site.
It doesn't have to be a joke. Just find something related to your site you think
people will find interesting.
* Forum participation.
Another fantastic free traffic technique. I use this everyday for all my websites.
Not just the adsense ones.
Do you know about forums. If you don't, let me send you to two fora so you will
understand me better.
==> http://www.nairaland.com
http://www.cyberbreathroughs.com/forum
http://legwork.com.ng
http://www.sdlcnigeria.org/forum
and so on….
All you have to do to find suitable forums online is to make a search using any of
the search engines like www.google.com and type in any area of interest plus
forums.
Here’s what I mean.
Maybe you want to write about sports, health or relationship, Walk over to
www.google.com and type in “sports+forums” or “health+forums” or
“relationships+forums” (please note the way I typed out those “keywords”).
The best way to get traffic from a forum is by posting answers to people's
problems.
That way, they'll respect you and follow the link in your post as well as in your
signature file.
I've summarized a few tips for you to follow when you're in a forum.
- Help solve people's products
- Do not directly post an ad
- Do not join issues with anyone no matter how tempting.
- Always put your link within or after your message as well as your signature file.
I strongly advise you to pick a few fora and actively participate in them. You'll get
people to your websites almost instantly.
* Business cards/ Fliers/ Stickers
I wasn't too sure whether to include this technique under free techniques. I
decided to do so when I considered the fact that you do not pay money to put it
out. The money involved will be the one you use in printing.
The process is straight forward. just print cards, fliers and stickers that talk about
your site and place it where people can see it.
- You can give your cards to friends
- You can stick your stickers on friends' cars and of course yours if you have one.
- You can drop your fliers in strategic positions (like a few in some busy offices).
Do not stand somewhere handing it out. It makes you look desperate.
* Repeat traffic
Oh I love this technique. It means getting people who have visited your website
in the past to visit again.
Imagine if you've spent money or a lot of time getting people to your website.
Wouldn't it be good if those people come back over and over again instead of
having to spend money and time to bring them again.
If you hope people will just remember your website and come back again, then
think again.
You have to do something to make them come back. Here are a few things you
can do.
- Provide fresh contents so people can come back regularly to check your site.
- A news website
- An entertainment site (see radiopalmwine.com)
- Create a site where people come together like forum or dating site.
- Build your own list.
I want to talk briefly about that last point in case you do not understand it. It
involves asking your visitors to put down their names and email addresses down
so you can contact them in future.
To achieve this you'll need an autoresponder. I use Emailaces.com
I urge you to check it out.
When you have names stored in your autoresponder, you'll simply email them
that you have a new update on your website and that they should check it out.
When they come, your adsense will be there and some of those people will click
them.
I do this every time I upload a new article on my site. It really works.
* Search Engine Optimization
This means fine tuning your website to the level which it gets ranked highly by
the search engines.
If your website is about African hotels, then if someone goes to a search engine
like google and types in “African hotels” your website will show up in a top result
if your site is well optimized.
Search engine optimization is a time consuming process I don't advise you to go
into at the moment. People employ search engine experts to optimize their
websites on a 24 hour basis. So don't bother competing with them.
All I advise you to do is to keep on updating your website regularly. That way, the
search engines will recognise you as time goes on.
* Article marketing
Another fantastic free traffic technique. All you have to do is write articles of
about 300 to 500 words related to your website and submit to article submission
websites.
If your website is related to the Nigerian market, I strongly advise you to submit
your articles to fast growing article site http://www.nigerianarticles.com
If it is about any other market, you can submit to the following.
- ideamarketers.com
- ezinearticles.com
- articlealley.com
- articlejoint.com
PAID TRAFFIC.
Paid traffic simply means advertising you pay money for. The opposite of the one
we talked about.
With free traffic, you don't spend money but you spend time. With paid traffic, you
spend money and not time.
There are many ways to spend money to bring traffic to your website but I'll only
advise you to do just two.
* Newspaper/ magazine advertising.
This is a great way to bring people to your website. All you have to do is write a
compelling advert with a great headline and place in a targeted publication.
When I say targeted, what I mean is that you should make sure it is a publication
your target audience read.
For example, if you have a romance website or blog, it will not be wise to
advertise it in a football magazine.
The size of your advert will be determined by your budget. As usual, I
recommend starting small. You can start with small ads like 2 by 2 and you'll be
okay.
One thing you should have in mind when writing your small ads is that you
should not try to say everything about your site in your ad. If you do that, the text
will be so small that people will hardly notice it.
That way, you'll only lose money.
Your small advert should consist of three major components.
a) The headline
b) The body
c) The call to action.
Your headline must be bold and must be arresting. It should be like this:
HOTELS IN AFRICA or DESIGN YOUR OWN WEBSITE.
The body of your ad comes after the headline. In one sentence try to tell your
audience what your site is all about. See an example.
“Discover the 7 hidden secrets of passing JAMB the first attempt”
The call to action comes next. you have to state what you want your audience to
do.
You have to tell then to come to your website.
You can say something like “For free info, visit http://www.yoursite.com
It's as simple as that.
Banner ads.
In the beginning, banner ads were the in thing. Later, surfers developed “banner
blindness” and they became less effective. But these days, they are becoming
effective over again.
Marketers are beginning to use it again.
It involved designing a banner and placing it at a cost in high traffic website. If
you come across a website that accepts banner ads and you think your banner
ad will be appreciated there, you can go for it.
These days, Nigeria's newspaper websites are the hot places to place your
banners adverts. See the following.
- ngrguardiannews.com
- punchontheweb.com
- thisdayonline.com
Side note: Obviously, there are many other ways of generating both free and
paid traffic to your site. I've given you the ones above because I believe they are
easy to start with and also not to overwhelm you.
Information overload is a big problem that can delay your business.
So that's it. You've got everything you need to start and profit from your own
adsense campaign.
What I'm going to do in conclusion is give you additional tips that have not been
covered.
Let's get on with it.
The first thing I want to talk about is something you must always have on your
website.
It is a headline. It amazes me how webmasters fail to do this.
When a visitor comes to your website or blog, the first thing he wants to know is
what your website or blog is all about.
If he doesn't find this out in less than a minute, he'll leave and might not return
again.
That way, you've lost a potential click. Think about the number of websites you've
visited in the past and did not come back.
The way to let your visitors know what your site is all about is by writing a
compelling headline that tells what your site is.
Let me give you some headlines and I bet you'll know what the sites are about.
- INTERNET MARKETING SOLUTION FOR NIGERIANS
- INTERNET PAYMENT SOLUTION FOR NIGERIANS
- FREE DATING WEBSITES FOR BLACKS IN THE UK
- REVIEW OF PENTICOSTAL CHURCHES IN NIGERIA
- HOW TO DISCOVER IF YOUR LOVER IS CHEATING ON YOU.
I'm sure if you see any of the above headlines on a website, you'll instantly know
what that website is about.
Lesson learnt: Write a strong, compelling headline on your website.
How To Cash Your Google Adsense Cheques
The next thing I want to talk about is how to cash your cheques. I receive emails
everyday from people who ask me how they can cash their foreign cheques.
They ask about open foreign account and all that.
Stop. You don't need any of that.
All you need to do is open a domiciliary with a good Nigerian bank and your
cheques will be cleared.
When I tell people this, they tell me that banks ask for things they cannot provide.
Personally, I don't think any bank will ask for an impossible thing.
The major things they ask are:
- International passport/ Driver's license
- References
- Some money to deposit at first (my bank asks for N10k)
Now tell me if this is an impossibility. Only a unserious person will not be able to
provide these.
Another point I'll like to point out to you is what is called adsense optimization. It
is a way of making sure your ads are clicked by your visitors without telling them.
In your adsense account, there is a place where you can edit the colour of your
ads as well as the background colour.
Always make sure your background is light and the border colour of your ads
blend with your website.
The aim of doing this is to make the ads look like parts of links on your site and
not an external advert.
Also, make sure the colour of ads blend with your website.
See http://www.jokes-o-matics.com to see what I mean.
The next and last thing I want to talk about is what I call “business duplication”
The secret of making money with adsense is not with just one website or blog. It
is the ability to create as many sites and blogs as possile.
Think about this.
If your first adsense site brings you just $5 a day, that will be $150 a month. We
need no magician to tell you that if you create 10 of such sites, your daily
earnings will be $50 and in a month, you'll be doing $1,500.
The secret is creating as many sites as possible. Start with the first, after about
30 days to 60 days when you know how it's done, then create others.
That's all. You've been equipped to go out there to earn money with adsense.
NOW GO OUT THERE AND BRING IN THE CASH!!!
Thanks for reading. Don't hesitate to contact me should you need my assistance.
To Your Unequalled Success!
Uche Ikechukwu B
http://www.TheNigeriaNetpreneur.com
+234 802 746 0192