Document 37235

Avon Foundation for Women
777 Third Avenue
New York, NY 10017
1 888 426 WALK
AVONWALK.ORG
Avon Walk
Cities
national sponsor
Concluding Your Event
After what is sure to be a successful fundraising event, don’t forget to reach out to thank those
who attended by sending a special note or email. Be sure to follow up with those invitees that
were unable to attend, too. There is a strong possibility they fully intend to support you in this
important fight. Your letter will be a thoughtful reminder and provide them with the easy steps
they need to take to make a donation to your fundraising efforts.
Sample Thank You Letter
Dear NAME,
Thank you for attending my (INSERT EVENT). I appreciate your donation of $ (insert amount).
Together, we raised a total of $ (insert amount). Your generosity means a lot to me and to the
millions of people affected by breast cancer. Thank you for being in it to end it with me!
The funds raised from my (INSERT EVENT) will support my participation in the Avon Walk for
Breast Cancer. More specifically, these fundraising dollars will go to the Avon Foundation for
Women’s Breast Cancer Crusade. Because of your donation, women and men will get the care
they need, regardless of their ability to pay. Because of your donation, researchers will make
advances in their quest for a cure. I encourage you to visit the Avon Foundation for Women
website at avonfoundation.org for more breast cancer information and to learn about the many
deserving organizations and life-saving programs that will benefit from the money you donated.
Thank you again for your support.
Sincerely,
Sample Follow Up Letter (Invitees unable to attend event)
Dear NAME,
We missed you at the (INSERT EVENT). It was a success and I raised $(INSERT AMOUNT
RAISED). During the event, I took a few moments to talk about why the Avon Walk for Breast
Cancer is important to me. I want to share why I am walking with you as well. (INSERT REASON
FOR WALKING)
I would like to ask you to join me in the fight against breast cancer by helping me reach my goal
of at least $1,800. If you would like to make your donation online, you can go directly to my page
at (INSERT PERSONAL URL). If you prefer to write a check, you can make your donation by
filling out the enclosed coupon.
Five Reasons We Must Fight Breast Cancer
1) A woman living in the U.S. has a 1 in 7 chance of developing breast cancer in her lifetime.
2) A new case of breast cancer is diagnosed every 3 minutes.
3) Breast cancer kills nearly 41,000 people a year—that equates to one every 13 minutes.
4) Progress has been made in diagnosis and treatment, but no one knows what causes breast cancer or
how it can be prevented, and there is no known cure.
5) Men can get breast cancer too.
The Avon Walk exists to raise funds to fight breast cancer and bring awareness and education
about the disease to the forefront. Much of the money raised will stay right here to help people in
our community. I encourage you to visit the Avon Foundation for Women website at
avonfoundation.org for more breast cancer information and to learn about the many deserving
organizations and life-saving programs that will benefit from the money you donate. Thank you for
your support.
Sincerely,
HOUSTON
WASHINGTON DC
BOSTON
CHICAGO
SAN FRANCISCO
SANTA BARBARA
NEW YORK
CHARLOTTE
AW14-1016