Meeting broadcasters` requirements with future - Docbox

Meeting broadcasters’
requirements with future
access networks
Roland Beutler
ETSI/EBU Workshop ‘Wireless Media Distribution Beyond 2020’
Broadcasters’ requirements and access networks
Once upon a time ...
Linear TV and Radio
Shared Experience
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Once upon a time ...
Fixed Reception
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
And Today ?
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
linear radio / TV
live
time-shifted
catch-up
Content Diversity
cross media
on-demand
3DTV & UHDTV
hybrid
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
smartphones
large screen
TV sets
car radio
portable
TV sets
Devices, Devices,…
tablets
PCs & Laptops
HiFi stereo
systems
Dr. Roland Beutler
kitchen
radio / TV
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
 at home / at work
 on the move
Users want it all …
 technology agnostic
 affordable
 easy to use
 in company (shared experience)
 in private (personal experience)
 being connected
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
The Trends
Devices
•
•
•
•
Dr. Roland Beutler
Bigger screens
Better displays
More processing power
Bigger storage
•
Increased user expectations
on quality and availability
•
Increasing demand for
network resources
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
The Trends
Services
•
•
•
•
Dr. Roland Beutler
Increasing content offer
Innovative services
Evolving market models
Global competition
•
Multiple distribution platform will
continue to coexist
•
Important to ensure sustainability of
• free-to-air access
• the local content production
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
The Trends
User behaviour
•
•
•
Dr. Roland Beutler
Linear viewing dominant,
other services complementary
Overall media consumption
is likely to further increase
Most media consumption
occurs in the home
•
The available personal time
will always be limited.
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
General Requirements of Broadcasters for Distribution
Free-to-air
Emergency
situations
Prominence
Low
barriers for
access
Dr. Roland Beutler
No gate
keeping
Service
integrity
QoS defined
by the
broadcasters
Ease of use
Reach and
availability
Independence
of the size
of audience
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Assessment of Distribution Options
Technical
capability
•
Is the technology fit for the purpose?
… QoS, capacity, signal integrity, scalability,…
Reach
•
•
•
•
Geographical reach (coverage) and access (e.g. free-to-air)
Target user devices
Indoors / outdoors; Fixed / portable / mobile
Audience size
Costs
•
•
How much will it cost?
Are there alternatives?
Prominence
Dr. Roland Beutler
•
•
Can prominence of PSM be ensured?
Who are the gatekeepers?
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Distribution Today:
Users
Terrestrial (DTT)
Broadcasters
Broadcast
Satellite
Cable
Broadband
Fixed networks
* IPTV (multicast)
* OTT (unicast)
Mobile networks
(unicast)
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Distribution Tomorrow:
Users
Broadcasters
5G?
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
5G Visions
‘One network – multiple industries’
Ericsson
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
5G Visions
‘One network – multiple industries’
Ericsson
Traffic
Buildings
One-fits-all will not work!
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Is 5G relevant for Broadcasters?
Yes, if it enables distribution of
our content subject to our
constraints!
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Thank you for your attention!
Questions?
Dr. Roland Beutler
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Use Cases
UC1
• linear TV
• permanent
• stationary TV set
Dr. Roland Beutler
UC2
• on-demand TV
• transient
• tablet
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
Use Cases
UC3
• linear radio
• transient
• smartphone
Dr. Roland Beutler
UC4
• catch-up TV
• permanent
• portable TV
ETSI/EBU Workshop 2015
Broadcasters’ requirements and access networks
System Requirements for 5G
Adaptable
(needs & reqs)
Flexible
(different tasks)
5G
Must Have
Features
Reconfigurable
(change of
conditions)
Dr. Roland Beutler
Modular
(sub set of
capabilities)
ETSI/EBU Workshop 2015