Social Networking: H L Y

Social Networking:
H to Lose
How
L
Your
Y
JJob
b
Without Really Trying
MNA LABOR LEADER SUMMIT 2010
James A.W. Shaw, Esq.
Segal Roitman,
Roitman LLP
March 25, 2010
What is Social Networking
Net orking
Virtual Internet communities that allow members to
connect with the public and each other by sharing content,
pictures
i
andd stories.
i
p
Examples
•Facebook
•MySpace
•Twitter
Twitter
The N
Numbers
mbers
Percent of recruiters and HR professionals who review
these types of sites when researching applicants
•Search engines
•Social networkingg sites
•Photo and video sharing sites
•Professional and business networking sites
•None
None of these
Source: Cross
Cross-Tab
Tab Marketing Research
78%
63%
59%
57%
2%
Workplace Iss
Issues
es
•Personal Life On Public Display
•Ventingg about the Workplace
p
•Workplace
Workplace TMI
•Employer Surveillance
E
Examples
l off Facebook
F b k Foibles
F ibl
Personal Life on Public
Display:
• Stacey Snider
• Teacher in PA
• “Drunken Pirate”
picture on MySpace
Personal Life on Public
Display:
• Caitlin Davis
• Cheerleader for the
Patriots
• Picture at party
g on man
writing
Venting About
Abo t the Workplace:
• 13 Virgin Atlantic
staff commented on
Facebook page
• Claimed cabin had
cockroaches
k
h
• Said jet engines
were replaced 4
times a year
Venting About
Abo t the Workplace:
• Teacher fired for posting on Facebook that she was
teaching in “The most ghetto school in Charlotte”
• (Did actually
ll teachh at a very poor school
h l : 95% off
students qualify for lunch subsidies)
• Another teacher in same district suspended for
posting on Facebook “I hate my students”
Venting About
Abo t the Workplace:
• Kimberly
y Swann
fired for posting
“Bored at Work”
• Didn’t include
company name
Workplace TMI
• Mark Musarella
• EMT fired from
Richmond
University Medical
Center
• Uploaded picture
off murder
d victim
i ti to
t
Facebook
Workplace TMI
• Lake Geneva,
Wisconsin
i
i
• 2 nurses fired for
posting photos of
patient’s X-ray
on Facebook
Employers Surveillance:
• Kevin Colvin
• Intern at Anglo Irish
Bank
• Told
T ld boss
b
needed
d d to
t go
home for family reasons
• Boss found picture from
party
Employer Surveillance:
• Flight Attendant
Attendant, Ellen
Simonetti, TX
• Fired from Delta for
picture on her blog in
her uniform
• Never mentioned
employer or full name
Th Legal
The
L l Issues
I
You’ve Been Caught
g –
The Legal Ramifications
• Invasion of privacy
• Non-Discrimination
You’ve Been Caught
g –
The Legal Ramifications
• Whistleblowing
• Free speech vs.
Censorship
• Public vs. Private Sector
You’ve Been Caught
g –
The Legal Ramifications
• Union contract / CBA
• Just
J t cause??
You’ve Been Caught
g –
The Legal Ramifications
• Off-duty conduct
• Work
W k connected?
t d?
You’ve Been Caught
g –
The Legal Ramifications
• Effect on employer’s
reputation
• Can the employer still trust
you?
Protecting
P
t ti Your
Y Profile
P fil from
f
Prying Eyes
Profiles are Revealing
• Facebook Group
“You dialed 911 and
requested an
ambulance for that!”
• Without even being a
member of Facebook,
we can find this
commenter’s
’ name,
picture, friends, etc
Making Your Profile Private
• Edit your privacy settings by clicking
“A
“Account”
” in
i the
h top right
i h corner
Making Your Profile Private
Making Your Profile Private
• Create a list of friends (like “work contacts” or “family”) so that
you mayy control what theyy collectivelyy see on yyour pprofile
y
Making Your Profile Private
• You can change the privacy settings for the list you
createdd (easier
( i than
h blocking
bl ki one person at a time)
i )
Search Engine Access
• Under the “Search” category, select who you
want
ant to be able to search for you
o on Facebook
• Unclick the box below to disallow search engines
to connect your name to your Facebook
b k profile
fil
Search Engine Access
• Check what the search result is for you on Facebook
Using Good Judgment
• Don’t friend the boss
• Untag yourself in photos
• Ask friends to take down pictures of you
Using Good Judgment
• Make sure there’s nothing incriminating
in the background of photos
• Assume everything you post can and
will
ill be
b seen by
b your boss
b
Using Good Judgment
• Google yourself to see what your
employer/ future employer will find
• Do not include your place of work in
yyour profile
p
• Remember: old profile pictures are stored
on your profile after you have changed
them