THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – SOCIAL MEDIA FINALISTS
BY CATEGORY
SOCIAL MEDIA: PAGE BY A BRAND
Barton F. Graf / New York
The Scotts Miracle-Gro
Company
Dead Mouse Theatre
Tumblr
Droga5 / New York
Heineken USA /
Newcastle Brown Ale
No Bollocks
Erwin Penland / Greenville
Denny's
Tumblr
Ogilvy & Mather / New York
IBM
IBMblr
Razorfish / New York
Mercedes-Benz USA
Build a GLA on Instagram
BBDO / New York
Mars Chocolate North
America/Snickers
Suarez Tweet
Colenso BBDO/Proximity New Zealand /
Auckland
Samsung
Black Cats
DigitasLBi / Chicago
Miller Lite
Popcorn Hoodie
JWT / Amsterdam
ELAN
ELAN Taste the Translation
KBS+ / New York
BMW North America
BMW Instafuture
Leo Burnett / Beirut +
Leo Comm / Beirut
Johnnie Walker “Keep
Walking Lebanon”
Keep the Flame Alive
McCann / Lima
Union Nacional
de Ciegos del Peru
The First Post in Braille
Victors & Spoils / Boulder +
EVB / Boulder
JCPenney
Tweeting With Mittens
AlmapBBDO / São Paulo
Volkswagen
Kombi Last Wishes
Barton F. Graf / New York
The Scotts Miracle-Gro
Company
Dead Mouse Theatre
Tumblr
BBDO / New York
Lowe's
Tap Thru
BV McCann Erickson Romania / Bucharest
Vodafone Romania
Ghita, The Social Shepherd
DDB Group Melbourne / Richmond
PZ Cussons
Radiant Return
DDB Group New Zealand / Auckland
SKY Television
Bring Down the King
DigitasLBi / San Francisco
Taco Bell
Taco Bell Blackout
Droga5 / New York
Heineken USA /
Newcastle Brown Ale
If We Won
Droga5 / New York
Heineken USA /
Newcastle Brown Ale
Newcastle Brown Ale:
Band of Brands
SOCIAL MEDIA: BRANDED SOCIAL POST
SOCIAL MEDIA: BRANDED SOCIAL CAMPAIGN
1
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – SOCIAL MEDIA FINALISTS
BY CATEGORY
SOCIAL MEDIA: BRANDED SOCIAL CAMPAIGN
Droga5 / New York
Under Armour
Gisele Bündchen – Will
Beats Noise
Eleven / San Francisco
Virgin America
BLAH Airlines
J. Walter Thompson India / Bangalore
Nike India
Make Every Yard Count
Leo Burnett / Chicago
Allstate
Social Savvy Burglar
Leo Burnett / Chicago
Fifth Third Bank
Re-Employment
Memac Ogilvy / Dubai
UN Women
The Autocomplete Truth
Breaks All Barriers
Ogilvy & Mather / Prague
Prague Pride
LGBTAvatars
Young & Rubicam / Budapest
Katona József Theater
Giformances
Barton F. Graf / New York
The Scotts Miracle-Gro
Company
Dead Mouse Theatre
Tumblr
BBDO / New York
Foot Locker
HORSE With Harden
BBDO / New York
Lowe's
Tap Thru
BV McCann Erickson Romania / Bucharest
vodafone Romania
ghita, The Social Shepherd
Cheil Germany / Schwalbach am Taunus +
Cheil UK / London
Bernd Hummel
Just ROO it!
Edelman / San Francisco
Adobe
Photoshop Halloween
Murder Mystery
Eleven / San Francisco
Virgin America
BLAH Airlines
J. Walter Thompson India / Bangalore
Nike India
Make Every Yard Count
Leo Burnett / Chicago
Allstate
Social Savvy Burglar
Leo Burnett Group Indonesia / Jakarta
Palang Merah Indonesia
BLOODBOOK
mcgarrybowen / Chicago
Oscar Mayer
#Tweet2Lease
Ogilvy / Paris
ALLIANZ
ALLIANZ REAL LIFE
Ogilvy & Mather / Prague
The Leontinka Foundation #THROUGHMYEYES
Rethink / Toronto
Historica Canada
Memory Project
Sid Lee / Amsterdam
The Absolut Company
Absolut #Nextframe
Special Group Limited / Auckland
Lion Nathan
Smirnoff Fridge
Victors & Spoils / Boulder +
EVB / Boulder
JCPenney
Tweeting With Mittens
Whybin\TBWA Group / South Melbourne
3AW
Its Your Call
Wieden+Kennedy / Portland
Old Spice
Old Spice Social Network
SOCIAL MEDIA: USE OF A SOCIAL NETWORK
2
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – SOCIAL MEDIA FINALISTS
BY CATEGORY
SOCIAL MEDIA: INTEGRATED CAMPAIGN
AlmapBBDO / São Paulo
Volkswagen
Kombi Last Wishes
BBDO / New York
Foot Locker
HORSE With Harden
BV McCann Erickson Romania / Bucharest
vodafone Romania
ghita, The Social Shepherd
Droga5 / New York
Heineken USA /
Newcastle Brown Ale
Newcastle Brown Ale:
Band of Brands
Droga5 / New York
Under Armour
Gisele Bündchen-Will
Beats Noise
GGH LOWE / Hamburg +
Grabarz&Partner / Hamburg
ZDK Gesellschaft
Demokratische Kultur
Nazis against Nazis-Germany's most
involuntary charity walk
J. Walter Thompson India / Bangalore
Nike India
Make Every Yard Count
Leo Burnett / Beirut +
Leo Comm / Beirut
Johnnie Walker “Keep
Walking Lebanon”
Keep the Flame Alive
Leo Burnett / Toronto, Chicago, London +
Holler / Toronto, Chicago, London
Procter & Gamble /
Always
#LikeAGirl
Publicis Kaplan Thaler / New York
Doctors of the World
More Than A Costume
TBWA\Hunt\Lascaris – Johannesburg /
Sandton
Médecins Sans
Frontières
Tough Decisions
The Branching / Richmond
RVA
Foo Fighters RVA
Wieden+Kennedy / London
Three
Holiday Spam
3