Print & Outdoor - One Show

THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
NEWSPAPER: SINGLE
AlmapBBDO / São Paulo
Audi Brasil
Child
BBDO / New York
Foot Locker
Beard
Ogilvy & Mather / Cape Town
Volkswagen South Africa
Terminal Velocity
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Boat
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Duck
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Iceberg
ROSAPARK / Paris
JARDILAND
DOG FAT PANTS
TBWA\Sri Lanka / Colombo
AIA INSURANCE LANKA
AIA SPACE TO PRAY AD
Abbott Mead Vickers BBDO / London
WHISKAS
MAPS CAMPAIGN
adamandeveDDB / London
John Lewis
Southampton
Alma / Coconut Grove
Rosetta Stone
Catapult
BBDO / New York
Foot Locker
All Runners Welcome Print
Campaign
BBDO / New York
Mars Chocolate North
America/Snickers Bites
Snickers Bites Print
Campaign
BBDO Group Germany / Berlin
PIONEER ELECTRONICS
DEUTSCHLAND GMBH
PIONEER Sound Ground
Plan
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Just Add Water
Prolam Y&R / Chile
ROTHHAMMER
FUNERAL
Y&R / São Paulo
Grupo Petrópolis
Calendar
Y&R / São Paulo
Penguin Companhia
das Letras
Orange
adamandeveDDB / London
Harvey Nichols
Shoe
DDB Latina Puerto Rico / Guaynabo
Unilever de Puerto Rico
Jury
DDB Latina Puerto Rico / Guaynabo
Unilever de Puerto Rico
Loan
DDB Latina Puerto Rico / Guaynabo
Unilever de Puerto Rico
Ticket
NEWSPAPER: CAMPAIGN
SMALL SPACE PRINT: SINGLE
1
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
SMALL SPACE PRINT: SINGLE (CONT.)
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
MANGO
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
TANGERINE
adamandeveDDB / London
Harvey Nichols
Bad Fit
BVK / Milwaukee
Maine Office of Tourism
Crossword Puzzle
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
FRUITS
adamandeveDDB / London
Mars
Pack Attack – Chicken
BBDO Mexico / Mexico City
Mars Mexico
Family
BBDO Mexico / Mexico City
Mars Mexico
Matilda
BBDO Proximity Malaysia / Kuala Lumpur
KFC
Drumstick
BBH / London
Axe
Beach
BBH / London
Axe
Jungle
DDB Group / Berlin
Volkswagen
Parking – Grandstand
DDB Group / Berlin
Volkswagen
Parking – Jury
Geometry Global / Hong Kong
Hamleys
Van Gogh
Geometry Global / Hong Kong
Hamleys
Wood
Leo Burnett Tailor Made / São Paulo
Jeep
Coordinates: Deserts
Leo Burnett Tailor Made / São Paulo
Jeep
Coordinates: Forests
Leo Burnett Tailor Made / São Paulo
Jeep
Coordinates: Mountains
Leo Burnett Tailor Made / São Paulo
Lemonade Films
Low Budget: Drama
Ogilvy Germany
Coca Cola Germany
Icon of the century
ROSAPARK / Paris
JARDILAND
DOG FAT PANTS
serviceplan / Munich
BMW Group
BMW River
adamandeveDDB / London
Mars
Pack Attack
Alma / Coconut Grove
Clorox
Species
BBDO Mexico / Mexico City
Mars Mexico
Who Saves Who Campaign
SMALL SPACE PRINT: CAMPAIGN
MAGAZINE: SINGLE
MAGAZINE: CAMPAIGN
2
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
MAGAZINE: CAMPAIGN (CONT.)
DDB Canada / Vancouver
Netflix
Netflix Blockbusters
DDB SPAIN / Madrid
VAESA/Volkswagen
VOLKSWAGEN 360º AREA
VIEW CAMPAIGN
Geometry Global / Hong Kong
Hamleys
Little Masters
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness
Leo Burnett / Chicago
Allstate
Not Riding a Motorcycle
is Dangerous
Leo Burnett Tailor Made / Sao Paulo
Fiat
Park Assist
Leo Burnett Tailor Made / Sao Paulo
Jeep
Coordinates
Leo Burnett Tailor Made / Sao Paulo
Lemonade Films
Low Budget
LOWE Thailand / Bangkok
Unilever
Clingy Animals
Y&R / Beijing
Penguin China-Ladybird
STAGES
Y&R / Dubai +
Y&R Group Switzerland / Zurich
Audi Switzerland
Stamps
Y&R / São Paulo
Penguin Companhia
das Letras
Orange
Young & Rubicam / Prague
PHD Bikes a.s. /
Harley Davidson
Harley Second World War
The Winston Fletcher
Fiction Prize
Winston Fletcher
adamandeveDDB / London
Harvey Nichols
Shoe
BBDO Proximity Malaysia / Kuala Lumpur
KFC
Drumstick
DDB Group / Berlin
Volkswagen
Parking – Grandstand
DDB Group / Berlin
Volkswagen
Parking – Jury
Leo Burnett Tailor Made / São Paulo
Jeep
Coordinates: Forests
LOWE Thailand / Bangkok
Unilever
Pig
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
MANGO
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
TANGERINE
Ogilvy & Mather / Cape Town
Volkswagen South Africa
Terminal Velocity
TRADE: CAMPAIGN
DLKW LOWE / London
COLLATERAL: POSTERS – SINGLE
3
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
COLLATERAL: POSTERS – SINGLE (CONT.)
ROSAPARK / Paris
JARDILAND
DOG FAT PANTS
The Martin Agency / Richmond
Oreo
Wild Postings: Discover
with Oreo, Bannecker
The Martin Agency / Richmond
Oreo
Wild Postings: Dunk with
Oreo, Trochut
Y&R Canada / Toronto
Coleman
Instant Tent – Bear
BBDO / New York
Foot Locker
All Runners Welcome
Poster Campaign
BBDO / New York
Mars Chocolate North
America/Snickers Bites
Snickers Bites Poster
Campaign
BBDO Proximity Malaysia / Kuala Lumpur
KFC
So Good
Creature / Seattle
No. 6 Cider
No. 6 Cider Poster Series
F/Nazca Saatchi & Saatchi / São Paulo
Leica Gallery São Paulo
Soundlab Posters
FCB / Chicago
Copic
Thick & Fine
FCB / Chicago
Valspar
Landscapes
Hakuhodo / Tokyo
INFAS PUBLICATIONS,INC.
CITYSCAPE
LOWE Thailand / Bangkok
Unilever
Clingy Animals
LOWE VIETNAM / HO CHI MINH CITY
OMO
VERSUS
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
FRUITS
Division of Labor / Sausalito
Headlands Brewing
Headlands Brewing
Company
Juniper Park / Toronto
Adanac Glass
Glass Railing
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
MANGO
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
TANGERINE
Ogilvy & Mather / Cape Town
Volkswagen South Africa
Terminal Velocity
COLLATERAL: POSTERS – CAMPAIGN
COLLATERAL: P.O.P. & IN-STORE – SINGLE
4
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
COLLATERAL: P.O.P. & IN-STORE – CAMPAIGN
Division of Labor / Sausalito
Headlands Brewing
Headlands Brewing
Company
FCB / Chicago
Copic
Thick & Fine
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness
McCann Worldgroup India / Mumbai
Perfetti Van Melle /
Big Babol
FRUITS
Publicis Brussels
Century21
When Life Changes Your
Plans
Young & Rubicam / Prague
PHD Bikes a.s./
Harley Davidson
Harley Second World War
Colenso BBDO/Proximity New Zealand /
Auckland
Frucor Beverage Ltd.
Hidden Graphics
Creature / Seattle
No. 6 Cider
No. 6 Cider Promotional
Materials
F/Nazca Saatchi & Saatchi / São Paulo
Leica Gallery São Paulo
Soundlab Box
FCB / Chicago
Copic
Thick & Fine
Leo Burnett / Toronto
IKEA
The Most Helpful Measuring
Tape in the World
LetsAdvertise.it
The Disguised Portfolio
COLLATERAL: PROMOTIONAL MATERIALS
SELF-PROMOTION
LetsAdvertise.it / København
PUBLIC SERVICE: NEWSPAPER / MAGAZINE – SINGLE
Leo Burnett / Millers Point
WWF
Rhino
Leo Burnett / Millers Point
WWF
Shark
Leo Burnett / Millers Point
WWF
Tiger
Leo Burnett Tailor Made / São Paulo
CVV (emotional
support hotline)
Real Suicide Notes: William
Leo Burnett Tailor Made / São Paulo
Fiat
Don't make-up and drive:
Curve
Leo Burnett Tailor Made / São Paulo
Fiat
Don't make-up and drive:
Tree
Leo Burnett Tailor Made / São Paulo
Fiat
Don't make-up and drive:
Tunnel
McCann Erickson / New York
Evolve
Balloons
5
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
PUBLIC SERVICE: NEWSPAPER / MAGAZINE – SINGLE (CONT.)
McCann Erickson / New York
Evolve
Claws
McCann Erickson / New York
Evolve
Swords
Publicis / México
CDC/ Banamex
Erase The Difference /
Houses
PUBLIC SERVICE: NEWSPAPER / MAGAZINE – CAMPAIGN
BBDO Group Germany / Berlin
Mars Inc.
Get adopted
DDB / Paris
Musée de la
Grande Guerre
Items 1
Dentsu / Nagoya
Tokai Polytechnic College
Single Stroke Architecture
Leo Burnett / Millers Point
WWF
Poachers
Leo Burnett Tailor Made / São Paulo
Fiat
Don't make-up and drive
Lowe China / Shanghai
SHANGHAI GENERAL
MOTORS
HUMAN TRAFFIC SIGN
McCann Erickson / New York
Evolve
If They Find It
Ogilvy & Mather New Zealand /
Wellington
Royal Forest & Bird
Protection Society of
New Zealand
Make a Difference.
Ogilvy & Mather Vietnam /
Ho Chi Minh City
Lien Foundation
Lien Foundation
Publicis / México +
Marcel / París
CDC/ Banamex
Erase The Difference
BBDO / New York
CVS Health
The Last Pack
Leo Burnett / Millers Point
WWF
Rhino
Leo Burnett / Millers Point
WWF
Shark
Leo Burnett / Millers Point
WWF
Tiger
Leo Burnett Tailor Made / São Paulo
Fiat
Don't make-up and drive:
Tunnel
Leo Burnett / Millers Point
WWF
Poachers
Leo Burnett Tailor Made / Sao Paulo
CVV (emotional
support hotline)
Real Suicide Notes
Wunderman / London
Childhood Eye Cancer
Trust
Flash Photo Posters
PUBLIC SERVICE: COLLATERAL – SINGLE
PUBLIC SERVICE: COLLATERAL – CAMPAIGN
6
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
PRINT CRAFT: WRITING
BBDO Mexico / Mexico City
Mars Mexico
Matilda
DDB / Paris
Mus
Items - Machine Gun
DLKW LOWE / London
The Winston Fletcher
Fiction Prize
Winston Fletcher 'Catch 22'
DLKW LOWE / London
The Winston Fletcher
Fiction Prize
Winston Fletcher
'The Great Gatsby'
Leo Burnett / Toronto
Bell Media/TSN
Serena
Ogilvy & Mather Vietnam /
Ho Chi Minh City
Lien Foundation
New Trends in Death
Ogilvy & Mather Vietnam /
Ho Chi Minh City
Lien Foundation
Take the Final Bow
Geometry Global / Hong Kong
Hamleys
Van Gogh
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness –
Cheese
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness –
Salmon
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness –
Watemelon
Leo Burnett / London
Karma Nirvana
Suffocation
Leo Burnett / Millers Point
WWF
Rhino
Leo Burnett / Millers Point
WWF
Shark
Leo Burnett / Toronto
Bell Media/TSN
Eugenie
Leo Burnett / Toronto
Bell Media/TSN
Serena
Lowe China / Shanghai
SHANGHAI GENERAL
MOTORS
HUMAN TRAFFIC SIGN
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Boat
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Duck
OgilvyOne / Hong Kong +
Ogilvy & Mather Group / Hong Kong
A.W Faber-Castell
Iceberg
The Martin Agency / Richmond
Oreo
Wild Postings: Crunch With
Oreo, Ryan Todd
PRINT CRAFT: ART DIRECTION
7
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
PRINT CRAFT: ART DIRECTION (CONT.)
The Martin Agency / Richmond
Oreo
Wild Postings: Discover
with Oreo, Bannecker
The Martin Agency / Richmond
Oreo
Wild Postings: Dream with
Oreo, Andy Rementer
The Martin Agency / Richmond
Oreo
Wild Postings: Dunk with
Oreo, Brosmind
The Martin Agency / Richmond
Oreo
Wild Postings: Dunk with
Oreo, Trochut
The Martin Agency / Richmond
Oreo
Wild Postings: Rock with
Oreo, Mcbess
BBDO / New York
Mars Chocolate North
America/Snickers
Marcia Gets Hungry
BBDO / Toronto
Mars Canada
Piercing
BBDO / Toronto
Mars Canada
V-Neck
Cossette / Vancouver
McDonald's
McMuffin Sunrise
DDB Group / Berlin
Volkswagen
Parking – Grandstand
DDB Group / Berlin
Volkswagen
Parking – Jury
ROSAPARK / Paris
JARDILAND
DOG FAT PANTS
serviceplan / Munich
BMW Group
BMW River
adamandeveDDB / London
Harvey Nichols
Bad Fit
BBDO / Toronto
Mars Canada
Hunger Scale
BBDO Group Germany / Berlin
Mars Inc.
Get adopted
Colenso BBDO/Proximity New Zealand /
Auckland
Fonterra
Back to Nature
Herezie / Paris
ZWILLING J. A. HENCKELS
The Beauty Of Sharpness
Leo Burnett / Chicago
Fifth Third Bank
Re-Employment
thjnk ag / Hamburg
IKEA
Assembly Fail
Y&R / Beijing
Penguin China-audio
books
MIC
Y&R / São Paulo
Penguin Companhia
das Letras
Orange
OUTDOOR: BILLBOARDS / TRANSIT – SINGLE
OUTDOOR: BILLBOARDS / TRANSIT – CAMPAIGN
8
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
OUTDOOR: BILLBOARDS / TRANSIT – CAMPAIGN (CONT.)
Y&R New Zealand / Auckland
Schick
Animal Beards
YOUNG & RUBICAM PARIS / BOULOGNE
BILLANCOURT +
THE SHOP / BOULOGNE BILLANCOURT
FROMAGERIES BEL /
Mini Babybel
Red wax
DDB Group New Zealand / Auckland
SKY Television
Bring Down the King
Leo Burnett / Toronto
Bell Media/TSN
Eugenie
Leo Burnett / Toronto
Bell Media/TSN
Milos
Leo Burnett / Toronto
Bell Media/TSN
Serena
Leo Burnett / Melbourne
Crikey
Set In Stone
Razorfish / Berlin +
Moey Inc. / New York +
Venables Bell & Partners / San Francisco +
Park Design Partners / Falls Church
Audi of America
Audi LED Scoreboard
Whybin\TBWA Group / South Melbourne
ANZ
ANZ GAYTMs
Leo Burnett / Toronto
Bell Media/TSN
Kings and Queens of the
Court
TBWA Santiago Mangada Puno /
Makati City
Peerless Lion
Corporation
Water Billboard
The Martin Agency / Richmond
Oreo
Wild Postings Series 1
The Martin Agency / Richmond
Oreo
Wild Postings Series 2
Whybin\TBWA Group Melbourne /
South Melbourne
ANZ
ANZ GAYTMs
Y&R Group Switzerland / Zurich
Teleclub
No interruptions
Abbott Mead Vickers BBDO / London
PEPSI MAX
UNBELIEVABLE BUS
SHELTER
Akestam Holst / Stockholm
Apotek Hjartat
Blowing in The Wind
Razorfish / Berlin +
Moey Inc. / New York + Venables Bell &
Partners / San Francisco + Park Design
Partners LLC. / Falls Church
Audi of America
Audi LED Scoreboard
SID LEE / Montréal
Réno-Dépôt
Sky Swatches
OUTDOOR: INSTALLATIONS & AMBIENT – SINGLE
OUTDOOR: INSTALLATIONS & AMBIENT – CAMPAIGN
OUTDOOR: DIGITAL / ELECTRONIC
9
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
PUBLIC SERVICE: OUTDOOR – SINGLE
BBDO Pakistan / Lahore
Reprieve/Foundation for
Fundamental Rights
Not A Bug Splat
DDB SPAIN / Madrid
CELEM (European
Women's Lobby)
ABORTIONTRAVEL
Leo Burnett / London
Amnesty International
Departure Board
McCann Erickson / New York
Evolve
Balloons
McCann Erickson / New York
Evolve
Claws
McCann Erickson / New York
Evolve
Swords
Publicis / México +
Marcel / París
CDC/ Banamex
Erase The Difference /
Houses
Rethink / Toronto
No Ford Nation
No Ford Nation Campaign
Signs – Publicly Drunk
DDB / Paris
Musée de la
Grande Guerre
Items 1
Lowe China / Shanghai
SHANGHAI GENERAL
MOTORS
HUMAN TRAFFIC SIGN
McCann Erickson / New York
Evolve
If They Find It
Ogilvy Group Thailand / Bangkok
Caran Dache & Forest
Control /
HHK Intertrade Co.
Return of the Ashes
Abbott Mead Vickers BBDO / London
PEPSI MAX
UNBELIEVABLE BUS
SHELTER
Abbott Mead Vickers BBDO / London
WALKERS
TWEET TO EAT
Akestam Holst / Stockholm
Apotek Hjartat
Blowing in The Wind
Anomaly / Toronto
Shock Top
Mural
BBDO / New York
Mars Chocolate North
America/Snickers
Marcia Gets Hungry
BBDO Group Germany / Berlin
Berlin Toursimus &
Kongress GmbH
Flashback: Discover Berlin
BBDO Pakistan / Lahore
Reprieve/Foundation for
Fundamental Rights
Not A Bug Splat
Leo Burnett / London
Amnesty International
Departure Board
Leo Burnett / Toronto
Bell Media/TSN
Eugenie
PUBLIC SERVICE: OUTDOOR – CAMPAIGN
INNOVATION: OUTDOOR
10
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – PRINT & OUTDOOR FINALISTS
BY CATEGORY
INNOVATION: OUTDOOR
Leo Burnett / Toronto
Bell Media/TSN
Serena
Leo Burnett / Melbourne
Crikey
Set In Stone
M&C Saatchi / Sydney +
Google / Sydney +
Shark Mitigation Systems / Perth +
UVS / Perth
Optus
Cleverbuoy
M&C Saatchi Abel / Cape Town
The Haven Night
Shelter on Napier
The Street Store
Ogilvy & Mather Colombia / Bogota
Carulla
Shutter Billboards
TBWA Santiago Mangada Puno /
Makati City
Peerless Lion
Corporation
Water Billboard
Whybin\TBWA Group / South Melbourne
ANZ
ANZ GAYTMs
Wunderman / London
Wunderman / London
Flash Photo Posters
FCB BRASIL / São Paulo
NIVEA
PROTECTION AD
Leo Burnett Solutions / Colombo
Ceylon Newspapers (Pvt)
The Worlds First Mosquito
Repellent Newspaper
INNOVATION: PRINT
11