6/8/2014 208: How to Do Business With Mike Durning, Wakefern Food Corp. June 11, 2014 Compilation Copyright © 2014 GS1 US 1 6/8/2014 GENERAL • This PowerPoint was compiled by GS1 US using material provided by Wakefern Food Corp. and other third party materials. • Text is Copyright © 2014 Wakefern Food Corp. • All trademarks included in this PowerPoint are the property of their respective owners. Compilation Copyright © 2014 GS1 US 2 2 6/8/2014 AGENDA • • • • • What is Wakefern GS1 Standards at Wakefern Steps to Address Data Quality Issues Rapid Recall Exchange® New Initiatives Compilation Copyright © 2014 GS1 US 3 3 3 6/8/2014 BACKGROUND • Wakefern Food Corp. is a member owned cooperative – Fiscal 2013 generated $14.1 Billion in Retail Sales – 257 ShopRite Supermarkets – 56 PriceRite alternate formats – 6 Fresh Grocer Supermarkets • All retail stores are located in the Mid-Atlantic and Northeast regions – NJ, NY, PA, CT, DE, MD, MA, RI and VA Compilation Copyright © 2014 GS1 US 4 4 6/8/2014 BACKGROUND Compilation Copyright © 2014 GS1 US 5 5 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN • GS1 Standards used by Wakefern – EDI – Identification - Bar Codes – Global Data Synchronization – Rapid Recall Compilation Copyright © 2014 GS1 US 6 6 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN ELECTRONIC DATA INTERCHANGE • Electronic Data Interchange (EDI) is the computer-tocomputer interchange of strictly formatted messages to communicate common business documents. • Wakefern uses EDI to exchange business information with our trading partner using two of the available standard formats – UCS (Uniform Communication Standard) – ANSI X-12 Compilation Copyright © 2014 GS1 US 7 7 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN ELECTRONIC DATA INTERCHANGE Wakefern supports 12 transaction sets Transaction Set EDI Document Name 810 Invoice 880 Invoice 875 Purchase Order 850 Purchase Order 852 Product Activity (Warehouse or POS) 856 ASN (Advanced Ship Notice) Text Message (For notification of Invoice 864 Rejections) 855 Purchase Order Acknowledgment (For Vendor Managed Inventory) 997 Functional Acknowledgment 832 Pricing Catalog 812 Credit/Debit Adjustment 820 Payment Order/Remittance Advice UCS X‐12 X X X X X X X X X X X X X X X X X X X X Compilation Copyright © 2014 GS1 US 8 8 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN ELECTRONIC DATA INTERCHANGE • Sustained growth in EDI volume every year for more than 20 years – Process over 1M EDI documents every year – Over 400,000 Purchase Orders transmitted through EDI – EDI invoices are used by Accounts Payable to reconcile and pay our suppliers for more than 90% of Wakefern Purchase Orders • Collaborative programs are made possible with EDI transactions – Vendor Managed Inventory (852 & 855) – Cross-dock programs (850 & 856) • EDI Contact: [email protected] Compilation Copyright © 2014 GS1 US 9 9 6/8/2014 ISSUES ASSOCIATED WITH EDI • EDI messages are not intended to be read and processed by people, but by a computer – Assumes that the data in the EDI message is accurate, in order for it to be properly translated by the receiver’s computer • Format and Content • Most breakdowns in the EDI process are a result of data quality issues in the EDI message – Followed by a failure to quickly address the data issues Compilation Copyright © 2014 GS1 US 10 10 6/8/2014 EXAMPLES OF ISSUES IN EDI MESSAGES • Improperly formatted EDI document • A data issue on a Purchase Order transmitted via EDI that contains an incorrect item identifier (UPC, GTIN, etc.) – Create numerous problems in the supply chain P.O. 041190463077 • Problem translating the Purchase Order by Vendor 041190436077 the supplier and not correcting the issue • Problem receiving the item on the customer’s dock • Problem with the reconciliation and payment of the invoice • Same situation applies to a substitution made by the supplier for an item on the Purchase Order • All of which could have been avoided by notifying the customer of the problem up front and working with them to address the data quality issue. Compilation Copyright © 2014 GS1 US 11 11 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN BAR CODES • Wakefern supports many types of Bar Codes for identification – EAN/UPC (in multiple forms) used for retail point-of-sale (POS) and Logistics – GS1 DataBar used at POS, they are smaller than the EAN/UPC and can carry additional information – ITF-14 used to carry a GTIN, but not for use at POS – GS1 QR Code is a "2D Matrix" symbol used with applications on mobile devices Compilation Copyright © 2014 GS1 US 12 12 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN BAR CODES • Bar Codes are used in many ways by Wakefern and our member stores – Identify product in the warehouse • Receiving purchase orders • Picking customer orders – Identify items sold to the consumer at the Cash Register – Scan and validate Manufacturer Coupons – ShopRite Apps – customer information and shopping applications Compilation Copyright © 2014 GS1 US 13 13 6/8/2014 ISSUES ASSOCIATED WITH BAR CODES? • The standards that support Bar Codes work very efficiently and ensure accuracy everywhere they are used, except when: – the bar code is not properly formatted and cannot be read by the scanner • A rare occurrence with the UPC or EAN bar code, but happens more frequently with the GS1 DataBar – There are Data quality issues with the UPC or EAN number supplied during new item set-up Compilation Copyright © 2014 GS1 US 14 14 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN GLOBAL DATA SYNCHRONIZATION • Global Data Synchronization (GDS) is the electronic transfer of standardized product and location information and the continuous synchronization of that data for the life of an item – Product information includes: • Mandatory data elements (GTINs, Product Types and Product Descriptions) • Attributes required in the supply chain (e.g. dimensions, weight and net content) • Basic product marketing information (e.g. features, benefits) – Location information includes: • Physical or virtual locations involved in trade (e.g. headquarter, store, warehouse, accounts receivable) Compilation Copyright © 2014 GS1 US 15 15 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN GLOBAL DATA SYNCHRONIZATION • Wakefern has adopted GDS as part of our overall Item Master solution to ensure complete, accurate, and timely distribution of business information throughout the enterprise – Fully integrated with our Vendor Item Portal to support both New Item submissions and updates to existing items Compilation Copyright © 2014 GS1 US 16 16 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN GLOBAL DATA SYNCHRONIZATION • Wakefern has integrated the following publication types to support the processing of item data from the Global Data Synchronization Network (GDSN) – New: used for the submission of a new item to Wakefern • Salesperson ‘pulls’ the publication into the portal and adds some additional information to complete the process – Initial Load: used to synchronize item data for items presently carried by Wakefern. • All previously existing items must be synchronized using this message type – Item Changes or Modifications: used to update our item master for synchronized items with changes made by the publisher for the item Compilation Copyright © 2014 GS1 US 17 17 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN SUPPLIER REQUIREMENTS • Suppliers must engage in Global Data Synchronization – Sign with a Certified Data Pool • Look for one that offers a solid educational and customer service program – Provide all Product Data through the GDSN • Go beyond the required data attributes needed to publish an item • Understand the needs of your customer, identify all of the data requirements needed to sell your product to the consumer – Wakefern accepts more than 100 data attributes through the GDSN Compilation Copyright © 2014 GS1 US 18 18 6/8/2014 GS1 STANDARDS SOLUTIONS AT WAKEFERN SUPPLIER REQUIREMENTS • Develop a Data Quality program that guarantees accurate product data – Assign an individual or group in the organization to have responsibility for data quality • Review, audits and certify the accuracy of every data attribute published • Engage a Data Quality Agent that will perform these services (GS1 US) • SUCCESS IS BASED ON THE QUALITY AND CONTENT OF THE DATA SENT THROUGH THE GDSN Compilation Copyright © 2014 GS1 US 19 19 6/8/2014 ISSUES ASSOCIATED WITH GDSN • GDSN standards work very well for us, except for issues with data quality • Incorrect Net Content creating issues for our retail customers and a violation of multiple state consumer protection laws • Inaccurate item descriptions and brand names • Major changes to the ingredients of edible products, particularly involving food allergens • Inaccurate product data affecting the storage, distribution and transportation of product • and other data attributes Compilation Copyright © 2014 GS1 US 20 20 6/8/2014 ISSUES ASSOCIATED WITH GDSN • Inaccurate product data is a major contributor to business interruptions and higher operating costs • Forces retailers and other data recipients to implement data quality processes to eradicate bad data – Physical Audits – Data Validation – Measure Accuracy Compilation Copyright © 2014 GS1 US 21 21 6/8/2014 STEPS TO ADDRESS DATA QUALITY ISSUES • Purchased specialized equipment for use in the distribution centers to validate logistical data like dimensions and weight CubiScan® • Audit the contents of Shippers and Mixed Mods - before shipment to our customers – Verify the items and quantities contained are as promised – Ensures that each item is properly supported at retail • POS • Store Inventory Out of approximately 13,000 items audited: ERROR RATE 62% Compilation Copyright © 2014 GS1 US 22 22 6/8/2014 STEPS TO ADDRESS DATA QUALITY ISSUES • Centralized product data management to validate core data attributes upon new item set up • Develop scorecards to measure the quality of item data provided by suppliers – Assessing compliance with GDSN standards – Accuracy of key data attributes Compilation Copyright © 2014 GS1 US 23 23 6/8/2014 WAKEFERN VENDOR SCORECARD • Wakefern has developed a web-based scorecard for our suppliers to get valuable feedback about their GDSN product data – Key indicators include: • Items synchronized through the GDSN – Provide GDS status of all items (Accepted, Review, Synchronized) – Identifies data ‘Challenges’ • Accuracy of product dimensions and weight (Order Level) • Compliance with GTIN Allocation Rules, particularly Net Content Changes Compilation Copyright © 2014 GS1 US 24 24 6/8/2014 WAKEFERN VENDOR SCORECARD Compilation Copyright © 2014 GS1 US 25 25 6/8/2014 WAKEFERN VENDOR SCORECARD Compilation Copyright © 2014 GS1 US 26 26 6/8/2014 WAKEFERN VENDOR SCORECARD • The Vendor Scorecard is designed to give the supplier complete access to their data in the Wakefern Product Data Management system – Information can be segregated for all items or new items – Information will be available at the GLN, Vendor, Item and at the Attribute level in some cases • Display comparisons between Vendor and Wakefern item data can be reviewed Element WF Vendor Value Vendor Value Difference LENGTH 13.1 14.5 1.4 WIDTH 9.8 11 1.2 HEIGHT 6.1 7 0.9 CUBE 0.453 0.646 0.193 Compilation Copyright © 2014 GS1 US 27 27 6/8/2014 GETTING ACCESS TO THE SCORECARD • Access to the Scorecard is limited to suppliers with a GDSN relationship – Requires the user to submit a system access request form (Exhibit A) • User guidelines and documentation will be provided with your user access • If you are interested in learning more about your product data and data quality – Visit the us at one of the scheduled Roundtable sessions • Wednesday, June 11 12:00 – 1:00 PM • Thursday, June 12 12:00 – 1:00 PM – Contact [email protected] Compilation Copyright © 2014 GS1 US 28 28 6/8/2014 RAPID RECALL EXCHANGE® • Rapid Recall Exchange® is an online service that provides a method for suppliers to alert retailers of a product recall or withdrawal event. – Available 24/7, Rapid Recall Exchange® has standardized product recall and withdrawal notifications between retailers/wholesalers and suppliers – Designed to protect customers and save trading partners time and money – Rapid Recall Exchange® is supported by a partnership of GS1 US, FMI, GMA and NGA – Rapid Recall Exchange® is a central part of our recall process, it provides us with the essential information needed for us to take immediate steps and actions regarding a product recall or withdrawal Compilation Copyright © 2014 GS1 US 29 29 6/8/2014 NEW INITIATIVES AT WAKEFERN • A redesigned DSD Vendor Item Portal was launched in January 2014 – Vendors are currently being transitioned to the new application • Requires completion of a training session and access to the Wakefern application – For additional information and to sign up for a training session, contact [email protected] – GDSN publications for DSD items can now be processed • Fully integrated with the Vendor Item Portal Compilation Copyright © 2014 GS1 US 30 30 6/8/2014 WAKEFERN SUPPORTED INDUSTRY INITIATIVES • Product Images through the GDSN – Develop an industry roadmap and implementation guide to providing images through the GDSN • Types of images required – Data Validation – Advertising/ecommerce – Plan-o-gram – 1WorldSync led initiative Compilation Copyright © 2014 GS1 US 31 31 6/8/2014 WAKEFERN SUPPORTED INDUSTRY INITIATIVES • 1WorldSync supported initiative to expand attributes available through the GDSN • Nutritional Information • Ingredients • Food Allergens • Chemical Ingredients Compilation Copyright © 2014 GS1 US 32 32 6/8/2014 THINGS YOU MUST DO… • Use GS1 Standards to support your business and trading partner relationships – Follow all of the standards and guidelines • GTIN Allocation Rules • Package Measurement Rules • Increase the value of GS1 Standards for your organization and your customers by supporting industry initiatives – Get involved Compilation Copyright © 2014 GS1 US 33 33 6/8/2014 RECOMMENDED SESSIONS Session 171 Session 114 Session 155 • Wednesday, June 11th @ 10:20 • Power Up Your Data Quality Program with 5 (Not So Easy) Steps • Thursday June 12 8:00 – 9:00 AM • Grocery Retail Panel Shares Advanced Use Cases for GDSN® • Thursday June 12 9:10 – 10:10 AM • Trading Partner Forum - GTIN Allocation Rules Compilation Copyright © 2014 GS1 US 34 34 6/8/2014 RECOMMENDED SESSIONS Round Tables Wednesday • 12:00 to 1:00 June 11th Thursday June 12th • 12:00 to 1:00 Compilation Copyright © 2014 GS1 US 35 35 6/8/2014 STEPS FOR SYNCHRONIZING GDSN DATA 1. Once you have signed with a GDSN certified data pool, review the available documentation on the 1WorldSync landing page to become familiar with Wakefern’s processes and requirements, and your other retail customers. http://pdm.1sync.org/customers/wakefern 2. Complete the Wakefern Data Sync Vendor Fact Sheet – Return to [email protected] 3. Wakefern will send a subscription for your data (Catalog Item Subscription CIS) based on your GLN to your GDSN – certified data pool. – Prior to publishing data, verify that a subscription has been received for your item data (1SYNC users can verify using the “Subscription Visibility Report” on Item Management) Compilation Copyright © 2014 GS1 US 36 36 6/8/2014 STEPS FOR SYNCHRONIZING GDSN DATA 4. Register and load items into your data pool – Ensure accuracy of your product data (pack, measurements, weights, net content, etc.) – Load all item levels in your packaging hierarchy – Each, Pack, Case, Pallet 5. Understand the Publication Types – Catalogue Item Notifications (CIN) – New is to be used if a trading partner is introducing a new item to Wakefern – Initial Load is used to synchronize item data for items presently carried by Wakefern. All existing items must be synchronized using this publication type. • Item Changes or Modifications are used for all Synchronized items to communicate changing item attributes). – Delete is to be used when a item is being discontinued, this is not currently processed by Wakefern Compilation Copyright © 2014 GS1 US 37 37 6/8/2014 STEPS FOR SYNCHRONIZING GDSN DATA 6. Publish a limited number of existing items (5 – 10) with a Publication Type of Initial Load to the Wakefern GLN: 0341190000006 7. Manage Catalogue Item Confirmation (CIC) responses from Wakefern – Initial Loads, Item Changes, and New – Follow up on data ‘challenges’ sent by email 8. Synchronize the balance of your items and continue to send ongoing item change notifications through the GDSN. 9. Publish all new items being introduced to Wakefern. Compilation Copyright © 2014 GS1 US 38 38 6/8/2014 Compilation Copyright © 2014 GS1 US 39 39
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