1. business and industrial
2. business operations
3. management
4. project management

PROJECT INFORMATION CATALOGING SYSTEM
Ateneo ACTM Project Information and Cover Sheet
Project Title
Integrated Marketing Communications Competition
School Year
2009-2010
Semester
2nd
Theme
none
Date
Jan. 29-Feb. 12 (culminating)
Venue
Ateneo; Mag:Net Café,
Katipunan
Department
Project Mentor/EB Point Person
Esme Fong
Contact No.
09178998582
Target Audience
Number of Participants
30
Project Head(s)
Aizel Acayan
Willjann Tam
Contact Nos.
09165117885
09166608868
Yahoo! Group Name
actm0910_IMCcompetition
Core Team Members
Contact Nos.
Nicole Araos
Angge Ignacio
Dani Eleazar
09154453100
09052596597
09157839569
Comments
Simplified Abstract of Project
Targeting Ateneo students from different courses and year levels, the Integrated Marketing
Communications Competition aims to showcase the participants’ skills in marketing and advertising. Eight
teams compete in the preliminary round; each creates an IMC plan for one of the sponsoring companies.
The four winning teams then move on to the final round where they present their plan to the major
sponsor through a 30-second video and a marketing pitch.
Prepared By
Aizel Acayan and Willjann Ainsley Tam
Integrated Marketing Communications (IMC) Competition
BASIC PROJECT INFORMATION
Name of Person-in-Charge:
Contact # of Person-in-Charge:
Target Date and Time:
Target Venue:
Number of Participants:
Simplified Abstract of Project (No more
than 50 words)
I.
Aizel Acayan, Willjann Tam
09165117885, 09166608868
February 12, 2010, 4:30 – 7:30 pm
Mag:Net Café Katipunan
50
Targeting Ateneo students from different courses and year
levels, the IMC Competition aims to showcase the
participants’ skills in marketing and advertising. The four
winning teams then move on to the final round where they
present their plan to the major sponsor through a 30second video and a marketing pitch.
Nature of the Project:
This will be a competition wherein one company will be taken as a major sponsor of the event. The
marketing head/associates of that company will be invited to give a brief on whatever product or aspect
of their company that the participants would devise an IMC plan on.
II.
III.
Objectives of the Project:
Objectives
To serve as a training ground for
the development and
enhancement of skills relevant
to the course
Rating
3
To establish goodwill with the
Ateneo community and actively
share in its formative pursuits
To provide an open venue for
exchange between the business
community and its members
3.5
To build a reputation of
professionalism, dynamism, and
passion for excellence
2.5
3
Justification
- The activities allowed the
participants to apply their skills
in marketing and advertising
- Poor quality for some of the
outputs.
- Students from different courses
and batches joined
- Weak in terms of reach
- There were members of the
business community (BC orgs,
business courses, etc.) who
joined the competition
- Weak in terms of reach
- A lot of things were overlooked
because of lack of planning
Total Workforce
a. Committees and Job Description
Committee
Committee
Human Resources
Promotions
Job Description
Recruit participants, coordinate
with them and keep them
updated (mechanics,
announcements, etc.)
Create promotional materials
(website, poster, standees for
culminating, etc)
Members
Nicole Araos (head)
Angge Ignacio (head), Dani
Eleazar
Logistics
Marketing
b.
Scout for venue for GA and
culminating event
Look for sponsors coordinate
with them through the duration
of the project
Aizel Acayan
Willjann Tam
Core Team List
Position
Name
Project Head
Project Head
HR Head
Promo Head
Promo Member
Aizel Acayan
Willjann Tam
Nicole Araos
Angge Ignacio
Dani Eleazar
Year
and
Block
4 R3
3R
3 R1
3
3
Contact
Contact
Numbers
Email
09165117885
09166608868
09154453100
09052596597
09157839569
[email protected]
[email protected]
[email protected]
[email protected]
[email protected]
IV.
Mechanics of Project/Feature Article
Article
Pre-Project
Instead of having one major sponsor as the sole subject of the whole competition, the IMC team ended up having two minor
and one major sponsor, namely, Wi-Tribe, Bo’s Coffee and IMF Wellness, respectively. Bo’s Coffee is one of ACTM’s year-round
sponsors while Wi-Tribe gave P10,000 as a result of the tie-up sponsorship with Year-End. IMF Wellness agreed to give cash
worth P15,000 and P15,000 worth of X- deals.
The team had problems reserving a venue for the culminating event. Venues considered were the following: Mag:Net
Katipunan, MVP Basement, and MVP Roofdeck. The team tried to get Celebrity Bar but they were denied.
The team was cut down to 5 (2 project heads, 1 HR head, and 2 promo heads) from the initially 8 to 10 count.
Project Proper
The competition began with a GA for the participants last January 29, 2010 at SOM 211. The IMC team was able to exceed its
target of eight teams; however, two teams backed out leaving eight participating teams, as originally planned. Each of theses
eight teams was composed of at least one freshman or sophomore and students from different courses.
Preliminary round: The eight teams picked from the two minor sponsors (Wi-tribe and Bo’s Coffee) and were tasked to submit a
3-page marketing plan that summarizes their marketing strategy. Among the executions listed on the marketing plan, the teams
were to produce a concrete output (e.g. poster, video, website prototype, leaflets, etc.) Entries were submitted on February 4,
2010 at the ACTM Room.
The two companies each chose two teams that will move on to the final round.
The four finalists (teams) each wins P2,000. The prizes were to be given out during the culminating event.
Final round: The four teams were given a brief orientation on the major sponsor’s product, Dentiste’ Plus White Nighttime
Toothpaste. They were tasked to create a 30-second video, to be included in their marketing pitch.
The culminating event was held at Mag:Net Café Katipunan on February 12, 2010, from 4:30-7:00 pm. An estimate of 40 people
attended, including the participants, sponsors and the IMC team.
Each member of the four teams was given a certificate for their participation. However the prizes (P2,000 for the preliminary
winners and P10,000 for the winner for the final round) were not yet ready so fake checks were awarded to the teams instead.
V.
Organizations Involved:
Inside Ateneo
Organization
Contribution
Outside Ateneo
Organization
VI.
Contribution
Budget Summary
Total
Budgeted
Expenses
Actual
Expenses
VII.
Projected
Revenue
Actual
Revenue
Total
Projected Net
Income
Actual Net
Income
Actual Timetable
Date of Execution
Jan. 25, 2010
Jan. 29, 2010
Feb. 4, 2010
Feb. 7, 2010
Feb. 12, 2010
VIII.
Total
Event
Release of promo (recruitment of participants)
General Assembly for participants
Submission of entries for Preliminary Round
Announcement of Finalists / Start of Final Round
Culminating Event
General Assessment of the Project
A lot of things were overlooked mainly because of lack of time for preparation. The team began planning
only a month before the project, and even though the culminating event was already moved from January
to February, the team still had a difficulty accomplishing all the necessary tasks. The fact that the team
lost some of its members halfway through the planning also contributed to this. The project heads were
hesitant to recruit for new members because they felt that they'd be wasting time briefing and training
them.
The following are some of the effects of the situation described above:
- difficulty in finding sponsors
- lack of communication among the team members
- some members ended up doing more tasks than the others
- poor logistical planning
IX.
Recommendation
The project has a lot of potential. It definitely should be done again in the future since it is the core competency of ACTM. The
project itself primarily distinguishes ACTM from the rest of the organizations in the Ateneo. The main problem was that not all
committees had a specific head. A lot of manpower for such event is needed. The team should plan at least 3 months before the
main event; increase number of contestants, sponsors, and audience; and scout for a venue that will accommodate all the
participants (more or less 100 people).
Endorsed:
Alyson Yap
Moderator
ACTM
Esme Sheree Y. Fong
President
President
ACTM
I.
II.
1.
2.
III.
Sponsors/Companies Approached
Company
Contact Person
Phone No.
Jansport
Ms. Clytie Choa
5670611 loc.
510
IMF Beauty and
Wellness
Havaianas
Mr. Macasaet
7338300 loc. 4
Evi Guinto
8401788
Ipanema
Elro Millet
8482550
Toshiba
Ericka Sanchez
8848060 loc.
142
Fax No.
Email Address
[email protected]
[email protected]
[email protected]
WiTribe
Sherrie Lim
[email protected]
ECI Telecoms
Bong Servañez
[email protected]
Facilitating and Hindering Factors
Facilitating Factors
i. Core team’s participation and dedication
ii.
Hindering factors
i. Lack of sponsorships
ii. Inadequate number of volunteers and core team members
Contingency Plan
Area
Marketing
Problem
Inadequate
number of
sponsors
Effects/Ramifications
Effects/Ramifications
- Lack of appropriate
funds for various levels
of production
- Lack of subject for
competition
Logistics
Difficulty reserving
venues inside and
- End up choosing a
venue that’s
Preventive Measures
- Formulate good
package deal coupled
with dynamic
presentations
- Start contacting
sponsors at the start of
the school year.
- Scout for venues as
early as possible (at
Contingency Plans
- Use year-round
sponsor/s as
subject
- Look for venues
inside Ateneo
HR
IV.
outside Ateneo
inappropriate for the
event
- Overspend on venue
because of lack of
options
Inadequate
number of
volunteers (for
core team)
Some tasks are
overlooked and some
members overworked
least 3 months before
the event)
- If inside Ateneo, be
ready with OAS
requirements at least a
month before
- Assign someone from
the team whose sole
task is to take care of
logistical concerns
- Hold a GA for
volunteers and heads
- Meet regularly and
agree on a certain
mode of
communication which
will always be used and
should be easily
accessible for everyone
(e.g. text, email, etc.)
- Delegate tasks
equally
- Recruit for
volunteers (esp.
from core)
General Remarks
PROMOTIONS
Promotions Work Plan:
1.
2.
3.
4.
5.
Send out promotional material through email to the ACTM group, as well as, other groups.
Create a promotional site that contains details about the competition (e.g. mechanics, deadlines, etc.)
Create a Facebook fan page for announcements and reminders.
Promote project through word of mouth.
Display table standees containing participants’ names, sponosors’ logos, and ACTM’s logo during the culminating event.
Supplier Contacts
Establishment
1
Contact Person
Position
Phone
Address
Notes
Along Katipunan
Ave.; printing
doesn’t take long
but to be sure
submit jobs at
least a day before
the event (for
posters)
Position
Phone
Address
Notes
Freeform Creative
Solutions, Inc,
2
(Suppliers include printers, premium producers, etc.)
Contacts in Different Universities
School
Contact Person
1
2
Companies Approached
Company
Contact Person
Position
Phone
Address
Notes
1
2
3
4
5
FINANCIALS
(Use post project financial report template as specified by the Finance Department.)
PROJECT REPORT
(This should be a detailed description of what happened on during the actual event/activity. It should also include pictures with
short descriptions.)
APPENDICES
(This should include all other important documents or aspects not already covered such as compiled receipts, sample letter to
sponsors, sales kit/marketing package for sponsors, letters to speakers, sample application form, price quotations from restaurants
and other establishments, etc.)
(Promotions--Related Material)
Appendix A (Promotions
Promotional Material
Standee
(Marketing--Related Material)
Appendix B (Marketing
Logos
Wi-Tribe (Liberty Telecoms)
Bo’s Coffee
Dentiste’ Plus White Nighttime Toothpaste (IMF Wellness)
Sample Letter/ Marketing Package
January , 2010
Name
Position
Company
Dear
,
Greetings!
We are the Association for Communications Technology Management (Ateneo-ACTM), the home organization of
BS Management Major in Communications Technology Management. BS COMTECH is the only course in the Ateneo
under the John Gokongwei School of Management that trains undergraduate students for creative management.
Our core competencies, as Comtech Majors and as an organization, extend from the fields of Film Production,
Advertising, IT Consulting, Graphic Design, Web Publishing, Media Management, Telecommunications, Marketing and
Business.
Ateneo-ACTM, in particular, has risen to be one of the most outstanding student business organizations. Last 2007
and 2008, Ateneo-ACTM prides itself for being the overall champions in the John Gokongwei School of
Management Week (JG-SOM Week). JG-SOM Week is a prestigious event wherein organizations under the Business
Cluster of the Ateneo compete in a series of challenges and activities to foster camaraderie and interaction among the
students of the school.
In this regard, we would like to offer your company to sponsor our project this January 16, 2010: Integrated
Marketing Communications Competition (IMC Competition). This project is envisioned to be ACTM’s second
largest event; the Integrated Marketing Communications Competition will be opened to the whole Ateneo student
body. Teams, comprised of students preferably from different year levels, will compete against each other by
planning, strategizing and finally presenting a concrete output – a channel which best communicates or addresses the
IMC of a certain brand, given a certain situation. Outputs may be a broadcast commercial, print advertisement, visual
merchandising, event, etc.
The competition will showcase the students’ creativity and knowledge in marketing and with the rest of the
management subjects. The IMC Competition’s main purpose is to create a realistic business situation wherein they are
tasked to enhance the company’s image and brand awareness. The contestants will present their IMC to a panel,
which will be composed of the company sponsoring the event and professionals in the field of marketing.
Your company is guaranteed media mileage and exposure to our 400-member body, as our projects serve as a perfect
media to advertise your latest products and services, as well as all other important enterprises you wish to address.
Also, since our foundation as an organization is advertising-oriented, you can be assured that effective promotional
strategies will be employed to reach your target market, the Ateneo-ACTM members as well as the entire Ateneo
community.
Herewith are proposals for our project. If you wish to discuss other matters at hand, we are more than willing to
present to you the project offerings through a meeting. I will get back to you soon to inquire the status of this letter.
Please feel free to contact the undersigned. Thank you very much and hope to hear from your favorable reply.
Respectfully Yours,
Willjann Ainsley Tam
Co-Project Head – Integrated Marketing Communications Competition
Association for Communications Technology Management
0916-6608868
[email protected]
ACTM 09-10
BENEFITS
COST (negotiable)
Product Lock-out
Distribute, collect and tally company survey
forms which we can distribute any time the
company wishes
Promotion of any company events, offers
and website link through:
ACTM Yahoogroups email blasts
ACTM YM blast
ACTM website
ACTM facebook account
Ateneo-ACTM Website
<www.ateneoactm.com>
ACTM’s official e-mail newsletter
(online), circulation(500+)
-quarter page
-half page
-whole page
Org bulletin board
Diamond
P25,000
Before the event
Platinum
P15,000
Gold
P10,000
Silver
P5,000
Logo+advertorial+ads+video
Logo+advertorial+ads+promotion of
product
Whole page
Logo+ads
Facebook and Email
blast
Logo+advertorial+ads
Email blast
Logo+advertorial+ads
Half Page
advertorial
Advertorial
Half Page
logo
Logo
Quarter
Page
Logo+ads
Promotional materials:
• Posters
• Email blasts
• ACTM facebook account
• PA promotions
Logo placement in Trilogy
Free Ticket to Year End Party
Event Proper
Option to be the Company contestants will
device an IMC Campaign for (subject to the
approval of Project Heads as to which
company gives the best offer)
Option to display Company Streamers and
Tarpaulins:
3 maximum
2 pieces maximum
1 piece maximum
Company Product Posters:
10 pieces maximum
5 pieces maximum
3 pieces maximum
Company Product Advertisement in AVP:
TV Commercial playback
Logo Inclusion
Display of Company logo in Certificates of
Appreciation given to all participating
contestants
Display of Company logo in attendance
sheets and project evaluation sheets
Awards for the top 3 contestants
Company Representatives given slot during
the program to advertise and promote
product(s)/service(s)
Company jingle or promotional
video/commercial will be shown
Option to set-up Company Product Display
Booths
On stage acknowledgement and promotion
by the hosts
Company Facts and Trivia questions and
answer game (prizes given by sponsor)
Option to distribute the ff:
Flyers
Brochures
Product Samples
Option to conduct games, contests and
raffles
Other benefits the company has in mind
from the project or ACTM in general (to be
discussed in detail during the meeting)
Future
Receive post-documentations of events
(includes pictures)
Will be included in ACTM’s future project
database
Given priority in terms of being considered
as sponsors for future organizational projects
EX-DEAL PACKAGES (mixture of cash and products or products alone)
* The major sponsor has the option to provide the venue for the culminating event.
MOA
Partnership Agreement between
Ateneo Association for Communications Technology Management and IMF Beauty and Wellness
This Agreement is made and entered into by and between the Ateneo Association for Communications
Technology Management, herein referred to as ACTM and the International Market Focus, herein referred to
as Diamond Sponsor. In conclusion of the premises and mutual promises set forth herein, the parties, intending
to be legally bound, hereby agree as follow:
1. Event. ACTM agrees to conduct the Integrated Marketing Communications (IMC) Competition which will be
held from January 29, 2010 to February 12, 2010. IMC Competition Launch will be on January 29, 2010 in
JGSOM Room 210, Culminating Activity will be on February 12, 2010 in Magnet Café, Katipunan.
2. Responsibilities of the Organization. ACTM will:
a. Provide a Memorandum of Agreement (MOA), which is sanctioned by the Loyola Schools – Office of
Student Activities (LS-OSA)
b. Abide by the sponsorship package the Diamond Sponsor has agreed to enter into.
1. Product Lock-out
2. Distribute, collect and tally company survey forms which we can distribute upon company’s
request.
3. Promotion of any company events, offers and website link through:
ACTM Yahoogroups email blasts
ACTM website (logo, advertorial, ads, video)
ACTM facebook account
ACTM’s official online newsletter, 500+ circulation (whole page)
Event Posters
4. Logo placement in Trilogy
5. Give 2 Free tickets to the year-end party
6. Use company as subject for the IMC Competition
7. Display a maximum of 3 company streamers and tarpaulins [Dimensions to be indicated by IMF]
which will be displayed during the culminating event in Magnet Café, Katipunan.
8. Display a maximum of 10 company product posters [Dimensions to be indicated by IMF] which
will be displayed during the culminating event in Magnet Café, Katipunan.
9. Include company product advertisement in audio visual presentation during the culminating event.
10. Play TV Commercial during the culminating event.
11. Display company logo in Certificates of Appreciation given to all participating contestants
12. Display of company logo in attendance sheets and project evaluation sheets
13. Involve the company in the awarding of the the top 3 contestants
14. Give company representatives a slot during the program to advertise and promote
product(s)/service(s)
15. On-stage acknowledgement and promotion by the hosts
16. Conduct company Facts and Trivia question and answer game (prizes given by sponsor)
during the culminating event.
17. Distribute the company flyers, brochures, and product samples will be given as prizes.
18. Give post-documentations of events
19. Include company in ACTM’s future project database
20. Consider the company as priority in terms of being considered as sponsors for future organizational
projects
c.
Provide a Memorandum of Agreement (MOA) which is sanctioned by the Ateneo Office of Student Activities
(OSA).
d.
Have to first consult, collaborate or take into consideration any change(s) to the projects intended to be made by
ACTM and act on any of International Market Focus concerns and suggestions (if deemed legal, effective and
achievable by ACTM in collaboration with OSA).
3. Diamond Sponsor’s Responsibilities: In exchange for promotional tie-ins with the event, the Diamond
Sponsor will:
a.
b.
c.
d.
Sign this Memorandum of Agreement (MOA)
Give Php 15,000 check addressed to Ateneo de Manila University.
Give Php 15,000 worth of Dentiste toothpaste.
Provide the organization with the company logo and all promotional materials such as streamers, flyers,
posters, product samples and company video.
e. Consult with and channel their concerns or requests through ACTM.
f. Abide by all rules and regulations provided by the Ateneo de Manila University.
g. Receive the benefits brought by the option of being a sponsor.
4. Promotional Limitation
a. Except as expressly provided herein, neither the Diamond Sponsor nor ACTM shall have the right to use
in any way the corporate or trade name, trademark(s), service mark(s), logo(s), or other identification of
the other party after IMC Competition without their written consent.
b. Diamond Sponsor hereby grants ACTM a royalty-free, non-exclusive license to use and display the
trademarks associated with products. Such use shall be limited solely to the duration of the partnership of
this event and any advertising or promotional activities relating thereto. ACTM shall not use any of the
Diamond Sponsor’s trademarks in a way affiliated with or otherwise acting on behalf of ACTM. The
Diamond Sponsor and ACTM acknowledge that the provisions if this paragraph do not convey any right,
title or ownership interest in the trademark.
5. Term and Termination. This Agreement shall be effective from the date of the signing of this Partnership
Agreement through the end of the aforementioned events. If when cases a breach of contract happened, the
Ateneo de Manila University – Loyola Schools Office of Student Activities shall intervene in behalf of
ACTM in seeking legal actions.
6. Termination for Default. ACTM by written notice, may terminate this Agreement in whole or in part for
failure of the Diamond Sponsor to perform any of the provisions herein. In such event, the Diamond Sponsor
shall be liable for damages, including the excess cost of procuring similar supplies and services.
a. The Diamond Sponsor will provide cash equivalent to the value of the
materials/equipment/services originally to be provided, if the materials/equipment/services are
not in good condition or adequate quality.
b. The Ateneo de Manila University has the right to remove promotional materials and/or
merchandise in cases where Diamond Sponsor does not perform their responsibilities.
7. Force Majeure. Neither party shall be responsible for events beyond its reasonable control, such as acts of
God, weather delays, or other fortuitous events. If the event is postponed due to inclement weather or other
conditions beyond ACTM’s control, it may be rescheduled for another time. The Diamond Sponsor shall then
be entitled to the advertising and sponsorship package originally agreed upon at no additional charge to
Diamond Sponsor.
8. Entire Agreement. This Agreement contains the entire understanding between the parties relating to the
subject matter contained herein and supersedes any all prior agreements, arrangement, communication, or
representations, whether oral or written. This Agreement may not be amended, modified, or changes except
through a written document signed by both parties.
In WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed.
For International Market Focus
[Please indicate complete name]
[Please indicate position]
For ACTM
Willjann Ainsley Tam
ACTM IMC Competition Marketing Head
(Finance--Related Material)
Appendix C (Finance
(Compiled receipts, price quotations, etc.)
Appendix D (Others)
Minutes – Jan. 13, 2010 Meeting
-
Trbe Leader training on Saturday, 9am-1pm, meeting place: Starbucks Katipunan
Follow up: Havaianas (c/o Willjann)
Promo: promo material (Esme's suggestions: Unilever recruitment promo, JSEC board-roof)
Incentives for participants from Mkt/Com classes (c/o Nikki)
Create IMC tumblr site (c/o Nikki and promo)
- Reserve SEC C Foyer
- There will be a common email for the participants' entries (read on for details)
- Outline of the paper: we have to do this next meeting
OUTPUT
tumblr site for WiMax
- Participants can use WiMax to create tumblr site (Feb. 2-5)
- Participants will use only one email for their tumblr sites so we can change the password to prevent
modifications after the deadline.
- Eliminations: Feb. 7 (Sir Nate, Sir Aly, Ross, etc.)
- Release congratulations: Feb. 8 noon
Promotional video
- Send/upload
- 30 seconds max
- Judges: sponsor, Abe, Dazzle, etc
PRESENTATION
- Content: analysis, strategy, execution
- Criteria: creativity, coherence/consistency, delivery, feasibility
TIMETABLE
Jan. 18 send promos to CSP
Jan. 20 release promos
Jan. 25 official start of recruitment
Jan. 30 release of mechanics
Feb. 2 deadline of paper
Feb. 6 deadline of tumblr
Feb.8-11 work on video
Feb. 11 submission of video
Feb. 12 culminating event
Program Flow
4:00 – 4:30 pm
4:30 – 4:50
4:50 – 5:00
5:00
5:05
5:15
5:30
5:45
–
–
–
–
–
5:05
5:15
5:30
5:45
6:05
Ingress
Registration
Opening remarks
ACTM President Esme Fong
IMC Competition Project Head
Introduction of judges
Awarding of cash prize for winners of preliminary round
Presentation of first group
Presentation of second group
Break
Exhibit of winning posters from preliminary round (4)
Show Dentiste’s commercial
Q&A
6:05 – 6:20
6:20 – 6:35
6:35 – 7:05
7:05 – 7:20
7:20 – 7:35
Presentation of third group
Presentation of fourth group
Break
Judging
Snacks
Promotions for sponsors
Announcement of winners by judge/s and awarding of cash
Closing remarks
prize
QUESTIONS FOR DENTISTE’
1. Dentiste' is the world's first herbapeutic toothpaste. As such from how many herbal ingredients is
dentiste made of?
Answer: 14
2.
3.
Dentiste' is a nighttime toothpaste that is clinically proven to stop bad morning breath. What is this
ingredient that inhibits bacteria deposit on teeth that makes Dentiste' a great remedy for bad morning
breath?
Answer: Xylitol
Dentiste' is highly advisable for diabetics. What characteristic of Dentiste' makes it as such?
Answer: It's sugar-free
4. What is the complete name of the world's first herbapeutic toothpaste?
Answer: Dentiste' Plus White Nighttime toothpaste
5. Is Dentiste' only applicable for nighttime use?
Answer: No it's the safest toothpaste so you can use it anytime
Additional Questions
1. Where can you buy Dentiste’ Plus White Nighttime toothpaste?
Possible answers:
i. Metro Manila: Watsons, Landmark, PCX, S&R Price Club, Unimart, etc.
ii. Visayas and Mindanao (Bora Budget Mart, Boracay Island)
2. Dentiste’ contains the following ingredients except:
a. Eucalyptus (anti-inflammatory)
b. Cinnamon (strong andti-bacteria; effect in the mouth and regulates blood sugar for diabetics)
c. Mint (freshens breath)
d. Fluoride
Answer: D
JUDGES
1. Ms Lin Y. Tan
a. Managing Director of IMF Beauty and Wellness Products
b. Marketing graduate from De La Salle University
2. Mr. Rico L. Macasaet – Sales and Marketing Manager
Sample of Evaluation Sheet
PROJECT EVALUATION SHEET
PROJECT:
DATE:
VENUE:
I. Please rate the truth of the following statements: (5 as the highest)
• The activity was well organized.
1
2
3
4
5
• The objectives of the activity were clearly delivered.
1
2
3
4
5
• The activity brought out the org's mission and identity.
1
2
3
4
5
• The activity made me share in the org's advocacy.
1
2
3
4
5
1
2
3
4
5
1
2
3
4
5
• The date and time of event was convenient.
1
2
3
4
5
• The program was on time.
1
2
3
4
5
• I enjoyed the presentation/videos prepared.
1
2
3
4
5
• I was able to meet new people and mingle with them.
1
2
3
4
5
• I learned more about the org and its projects, etc.
1
2
3
4
5
• They were able to facilitate and manage the activities
and participants well.
1
2
3
4
5
• Speakers shared relevant knowledge and insight.
1
2
3
4
5
II. Venue:
• The venue was appropriate for the event/activity.
III. Food and Drinks
• The food was enough for everyone and was tasty.
IV. Activities and the Self
V. The Project Heads, Facilitators
I would rate this activity as a 0 – 10 (10 as the highest) = ______
Where did you learn about this event? (Check all that apply)
Point Person (Ate/ Kuya/ Buddy/ Hotness)
Email Blast
ACTM Planner
ACTM Website
Friends
Others:_______________
Please complete the following sentences.
I like this project/activity/event because….
This project/activity/event would have been more successful if….
My most significant learning in
in this project/activity/event is…
suggestions::
Other comments and/or suggestions
DOCUMENTATION SUBMISSION DETAILS
Submitted on: March 13, 2010
Submitted by: Aizel Acayan
Done by: Aizel Acayan and Willjann Tam
Photos by: ?