John`s presentation here

John Reyment
Visual strategist, story teller, Master Photographer!
2010 Epson AIPP Queensland Documentary Photographer of
the Year!
2011 Epson AIPP Queensland Photographic Artist of the Year
Runner Up!
Accredited photographer (AIPP)
Do you do head shots?
I’m often asked if I do corporate head shots. You know
the image, it's typically eyes looking at the camera,
white background, head with top of shoulders.
"What do you want a headshot
of you to achieve?”!
!
“Tell me about what you’re
passionate about."
What visual strategies are
you using to stand out from
your competitors?
Visual story telling sets you apart,
transforms how prospects perceive,
engage & connect with you.
Storytelling images…
Develop your brand authority!
Display transparency of your process!
Build trust with your community!
Can proudly share your organisational
values & beliefs!
Inspires content creation for web & social
media!
Generate greater website traffic & enquiry.
Still images freeze a moment in
time and grab your attention.
Case Study - Dr Julian Hirst
Photo shoots designed to take
you behind the scenes to share
what happens with wisdom
tooth surgery.!
Images used to launch Wisdom
Tooth Dr brand & practice to
Qld market.
Dr Julian Hirst - Oral & Maxillofacial Surgeon
Values shared…
approachability!
clear communication!
quality, safe patient care!
professionalism!
teamwork!
trust !
reassurance.
Case Study - Maree Clancy!
Say It Now Voice Consultancy
My work with Maree delivered a
range of story telling images that
show the services & value she offers
executives wanting to develop their
public speaking skills. !
Images used to inspire content
creation and brand building.
Values shared…
you’re in good hands!
it’s a safe learning environment!
be open and free from obstacles!
innovation!
creativity!
colour and fun.
Case Study - Spicers Retreats
Case Study - Spicers Retreats
My work with Spicers Retreats has delivered emotive
lifestyle images that share the experiences on offer, entice
guests to visit, dine and stay at one of their luxury retreats.
Spicers Retreats - Relaxed Luxury
My eye catching images have been used on websites,
in print, advertising and editorial. They have garnered
Spicers Retreats high profile editorial exposure in
print and digital press.
How to tell stories…
Free Artistic Strategy Session to identify business goals,
marketing goals, organisational values and typical work activities.!
Design a themed photo shoot that captures story telling images of
people in action.!
Do photo shoot capturing story telling images.!
Create 5 written strategies on how to use your new image library
for maximum engagement.!
Deliver images to client.
Key strategies 2015
Develop your personal brand!
Be open, transparent & authentic!
Include story telling images when sharing value
giving content with your community.
John Reyment
www.adayinthelifeimages.com