BRANDING REFERENCE v1.1 RELEASE DATE: MAY

BRANDING REFERENCE
v1.1 RELEASE DATE: MAY 2015
BRAND
ESSENCE
INTRODUCTION
YEZZ is a trend-setting, mobile brand customizing
their devices to the needs of the local consumer to
provide the ultimate in mobile communication across
the globe. A partner to mobile industry leaders,YEZZ is
fast and adaptable, able to readily design, develop and
detail a tailored mobile experience. As the creators of
the Freestyle Mobile Experience, YEZZ provides truly
unlocked devices, giving the consumer the freedom
of choice to design their own mobile lifestyle.
The Yezz name was chosen by its founders because
of the similarity to the affirmation “yes” while the
phonetics of the brand name reference the word jazz,
a freestyle musical genre.
A LIVELY BRAND
BORN IN SUNNY MIAMI
FOR THOSE WHO ARE
NOT AFRAID OF TAKING RISKS
FREESTYLE
MOBILE
Freestyle Mobile is what defines
the identity of YEZZ as a
worldwide mobile brand. Against
costly advertising expenses, the
brand aims to keep focus solely on
innovation, quality, and ultimately,
the final user experience.
With diverse colors, materials,
and operating systems such as
Windows, Android and Firefox,
each YEZZ device is as unique as
its owner. The Freestyle Mobile
Experience is not just reaching
your destination, but enjoying the
adventure along the way.
It is not about being afraid of being
different; it is about daring to make
your own choices.
IDENTITY
PATHWAYS
UNIFORM
BRAND DNA
RIGHT WAY
WE ARE INTREPID; WE READILY TAKE
ON THE CHALLENGES OF
THE INDUSTRY
INTREPID
WE ARE DEDICATED TO THE
CREATION AND EXPANSION OF
INNOVATIVE MOBILE TECHNOLOGIES
WE OFFER A VALUABLE
EXPERIENCE WITH AN UNPARALLELED
LEVEL OF QUALITY
INNOVATIVE
VALUABLE
WRONG WAY
COURAGEOUS
SETTLED
TRUTHFUL
UNCERTAIN
AUTHENTIC
IRREVERENT
INVENTIVE
OVERBEARING
FORERUNNER
PRETENTIOUS
AVANT-GARDE
IMPERTINENT
RESPECTFUL
CHEAP
ATTENTIVE
DISPOSABLE
RELIABLE
DISCOUNTED
VIBRANT
LIVELY
COURAGEOUS
AUDACIOUS
ENERGETIC
FIRST-OF-ITS-KIND
UNWAVERING
ANTICIPATIVE
CONNECTED
FORERUNNER
CLEVER
TRUTHFUL
DARING
CONFIDENT
SELF-MOTIVATED
TRUSTFUL
INVENTIVE
INDEPENDENT
MAINSTREAM
AUTHENTIC
EARLY-ADOPTER
COLORS
AVANT-GARDE
EFFECTIVE
RESPECTFUL
LISTENER
EMPATHETIC
RELIABLE
SMART
CONCERNED
TREASURED
APPRECIATED
REAL
ULTRASLIM
VALUES
CHART
WHERE INGENUITY
AND STYLE CONVERGE
Yezz, a worldwide mobile brand, presents the Monaco 47, a device that seamlessly
fuses sleekness and power. Equipped with Windows Phone 8.1 and a 1.2 GHz
Quad Core Snapdragon processor, the Monaco 47 renders an incomparable
mobile experience.
Its aesthetic execution appeals to the Principality of Monaco, performance
saturated in a thinness of 8.1 mm. The device comes with three interchangeable
battery covers and case portfolio, all generated with a “leather touch” design.
Appearances set aside, the Monaco 47 delivers efficient technology. Capable
of dual SIM function, the open market device proposes supreme adaptability
to the user’s needs. The Monaco 47 offers a 13.1 MP rear camera, a 5 MP front
camera, 8GB ROM, 1 GB RAM, and a 4.7 HD display.
As a Windows Phone 8.1 device, the Monaco 47 features Live Tiles that parade
information vital to the user, an Action Center, which displays new activities and
notifications at a glance; as well as an assortment of features that lighten the
load off managing data use, storage space, and battery life.
MATERIALS
AND TECHNOLOGY
HIGH QUALITY PRODUCTS
Sporting an attractive, smart look and feel that is
adaptable to any consumer lifestyle, Yezz devices are
produced with quality materials, generated to sport
an attractive look and feel that is adaptable to any
consumer lifestyle.
Yezz products undergo a series of rigorous quality tests
to ensure optimal performance in everything from
drop resistance to extreme temperature durability,
which guaranteeing every consumer a long lasting
product.
Yezz’s extensive research and intelligence allow for
the brand to develop products that cater to consumer
needs in specific markets
COLORS
AND TEXTURES
PRECISION
INNOVATION
DISCIPLINE
HIGH-QUALITY
TECHNOLOGY
CONNECTION
SOPHISTICATED
PERSISTENCE
EXPERIENCE
EMOTION
Freestyle