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Girls on the Run of the Southern Tier
Spring 2015 Sponsorship Package
Who We Are
Girls on the Run is a physical activity-based positive youth development program designed to develop and enhance
girls’ social, psychological, and physical competencies to successfully navigate life experiences.
Over the course of the program girls will:
Develop and Improve Competence
Feel Confidence in Who They Are
Develop Strength of Character
Respond to Others and Oneself with Care and Compassion
Create Positive Connections with Peers and Adults
Make a Meaningful Contribution to Community and Society
What We Do
Girls on the Run’s 10-week program for girls in 3rd – 5th grade combines training for a 5K with a curriculum
promoting competence, confidence, connection, character, caring, and contribution. Twice-weekly lessons and
interactive activities are led by trained volunteer coaches who create a positive and safe environment for girls to
learn about themselves, connect with others, and contribute to the community. The program culminates in a
non-competitive 5K event, which gives the girls a chance to shine and an overwhelming sense of accomplishment.
Our Council: By the Numbers
2012
Year Council was Founded:
Number of Girls Served Then:
Number of Girls Served Now:
42%
20
400+
of our girls receive some form of scholarship
& no child is turned away due to inability to pay
16 sites across 5 counties
Addison Youth Center • Alfred-Almond Central School • Bradford Central School • Calvin U. Smith Elementary
Campbell-Savona Central School • Canisteo-Greenwood Elementary • Cohen Elementary • Dana Lyon Middle School
Dundee Elementary • Gardner Road Elementary • Horseheads Intermediate • Odessa-Montour Falls
Penn Yan Elementary • Ridge Road Elementary • Town Community Center (West Elmira) • Tuscarora Elementary
Volunteers: The
of Our Program
This spring, nearly 50 Coaches will dedicate at least 5 hours a week over the 10-week
season, totaling 2,500+ hours of inspiring girls to be
joyful, healthy, and confident.
On Your Mark – Get Set – Go! The Steuben Rural Health Network at the Institute for Human Services,
Inc. is excited to announce the Spring 2015 season of Girls on the Run of the Southern Tier (GOTRST). Girls
on the Run® is a life-changing, experiential learning program that combines training for a 5K running event
with self-esteem enhancing, uplifting workouts. The goals of this youth development program are to encourage
positive emotional, social, mental, spiritual and physical development. Through such goals, Girls on the Run works
to educate and empower girls at an early age in order to prevent the display of at-risk activities in the future. The
curriculum, which was developed in Charlotte, North Carolina, in 1996, has since spread to 225 councils, with
over 375,000 volunteers delivering the program to 1 million+ girls.
This spring, Girls on the Run of the Southern Tier will offer 16 teams throughout Steuben, Chemung, Yates,
Schuyler, and Allegany Counties, where over 300 girls in grades 3 – 5 will participate two days a week for
10-weeks. The culmination of the program includes the completion of a local community service project and a
non-competitive, celebratory 5K – highlighting that the finish line is just the beginning!
Not only does Girls on the Run have the capacity to change the individual lives of the girls growing up in the
Southern Tier, through improving lifestyle choices and strengthening each girl’s sense of identity, but it also has
the power to encourage active participation from the local community in celebrating the achievement of the girls’
limitless potential at the Girls on the Run of the Southern Tier 5K Celebration. Though hosting this event is a
wonderful opportunity for the community, it is also a large endeavor that requires a great amount of support in
order to be truly successful in inspiring the participants. As such, we are currently requesting sponsorships for
this extraordinary event and we cannot do it without our generous community partners!
We hope that you will join us in supporting and contributing to the Spring 2015 season of Girls on the Run of the
Southern Tier! Enclosed you will find our sponsorship opportunities for this year’s 5K Celebration - Please review
the opportunities outlined to find the right fit for your organization!
Thank you for your time and consideration!
Kelli Guilford
Council Director, Girls on the Run of the Southern Tier
[email protected] • 607-776-9467 ext. 226 • www.gotrst.com
Empowering girls from start to finish.
Our 5K Celebrations
The Girls on the Run 5K is a unique and moving event,
highlighting that the finish line is just the beginning.
The event is designed to celebrate our Girls on the Run
participants’ dedication to achieving their goals and
activating their limitless potential. Hundreds of girls come
together from across the Southern Tier to line up at the
starting line, each with a #1 race bib.
Their families, friends, schools, and communities are
invited to cheer them on as they run, walk, hop, and skip
across the finish line. Hundreds of volunteers not only
help to make the event possible, but make it a special,
empowering day for all involved.
Teams in Steuben, Chemung, Allegany, & Schuyler Counties:
Sunday, June 7, 2015
Campbell-Savona High School
Teams in Yates County:
Sunday, June 14, 2015
Location To Be Determined
Sponsor Benefits
5K Celebration sponsorships offer a variety of benefits, including direct exposure and visibility to over 600 participating
runners and more than 1,000 spectators representing families and community supporters from across the Southern Tier, in
addition to inclusion in a community-wide promotional campaign leading up to the events.
Benefits to Sponsors of Girls on the Run of the Southern Tier include:
High Visibility • Exclusivity • Media Coverage • Community Relations • Brand Promotion, Recognition, & Exposure
Employee Engagement & Motivation • Opportunity to Showcase Company’s Values & Vision
On-Site Recognition & Participation
2015 Sponsorship Packages
Investment
Exclusive Naming Rights as the PRESENTING Sponsor GOTR 5K presented by (Company Name)
Check Presentation/Speaking Opportunity at
5K Celebration Event
Opportunity to Participate in Practice 5K Activities at
One Program Site
Company Spotlight featured in Council E-Newsletter and
Event E-Blast
Logo and/or Company Name on All Event
Marketing Materials, including Community Invitations
Boosted Facebook Post featuring Company Page or
Website/Logo
Press Release Announcing Individual Sponsorship
Opportunity to include Marketing Material
(flyer, item, etc.) in Race Bags distributed to Participants
Company Provided Banner/Sign Displayed at
5K Celebration Event
Social Media Mentions
“Sponsor Village” Tabling Space at 5K Celebration
Logo/Name on 5K Celebration Banner
Recognition in Council E-Newsletter & on Website
(Logo/Link or Name)
Recognition in General Press Release & Media Advisory
for 5K Celebration
Company Acknowledged by MC at 5K Event
Presenting
Sponsor*
Gold
Sponsor
Silver
Sponsor
$4,500
$3,000
$2,000
$1,000
GOTR Spirit Forward Motion Friend of GOTR
Sponsor
Sponsor
Sponsor
$500
$250
$100
*This sponsorship opportunity is limited to one and will no longer be available once secured.
Bronze
Sponsor
Contribution Sponsor Opportunities
In-Kind Donation of Goods, Services, & Volunteers
Girls on the Run of the Southern Tier relies on the generous donations of items, services, and volunteers to keep costs at a
minimum. Contribution Sponsors are given recognition at the sponsorship level listed previously that is equivalent (or nearest)
to the monetary value of the donation. The following in-kind donations represent samples of potential Contribution Sponsor
Opportunities:
Sample 5K Celebration Items Needed:
Water & Cups for Hydration Stations
Items for Healthy Snack Shack - Post-Race Snacks & Beverages
First Aid Supplies
Happy Hair Station Supplies
Cheer Station Supplies
Balloons/Balloon Arch
Tables
Sample 5K Celebration Services Needed:
Photographer(s)
Printing
Employee Team Volunteer Opportunities:
Hydration Stations
Cheer Stations
Healthy Snack Shack
Course Monitors
Finishing Fairies & Superheroes of All Finishers
*If you would like to contribute a donation not listed, please contact the Council at the information below.
Thank you!
for considering to support Girls on the Run of the
Southern Tier. We encourage you to contact the Council with any
questions regarding the information listed or to learn more about
customizable sponsorship opportunities.
Stay Connected!
www.gotrst.com
facebook.com/girlsontherunofthesoutherntier
Girls on the Run of the Southern Tier
an initiative of the Steuben Rural Health Network at the
Institute for Human Services, Inc.
6666 County Road 11 • Bath, NY 14810 • P: 607.776.9467 x226 • F: 607.776.9482 • [email protected]