1. business and industrial
2. advertising and marketing
3. marketing

ie.
Digital
Chief Digital Officer
Forum
Digital Growth Beyond Digital Transformation
October 08 & 09, 2015
Radisson Blu Hotel
Sydney, Australia
Confirmed Speakers
!1
Confirmed Speakers
• Director, Digital & Marketing, The Penguin
Group
• Managing Director, Pandora
• General Manager Digital, ANZ
• Chief Digital Officer, Seven West Media
• Creative Dir, Digital Projects, Penguin Books
AUS
• Chief Digital Officer, RSPCA
• Chief Marketing Officer, Brave New Coin
• Head of Strategy, Digital Networks, Australian
Broadcasting Corporation
• Digital Director, AMP
• Head of Service Design, Experience Strategy,
Australian Broadcasting Corporation
• Director, Technology, Expedia
• Vice President, Head of Marketing, Citi Bank
• Chief Operating Officer, Sportsbet
• Vice President ,Application Development
Manager, J.P. Morgan Asset Management
About The Summit
The Chief Digital Officer Forum brings
together the most senior digital executives,
Chief Digital Officers and digital heads for an
event acclaimed for its interactive sessions
and high-level speakers.
The current & ever-changing digital landscape
calls for Chief Digital Officers to be a “jack of
all trades”, adapting to the market in real-time
while seamlessly aligning the agendas of their
digital team, board of directors, and middle
management. This summit will focus on the
solutions and breakthroughs to the everyday
challenges of the modern Chief Digital Officer.
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#DigiLeaders
Also, thanks to the rapid changes in the digital
space, organisations continue to realise that
what has worked in the past is debilitating to
their future. New roles, titles and digital
structures have emerged to ensure
advancement.
Through informative presentations, interactive
break out sessions, case studies and
networking opportunities, the Chief Digital
Officer Forum will help your organisation
understand and utilise innovative strategies,
and uncover new components to add to your
already dynamic digital structure, in order to
drive new revenue models, reach more
consumers and improve content.
x 30+
Industry
Leading
Speakers
Topics being discussed are:
• The role of a CDO and the importance of good leadership
• New Digital Business Models
• New technologies in the office
• Promoting a digital culture
• Digital Transformation
• How to engage with Digital Natives and Digital immigrants
• Mobile driven marketing
• Shaping Social Media
• Optimising Digital Media platforms
• Online biddable media
• Choosing the right digital platform
• The rise of real time data collection
• Advertising with wearables and the Internet of things.
x 100+
Senior
Level
Attendees
:
80
Industry
20
Vendor
Ratio
Featuring:
• Exhibition Zone - With leading solution providers
showcasing the latest in Digital services
helping you grow.
• Roundtable & Discussion Zone to network with your
peers, gaining insights from in depth conversations.
• Networking Evening - 2 hours of
complimentary drinks & canapés to further establish
relationships.
‘Innovation Enterprise Summit’s have
senior-heavyweights speakers and
provided deep insight into the digital
world. Time well spent.’
- CDO, ALM Media
Who Will You Meet?
There is no question that IE. provides gold
standard events in the industry and will connect
you with decision makers within the digital
sphere. You will meet senior level executives
from innovative small startups to medium size
companies to major corporations.
3
Job Titles Of Attendees
78%
Attendees are at a Director
level or above
3%
Company Size Of Attendees
1000+ Employees
300-999 Employees
50-299 Employees
0-50 Employees
21%
12%
42%
56%
81%
President
/Principal
SVP/VP
C-Level
Snr. Director
/Director
25%
Attendees are
companies with
at least 300
13%
Global Head
/ Head
8%
Snr. Manager
/Manager
11%
8%
Academic (1%)
Past Delegates include
•
•
•
•
•
•
•
•
•
President, Digital, Time Inc
VP, Content, Education .com
CEO, Byliner
VP/Publisher, Sports Illustrated
Executive Editor, NaNoWriMo
President, National Journal
CMO, Mail Online
CDO, Harvard University
Managing Editor, Time .com
F TI
Confirmed Speaker Information
Jane Huxley
Managing Director
Pandora Internet Radio, Australia
For more than 25 years Jane has built a career across blue
chip Technology, Media and Telecommunications
organisations in Australia and internationally. She started
as a product and systems engineer at Microsoft in early
1989, then spanning into development, partner, sales and
consumer marketing roles over the next sixteen years. Time
running mass market product group at Vodafone, then led
to a role as CEO of Fairfax Digital (Metro Media) ,
overseeing the online news and entertainment businesses
encompassing product, marketing, mobile, editorial,
development and integration of acquisitions.
4
In her current role at Pandora, she has been charged with
growing the first international subsidiaries for Pandora –
establishing a broad base of streaming radio listeners and
implementing the commercial model and long term market
approach. Pandora recently announced two million
registered users in less than 18 months, more than fifty
local auto and device integrations and a rapidly growing
base of engaged and loyal users.
Pam Rebecca
General Manager
ANZ Digital
Pam Rebecca is a customer focused, transformational
change leader with 30 years financial services experience
including a diverse range of executive and general
management roles.
She was appointed General Manager Digital in October
2012 with responsibility for leading all digital channels as
well as the Digital Transformation Program for ANZ, one of
the world's top 15 banks.
Pam has a proven track record in consistently building and
leading talented, high performing teams across multiple
disciplines. She is a digital and social media ambassador
experienced in all aspects of digital transformation
including strategy, eCommerce, commercialisation, large
complex program delivery (>$100M) through to agile,
iterative delivery and everything in between, including
culture change.
Pam believes that digital transformation is critical to the
survival of today’s businesses and represents an unrivalled
transformational leadership opportunity. It is by far the
most exciting and challenging opportunity faced by this
generation’s business leaders.
Pam is passionate about both leadership, particularly
leading change, and digital transformation. A highly skilled
and experienced leader, her leadership experience includes
large teams of over 1000 staff across multiple geographies.
Clive Dickens
Chief Digital Officer,
Seven West Media
Clive is currently Chief Digital Officer at Seven West Media
(ASX:SWM) and oversees strategic & operational aspects
of the company's digital content & digital revenue activities.
Seven West Media (www.sevenwestmedia.com.au) is one of
the The Largest Content and Free to Air Broadcasters in
the Asia Pacific Region (by $ revenue)
Seven West owns Print (Newspaper and Magazines),
digital (Yahoo7) and broadcasts (Seven Network assets
that engage over 15m Australians each week.
Confirmed Speaker Information
Kylie Robertson,
Creative Director, Digital Projects
Penguin Books Australia
Kylie Robertson is multi award-winning practitioner, expert
and sought-after speaker in the field of interactive and
transmedia storytelling.
5
Kylie originally progressed to international recognition as
an interactive filmmaker with her film 'Silent Passages'
which won a spot at MILIA Cannes and festivals around the
world.
Kylie is currently the Head of Creative, Digital & Emerging
Products for Penguin Books Australia working in innovation
and strategy development across marketing and digital
teams.
She is the creator of pioneering interactive projects Jupiter
Green and Girl Friday and has won numerous Australian
and international awards for innovation and artistic
achievements.
Christian Bowman
Chief Digital Officer
RSPCA
across Europe and APAC before managing, at its peak,
over 500 Playboy digital products globally. David now
manages all international digital media activities for WWE,
the leader in sports entertainment.
David Jarvis has a wealth of international digital
experience having worked in the industry for almost twenty
years. He began his career at an extreme sports portal in
Sydney before relocating to London managing some of
Vodafone’s first mobile entertainment services. He then
went on to launch a start-up kicking off world-first mobile
marketing with major film and music studios. Soon after,
Pantellis Roussakis
Chief Marketing Officer
Brave New Coin
Dan Stubbs joined Conde Nast in 2011 to build help out the
organization’s digital acumen. He developed a publishing
analytics framework that has helped the organization grow
its digital audience by over 40% in the past year. Dan leads
Sally Bateman, Director
Marketing & Digital Director
The Penguin Group
Sally is currently focused on developing the
concept, planning and executing unique advertising,
consumer and account promotions and social
media outreach campaigns.
a team of 12 analysts that work across the 20 brands,
supporting editorial, technology, marketing and sales. The
team’s use of data and insights have helped to develop the
paywall strategies, custom data-targeting programs, a
reimagined digital subscription marketing process and a
massive push towards content distribution via social and
email. Dan has over 10 years of experience with data,
research and insights. He started his career at Starcom
MediaVest working on accounts such as Kraft Foods and
P&G.
This involves a combination of organic outreach and
advertising, as well as developing and managing
marketing apps.
Confirmed Speaker Information
Louise O’Donnell
Head of Strategy, Digital Networks
Australian Broadcasting Corporation
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combination for delivering ideas that build brands and
engage audiences in today’s fragmented media
landscape.
Director of Digital Strategy, Content, Comms, Product &
Business Growth with 16 years experience. Her background
in broadcast & digital production as well as marketing
communications and strategy has proven an invaluable
Álvaro Márquez,
Head of Experience Strategy
Australian Broadcasting Corporation
across Europe and APAC before managing, at its peak,
over 500 Playboy digital products globally. David now
manages all international digital media activities for
WWE, the leader in sports entertainment.
David Jarvis has a wealth of international digital
experience having worked in the industry for almost twenty
years. He began his career at an extreme sports portal in
Sydney before relocating to London managing some of
Vodafone’s first mobile entertainment services. He then
went on to launch a start-up kicking off world-first mobile
marketing with major film and music studios. Soon after,
Michael Weeding,
Digital Director
AMP
Project management, web analytics & reporting and
vendor management.
Specialist expertise in digital strategy development and
execution, leadership, P&L management. Digital
platform development across website, mobile and
tablets, digital marketing strategy development and
execution, search engine marketing,
Kathy Hatzis
Vice President, Head of Marketing
Citi Bank
Kathy is Vice President of Marketing for Citi Cards, driving
recent credit card market share growth via digital and
social media extension and multi channel attribution. She is
a digital reborn, driven by disruption and leading
transformation.
Kathy has previously headed up consumer and brand
marketing for ANZ, Westpac/St George and Optus, is
a graduate of the Australian Institute of Company
Directors, a CPM and a national board member with
the Australian Marketing Institute
Confirmed Speaker Information
Nupur Argawal
Vice President, Application Development
Manager
Possessing excellent management skills and having the
ability to work under minimum supervision whilst
leading a team of seven or more. Having a proven
ability to lead by example, consistently hit targets and
organize time efficiently.
A highly motivated, enthusiastic, adaptable, client focused
and ambitious individual with a proven ability to ‘hit the
ground running’ and provide timely and accurate advice,
guidance, support and training to team members and
individuals.
12+ years experience in IT solutions (Design and
Development) across different industries, such as: Finance,
Mortgage, Digital Media and Accounting. Experienced in the
full development life cycle in a number of methodologies
like - Agile, XP, LEAN, waterfall and custom made.
Luke Rattigan
Chief Operating Officer
Sportsbet
An inspirational, passionate professional, with excellent
interpersonal, communication and managerial skills
together with the ability to direct & motivate
management teams to achieve or surpass
performance/profitability goals.
A dynamic Senior Executive with vast global board level
experience, as well as proven success managing and
developing new business across Europe, US and Asia
Pacific via successful execution of meticulous business
development, operational management and online product
development across highly competitive sectors.
A creative and highly resourceful leader with outstanding
business acumen, excellent top-level networking /
negotiation skills and proven ability to identify &
successfully capitalise upon commercial, JV and M&A
opportunities.
Scott Horn
Director, Technology
Expedia
Scott leads three creative teams to design, develop and
enrich the travel experience through technology. His
teams, by working with innovative cloud technology,
data-driven decisions and an exciting toolset,
experiment to create better experiences for the iconic
travel sites including wotif.com, expedia.com,
hotels.com, lastminute.com.au and contribute winning
outcomes back to the broader catalog of Expedia
brands.
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Registration Information
77
Chief Digital Officer Forum
Date:
City:
Venue:
Accommodation:
Reservation Link:
October 08 & 09, 2015
Sydney
The Radisson Blu Hotel, 300 Victoria Ave, Chatswood 2067 NSW AUSTRALIA
Innovation Enterprise has Negotiated a room rate of $320 per night.
Book your Room Online Here
Registration Pricing
Early Bird Silver
Pass
Early Bird Gold
Pass
Early Bird
Diamond Pass
$695
$995
$1195
Access to all sessions &
networking events
7 days access to presentations from the
summit via ieOnDemand
Access to all sessions, networking
events & unlimited access to
presentations from the summit via
ieOnDemand
Access to all sessions, networking
events, annual subscription to all content
on the Big Data & Analytics channels via
ieOnDemand
$895
$1195
$1395
Silver Price
(After Aug 07)
Gold Price
(After Aug 07)
Diamond Price
(After Aug 07)
On-Demand
Pass
1 Day Pass
$495
Full access to the sessions to your
chosen day of the summit, 7 days
access to presentations from the summit
via ieOnDemand
$400
Unlimited access to presentations from
the summit via ieOnDemand, including
presentations, interviews & the ability to
contact speakers
7 day
online access to
event materials
Group Discount Offers
3 Silver Passes:
5 Silver Passes:
3 Gold Passes:
5 Gold Passes:
3 Diamond Passes:
5 Diamond Passes:
$1500 ($500 per attendee)
$2750 ($550 per attendee)
$2200 ($740 per attendee)
$4000 ($800 per attendee)
$3000 ($1000 per attendee)
$5500 ($1100 per attendee)
Unlimited
access to
ieOnDemand
For larger groups or special requests contact
Daniel by calling +61 (02) 8011 3007 or email
[email protected]. Team discounts are
applicable at the point of registration only.
Ways to Register
+61 (02) 8011 3007
+1 323 446 7673
Register Online Here
F TI
Registration Form
Chief Digital Officer Forum
October 08 & 09, 2015 | Sydney
For registration or more information on the program, please call Daniel on +61 (02) 8011 3007 or email
[email protected] or fax this registration form to +1 (323) 446 7673.
1. Delegate Information...
NAME OF EACH ATTENDEE
TITLE OF EACH ATTENDEE
DEPARTMENT
COMPANY
INDUSTRY
ADDRESS
CITY
STATE/PROVINCE
ZIP/POSTAL CODE
COUNTRY
EMAIL OF EACH ATTENDEE
BUSINESS PHONE NUMBER
2. Pass Types...
Early Bird Pass Options before August, 07, 2015
Early Bird Silver: $695
Early Bird Gold: $995
Early Bird Diamond: $1195 Attendees ____
Attendees ____
Attendees ____
Group Discount Pass Options
3 Silver Passes $1500 ($500 per attendee)
5 Silver Passes $2750 ($550 per attendee)
3 Gold Passes $2200 ($740 per attendee)
5 Gold Passes $5550 ($1100 per attendee)
Regular Pass Options after August, 07, 2015
Silver Pass: $995
Gold Pass: $1195
Diamond Pass: $1395
Attendees ____
Attendees ____
Attendees ____
For larger groups or special requests contact
Daniel by calling +61 (02) 8011 3007 or email
[email protected].
* Team discounts are applicable at the point of
registration only.
Pass Descriptions:
Silver Pass: Access to all sessions & networking events
Gold Pass: Access to all sessions, networking events & unlimited access to ieOnDemand
Diamond Pass: Access to all sessions, networking events, annual subscription to all content on the Digital & Innovation channels
via ieOnDemand
3. Payment Options...
"
Check (Make checks payable to The Innovation Enterprise Ltd)
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Invoice me
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Discover
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INDUSTRY
Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase.
Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in
registration fee for the remaining group participants. Cancellations before September 07, 2015 incur an administrative charge of 50%. If you
cancel your registration after September 07, 2015 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a
cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice.
NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.
97
Schedule
Day One
October 08
08.30
Session One 08.30 - 10.00
10.00
Coffee Break 10.00 - 10.30
10.30
Session Two 10.30 - 12.00
12.00
Lunch
12.00 - 13.30
13.30
Session Three 13.30 - 15.00
15.00
Coffee Break 15.00 - 15.30
15.30
Session Four 15.30 - 17.00
17.00
Networking Drinks 17.00 - 19.00
19.00
Day Two
October 09
08.30
Session Five 08.30 - 10.00
10.00
Coffee Break 10.00 - 10.30
10.30
Session Six 10.30 - 12.00
12.00
Lunch
12.00 - 13.30
13.30
Session Seven 13.30 - 15.00
15.00
15.30
Coffee Break
15.00 - 15.30
Session Eight 15.30 - 17.00
17.00
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For sponsorship information contact Emily on [email protected]
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