Like a Librarian

Like a Librarian
All Search Terms Count

 All search terms count; for example, “compact foldup bicycle”
 A search in Google will find all pages containing the
words “compact” and “fold-up” and “bicycle”.
 You don’t need to include the word “and” in-between
your search terms; when searching Google the “and”
is implied, this is called an implicit and.
 Sometimes Google will pull up pages that do not
contain your search terms; these pages are brought
up because your search terms are included in the
linked text to another page.
Search Terms Match Up
Exactly

 “Google simply matches strings of characters
together and doesn’t currently base inferences on
uses of the language. Although this method has
some drawbacks, it harnesses one of the fabulous
powers of computers, the ability to shift through
enormous heaps of data quickly and accurately” Ned
Frelden (Internet Research, 2nd ed).
Search Terms Match Up
Exactly

If you Search
Google Won’t Find
Cheap
Inexpensive
TV
Television
Effects
Influences
Children
Kids
Car
Automobile
Search Terms Match Up
Exactly

 However Google will find pages that include
synonyms, for example
If you Search
Google Finds
NYC
New York City
SF
San Francisco
Similar Words Match

 Google will automatically find pages that contain
words that are similar to some or all of your search
terms, for example
If you Search
Google will Match
Child
Child
Children
Children’s
Bicycle
Bicycle
Bicycles
Bicycle’s
Bicycling
Bicyclists
Similar Words Match

 Google calls this function word variations or
automatic stemming. Stemming is a technique to
search on the stem or root of a word that has
multiple endings.
 If you want to only search for pages that contain the
search term or terms exactly, you will need to put
quotations marks around the word or words, for
example “child” and “how to bake an apple pie”.
Stop Words

 Some common words are considered stop words in
Google; stop words generally don’t add meaning to the
search terms.
 Stop words are for example; the, on, where, how, de, la
and certain single digits and letters.
 If you are using Google to search for, What to read for a
London tourist.
 Because this search includes stop words, Google will only
look for pages that contain “read” and “London tourist”.
 If you want Google to search all of your terms you will
need surround you search phrase with quotation marks.
Word Limit

 Google limits search queries to 32 words. Google will
indicate a message below the search box if your
search exceeds the 32-word limit; this limit does not
apply to stop words.
 Also please note it does not apply to search operators
and indicators.
Terms Nearby

 Google tends to favor pages that have your search
terms near each other; normally this proximity will
be within a page.
 For example the search for snake grass will pull up
pages about a plant. If you search for a snake in the
grass Google tends to pull up pages about sneaky
people. Although “in” and “the” are stop words;
Google will actually pull up pages in which snake
and grass are separated by at least two words.
Terms in Order

 Google tends to pull up pages that have terms in the
same order as your query.
Not Case-Sensitive

 Google is not case-sensitive, it will pull up results
which are both upper and lower case.
 The only words that need to be upper case are your
search operators OR and AND.
Characters Ignored

 Google ignores some punctuation and special
characters; for example
!
]
?
@
,
/
.
$
;
<
[
>
 Punctuation is not as important as your search terms,
however there exceptions such as C++.
Apostrophes

 Google will match words with an apostrophe with
words with an apostrophe.
If you Search
Google will Find
Google Won’t Find
We’re
We’re
Were
Were
Were
We’re
Hyphenated Terms

 Because people vary on how they enter in
hyphenated words Google will search both hyphen
and spaced words. For example
If you Search
Google will Find
Part-time
Part-time
Parttime
Part time
Crafting your Query
with Special Characters

 Quoted Phrases
 To search for a phrase, a proper name, or a set of words in a specific order you
need to put them in double quotes.
 Using quotes ensure that you will be pulling up pages containing the exact
quoted phrase.
Use Quotes for
For Example
Speech search syntax
“We hold these truths to be self-evident that all me
are created equal” Martin Luther King Speech.
Proper names
“Lucille Ball”
Pages containing lists
“Best book club books”
Common words that are normally ignored
“To be or not to be”
To stop automatic stemming
“Favorite book”
 Instructors can use quoted phrases to detect plagiarism by entering the exact
phrase from a student’s paper into the search box with quotations surrounding
it.
Crafting your Query
with Special Characters

 The – Operator
 Precede each word you don’t want to appear in any
result with a “-” sign. Do not insert a space between
the “-” and the word you want to exclude.
If you Search
Google Won’t Find
Dolphins -Football
Pages on the Dolphins
Football team
Crafting your Query
with Special Characters

 The ~ Operator
 Find synonyms by preceding the term with a “~”,
which is known as the tilde or synonym operator.
 The “~” operator takes the word immediately
following it and searches both that specific word or
the word’s synonyms.
If you Search
Google will Find
~inexpensive
Inexpensive
Cheap
Affordable
Low Cost
Crafting your Query
with Special Characters

 The OR or “|” Operator
 If you want Google to pull up pages containing any
instead of all of your search terms, use the OR or “|”
operator.
 The OR or “|” operator applies to the search terms
immediately adjacent to it.
 The OR needs to be in upper case, if not Google will
treat it as a search term not as an operator.
For example
Tahiti OR Hawaii
Tahiti|Hawaii
Crafting your Query
with Special Characters

 The .. Operator
 Specify that results contain numbers in a range by
specifying two numbers, separated by two periods,
with no spaces.
For Example
Recumbent bicycle $250...$1000
Russian Revolution 1800..2000
Crafting your Query
with Special Characters

 The * Operator
 Use of the “*” character, known as a wildcard. The “*”
operator is used to match one or more words in a
phrase.
 Google treats this as a place holder for a word or more
then one word.
If you Search
Google will Find
“Google * my life”
Pages that contain a phrase that
starts with Google and ends
with my life.
“Google ruined my life”
“Google runs my life”
“Google is my life”
Advanced Search

 When you don’t find what you are looking for in Google’s basic
search, try using the Advanced Search option.
 The advanced search will allow you to tell Google specify what
you are looking for; it will allow you to select or exclude pages
with more precision than Google’s basic search box.
Questions???
Comments...

Contact Tracy Ponder at
417.447.8173
[email protected]