S L E K E ®

S L E E K
CLIENT BRIEF:
Create a logo that is
minimalist but stylish and
fashionably chic.
KEY CONSIDERATIONS:
Applicable to garment
labels, packaging and
store signage.
Modern but classical.
MANAGING DIRECTOR
FONT 6b
SOLUTION NOTES:
Use of a typeface that
lends itself to being
extended for a sleek,
streamlined finish.
Minimal colour application
but use of contemporary
colours.
Stan Batsanis
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
®
S L E E K
MICROGRAMMA
Stan Batsanis
S L E E K
✆ – 0411 591 139
[email protected]
FONT 6b
FONT 6b
LOGO – SLEEK CLOTHING CO.
MANAGING DIRECTOR
MICROGRAMMA
✆ – 0411 591 139
®
[email protected]
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
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LOGO – WE DIG HOLES.COM.AU
CLIENT BRIEF:
Create a logo that is simply
to-the-point about how to
contact the company.
Must be easy-to-read from
a distance.
KEY CONSIDERATIONS:
Easy-to-read logo when
seen on plant equipment
from a distance.
Down to earth, no
gimmicks.
For use on all aspects
of the company image,
equipment, corporate
stationery and website.
A i dA n Gi fk i ns
[ Manager ]
– 0402 381 316
a i d a n @ w e d i g h o l e s. c o m . a u
P O BOX 45 3, GREENSBOROUGH, VIC 30 88, AUSTRALIA
R Ae dA lton
– 0402 381 316
ra e @ w e d i g h o l e s. c o m . a u
[ Director ]
SOLUTION NOTES:
Use of black because most
plant equipment is yellow
and this contrasts well.
Bold, easy-to-read
typeface.
Sometimes less is bettter.
P O BOX 45 3, GREENSBOROUGH, VIC 30 88, AUSTRALIA
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LOGO – SOS INCORPORATED
Stan Batsanis
Stan Batsanis
MANAGING DIRECTOR
✆ – 0411 591 139
[email protected]
CLIENT BRIEF:
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
Create a logo that shows
the company’s trading links
with different parts of the
world.
BRANDED MERCHANDISE • PRODUCT SOURCING
Stan Batsanis
KEY CONSIDERATIONS:
[email protected]
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
How to show the different
parts of the world without
a map.
Simple, easy to read.
✆ – 0411 591 139
BRANDED MERCHANDISE • PRODUCT SOURCING
Stan Batsanis
MANAGING DIRECTOR
✆ – 0411 591 139
[email protected]
SOLUTION NOTES:
✆ – 0411 591 139
[email protected]
Use of a globePOsymbol.
Box 99, Albert Park, VIC 3206, AUSTRALIA
Use of different colours to
represent the diversity of
the company’s trade links.
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
BRANDED
MERCHANDISE
•
PRODUCT
SOURCING
Stan Batsanis
✆ – 0411 591 139
[email protected]
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
BRANDED
MERCHANDISE
•
PRODUCT
Stan Batsanis
SOURCING
ACN 132 011 628
✆ – 0411 591 139
email – [email protected] Skype – stan.batsanis.4
PO Box 99, Albert Park, VIC 3206, AUSTRALIA
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LOGO – COWBOY COFFEE
CLIENT BRIEF:
Create a logo for a coffee
shop that has a Hollywood
cowboy inspiration. Also
to design elements for the
actual shop.
KEY CONSIDERATIONS:
Use colours other than
red and yellow/gold as
they are overdone in the
country where the business
is operating (Malaysia).
In-store design elements
such as wallpaper and
other decoration should
also be considered.
SOLUTION NOTES:
Use a James Dean style
Hollywood cowboy image.
Use warm orange and
brown as the main colours.
Incorporate a star to
invoke a Hollywood
stars and cowboy sheriff
element to the design.
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www.littlekat.com.au
CLIENT BRIEF:
Create an elegant logo that
has a 1950’s feel to reflect
the style of clothing the
business produces.
Little Kat products are lovingly and
ethically made in Melbourne.
Our current Little Kat range is
retro-inspired, evoking childhood joy
through bold, hand-drawn design
and vibrant colour.
LOGO – LITTLE KAT CLOTHING
KEY CONSIDERATIONS:
To be applied to corporate
stationery, website and
clothing tags.
Use of retro pattern.
Use of the girl in polka-dot
dress illustration.
SOLUTION NOTES:
Created a tiled pattern of
retro material for generic
background.
Use of a handwritten style
font to reflect the handcrafted style of the Little
Kat products.
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LOGO – PROFIT THROUGH PROPERTY
CLIENT BRIEF:
Create a logo that
incorporates both property
and financial gain.
KEY CONSIDERATIONS:
To be used across
corporate stationery,
website, web app
and other corporate
communication.
Use the colour of the
existing logo.
Emphasis on “profit” and
“property”.
SOLUTION NOTES:
Use a friendly, serif
typeface.
Make “profit” and
“property” the same size
to give them the same
emphasis.
Use a bar-chart graphic
that resembles buildings.
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LOGO – RIDE WITH NO LIMITS
CLIENT BRIEF:
Create a logo that can
be used for a sponsored
cycle ride around Australia
to support a para-Olympic
contestant.
RIDE
WITH NO LIMITS
•COM
KEY CONSIDERATIONS:
The use of a map of
Australia.
Incorporating green and
gold to represent the
Olympic aspect.
Easy to read.
SOLUTION NOTES:
A styilised map of Australia
in green with the gold
symbol of dressage
overlaid. The words
in a modern italicised
font showing a sporting
movement.
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PHOTO ILLUSTRATION – BRW COVER
CLIENT BRIEF:
Create 3D buttons and
apply franchise logos for
magazine cover.
KEY CONSIDERATIONS:
Allow for additional wording
around the design.
Use of highlights and
shadows to create 3D
effect.
SOLUTION NOTES:
All buttons were created
in Photoshop. No 3D
software or tool was used.
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PHOTO ILLUSTRATION – BRW COVER
CLIENT BRIEF:
Create 3D jigsaw effect
and incorporate a light
globe illustration.
KEY CONSIDERATIONS:
Allow for additional wording
around the design.
Use of highlights and
shadows to create 3D
effect.
SOLUTION NOTES:
Created in Illustrator
and Photoshop. No 3D
software or tool was used.
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PHOTO ILLUSTRATION – BRW COVER
CLIENT BRIEF:
Apply graphic
representation of Australia
onto existing photograph.
KEY CONSIDERATIONS:
Match the shape and form
in the existing photograph.
Make the chart also look
like a map of Australia.
SOLUTION NOTES:
Created in Illustrator
and Photoshop. No 3D
software or tool was used.
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ANNUAL REPORT COVER – YPC
CLIENT BRIEF:
Incorporate a number of
photographs showing the
scope of the organisation
into an annual report cover.
KEY CONSIDERATIONS:
To incorporate as many
photographs as possible.
Use YPC corporate
colours.
To be printed separately
from the report content.
SOLUTION NOTES:
Mix of colour and duo-tone
images to create interest.
Add a swirlt to create
depth and lead the eye
through the design.
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BROCHURE AND FOLDER – iOCTANE P/L
CLIENT BRIEF:
Create a corporate
brochure and presentation
folder based on a template
provided.
TRANSFORMATION
Melbourne, Sydney, briSbane, auckland
www.ioctane.com
KEY CONSIDERATIONS:
Follow existing corporate
look and feel.
Use supplied stock
images.
The client is very concious
of leaving white space.
SOLUTION NOTES:
Critical to the design was
making it work within the
template.
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EVENT PROMOTIONS – KIDSWORKS
CLIENT BRIEF:
Create a series of highly
graphic promotions for
themed kids concerts/
events.
KEY CONSIDERATIONS:
Intense graphics. Create
visual depth and maintain
the theme.
Be fun, candid, colourful
and exciting.
SOLUTION NOTES:
Where clip art was not
available graphics were
created from scratch.
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WEBSITE – ACOLA.ORG.AU
CLIENT BRIEF:
Design and create a
simple and easy to use
website to allow Acola
to share research with
stakeholders.
KEY CONSIDERATIONS:
Simple corporate design.
Easy to navigate.
Use supplied images.
Client must be able to
upload and update content
once the site is live.
SOLUTION NOTES:
Created in Joomla! using
a highly customised
template.
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WEBSITE – LITTLEKAT.COM.AU
CLIENT BRIEF:
Design and create an
online store to promote
and sell Little Kat products.
KEY CONSIDERATIONS:
Incorporate shopping cart
and checkout system.
Maintain retro image of the
business.
Photograph products.
SOLUTION NOTES:
Created in Joomla! using a
highly customised template
and Virtuemart plug-in.
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WEBSITE – PROSCENTRE.COM.AU
CLIENT BRIEF:
Create a corporate
information site for a
prosthodontic practice.
KEY CONSIDERATIONS:
Incorporate a referral form
to be used by referring
dentists.
Include supplied images.
Include Google map
locations of the practice.
SOLUTION NOTES:
Created in Joomla! using
a highly customised
responsive template and a
forms plug-in.
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