Cross Platform - One Show

THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – CROSS-PLATFORM FINALISTS
BY CATEGORY
EXPERIENTIAL: EVENTS & COMPETITIONS
BBDO / New York
Foot Locker
HORSE With Harden
BETC / Paris
Ubisoft
Amazing Street Hack
FP7 / Dubai
Sony Mobile
Communications
Xperia Aquatech Store
J. Walter Thompson India / Bangalore
Nike India
Make Every Yard Count
Joe Public / Johannesburg
I Vote SA
Cinemark Experience App
Ogilvy Germany / Frankfurt
Coca Cola Germany
Ursula`s Surprise
R/GA / Buenos Aires
Nike
Knitting Machine
TBWA / London
adidas
Predator Instinct: The
Game
The Branching / Richmond
RVA
Foo Fighters RVA
The Cyranos//McCann / Barcelona
Teatreneu
Pay Per Laugh
The Jupiter Drawing Room / Johannesburg
Absa
Make Think Did
Whybin\TBWA Group / South Melbourne
ANZ
ANZ GAYTMs
Wieden+Kennedy / New York
Heineken
#15SecondPremiere
72andSunny / Playa Vista
Google
Made with Code: Holiday
Lights
AKQA / London & Shanghai
Nike
House of Mamba
BBDO Germany / Berlin
Daimler AG, smart/MM
The Dancing Traffic Light
FCB South Africa / Johannesburg
Coca-Cola South Africa
A Rainbow for the Rainbow
Nation
FP7 / Dubai
Sony Mobile
Communications
Xperia Aquatech Store
Grey / New York
TNT
Dallas Gas Station
Leo Burnett Taiwan / Taipei
Heineken Brouwerijen
b.v. Taiwan
The Self-Less Mirror
Ogilvy & Mather / Singapore +
OgilvyOne Worldwide / Singapore
The Coca-Cola Company
Share A White Christmas
TBWA / London
adidas
Predator Instinct: The
Game
The Cyranos//McCann / Barcelona
Coca-Cola
Green Santa
The Martin Agency / Richmond
Benjamin Moore
Boston Red Sox, Green
Monster
EXPERIENTIAL: INSTALLATIONS
1
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – CROSS-PLATFORM FINALISTS
BY CATEGORY
EXPERIENTIAL: INSTALLATIONS (CONT.)
The Richards Group / Dallas
Jeep
River in the City
Whybin\TBWA Group / South Melbourne
ANZ
ANZ GAYTMs
Burger King
Proud Whopper
The MSC Magnifica
Shiphorn Chor
Incomplete Bios
Destiny: The New
Fragrance by Xbox
EXPERIENTIAL: GUERILLA
DAVID / Miami
Leagas Delaney / Hamburg
MSC Kreuzfahrt
Leo Burnett / San Jose
Fundación Paniamor
McCann / London
Microsoft
Ogilvy & Mather Japan / Tokyo +
Geometry Global / Tokyo
Saatchi & Saatchi / Denmark
YAOCHO BARS
Sleeping Drunks Billboard
Coca-Cola
Coca-Cola Slurp!
PUBLIC SERVICE: EVENTS, COMPETITIONS & INSTALLATIONS
CELEM (European
DDB Spain / Madrid
Women's Lobby)
GGH LOWE / Hamburg +
Grabarz & Partner / Hamburg
Grey / New York
M&C Saatchi Abel / Cape Town
Ogilvy / Beijing
Ogilvy & Mather / Mexico
Ogilvy Brasil / São Paulo
VML / Kansas City
ZDK Gesellschaft
Demokratische Kultur
States United to Prevent
Gun Violence
The Haven Night Shelter
on Napier
Center for Psychological
Research, Shenyang
Casa de la Amistad
Sol de Janeiro
Union Station
Kansas City
ABORTIONTRAVEL
Nazis against Nazis-Germany's most
involuntary charity walk
Unload Your 401k
The Street Store
Words Can Be Weapons
The Hair Fest
Tattoo Skin Cancer Check
Living History at Union
Station
PUBLIC SERVICE: AMBIENT & GUERILLA
Cheil Worldwide / Gurgaon
Salaam Baalak Trust
The Light Bag
DDB Spain / Madrid
CELEM (European
Women's Lobby)
ABORTIONTRAVEL
Geometry Global / Bogota +
Ogilvy & Mather / Bogota
Colombia's Ministry
of Environment
The Lionfish Invasion Terribly Delicious
2
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – CROSS-PLATFORM FINALISTS
BY CATEGORY
PUBLIC SERVICE: AMBIENT & GUERILLA (CONT.)
GGH LOWE / Hamburg +
Grabarz & Partner / Hamburg
ZDK Gesellschaft
Demokratische Kultur
Nazis against Nazis-Germany's most
involuntary charity walk
M&C Saatchi Abel / Cape Town
The Haven Night Shelter
on Napier
The Street Store
Publicis / London
The Pilion Trust
Fuck the Poor
Sancho BBDO / Bogota
Exito Foundation
Radiometries
The Cyranos//McCann / Barcelona
Fundació Arrels
HomelessFonts
adamandeveDDB / London
Harvey Nichols
Could I Be Any Clearer
BBDO / New York
Mars Chocolate North
America/Mars Bites
Mars Bites Integrated
Campaign
BBH ASIA PACIFIC / Singapore
IKANO PTE LTD (IKEA
SINGAPORE)
BookBook
CP+B / Boulder
Hotels.com
The Obvious Choice.
Droga5 / New York
Mondelez International /
Honey Maid
This Is Wholesome
INGO / Stockholm
Lidl
Bosses Milk
Leo Burnett / Chicago
Allstate
Social Savvy Burglar
Marcel / Paris
Intermarché
Inglorious Fruits and
Vegetables
Ogilvy Germany / Frankfurt
Coca Cola Germany
Ursula`s Surprise
Wieden+Kennedy / London
Three
Holiday Spam
Wieden+Kennedy / New York
Jordan Brand
RE2PECT
Wieden+Kennedy / New York
Squarespace
Jeff Bridges
Sleeping Tapes
Wieden+Kennedy / Portland
Nike
Risk Everything Integrated
Wieden+Kennedy / Portland
Old Spice
Smell Like a Man From
Head to Toe
BBDO / New York
Autism Speaks
Lifetime of Difference
Project Integrated
Campaign
DDB Group / Richmond
RSL Australia
Minute of Silence
INTEGRATED BRANDING: CONSUMER CAMPAIGN
INTEGRATED BRANDING: PUBLIC SERVICE CAMPAIGN
3
THE ONE CLUB
260 FIFTH AVE 2ND FL
NEW YORK NY 10001
T 212 979 1900
ONECLUB.ORG
2015 ONE SHOW – CROSS-PLATFORM FINALISTS
BY CATEGORY
INTEGRATED BRANDING: PUBLIC SERVICE CAMPAIGN (CONT.)
JWT / Sydney
Cancer Council NSW
I Touch Myself Project
Memac Ogilvy / Dubai
UN Women
The Autocomplete Truth
Breaks All Barriers
Ogilvy & Mather Japan / Tokyo
ADOT.COM
Lights
Ogilvy Brasil / Sao Paulo
GRAACC
Bald Cartoons
RKCR Y&R / London
Royal British Legion
Every Man Remembered
HORSE With Harden
Gamer Masterpiece
Droga5 / New York
Ogilvy / Paris
Foot Locker
Sony PlayStation
Heineken USA /
Newcastle Brown Ale
Prudential
ALLIANZ
Silver + Partners / New York
NYC Rescue Mission
INTEGRATED BRANDING: ONLINE CAMPAIGN
BBDO / New York
BBH / New York
Droga5 / New York
If We Won
Prudential - Chapter 2
ALLIANZ REAL LIFE
Have Homeless Become
Invisible?
BRAND TRANSFORMATION
Deutsch / Los Angeles
Taco Bell
2014 Taco Bell Breakfast
Launch (Ronald McDonald
Launch)
Droga5 / New York
Mondelez International /
Honey Maid
This Is Wholesome
Droga5 / New York
Under Armour
Gisele Bündchen –
Will Beats Noise
Leo Burnett / Toronto, Chicago, London +
Holler / Toronto
Procter & Gamble /
Always
#LikeAGirl
M&C Saatchi / Sydney
Optus
Cleverbuoy
Marcel / Paris
Intermarché
Inglorious Fruits
and Vegetables
4