THE ONE CLUB 260 FIFTH AVE 2ND FL NEW YORK NY 10001 T 212 979 1900 ONECLUB.ORG 2015 ONE SHOW – SOCIAL MEDIA FINALISTS BY CATEGORY SOCIAL MEDIA: PAGE BY A BRAND Barton F. Graf / New York The Scotts Miracle-Gro Company Dead Mouse Theatre Tumblr Droga5 / New York Heineken USA / Newcastle Brown Ale No Bollocks Erwin Penland / Greenville Denny's Tumblr Ogilvy & Mather / New York IBM IBMblr Razorfish / New York Mercedes-Benz USA Build a GLA on Instagram BBDO / New York Mars Chocolate North America/Snickers Suarez Tweet Colenso BBDO/Proximity New Zealand / Auckland Samsung Black Cats DigitasLBi / Chicago Miller Lite Popcorn Hoodie JWT / Amsterdam ELAN ELAN Taste the Translation KBS+ / New York BMW North America BMW Instafuture Leo Burnett / Beirut + Leo Comm / Beirut Johnnie Walker “Keep Walking Lebanon” Keep the Flame Alive McCann / Lima Union Nacional de Ciegos del Peru The First Post in Braille Victors & Spoils / Boulder + EVB / Boulder JCPenney Tweeting With Mittens AlmapBBDO / São Paulo Volkswagen Kombi Last Wishes Barton F. Graf / New York The Scotts Miracle-Gro Company Dead Mouse Theatre Tumblr BBDO / New York Lowe's Tap Thru BV McCann Erickson Romania / Bucharest Vodafone Romania Ghita, The Social Shepherd DDB Group Melbourne / Richmond PZ Cussons Radiant Return DDB Group New Zealand / Auckland SKY Television Bring Down the King DigitasLBi / San Francisco Taco Bell Taco Bell Blackout Droga5 / New York Heineken USA / Newcastle Brown Ale If We Won Droga5 / New York Heineken USA / Newcastle Brown Ale Newcastle Brown Ale: Band of Brands SOCIAL MEDIA: BRANDED SOCIAL POST SOCIAL MEDIA: BRANDED SOCIAL CAMPAIGN 1 THE ONE CLUB 260 FIFTH AVE 2ND FL NEW YORK NY 10001 T 212 979 1900 ONECLUB.ORG 2015 ONE SHOW – SOCIAL MEDIA FINALISTS BY CATEGORY SOCIAL MEDIA: BRANDED SOCIAL CAMPAIGN Droga5 / New York Under Armour Gisele Bündchen – Will Beats Noise Eleven / San Francisco Virgin America BLAH Airlines J. Walter Thompson India / Bangalore Nike India Make Every Yard Count Leo Burnett / Chicago Allstate Social Savvy Burglar Leo Burnett / Chicago Fifth Third Bank Re-Employment Memac Ogilvy / Dubai UN Women The Autocomplete Truth Breaks All Barriers Ogilvy & Mather / Prague Prague Pride LGBTAvatars Young & Rubicam / Budapest Katona József Theater Giformances Barton F. Graf / New York The Scotts Miracle-Gro Company Dead Mouse Theatre Tumblr BBDO / New York Foot Locker HORSE With Harden BBDO / New York Lowe's Tap Thru BV McCann Erickson Romania / Bucharest vodafone Romania ghita, The Social Shepherd Cheil Germany / Schwalbach am Taunus + Cheil UK / London Bernd Hummel Just ROO it! Edelman / San Francisco Adobe Photoshop Halloween Murder Mystery Eleven / San Francisco Virgin America BLAH Airlines J. Walter Thompson India / Bangalore Nike India Make Every Yard Count Leo Burnett / Chicago Allstate Social Savvy Burglar Leo Burnett Group Indonesia / Jakarta Palang Merah Indonesia BLOODBOOK mcgarrybowen / Chicago Oscar Mayer #Tweet2Lease Ogilvy / Paris ALLIANZ ALLIANZ REAL LIFE Ogilvy & Mather / Prague The Leontinka Foundation #THROUGHMYEYES Rethink / Toronto Historica Canada Memory Project Sid Lee / Amsterdam The Absolut Company Absolut #Nextframe Special Group Limited / Auckland Lion Nathan Smirnoff Fridge Victors & Spoils / Boulder + EVB / Boulder JCPenney Tweeting With Mittens Whybin\TBWA Group / South Melbourne 3AW Its Your Call Wieden+Kennedy / Portland Old Spice Old Spice Social Network SOCIAL MEDIA: USE OF A SOCIAL NETWORK 2 THE ONE CLUB 260 FIFTH AVE 2ND FL NEW YORK NY 10001 T 212 979 1900 ONECLUB.ORG 2015 ONE SHOW – SOCIAL MEDIA FINALISTS BY CATEGORY SOCIAL MEDIA: INTEGRATED CAMPAIGN AlmapBBDO / São Paulo Volkswagen Kombi Last Wishes BBDO / New York Foot Locker HORSE With Harden BV McCann Erickson Romania / Bucharest vodafone Romania ghita, The Social Shepherd Droga5 / New York Heineken USA / Newcastle Brown Ale Newcastle Brown Ale: Band of Brands Droga5 / New York Under Armour Gisele Bündchen-Will Beats Noise GGH LOWE / Hamburg + Grabarz&Partner / Hamburg ZDK Gesellschaft Demokratische Kultur Nazis against Nazis-Germany's most involuntary charity walk J. Walter Thompson India / Bangalore Nike India Make Every Yard Count Leo Burnett / Beirut + Leo Comm / Beirut Johnnie Walker “Keep Walking Lebanon” Keep the Flame Alive Leo Burnett / Toronto, Chicago, London + Holler / Toronto, Chicago, London Procter & Gamble / Always #LikeAGirl Publicis Kaplan Thaler / New York Doctors of the World More Than A Costume TBWA\Hunt\Lascaris – Johannesburg / Sandton Médecins Sans Frontières Tough Decisions The Branching / Richmond RVA Foo Fighters RVA Wieden+Kennedy / London Three Holiday Spam 3
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