2325 Lakeview Parkway, Suite 700, Alpharetta, GA 30009 eSecuritel National Retail Solution eSecuritel’s Flexible Mobile Phone Insurance Reaches Millions via 1,500 Door Big Box Retailer 2 3 2 5 L a k e v i e w P a r k w a y , A l p h a r e t t a , G e o r g i a 3 0 0 0 9 FAST FULFILLMENT Industry Leading SUPPORT Extended Call Center hours OPTIONS Advanced Exchange, Hybrid, In-Store eSecuritel Case Study National Retail Insurance Coverage Challenge: Provide an easy-to-enroll, carrier-agnostic mobile phone protection plan to guests who purchase mobile phones and service plans in one of the nation’s largest big-box retail chains. Deliver a comprehensive lost, stolen, damage insurance plan, not the typical retailer extended warranty-only offer. Solution: Our Challenge: Provide an easy-toenroll, carrier-agnostic mobile phone protection plan for national retailers. Add fully compliant lost and stolen coverage to typical extended warranty. The Solution: eSecuritel integrated with point of activation system, executed regulatory filings, and delivered national field support. Advanced Results: eSecuritel integrated with a point of activation system to deliver a seamless insurance enrollment while guests purchased a mobile phone or service plan. eSecuritel compliance experts efficiently handled all regulatory filings on behalf of the retailer. Concurrently, eSecuritel executed full field training and support to educate retail staff about the program value and simple process to ensure an outstanding customer experience when enrolling customers in the program. Since every square foot of retail space is maximized, eSecuritel account management and ondemand back-end reporting monitors and adjusts performance at the store or district level. eSecuritel launched a point-of-activation mobile phone protection plan in 1,530 retail outlets of one of the nation’s largest big box retailers 2 months ahead of plan. The program launched ahead of schedule because of eSecuritel’s established and proven launch processes that encompass operations, technology, regulatory filings, and field training. The retailer offers more than extended warranty because eSecuritel ensured the program was fully compliant with state-level departments of insurance based on its experience launching more than 50 programs. Pre-launch training resulted in every location launching within one week of each state’s Department of Insurance approving the program. eSecuritel’s proprietary Handset Information Tracking System (HITS) was integrated with Consensus’ point-ofsales system to provide easy enrollment Black Friday weekend 2013 achieved attach rates of 122% of plan Higher than planned take rates. Industry-unique full insurance protection. Dedicated account manager continually enhances program Results: FAST FULFILLMENT Industry Leading Complete rollout ahead of plan SUPPORT Extended Call Center hours OPTIONS Advanced Exchange, Hybrid, In-Store
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