YOU'RE INVITED!
To what?
The next meeting of your Business Club, the 'School of Hard Knocks for Stressed
Business People and Reluctant Entrepreneurs'.
When?
Friday 30 January 2015 at 7:00am for breakfast, with a 7:30am start and finishing
at 9:00am.
Please come from 7:00am to meet and chat with others before the meeting
actually starts at 7:30am.
Where?
Sunset Room, 1st Level, Waverley RSL, 161 Coleman Parade, Glen Waverley.
There is plenty of parking available in the public car park next door.
RSVP
This is a catered event and numbers are strictly limited.
Please
either
phone
our
reception
on
9560
2922
[email protected] by no later than Tuesday 27 January.
or
email
You are welcome to bring any of your team members or customers and so just
include their names with your RSVP.
What's the new topic and who's speaking?
Our topic will be “Marketing and Selling in the Trust Economy”.
Our guest presenter is Iven Frangi, business builder and recognised thought leader
on customer experience.
Iven helps businesses acquire, keep and grow the number of their profitable
customers, having special regard to the crucial role of ‘trust’. He is a graduate in
marketing and a Fellow of The Customer Service Institute of Australia.
His clients value his practical strategies, tools and insights. Iven shows his clients
how to: “give customers an experience they can’t get anywhere else, so they won’t
go anywhere else”.
From Iven’s session, you will take away:
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the 5 practical things you can do now to boost revenue
how to close the gap between customer expectations and experience
how to use social media to improve trust and sales.
There will be a Q & A session with Iven at the end of his presentation and so bring
along all your questions about marketing and selling issues you are facing in your
business.
What else?
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
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There will be round table discussion about your business concerns
Hand outs on practical issues to do with our topic
A business book review relevant to our topic
A short, ‘legal spotlight’ on a significant issue helpful to business people
Free legal advice from our lawyers at the end of the meeting
Door prizes.
How much?
There is a $20.00 door charge per person to cover room hire and the meal. Please
pay this 'at the door'.
At the end of the meeting, if you leave without taking away at least one great idea to
turn around your business, then you can get a refund of your $20.00 on the way out
- no questions asked!
And what about the tiger?
This Business Club is all about looking at your business 'through the eye of the
tiger'.
Remember:
"It's the eye of the tiger, it's the thrill of the fight, rising up to the spirit of our rival,
and the last known survivor stalks his prey in the night, and it all comes down to
survival".
Hope you can make it on 30 January for an enjoyable and informative time
together. As you look afresh at your business with the help of others, you never
know what might leap out!
Cheers
David Sharrock
Facilitator of the School of Hard Knocks