55 ETPO TH ANNUAL MEETING 16-17th October, 2014. Madrid. Spain www.europe-tpo.com GOBIERNO DE ESPAÑA MINISTERIO DE ECONOMÍA Y COMPETITIVIDAD PARTICIPANTS Austria Karl Hartleb Deputy Director General. Advantage Austria Austria David Bachmann Director Marketing/CMO. Advantage Austria Austria Manfred Schmid Strategic Controlling. Advantage Austria Belgium Dirk Van Steerteghem Director for Trade. Flanders Investment & Trade Belgium Bénédicte Wilders Chief Executive Director. Brussels Invest & Export Bosnia Enes Ališković Director. Bosnia and Herzegovina Export Promotion Agency Cyprus Nelly Koulia Director of Trade. Ministry of Energy, Commerce, Industry and Tourism Cyprus Themis Papasolomontos Coordinator of Promotion of Services and Trade Centers. Ministry of Energy, Commerce, Industry and Tourism Czech Republic Petr Eichner Director of Representation at Spain. Czech Trade Promotion Agency Denmark Jakob Linulf Deputy Head of Department, Strategy and Policy. The Danish Trade Council Estonia Allar Korjas Director of Export Division. Enterprise Estonia Finland Pekka Tolonen Vice President, Head of Region West Europe & Africa. Finpro France Antoine de Dianous Chief Executive Officer, International Cooperation Mission. UBIFRANCE Germany Angela Bley Managing Director, Market Access. Germany Trade and Invest (GTAI) Germany Alexandra Böhne Director European Policy, EU Financial Instruments, EU Foreign Trade Promotion. Association of German Chambers of Commerce and Industry (DIHK) Greece Georgios Filiopoulos Executive Director. Enterprise Greece S.A. Greece Vasso Kyrkou Head of International & Stakeholder Relations Unit. Enterprise Greece S.A. Iceland Jon Asbergsson Managing Director. Islandsstofa / Promote Iceland Iceland Andri Marteinsson Director. Islandsstofa / Promote Iceland Italy Aniello Musella Director of Enterprises and Institutions Department. Italian Trade Agency (ICE) Italy Patrizia Pelliccia Strategic Projects & International Tenders Procurement Office Officer. Italian Trade Agency (ICE) Italy Maria Gisella de Pace Strategic Projects & International Tenders Procurement Office Officer. Italian Trade Agency (ICE) Lithuania Jurgita Butkeviciene Director of Export Department. Enterprise Lithuania Luxembourg Carole Tompers Secretary General. Luxembourg for Business GIE Luxembourg Kim Miranda Project Manager. Luxembourg for Business GIE Malta Joe Schembri Chief Officer, Export Support & Clusters. Malta Enterprise Netherlands Edwin Ouwejan Member of the Board. Netherlands Enterprise Agency Poland Michal Polanski Director of Economic Promotion Department. Polish Agency for Enterprise Development (PARP) Portugal Pedro Manuel Ortigão Correia Executive Vice-President. AICEP - Portugal Global - Trade & Investment Agency Portugal Miguel de Brito Malaquias Pereira Advisor of the Board of Directors. AICEP Portugal Global - Trade & Investment Agency Romania Cezar Patriche Counselor of Economic Affairs in Spain. Ministry of Economy Romania Maria Dumitrica Assistant of Economy Affairs Counselor in Spain. Ministry of Economy Switzerland Christoph Peter Head Export Development. Switzerland Global Enterprise Switzerland Rolf Lüthi Head of Training. Switzerland Global Enterprise United Kingdom Dominic Jermey CEO. UK Trade & Investment (UKTI) United Kingdom Martin Phelan Director for Spain and Portugal. UK Trade & Investment (UKTI) Spain Francisco Garzón CEO. ICEX Spain Trade and Investment Spain Alicia Montalvo General Director for Institutional Cooperation. ICEX Spain Trade and Investment Spain Isaac Martín Barbero General Director for Internationalization. ICEX Spain Trade and Investment Spain Juan Miguel Márquez Director for Institutional Relations. ICEX Spain Trade and Investment PROGRAMME DAY 1 WEDNESDAY, OCTOBER 15 Reina Sofía Museum Calle Santa Isabel, 52. Madrid 19.15 - 20.45 Guided visit to Reina Sofía Museum (Sabatini Building) 20.45 - 21.45 Welcome reception in Reina Sofía Museum Restaurant (Nouvel Building) DAY 2 THURSDAY, OCTOBER 16 Hotel AC Cuzco (Gran Forum) Paseo de la Castellana, 133. Madrid 08.45 Registration and get-together OPENING SESSION 09.00 - 09.20 Welcome remarks Francisco Garzón (CEO - ICEX Spain Trade and Investment) 09.20 - 10.45 Round Table - Innovation, Financing and Internationalization Marisa Poncela (Secretary General for Science, Technology and Innovation, Ministry of Economy and Competitiveness, Spain) José María Piñero (General Director of Community Funds, Ministry of Finance, Spain) Francisco Marín (General Director Future Plus) Daria Golebiowska-Tataj (CEO of Tataj Innovation) Chaired by Enrique Verdeguer (Director ESADE Business School, Madrid) 10.45 - 11.15 Coffee Break UPDATE ON ETPO WORKING GROUPS Session 1 Information Systems 11.15 - 12.15 Paul Kelly (ITC), Veronica Lau (Germany Trade and Invest) Chaired by Alicia Montalvo (General Director for Institutional Cooperation, ICEX) Session 2 Evaluation of the Impact of TPOs 12.15 - 13.15 Manfred Schmid (Advantage Austria), José Prunello (ITC) Chaired by Isaac Martín Barbero (General Director for Internationalization, ICEX) 13.15 - 15.00 Lunch COOPERATION WITH OTHER INSTITUTIONS Session 3 What Our Latin-American Counterparts Do: Redibero 15.00 - 15.45 Emiliano Cisneros (Fundación ExportAr - Argentina) Cooperation with DG Enterprise - Relations Between EC 15.45 - 16.45 ETPO - European TPOs Session 4 Carlo Corazza and Edward Tersmette (DG Enterprise, EU) Chaired by Francisco Garzón (CEO - ICEX) 16.45 - 17.15 Coffee Break Session 5 TPOs Cooperation on Common Projects 17.15 - 18.15 Aniello Musella (ICE, Italy), Antoine de Dianous (UBIFRANCE), Carlo Corazza and Edward Tersmette (DG Enterprise, EU) Chaired by Francisco Garzón (CEO - ICEX) Café de Oriente Plaza de Oriente, 2. Madrid 20.30 - 23.00 Dinner at Café de Oriente on pain) EX) CEX) DAY 3 FRIDAY, OCTOBER 17 Hotel AC Cuzco (Gran Forum) Paseo de la Castellana, 133. Madrid ETPO KEY ISSUES AND BEST PRACTICES Action-Oriented Knowledge. An Entrepreneurial Approach 09.00 - 09.45 for TPOs Session 1 Eduardo Olier Arenas (Instituto Choiseul, Spain) Chaired by Isaac Martín Barbero (General Director for Internationalization, ICEX) Session 2 How Digital Trend Will Change TPOs Positioning in the Next Years 09.45 - 10.30 Mark Blackbum (UKTI), Christoph Peter (Switzerland Global Enterprise) Chaired by Alicia Montalvo (General Director for Institutional Cooperation, ICEX) 10.30 - 11.00 Coffee Break Summary of 2014 ETPO 11.00 - 12.00 Main findings and next steps Session 3 12.00 - 12.10 Presentation 56th ETPO Annual Meeting Zurich 2015 CLOSING SESSION 12.15 - 12.30 Arancha González (ITC Executive Director) 12.30 - 12.45 Closing remarks Jaime García-Legaz (Secretary of State for Trade, Ministry of Economy and Competitiveness, Spain) El Escorial 13.00 - 13.45 Trip to El Escorial 14:15 - 15.45 Lunch at Real Club de Golf La Herrería 16.00 - 19.15 Guided visit to the Royal Site of San Lorenzo de El Escorial 20.00 Aprox. arrival time to Madrid N W E S MAP Paseo de la Castellana Cuatro Torres Business Area Plaza Castilla Plaza de Cuzco AC Hotel Cuzco Ministry of Economy and Competitiveness Santiago Bernabeu Stadium Paseo de la Castellana Plaza de Lima Calle Raimundo Fernández Villaverde Plaza Emilio Castelar Paseo de Recoletos Plaza de Colón Plaza de Oriente Puerta del Sol Plaza de Cibeles Puerta de Alcalá Prado Museum Paseo del Prado Calle de Alcalá Café de Oriente Thyssen Bornemisza Museum Parque del Retiro Plaza de las Cortes Reina Sofía Museum Atocha Ronda de Atocha VENUES AC Hotel Cuzco (Gran Forum) Paseo de la Castellana, 133 Reina Sofía Museum Calle Santa Isabel, 52 Café de Oriente Plaza de Oriente, 3 SUGGESTED HOTELS AC Hotel Cuzco Paseo de la Castellana, 133 T: +34 - 91- 556 06 00 AC Hotel Aitana Paseo de la Castellana, 152 T: +34 - 91- 458 49 70 NH Eurobuilding Calle Padre Damián, 23 T: +34 - 91- 353 73 00 Hotel Meliá Castilla Calle del Capitán Haya, 43 T: +34 - 91- 567 50 00 GOBIERNO DE ESPAÑA MINISTERIO DE ECONOMÍA Y COMPETITIVIDAD